Florida Recreation and Parks 2012 Conference - Technology's impact

Technology’s Approaching Impact On Recreation & Parks

FRPA Conference 2012@bryankorourke

Bill Baggs Cape Florida

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content available @

bryankorourke.com

@bryankorourke

Bryan K. O’Rourke

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Free Stuff

Technology’s Approaching Impact On Recreation & Parks

FRPA Conference 2012@bryankorourke

Eleanor WarmackExecutive Director

FRPA

T. Michael StavresDirector

Winter Haven Community  

Don DeckerDirector

Weston Parks and Recreation 

Joan ByrneDirector

Largo Recreation, Parks and Arts 

Kevin DunbarDirector

Clearwater Parks and Recreation

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Technology’s Approaching Impact On Recreation & ParksFRPA Conference 2012@bryankorourke

vast4

The Impact of Technology On Parks & Recreation

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Ofirst 20 to tweet @bryankorourke get a free copy

optimist

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technology 3

7changing consumers & constituents

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2globalization

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3 rapidly advancingtechnology

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revolution

Lighthouse Of Alexandria

290 BC

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Technology’s Approaching Impact On Recreation & Parks

FRPA Conference 2012@bryankorourke

Navigate Unfamiliar Waters

Extinct

@bryankorourke

Change Or Die

Bryan K. O’Rourke - CEO Integerus©2012 | www.bryankorourke.com

9 Things Leaders & Brands Must Do To Avoid Extinction &

Flourish12

January 2012

2012

GET THIS FOR FREE !

Your mindset is more important

than anything else in achieving it.

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Improving the qualityof life in your communities

parks and recreation industry14

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Oremember “O” is for optimistic

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1 trends

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2 innovations

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3 where to now ?

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1 trends

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technology

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ray kurzweil

23ray kurzweil

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Kurzweillaw of accelerating

returns

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technology is progressing much faster than many realize

Not A “Snails Pace”

1,2,3,4,5,6,7,8,9,10.......2,4, 8,16, 32, 64 ............

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fastest adoption everipad $9 billion4th biggest consumer electronic catagory

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google glass projectwhat’s next ?

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6tech trends to watch

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CLOUD COMPUTING

1

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MOBILITY

2

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AugmentedReality3

15 billion devices - 2015

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SOCIALIZATION OF THE WEB

44

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Gamification

45

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Intelligent Monitoring

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digitization of all experience &

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augmentation of physical experience

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organization’s that get this connection will be more relevant

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PEOPLE TRENDSwww.trendwatching.com

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The New Consumer:How Millennials Will Impact Parks & Recreation

@bryankorourkebryankorourke.comGenerational Impact

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generosity, caring, authenticity

G

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Mobility, Connected, Applications Special Deals

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Online Culture, Online Status

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500 Million Using Health Apps By 2015

73% Consumers

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eco-friendly yet superior

functionality, design & savings.

INTERESTING 2011 CONSUMER TRENDS

WWW.TRENDWATCHING.COM

11. FREE LOVE

Generation G - Insights

“83% of US consumers want

products, services and retailers to support more

causes.”

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you are competing for hearts and minds

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3

484revolution

what does it mean ?

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O

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we can make a bigger impactembracing change

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what would our world be without it ?

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what can our world becomewith it ?

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2 innovation

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Of the ten leading vacuum tube companies, none participated in the transistor revolution.

disruptionDarwin

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digital darwinism: the revolution of people’s behavior

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when society & technologyevolve faster than we can

adapt....

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61 Economics

Requires Doing Things In New Ways

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Supply Models

Customers Driving Change

We are in the era of the humanization of business. We're living by small town rules again."

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Demand Models

"It may be fatal to assume that minor adjustments to current business models will keep the fitness industry abreast of changing times."

http://futureoffitnesswhitepaper.ning.com/

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Technology’s Approaching Impact On Recreation & Parks GET IT FREE

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City As A Platform

@RachelSterne

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Jennifer Pahlka

@pahlkadot

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3 where to now ?You are competing for hearts & minds to help make a BIG impact on

communities

Daniel BoorstinThe greatest obstacle to

discovery is not ignorance, it is the illusion of

knowledge

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Bryan K. O’Rourke - CEO Integerus©2012 | www.bryankorourke.com

Keep This In Mind

Things You Should Consider Doing - If

You Aren’t Already ;)

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9Bryan K. O’Rourke - CEO Integerus©2012 | www.bryankorourke.com

I. LEADERSHIP | ACCEPT THINGS ARE REALLY CHANGING

Bryan K. O’Rourke, CEO Integerus

Relying On A Glorious Past & Defending The Status Quo Won’t

Get You There.

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II. Identify And ENABLE EVANGELISTS

Bryan K. O’Rourke, CEO Integerus 9 Keys To Building A Social Fitness Business

Organizations Need HERO’S To Reject The Status Quo & Usher In The New. You Need More People

From OUTSIDE With Different Views .

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III. SHIFT Tactics

Move From An OUTBOUNDTo An INBOUND Philosophy.

Listen & Understand Or Perish.

Erradicate Old School Approaches

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IV. KEEP SERVING Your COMMUNITY

Bryan K. O’Rourke, CEO Integerus 9 Keys To Building A Social Fitness Business

Create Powerful Ideas That Solve Big Problems In

Exceptional Ways.

GiVE74

do good,

WOW

V. Generate & Share Valuable INFORMATION

BUILD TRUSTTeach, Inform, Share, Learn, BE

REAL. YOU ARE IN THE PUBLISHING BUSINESS NOW.

75 Bryan K. O’Rourke, CEO Integerus 9 Things Fitness Industry Leaders & Brands Must Do To Avoid Extinction & Flourish

VI. Adopt SOCIAL ENTERPRISE PLATFORM | MOSOLO

The Enterprise Platform Is Your Future. Move Tech Out Of The Realm

Of The Few & Open It To The Many.Be MOBILE, SOCIAL & LOCAL

76Bryan K. O’Rourke, CEO Integerus 9 Things Fitness Industry Leaders & Brands Must Do To Avoid Extinction & Flourish

OpENbe

VII. Involve ALL Stakeholders

77 Bryan K. O’Rourke, CEO Integerus 9 Things Fitness Industry Leaders & Brands Must Do To Avoid Extinction & Flourish

Collaborate With SUPPLIERS, EMPLOYEES, Shareholders,

Customers, & Communities. Really LISTEN To All Who Will Share & Let Them Help You Create The Future.

VIII. TRAIN & TEACH People The New Disciplines

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Bryan K. O’Rourke, CEO Integerus

Nurture The New Vision And Teach The New Disciplines

IX. Align With Partners That Share The New Mindset

79 Bryan K. O’Rourke, CEO Integerus

Culture Eats Strategy For Breakfast. Make Sure Your Partners Agree That Its The End Of Business As Usual.

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most importantly:

think differently

content available @

bryankorourke.com

@bryankorourke

Bryan K. O’Rourke

81

Thank You

Technology’s Approaching Impact On Recreation & Parks

FRPA Conference 2012@bryankorourke