Social Media Tools by Angela Doucet Rand, MLIS Head of Information Services Univ of S. AL Baldwin County www.myusabc.org
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Social Media Toolsby
Angela Doucet Rand, MLISHead of Information ServicesUniv of S. AL Baldwin County
www.myusabc.org
MAKING FRIENDS: INFLUENCING PERCEPTIONS
Image: http://www.flickr.com/photos/pagedooley/3057952953/sizes/l/
The AgendaConnecting with Social
Media Here comes everybody. We aren’t in Kansas anymore. Who moved my cheese? Flickr photo sharing YouTube videos LinkedIn FaceBook
http://www.pewinternet.org/Infographics/2010/Internet-acess-by-age-group-over-time.aspx
Tech Toys impact Twitter usage
4 or more devices: 39% 3 devices: 28% 2 devices: 19% 1 device: 10%
Devices include laptops, cell phones, game consoles, Kindles, ereaders, etc.
Impact of the internet
72 % Agree 26% Disagree
By 2020, innovative forms of online cooperation will result in significantly more efficient and responsive governments, business, non-profits, and other mainstream institutions.”
Organizational resistance to change.
Different institutions will be affected at different rates.
Businesses will change before organizations/non-profits
2020 is too soon.
Ubiquity!
http://www.flickr.com/photos/juhansonin/2960324558/sizes/m/
http://pewinternet.org/Trend-Data/Internet-Adoption.aspx
In 1965 Gordon E. Moore, co-founder of Intel, proposed a concept that would later be deemed "Moore's Law". He proposed that the number of transistors that could be cost-effectively placed on a computer chip would double every 12 months.
Technology Adoption Theory
http://images.businessweek.com/mz/07/24/0724_6insiid_a.gif
The Old Plan
Phase 1: Uncritical acceptance.Phase 2: Wild enthusiasm.Phase 3: Dejected disillusionment.Phase 4: Total confusion.Phase 5: Search for the guilty.Phase 6: Punishment of the innocent.Phase 7: Promotion of nonparticipants. — Harsh Reality of IT Project Life Cycle.
The new social media plan
Tagging Sharing Contacts Friending Commentin
g
Image: http://www.flickr.com/photos/seattlemunicipalarchives/2659101708/sizes/o/
http://www.flickr.com/photos/au_tiger01/110282480/sizes/o/
http://toyotaswaggerwagon.com/
http://zubeta.com/beta/timeline-five-years-of-youtube-infographic/
www.civic.moveon.org/facebook/chart/
http://www.nytimes.com/interactive/2010/05/12/business/facebook-privacy.html#
Brand your stuff!
A paradigm shift is afoot!
“It is better to have enough ideas for some of them to be wrong, than to be always right by having no ideas at all.” — Edward de Bono
The road ahead
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