FIVE Magazine: May/June '14

FIVEMAY/

june

‘14

ashtonashton

WATERBOYZ

+ featured artisthoward

5guys[ FUNNY ]5guys

You need not be a Pensacola native to see our city's HUGE potential – the speed of change in Pensacola is here like never before and these improvements lead us to ask: who is responsible, in just a few short years, for such an amazing turn around?

InIn case you have not realized, all this exciting stuff taking place in Pensacola is not occurring by accident. It is happening because of us. It is happening because of you. The efforts of our active-minded community have made big moves in uniting Pensacola and have driven a youthful energy into the development of our unique city. Just look at the headlines: as of late, Pensacola steadily receives notoriety alongside the brightest and most positive aspects of this country. We stress the fact that this is not purely coincidental. It is happening because we, as a community, are growing up and building Pensacola. growing up and building Pensacola.

In our latest issue of FIVE Magazine we chose to focus on passion and self expres-sion. Be it the Waterboyz skate and surf tribe and their deep roots in our city’s ex-treme sports culture, dedicated artists such as Ashton Howard and his incredible success story, or the one of a kind designs of jewelry supplier and MUA Jessica Bosley, we dedicate this issue to everyone proactively driving the changes that they want to see in their lives and connecting our community because of that desire.

At FIVE Magazine we seek to shine a light on all the good that this youthful energy is bringing to the table. We are here to keep you in the loop on the developments in this city that affect our future, to showcase the incredible expressive talent that is the soul of Pensacola, and to be a genuine voice for our community. True urban re-vival is in our midst. Let’s be a part of it, together.

Cheers, The Minds of FIVE

letter from five

reco

rds

REPURPOSED

Derrick Bias

Photography

Marysa Kirby Model

Rebecca Taylor HairVivid Artistic Hair Design

Jessica Bosley

Concept / Make

up / Jewelry

House of Bosle

y

Derrick Bias

Photography

Marysa Kirby Model

Rebecca Taylor HairVivid Artistic Hair Design

Jessica Bosley

Concept / Make

up / Jewelry

House of Bosle

y

Southbound Apparel was a project started in 2012 by Ashton Howard and Captain Rob Weis. Since then the com-pany, which was founded with quality and unity with the ocean in mind, has gone on to form partnerships with dis-tributers in Orange Beach, Fort Walton Beach, Destin, Pensacola Beach and Gulf Breeze. Featuring Ashton's origi-nal Artwork, quality fabrics that won't shrink and it's own custom labels, Southbound aims at being a high qual-ity brand on all levels. Ashton says the company is close to his heart and he is involved with almost every aspect of it, from designing the website to produc-ing the artwork for the products, reach-ing out to potential distributers and even deliveries. The Southbound web-site states: “We live by the currents, plan by the tides, and follow the sun. As surfers and fishermen we have always believed in things like these, it has been ingrained in us forever, a con-stant and defining way of living, our life-style. The Southbound brand is born from the inspiration and allure that the ocean offers each of us.” Pick up a high quality tee shirt, hat or sticker from Southbound Apparel online or in town.

All in all Pensacola is lucky to count this award winning artist, capable of representing our natural ecosystems in a gorgeous way, as one of our own. Ashton gives back to the community by donating work to Big Brothers Big Sis-ters, but gives back most just by being presentpresent in what he is doing every day; whether he is painting an eight foot wave mural at Gallery Night, surfing a real wave in the Gulf, or cruising around town dropping off tee shirt orders. We here at FIVE and the com-munity at large look forward to seeing what new images and projects are born from the sandy brain of Mr. Ashton Howard.

In Laguna Beach, where he spent quite a bit of time, Ashton began collecting and

painting rocks to sell. Each rock had a unique surf, sunset or waterfall scene paint-

ed on it and on the back of each he also wrote his web address. Slowly but surely,

the phone began to ring and people came with commissions for his work, his first with commissions for his work, his first

commission was only $250 but he worked his way up from there. These rocks were mini art objects in themselves but could

also serve as introductions.

A number of years ago, Roy Tabora, awell-known seascape painter greatly

admired by Ashton, had a show out inCalifornia and Ashton went to the

opening with one of his painted rocksin hand. He comments that Tabora's

use of light was insane, which it is.He loved the drama in Tabora's

pictures and wanted to meet himand let him know what an impactand let him know what an impact

the work had made on him. He introduced himself to Taboraand told him how much he liked

his work, he gave him that rock as a gift his work, he gave him that rock as a gift and that was how they first met. Years later, Ashton asked Tabora if he remembered the

rock and if he still had it, he said it still sits on his desk and he cherishes it every day. It is this type of openness that has allowed

Ashton to have some of the experiences that have enriched his life. He was invited, that have enriched his life. He was invited, at one point, to teach painting on a cruise

line. It was a volunteer job but he could sell work on board and cruise around the world.

To this, his sentiment was “Well I've never taught before but I'll try it out.” Adventurous and excited, he and his wife sailed around the Mediterranean Sea for months with the the Mediterranean Sea for months with the

cruise line, taking advantage of such an un-expected experience.

BY BRENNAH D'LAYN

ASHTONHOWARD

Southbound Apparel was a project started in 2012 by Ashton Howard and Captain Rob Weis. Since then the com-pany, which was founded with quality and unity with the ocean in mind, has gone on to form partnerships with dis-tributers in Orange Beach, Fort Walton Beach, Destin, Pensacola Beach and Gulf Breeze. Featuring Ashton's origi-nal Artwork, quality fabrics that won't shrink and it's own custom labels, Southbound aims at being a high qual-ity brand on all levels. Ashton says the company is close to his heart and he is involved with almost every aspect of it, from designing the website to produc-ing the artwork for the products, reach-ing out to potential distributers and even deliveries. The Southbound web-site states: “We live by the currents, plan by the tides, and follow the sun. As surfers and fishermen we have always believed in things like these, it has been ingrained in us forever, a con-stant and defining way of living, our life-style. The Southbound brand is born from the inspiration and allure that the ocean offers each of us.” Pick up a high quality tee shirt, hat or sticker from Southbound Apparel online or in town.

All in all Pensacola is lucky to count this award winning artist, capable of representing our natural ecosystems in a gorgeous way, as one of our own. Ashton gives back to the community by donating work to Big Brothers Big Sis-ters, but gives back most just by being presentpresent in what he is doing every day; whether he is painting an eight foot wave mural at Gallery Night, surfing a real wave in the Gulf, or cruising around town dropping off tee shirt orders. We here at FIVE and the com-munity at large look forward to seeing what new images and projects are born from the sandy brain of Mr. Ashton Howard.

In Laguna Beach, where he spent quite a bit of time, Ashton began collecting and

painting rocks to sell. Each rock had a unique surf, sunset or waterfall scene paint-

ed on it and on the back of each he also wrote his web address. Slowly but surely,

the phone began to ring and people came with commissions for his work, his first with commissions for his work, his first

commission was only $250 but he worked his way up from there. These rocks were mini art objects in themselves but could

also serve as introductions.

A number of years ago, Roy Tabora, awell-known seascape painter greatly

admired by Ashton, had a show out inCalifornia and Ashton went to the

opening with one of his painted rocksin hand. He comments that Tabora's

use of light was insane, which it is.He loved the drama in Tabora's

pictures and wanted to meet himand let him know what an impactand let him know what an impact

the work had made on him. He introduced himself to Taboraand told him how much he liked

his work, he gave him that rock as a gift his work, he gave him that rock as a gift and that was how they first met. Years later, Ashton asked Tabora if he remembered the

rock and if he still had it, he said it still sits on his desk and he cherishes it every day. It is this type of openness that has allowed

Ashton to have some of the experiences that have enriched his life. He was invited, that have enriched his life. He was invited, at one point, to teach painting on a cruise

line. It was a volunteer job but he could sell work on board and cruise around the world.

To this, his sentiment was “Well I've never taught before but I'll try it out.” Adventurous and excited, he and his wife sailed around the Mediterranean Sea for months with the the Mediterranean Sea for months with the

cruise line, taking advantage of such an un-expected experience.

BY BRENNAH D'LAYN

ASHTONHOWARD

When you step into the shop, you can feel the vibe that has kept Waterboyz alive and well for almost three decades. It is the spirit of creativity. A joy for life is present in a way that is most genuine. Local art in the shop adorns surfboards, posters of big wave surfers and local shredders of our own are seen ev-erywhere. And the music is always good. Nowhere in WWaterboyz will you find an area void of self-expres-sion and creativity. The apparel is of the hottest surf/skate/street style brands you can find. The atmo-sphere of the store is laid back, but also professional. You immediately feel like a part of the family when you step through the enormous glass door that is their entryway; the doorknob is a beautiful wooden carving of the iconic Waterboyz trident logo. It is more than just a doorknob. It is years of hard work, sacrifice, and reward. It is their story.

The biggest underlying question about their success is “what is it that makes Waterboyz so genuine?” There is a market in this city for cool, and Waterboyz captures it by just being themselves and doing what they love. What more could you want?

When you step into the shop, you can feel the vibe that has kept Waterboyz alive and well for almost three decades. It is the spirit of creativity. A joy for life is present in a way that is most genuine. Local art in the shop adorns surfboards, posters of big wave surfers and local shredders of our own are seen ev-erywhere. And the music is always good. Nowhere in WWaterboyz will you find an area void of self-expres-sion and creativity. The apparel is of the hottest surf/skate/street style brands you can find. The atmo-sphere of the store is laid back, but also professional. You immediately feel like a part of the family when you step through the enormous glass door that is their entryway; the doorknob is a beautiful wooden carving of the iconic Waterboyz trident logo. It is more than just a doorknob. It is years of hard work, sacrifice, and reward. It is their story.

The biggest underlying question about their success is “what is it that makes Waterboyz so genuine?” There is a market in this city for cool, and Waterboyz captures it by just being themselves and doing what they love. What more could you want?

Think you have what it takes to beapart of the FIVE Magazine family?

Shoot the editor-in-chief an email at [email protected]