8/8/2019 Final Wid Cover Page Revised http://slidepdf.com/reader/full/final-wid-cover-page-revised 1/21 MIS in TCS Submitted by: Govind Maanas .K (09) NagaVeni. Thota (33) Trinadh Kumar. Guttula (10) PGDM (09-11) Sec: D IFIM B School Electronics city Bengaluru.
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Tata Consultancy Services was established in the year 1968 and is a pioneer in Information
Technology Outsourcing and Management Industry.
TCS is the largest provider of Information Technology and business process outsourcing services
in Asia. TCS has offices in 42 countries with more than 142 branches across the globe
TCS is a flagship subsidiary of one of India's largest and oldest conglomerate company, the Tata
Group, which has interests in areas such as energy, telecommunications, financial services,
manufacturing, chemicals, engineering, materials, government and healthcare.
It began as the "Tata Computer Centre", for the company Tata Group whose main business was
to provide computer services to other group companies.
One of TCS' first assignments was to provide punched card services to a sister concern, Tata Steel (then TISCO). It later bagged the country's first software project, the Inter-
Branch R econciliation System (IBR S) for the Central Bank of India. It also provided bureau
services to Unit Trust of India, thus becoming one of the first companies to offer BPO services.
In the early 1970s, Tata Consultancy Services started exporting its services. The company
pioneered the global delivery model for IT services with its first offshore client in 1974.
TCS's first international order came from Burroughs, one of the first business computer
manufacturers. TCS was assigned to write code for the Burroughs machines for several US-
based clients. This experience also helped TCS bag its first onsite project - the Institutional
Group & Information Company (IGIC), a data centre for ten banks, which catered to two millioncustomers in the US, assigned TCS the task of maintaining and upgrading its computer systems.
In 1981, TCS set up India's first software research and development center, the Tata
R esearch Development and Design Center (TR DDC). The first client-dedicated offshore
development center was set up for Compaq (then Tandem) in 1985.
In 1989, TCS delivered an electronic depository and trading system called SECOM for
SIS SegaInterSettle, Switzerland. It was by far the most complex project undertaken by an Indian
IT company. TCS followed this up with System X for the Canadian Depository System and also
automated the Johannesburg Stock Exchange (JSE). TCS associated with a Swiss partner, TKS
Teknosoft, which it later acquired.
In the early 1990s, the Indian IT outsourcing industry grew tremendously due to
the Y2K bug and the launch of a unified European currency, Euro. TCS pioneered the factory
model for Y2K conversion and developed software tools which automated the conversion
process and enabled third-party developers and clients to make use of it.
Basically EA is a clent for TCS.now we will see some introduction of Electronic Arts.
- Electronic Arts (EA) is World's leading developer, marketer, publisher and distributor of
video games. Founded and incorporated on May 28, 1982, the company was a pioneer of the
early home computer games industry and was notable for promoting the designers and
programmers responsible for its games.
Originally, EA was a home computing game publisher. In the late 1980s, the company
began developing games in-house and supported consoles by the early 1990s. EA later grew via
acquisition of several successful developers.
By the early 2000s, EA had become one of the world's largest third-party publishers. In
May 2008, the company reported net annual revenue of US$4.02 billion in fiscal year 2008.
Currently it has an employee base of about 8000 associates . With Headquarters in R edwood
City, California, United States, EA also has its wings spread across all major geographies that
has been broadly categorized as North America, Canada, Europe and Asia Pacific for Business
planning and strategy purposes.
Electronic Arts and TCS together plan to enhance the IT operating model through
synergies from consolidating business units and services lines
improved offshore leverage
reduction in operational overheads
leverage of innovation ecosystem
build strong technology expertise
and a strong governance model.
GOALS:
TCS has been given the contract for implementation and maintenance of BusinessIntelligence, Analytics and R eporting setup using ETL tool [Informatica], R eporting tool
[Cognos 8.0] and Oracle and Teradata as databases.
In scope activities would be integrating the various ER P Source systems into a single version of
truth namely into a Data warehouse [O perational Data Store].
Cognos (Cognos Incorporated) was an Ottawa, Ontario-based company making business
intelligence (BI) and performance management software. Founded in 1969, at its peak. Cognos
was officially acquired by IBM. The Cognos name continues to be used, being applied to IBM's
line of business intelligence (BI) and performance management products.
In January 2010, as part of a reorganization of IBM Software Group, Cognos software and
software from recently acquired SPSS were brought together to create the Business Analytics
division.
DEFINITION -
Cognos is one of the world's largest makers of business intelligence software, enabling users to
extract corporate data, analyze it, and then assemble reports. Cognos offers dozens of products,
but it may be best known for its PowerPlay online analytical processing (OLAP)tool, its
Impromptu report and query language, and its Axiant client/server development system. Thecompany's signature PowerHouse 4GL (fourth-generation language) debuted in the late 1970s on
midrange systems.
Cognos' offerings integrate with database applications like IBM¶s DB2, Microsoft SQL server,
and NCR Teradata. The company also has partnerships with enterprise resource planning ER P
vendors, including SAP, J.D. Edwards Oracle, PeopleSoft, and Baan. Cognos has recently
moved toward offering more Web-based versions of its applications and is focusing on enabling
its solutions for wireless devices.
Founded in 1969, the Ottawa, Ontario-based Cognos numbers its customers at 15,000, including
Hewlett-Packard, Dow Chemical, and BMG Entertainment. In 2000, Cognos' sales reached $386million. The company's top competitors include Brio Technology, Business O bjects, and
Hyperion. Cognos (COGN) is publicly traded on the Nasdaq and the Toronto Stock Exchange,
with 13% of its shares owned by former CEO Michael Potter. Cognos has 2,154 employees
It is a multidimensional database management system (MDBMS) that provides
a multidimensional database platform upon which to build analytic applications. Essbase, whosename derives from "Extended S pread Sheet dataBASE", began as a product of Arbor Software,
which merged with Hyperion Software in 1998. Oracle Corporation acquired Hyperion Solutions
Corporation in 2007, as of 2009 it markets Essbase as "Oracle Essbase´.
The database researcher E. F. Codd coined the term "on-line analytical processing" (OLAP) in a
whitepaper that set out twelve rules for analytic systems. This whitepaper, published by
Computer world, was somewhat explicit in its reference to Essbase features.
In contrast to "on-line transaction processing" (OLTP), OLAP defines a database technology
optimized for processing human queries rather than transactions. The results of this orientation
were that MDBMS oriented their performance requirements around a different set of benchmarks (Analytic Performance Benchmark, APB-1) than that of R DBMS Transaction
Processing Performance Council (TPC).
Hyperion renamed many of its products in 2005, giving Essbase an official name of Hyperion
System 9 BI+ Analytic Services, but the new name was largely ignored by practitioners. The
Essbase brand was later returned to the official product name for marketing purposes.
Hyperion Essbase was the multi-dimensional database technology that put online analytical
processing on the business intelligence map. It has spurred the creation of scores of rival OLAP
products ± and billions of OLAP cubes".
3.MICROSTRATEGY
MicroStrategy, Inc. ( NASDAQ: MSTR), is a business intelligence (BI), enterprise
reporting, dashboard, and OLAP (on-line analytical processing) software vendor.
MicroStrategy's software allows reporting and analysis of data stored in a relational
database, multidimensional database, or flat data file. BI software helps companies understand
and make sense of the data they collect, in order to make more strategic business decisions.
MicroStrategy describes its core reporting software as having a "ROLAP" or R elational Online
Analytic Processing architecture, and specializes in decision-support systems that run
against very large databases or data warehouses. It also supports "MOLAP" or Multidimensional
Online Analytic Processing, for reporting and analysis of data stored in multidimensional cubes
or databases like Microsoft Analysis Services and SAP BW.
MicroStrategy provides an integrated platform for business intelligence applications. The
company has expanded into the mobile BI market with products such as MicroStrategy
Mobile and MicroStrategy Mobile Suite. As with its other BI offerings, MicroStrategy has
included protections for platform and user data through features for device, data, authentication,
authorization, and transmission security.
MicroStrategy's customers include Lowe's, McDonald's, the U.S. Army, Universal Studios
Hollywood, K B Toys, DHL Express and Priceline.com.
4.TERADATA
It is a hardware and software vendor specializing in data warehousing and analytic applications.
Teradata was formerly a division of NCR Corporation. Teradata's headquarters are inMiamisburg, Ohio. The spinoff from NCR occurred on October 1, 2007. Teradata is a massively
parallel processing system running a shared nothing architecture. The Teradata DBMS is linearly
and predictably scalable in all dimensions of a database system workload (data volume, breadth,
number of users, complexity of queries). The scalability explains its popularity for enterprise data
warehousing applications. Teradata is offered on Intel servers interconnected by the
proprietary BYNET messaging fabric. Teradata systems are offered with either Teradata-
branded LSI or EMC disk arrays for database storage.
TCS is well equipped with both experience and resources to support enterprise
application projects like the one of EA¶s. TCS leverages its dedicated Industry Practices and
Centre of Excellences which have powerful repositories of domain knowledge in the respectiveindustries, gleaned from work done around the globe and for big and renowned clients. This
ensures better understanding of requirements and successful implementations by incorporating
best practices, complementing different technical domain Intel employs. TCS is the first
organization worldwide to be rated at Level 5 both on CMMi and P-CMM of the Software
Engineering Institute (SEI). TCS¶ knowledge-based project execution approach has delivered
tools and templates, and TCS uses them to provide cost effective high quality services around
Cognos 8 BI overview IBM Cognos 8 BI provides a wide range of reporting and analytic capabilities using a single,
service-oriented architecture (SOA). Cognos 8 BI allows users to create and share reports that
incorporate data across multiple enterprise sources, enabling them to make timely and well-informed business decisions. Cognos 8.3 BI is used for the tests in this article.
Cognos 8 BI features a three-tier architecture, as illustrated in Figure 2. The presentation tier
delivers reports to a variety of platforms, the application tier contains services needed for report
generation and management, and the data tier provides access to a wide range of data sources.
Three-tier architecture of Cognos 8 BI
Cognos 8 BI provides several key features for both business and IT users, including reporting,
analysis, dashboards, score cards, and data modeling. R eporting enables users to work with a
variety of pre-built report types that can be deployed over a range of data sources; a single
metadata layer defines the information that can serve as the source of report data. Analysis
enables the guided exploration of information that pertains to multiple dimensions of a business.
Business dashboards communicate complex information quickly, translating data from various
sources into visually rich presentations using gauges, maps, charts, and other graphical elements
that show multiple results together. Score cards help businesses align teams and tactics with
strategy, communicate goals consistently, and monitor performance against targets.