THUNDERBYTHEBAY . ORG SPONSORSHIP INFORMATION FESTIVAL PRODUCED BY & PROCEEDS BENEFIT “Serving local children, teens, and adults with special needs since 1985” a MUSIC & MOTORCYCLE FESTIVAL Other Festival Events Sporting Clay Tournament – January 31, 2020 “Born To Be Wild” Kickoff Party – February 7, 2020 FEBRUARY 14 - 16, 2020
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
THUNDERBYTHEBAY.ORG
SPONSORSHIP INFORMATION
FESTIVAL PRODUCED BY & PROCEEDS BENEFIT
“Serving local children, teens, and adults with special needs since 1985”
aMUSIC & MOTORCYCLE FESTIVAL
Other Festival Events Sporting Clay Tournament – January 31, 2020
“Born To Be Wild” Kickoff Party – February 7, 2020
THUNDERBYTHEBAY.ORGTHUNDERBYTHEBAY.ORG
SPONSORSHIP INFORMATION
FESTIVAL PRODUCED BY & PROCEEDS BENEFIT
“Serving local children, teens, and adults with special needs since 1985”
SUNCOAST CHARITIES FOR CHILDREN7015 Professional Parkway East
Sarasota, FL 34240
Phone: (941) 706-3795 Contact Email: [email protected]
SUNCOASTCHARITIESFORCHILDREN.ORG
aMUSIC & MOTORCYCLE FESTIVAL
Stay Connected
FEBRUARY 14 - 16, 2020
Thunder By The Bay is produced by Suncoast Charities for Children, a local non-profit agency serving children, teens, and adults with special needs and their families. Over the past 21 years, the Festival has raised $1.9 Million for charity. Thanks to the net proceeds raised from Thunder By The Bay, Suncoast Charities for Children provides an annual grant to the Suncoast Foundation impacting these five local non-profit agencies serving over 5,000 special needs clients each year.
What began as a one day charity motorcycle ride has now grown into a multi-day event. Over 30,000 people attend each year, with last year’s Festival generating an economic impact of $7.1 Million and 5,900 room nights. Thunder By The Bay continues to rank as one of the top 50 motorcycle events in the United States. Attendees average 49.6 years of age and report a median household income of $106,276. The age distribution is: 23.7% 40 years or younger, 26.0% 41 – 50 years of age, 34.3% 51 – 60 years of age, and 15.9% 61 years of age or older. Some 67.9% of attendees are male and 32.1% are female.
suncoastcharitiesforchildren.org
Charitable and eConomiC impaCt
FEB 14-16, 2020SARASOTA FAIRGROUNDSThree Days of Live Music You Don’t Want To Miss!
VIP PASSES NOW ON SALE AT THUNDERBYTHEBAY.ORG
6:00pm – 7:30 pm LOVE ALIVE
(Heart Tribute)
8:00 pm – 9:30 pm IN THE LIGHT OF
LED ZEPPELIN (Led Zeppelin Tribute)
11:00 am -12:30 pm NOBODY’S FOOL
1:00 pm - 2:30 pm GREEN RIVER
(Creedence Clearwater Revival Tribute)
3:00 pm - 4:30 pm U.S. STONES
(Rolling Stones Tribute)
5:30 pm – 7:00 pm ULTIMATE DEF LEPPARD
(Def Leppard Tribute)
12:30 pm - 1:30 pm BAD INC.
(Bad Company Tribute) 1:45 pm - 3:00 pm 4NR2 (Foreigner Tribute)
3:30 pm - 4:15 pm 37 SPECIAL
(38 Special Tribute)4:30 pm - 5:30 pm
SUPERNATURAL (Santana Tribute)
8:00 pm – 9:30 pm FEATURED HEADLINERSaturday, Feb 15th
Saturday – February 15th
Friday – February 14th
Sunday – February 16th
11:00 am- 12:00 pm REBEL HEART
THUNDER BY THE BAY
media SponSorShip levelS and benefitS
MAJOR MEDIA SPONSOR(S) - $10,000+ In- Kind Value• (6) VIP lanyards (Valid for three days Feb. 14-16)
• (4) Tickets to the “Born To Be Wild” Kickoff Party (Valid Feb. 7)
• Free vendor display at the Festival (Valid Feb. 14-16)
• Stage mentions during the entire Festival
• Inclusion of your logo or name on the following Festival marketing platforms:
Posters
Print Ads
Banners
All Media Releases
TV Spots
Banners
Social Media Posts
Website (Sponsor Page)
Social Media Posts & E-blasts
Website (Home Page & Sponsor Page)
“Save The Date” Mailer
Promotional Handout
MEDIA PARTNER(S) – Below $10,000 In-Kind Value• Inclusion of your logo or name on the following Festival marketing platforms:
2019 Thunder by the Bay Music and Motorcycle FestivalVisitor and Economic Impact Study
SUMMARY OF RESEARCH FINDINGSThis study of the 2019 Thunder by the Bay Music and Motorcycle Festival was implemented to document its economic impact on Sarasota County. Attendance estimates provided by the event’s organizers suggest some 50,000 people attended events related to Thunder by the Bay from February 14 - 17, 2019. The Sarasota City Police Department and Suncoast Charities for Children generated these crowd estimates. Fully 94.5% of out-of-county attendees of Thunder by the Bay came to Sarasota because of the event. The total estimated economic impact of out-of-county attendees and donors to the 2019 Thunder by the Bay Music and Motorcycle yielded $7,117,300 and supported 5,900 room nights in area lodgings.
PROFILE OF VISITORS ATTENDING THE 2019 THUNDER BY THE BAY EVENTS
1. Of the estimated 50,000 people who attended the 2019Thunder by the Bay events, some 43.8% live in Sarasota County year round or seasonally {Q1}.
2. Non-resident attendees (56.2% of total) distribute as follows {Q1}:
7. Non-residents traveled to the area using the following transportation modes {Q7} (multiple response):Motorcycle 74.2%Personal Car 27.1
% of TotalDay-Trippers 43.1%Overnight Visitors 13.1
8. Out-of-town visitors cite the following information sources about Thunder by the Bay {Q11} (multiple response):
Previous Visits to the Event 46.3%3. Of the out-of-county (non-Sarasota resident) attendees,
83.6% traveled from other parts of Florida and 16.4% came from outside of Florida. {Q1 and Q2}.
4. The typical overnight visitor party attending the 2019Thunder by the Bay had an average party size of 2.5 people and spent a median of 3.0 nights in the local area {Q3 and
Internet 42.7Recommendation 28.2Magazines/News Stories/TV/Radio 26.8Posters/Flyers 14.5Other Bike Events 12.1Motorcycle Club/Organization 10.8
Q5}.
9. A majority of attendees (93.8%) plan to attend5. Day-trippers traveled with an average party of 2.8 people
{Q3}.6. Better than half (60.8%) of 2019 event attendees are
Harley-Davidson owners {Q8}.
next year’s Thunder by the Bay event {Q13}. Specifically:Plan to Return
Residents/Seasonal Residents 97.4%Day-Trippers 95.4Overnight Visitors 76.2
Estimated Attendee Direct EconomicEconomic Impacts Expenditures ImpactDay-Trippers $993,100 $1,884,700Overnight Visitors $2,658,400 $5,045,100Total Attendee Impacts $3,651,500 $6,929,800Multiplier: 1.8978 US Bureau of Economic Analysis. RIMS II Output Multipliers
Additional Economic Impacts * ImpactsValue of In-Kind Out-of-County Media Coverage $110,900Suncoast Charities Donations 76,600Total Direct Expenditures $187,500* Source: Lucy Nicandri, Suncoast Charities for Children
The total combined expenditures of out-of-county visitors and donors to the 2019 Thunder by the Bay are $3,839,000. The direct and indirect economic impact yields $7,117,300.Additionally, Sarasota residents spent an estimated $841,200 at the event.The event supported an estimated 5,900 room nights in area lodgings.
Attendees average 49.6 years of age and report a median household income of $106,276. The age distribution is: 23.7% 40 years or younger, 26.0% 41 – 50 years of age, 34.3% 51 – 60 years of age, and 15.9% 61 years of age or older. Fully 88.1% of Thunder by the Bay attendees are Caucasian. Some 67.9% of attendees are male and 32.1% are female.
The findings of the study are based on 285 face-to-face interviews conducted with randomly selected visitors at the 2019 Thunder by the Bay. Research Data Services, Inc. is responsible for the design and analysis of this project. The research was implemented by staff interviewers, trained, and supervised by RDS professionals. The study questionnaire, processing softwares, optical scanning programs, and related materials developed and used in and for this project, as well as this report are protected by the copyright laws of the United States of America.
Business Name:
Contact Name:
Address:
City:
Contact Phone Number: Email Address:
❑ Major Media
Sponsor
❑ Media
Partner
Make Checks Payable To: Suncoast Charities for ChildrenPlease Return Sponsor Agreement & Payment To: Suncoast Charities for Children
Attn: Lucy Nicandri, Executive Director 7015 Professional Parkway East Sarasota, FL 34240(941) 706-3795 • Fax (941) 706-3825e-mail: [email protected]
IMPORTANT: This agreement shall serve as an invoice. To ensure proper processing for your sponsorship or publicity purposes, please return this sponsorship agreement no later than December 1, 2019. All payments must be received by January 31, 2020.
SIGNING FOR SPONSOR
Signature: _______________________________________________________ Date: ____________
PLEASE KEEP A COPY OF THIS FOR YOUR RECORDS
A COPY OF THE OFFICIAL REGISTRATION AND FINANCIAL INFORMATION MAY BE OBTAINED FROM THE DIVISION OF CONSUMER SERVICES BY CALLING TOLL-FREE 1-800-HELP-FLA OR ONLINE AT www.FloridaConsumerHelp.com, REGISTRATION DOES NOT IMPLY ENDORSEMENT, APPROVAL, OR RECOMMENDATION BY THE STATE.” REGISTRATION #: CH4531
Please Direct My Sponsorship To The Following Event(s):
❑ “Born To Be Wild” Festival Kickoff Party - $
❑ Thunder By The Bay Music & Motorcycle Festival $
suncoastcharitiesforchildren.org
THUNDER BY THE BAY
media SponSorShip agreement
THUNDERBYTHEBAY.ORG
SUNCOAST CHARITIES FOR CHILDREN7015 Professional Parkway East
Sarasota, FL 34240
Phone: (941) 706-3795 Contact Email: [email protected]
SUNCOASTCHARITIESFORCHILDREN.ORG
Stay Connected
aMUSIC & MOTORCYCLE FESTIVAL
Related Documents
