SETsquared Fast Forward David Bream
Fast forward SETsquared IP network
Jan 23, 2015
Presenter – David Bream from UofS will describe how the Intellectual Property Office (IPO) Fast Forward funding will create a network of SME forums and meetings to consider how IP can be the bedrock of growing a business. The IPO are an Executive Agency of the Department for Business Innovation and Skills (BIS) that promote innovation by providing a clear, accessible and widely understood IP system, which enables the economy and society to benefit from knowledge and ideas.
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SETsquaredFast Forward
David Bream
SETsquared
• Who we are. What we do. What we’ve achieved.
• What we propose to do next.
Business AccelerationAssist high-growth potential companies:
– business planning• product/service definition and development• competition, differentiation and value proposition• market focus and routes to market• identifying and securing necessary resources
– management team development• identify skills• identify people• team function effectively
– funding• roadmap• securing appropriate finance
SETsquared Outputs
• Another recent success for SETsquared in Southampton
• PrimerDesign were the first company in the world to develop a rapid detection test for SwineFlu
• Featured on Sky News main evening broadcast
• Now exporting to 106 countries!
http://www.youtube.com/watch?v=a7UNEgmPmW0&feature=related
SETsquared – Success Stories • Symetrica – nuclear security
– Joined in Oct 2003– SETsquared mentor, Heddwyn Davies, becomes CEO,
Mar 2004– Funding round of £99k in Oct 2004, and £800k in Sept
2005– $222M framework contact from Dept of Homeland
Security,Nov 2006– New offices in Maynard, Mass. and Southampton
SETsquared Outputs• Karus Therapeutics - raised investment
this year – 1st tranche of which is $7M
• Ilika secondary placement on AIM £5M
• RedLux moved to new office and factory unit in Chandler’s Ford
• REAP systems new office and production unit at Northam
REAP Systems
• Americas cup yacht
• Autonomous underwater vehicles
• High performance luxury
lake boats
What next
• Universities wish to have much more interaction with established SMES– Student recruitment, internships– Access to University facilities– Tech transfer– Source of innovation
• Established SMEs are widely seen as the best prospects for growth
Innovation
• At the root of Growth is Innovation• Universities role in innovation• Joint bid by Southampton, Bournemouth and
Portsmouth Universities to the Intellectual Property Office (IPO)
• Promote innovation in three sectors– Digital media (Bournemouth)– Advanced manufacturing (Portsmouth)– Marine (Southampton)
Fast Forward project
• Promote Innovation– Understanding Intellectual Property (IP)– Identify sources of innovation
• Supply chain• Universities• Internal
– Facilitate on-going innovation network• Delivered with partners: SMMI, Marine South East,
BMF, and Transport KTN
Next steps
• Those in the marine sector that would like to get involved:– Please contact us
Advanced Manufacturing
Advanced Manufacturing
Launch event at Fareham (Solent Hotel).
Monday 12th November
Sarah Duckering
David BreamSETsquared
University of Southampton
Tel: +44 (0)7545 423694
Email: [email protected]
www.setsquared.co.uk
Diffusion of innovation
Everett Rogers 1962
Getting into the mainstream
To the mass market
Early sales
The Value Proposition
• Will a rational customer gain benefit or utility or economic payback by purchasing your product or service?
• Is the value proposition compelling?– will it cause them to take action
• Is there imperative to do something now?– will they take action now or soon
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