BIOGRAPHY Alaia was born in Tunisia in the
1940s to wheat farming parents.
He lied about his age to get him into the local Ecole des Beaux-Arts to study sculpture - a discipline in.
After spotting an ad for a vacancy at a dressmaker’s, Alaia’s sister taught him to sew and he started making copies of couture dresses for
neighbors.
Soon afterwards, he went to Paris to work for Christian Dior,.
In 1960, the Blegiers family snapped up Alaia, and for the next five years he was both housekeeper and dressmaker to the Countess and her friends, mixing with glamorous Paris society; His first prêt-a-porter collection for Charles Jourdan
in the 1970s eventually fashion editors tuned into Alaia’s modern elegance . Worldwide success followed with exhibitions, awards, supermodel disciples and the power to command an audience outside of the catwalk schedule.
In 1983 he brought his designs state side and began selling them in New York and in Beverly Hills, and by 1988 he had opened boutiques in Beverly Hills, New York, and Paris. His seductive, clinging clothes were a massive success, and he was dubbed by the media 'The King of Cling'.
In the mid-1990s, Alaia virtually vanished from the fashion scene, but continued to cater for a private clientele and to enjoy commercial success with his ready-to-wear lines
In 2000, Alaia joined forces with the Prada group.. Alaïa still designs, and is based in Paris.
His style…. Azzedine Alaia’s signature
being the second skin that he crates when challenging the boundaries of flesh and fabric.
Azzedine Alaïa inspired a host of looks energizing High Street fashion, including the stretch mini, Lycra cycling shorts, and the bodysuit .
His designs were generally made from black or dark solid colours, and his dresses were tight, showing off every curve. Many feature a deeply scooped back.
He introduced riveted leather, industrial zippers, and a wide range of fabrics, including lace, leather, polymers, silk jersey, and tweed
ON RUNWAY Spring summer 2010
Fall-winter 10/11
elegant long sleeves, scoop neck body suit. Unique piece with Arabic calligraphy jacquard .93% Rayon 5% Polyamide 2% Elastane
MAJOR CLIENTS
Naomi Campbell Katie Holmes Megan Fox
Victoria BeckhamMichelle ObamaKim kardashian
Bibliography
www.fashionmodeldirectory.com www.nowfashion.com www.egodesign.ca www.harpersbazaar.com forum.tunisia.com www.fashionencyclopedia.com
Thank you