FACETED IDENTITIES Xianhang Zhang
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FACETED IDENTITIESXianhang Zhang
THE EXCUSES
THE EXCUSES
• It’s hard to find the time
• I was never taught how
• I’m tired at the end of the day
• It’s expensive
• I can’t gain access to the resources
• I don’t have any of the tools
Presentation of Self
ImpressionManagement
Attribution Theory
ABOUT ME
ABOUT ME
• Theory, Design & Business
ABOUT ME
• Theory, Design & Business
• I design for Social Interaction
ABOUT ME
• Theory, Design & Business
• I design for Social Interaction
• For hire
BLOG?
Personality = f (Audience,
FACETS & ALTER-EGOS
FINDINGS
FINDINGS
• Facets remarkably usable (n=1)
FINDINGS
• Facets remarkably usable (n=1)
• Facets are Voices
FINDINGS
• Facets remarkably usable (n=1)
• Facets are Voices
• Audiences are easier to write to
FINDINGS
• Facets remarkably usable (n=1)
• Facets are Voices
• Audiences are easier to write to
• “Xianhang as a ...”
OTHER APPLICATIONS
OTHER APPLICATIONS
Faceted Facebook
OTHER APPLICATIONS
Faceted Facebook
Faceted Twitter
OTHER APPLICATIONS
Faceted Facebook
Faceted Twitter
Faceted Youtube
DESIGN ISSUES
DESIGN ISSUES
What is the ideal granularity of a facet?
DESIGN ISSUES
What is the ideal granularity of a facet?
How lightweight should facet creation be?
DESIGN ISSUES
What is the ideal granularity of a facet?
How lightweight should facet creation be?
How can you communicate faceting to the reader?
DESIGN ISSUES
What is the ideal granularity of a facet?
How lightweight should facet creation be?
How can you communicate faceting to the reader?
How does faceting integrate with the rest of the web ecosystem?
FACETS & PRIVACY
FACETS & PRIVACY
• Facets are orthogonal to privacy
FACETS & PRIVACY
• Facets are orthogonal to privacy
• Facets makes privacy socially tractable
FACETS & PRIVACY
• Facets are orthogonal to privacy
• Facets makes privacy socially tractable
• invite-only facets, hidden facets, paid facets
AN RFH
AN RFH
• Request for Hacker
AN RFH
• Request for Hacker
• Want to make this a Wordpress plugin
AN RFH
• Request for Hacker
• Want to make this a Wordpress plugin
• Wordpress source melts my brain
AN RFH
• Request for Hacker
• Want to make this a Wordpress plugin
• Wordpress source melts my brain
• Any Wordpress Hackers in the audience willing to collaborate?
ALTER-EGOS
ALTER-EGOS
ALTER-EGOS
NEXT STEPS
NEXT STEPS
• You guys!
NEXT STEPS
• You guys!
• Experiment with faceted identities
NEXT STEPS
• You guys!
• Experiment with faceted identities
• Come up with a design language
NEXT STEPS
• You guys!
• Experiment with faceted identities
• Come up with a design language
• Make it standard across the web
NEXT STEPS
• You guys!
• Experiment with faceted identities
• Come up with a design language
• Make it standard across the web
• Save a whole lot of social awkwardness
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