Facebook in the Library

in the Library:Facebook

& Engaging UsersEnhancing Services

david lee king | davidleeking.com | topeka & shawnee county public library

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Reboot!

The 3 M’s

Getting Engaged

Reboot!

The 3 M’s

Getting Engaged

we have the tools

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not quitesure how

to use them!

So, what do you thinkabout our library?

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Reboot!parade.com/images/-v5/celebrity/2013/0120/personality-parade/lead-batman.jpg

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reason to exist

a team

tell people!

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reason to exist

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a team

just marketing!

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just IT!

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just l ibrarians!

mix it up!

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Need the Boss, too(ok - maybe not this boss ...)

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tell people!

Awesome!!

elsewhere

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Reboot!

The 3 M’s

Getting Engaged

management

measurement

market ... ment??

management

your team!

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multiple admins

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posting goals

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when to post?

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Facebook at work, too!

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how often?

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consistency

measurement

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Bigger goals…

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market ... ment??

54%

16%

Reboot!

The 3 M’s

Getting Engaged

Compell ing Content

Be relevant to your Fans

Be there for customers

Sharing!

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Tell your story

How to post

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think short

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be visual

61be visual

62

videos

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be human

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type l ike you talk

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business casual

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business casual

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audience participation

ask a question

call to action

let them participate

Reboot!

The 3 M’s

Getting Engaged

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thank

you!

davidleeking.com