Blah blah Messages etc.. FACEBOOK ENGAGEMENT ANALYSIS CHARTS The chart in this document is collated daily by us as part of our commitment to ensure the marketing we conduct at our schemes is as social as it is effective for both the centres and their tenants. The statistics represent independent figures provided by Facebook and is based on the algorithms they run evaluating the relative performance of Pages and Posts relative to ‘Engagement’, measuring reactions, comments and shares. Messages PR harvest figures for 240 UK Shopping Centres and present them in a tabular form. We display the results in relative terms, which allows us to judge the performance of Pages when comparing the size of schemes and the number of ‘Page likes’ they enjoy. We also show the absolute positions where more Page likes, bigger budgets and boosts all work to generate increased engagement. Messages PR deliver astonishing results, however they are measured. With no boosts, our centres were placed in 11 of the top 12 places in relative terms. Even in absolute terms we placed 8 schemes in the top 20. When Urmston, a community shopping centre in Manchester, out-performs Manchester Arndale more than 6 times, we know our marketing is on target. We do not achieve these results by clever tweaking of posts, giveaways or boosts – It is because the work we undertake is genuinely social that we generate extraordinary results on social media. We invite you to check your Centre’s performance. If you want to see how Messages PR can make your shopping experience more social, call us and we can make sure your scheme sits high at the top of the charts. Mick Knowles, Messages PR call us on 01647 277588
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BlahblahMessagesetc..FACEBOOK ENGAGEMENT ANALYSIS CHARTS The chart in this document is collated daily by us as part of our commitment to ensure the marketing we conduct at our schemes is as social as it is effective for both the centres and their tenants. The statistics represent independent figures provided by Facebook and is based on the algorithms they run evaluating the relative performance of Pages and Posts relative to ‘Engagement’, measuring reactions, comments and shares. Messages PR harvest figures for 240 UK Shopping Centres and present them in a tabular form. We display the results in relative terms, which allows us to judge the performance of Pages when comparing the size of schemes and the number of ‘Page likes’ they enjoy. We also show the absolute positions where more Page likes, bigger budgets and boosts all work to generate increased engagement. Messages PR deliver astonishing results, however they are measured. With no boosts, our centres were placed in 11 of the top 12 places in relative terms. Even in absolute terms we placed 8 schemes in the top 20. When Urmston, a community shopping centre in Manchester, out-performs Manchester Arndale more than 6 times, we know our marketing is on target. We do not achieve these results by clever tweaking of posts, giveaways or boosts – It is because the work we undertake is genuinely social that we generate extraordinary results on social media. We invite you to check your Centre’s performance. If you want to see how Messages PR can make your shopping experience more social, call us and we can make sure your scheme sits high at the top of the charts. Mick Knowles, Messages PR call us on 01647 277588
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Week ending 1 November 2018
Source : Facebook's 'Pages to watch' independent analysis of 240 UK Shopping Centres
KEYCentre - UK Shopping Centre Facebook Page
E/L - Ranked position when comparing the level of Engagement with the number of Page likes
Rank E - Position when comparing Engagement in absolute terms
Engagement - Engagement (reactions, comments and shares) over the previous 7 days
Likes - Total Page Likes
Eng/Likes - Engagement compered with the number of Page likes the Shopping Centre has
New Likes - The percentage growth of new likes on the Page over the previous 7 days
Facebook Pages curated by Messages PR are marked in red
RESULTS 1 - 29 Centre E/L Rank E Engagement Likes Eng/Likes New Likes
Eden Square Shopping Centre 1 14 1,381 1,665 83% 9%
Strand Shopping Centre 2 8 2,070 4,988 41% 2%
Rams Walk Petersfield 3 36 649 1,632 40% 5%
The Viking Centre, Jarrow 4 15 1,356 3,580 38% 2%
Market Gates Shopping Centre 5 6 2,269 6,291 36% 1%
Bouverie Place Shopping Centre 6 13 1,395 4,929 28% 1%
Middleton Shopping Centre 7 9 1,825 7,348 25% 1%
The Swan Centre, Eastleigh 8 10 1,645 7,802 21% 1%
Eccles Shopping Centre 9 76 330 1,583 21% 1%
The Howgate Shopping Centre, Falkirk 10 7 2,140 11,109 19% 1%