Fa jan 17 5

Sierra Goerg Digital Design

Selected Social Media Post


Theme

Organ Donation in New York


Research

New York has the least amount of registered organ donors in the US.- Only 27% of New Yorkers

http://www.liveonny.org/l/


Research

New York has the third longest list of people waiting to receive organ transplants.http://www.liveonny.org/l/


Research

“Although there may be underlying cultural or religious differences… race alone cannot explain geographic differences in organ donor consent rates.”https://www.sciencedaily.com/releases/2015/05/150528083036.htm


Diigo URL

https://www.diigo.com/profile/sgoerg


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Texture Images


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Foreground Image


Cropping


Use of Layers


Contrast and Density Change


Color Balance


Image Rotation


Burning and Dodging


Saturating and De-Saturating


Text Tool


Vignetting


Gradient


Combining Images with the Pen tool


Transposing using Opacity


Spot Healing and Healing Brush


Magnetic and Regular Lasso Tool


Magic Wand


Clone Tool


Clipping Mask


Final Connotative Combined Image


Rectangle Tool


Fill Color and Stroke


Selection Tool


Direct Selection Tool


Eraser Tool


Line Tool


Scissors Tool


Knife Tool


Text Tool and Text on a Path


Blob Brush Tool


Live Trace Tool


Gradient Tool


Pen Tool


Convert Anchor Point Tool


Delete Anchor Point Tool


Shear Tool


Effects


Pathfinder


Words to Create Organizational Name

- LiveOnNY- Alliance for Donation- Long Live NY

- Increase- Register- Organ


Created Organizational Name

Register + Live + NY = RegiliveNY


Reference Images


Logo Sketches


Logo, Version 1


Logo, Version 2


Final Logo


Logo with Color

I used a nature green for my logo because green is often associated with recycling and renewal: attributes that correlate with organ donation.


Logo with Typography


Front of T-shirt with Logo


Back of T-shirt with Manipulated Image

Fa jan 17 5

Education