Experience Map As Pitch

WELCOME CREATIVE MORNINGS FIELD TRIP

ICRAVE IS ANINNOVATION STUDIO.

WHO WE ARE

We develop concepts, build environments, and curate experiences TO SOLVE BUSINESS PROBLEMS.

ENTERTAINMENT EVENTS, NIGHTLIFE, CASINOS

HOSPITALITY HOTELS, CRUISE SHIPS

OFFICE SPACE, RETAILCOMMERCIALTREATMENT + RECOVERY CENTERSHEALTHCARE

HIGHER EDUCATION, STADIUMS, RESIDENTIALDEVELOPMENTMARKETS, RESTAURANTS, BARSDINING

FOOD + BEVERAGE, DINING, MARKETS, GATE HOLDSAIRPORTS

THE SECTORS WE CHANGE

CATCH NEW YORK, NY

STK NEW YORK, NATIONWIDE

LE DISTRICT NEW YORK, NY

JET BLUE @ JFK NEW YORK, NY

YYZ TORONTO INTL. AIRPORT

GET CREATIVE:THE GAME CHALLENGE

WHY YOU’RE HERE

1. How do we get everyone loose and open? 2. Can you encourage people to let go of their roles, and think differently about what’s around them?

3. How do you turn a room full of suits into a room full of collaborators?

Kevin Caroll’s Red Rubber Ball

The Spaghetti Challenge

Cain’s Arcade

LET’S MAKE A GAME Using the materials given, create a simple game. You have 20 minutes.

ANYTHING GOES!

YOUR CHALLENGE

READY? SET? GO!

LET’S TEACH A GAME Select a spokesperson for your team’s amazing new game. PREPARE YOUR ELEVATOR PITCH. How can you make it memorable in only 2 minutes?

LET’S SEE YOUR CREATIONS!

NEXT UP:

LET’S PLAY A GAME Everyone shift one team over. Remember the rules ... or make new ones!

NOW TRY THE NEXT TEAM’S GAME!

NEXT UP:

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THINGS TO KEEP IN MIND

CLOSING IDEAS Any closing ideas from our new creatives? What activities do YOU try to get everyone thinking and playing together?

NOW GO FORTH AND SPREAD CREATIVE FUN!

THANK YOU FOR JOINING US!