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everything you need to know about the future and how to prepare for it james a. whittaker distinguished engineer @docjamesw docjamesw.com meme my fancy title where i say stuff where i write stuff
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everything you need to know about the future · everything you need to know about the future and ... “ecommerce is a false promise. it’s not even technically feasible” - 2001

Sep 26, 2020

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Page 1: everything you need to know about the future · everything you need to know about the future and ... “ecommerce is a false promise. it’s not even technically feasible” - 2001

everything you need to know about the

future and

how to prepare for it james a. whittaker

distinguished engineer

@docjamesw docjamesw.com

meme my fancy title

where i say stuff

where i write stuff

Page 2: everything you need to know about the future · everything you need to know about the future and ... “ecommerce is a false promise. it’s not even technically feasible” - 2001

“no way will some online database replace your morning paper” - 1995 “ecommerce is a false promise. it’s not even technically feasible” - 2001 “there is no chance the iphone will gain market share, no chance” - 2007 “no serious enterprise will ever trust their data to the public cloud” - 2012

@docjamesw

what’s next?

“you can’t connect the dots looking forward …

… you can only connect them

looking backward”

Page 3: everything you need to know about the future · everything you need to know about the future and ... “ecommerce is a false promise. it’s not even technically feasible” - 2001

1980s powerful

1990s accessible

2000s connected

2010s mobile

2020s autonomous

. . . . . . . . . .

. . @docjamesw

intents: payroll, accounts, invoice, billing

intents: resume, budget, homework

intents: find, learn, shop, date, share, trade

intents: location, directions, real-time sharing

Page 4: everything you need to know about the future · everything you need to know about the future and ... “ecommerce is a false promise. it’s not even technically feasible” - 2001

1980s powerful

1990s accessible

2000s connected

2010s mobile

2020s autonomous

@docjamesw

intents: payroll, accounts, invoice, billing

intents: resume, budget, homework

intents: find, learn, shop, date, share, trade

intents: location, directions, real-time sharing

data: from siloed to organized

Page 5: everything you need to know about the future · everything you need to know about the future and ... “ecommerce is a false promise. it’s not even technically feasible” - 2001

1980s powerful

1990s accessible

2000s connected

2010s mobile

2020s autonomous

@docjamesw

intents: payroll, accounts, invoice, billing

intents: resume, budget, homework

intents: find, learn, shop, date, share, trade

intents: location, directions, real-time sharing

search: from human to machine

data: from siloed to organized

Page 6: everything you need to know about the future · everything you need to know about the future and ... “ecommerce is a false promise. it’s not even technically feasible” - 2001

1980s powerful

1990s accessible

2000s connected

2010s mobile

2020s autonomous

@docjamesw

intents: payroll, accounts, invoice, billing

intents: resume, budget, homework

intents: find, learn, shop, date, share, trade

intents: location, directions, real-time sharing

data: from siloed to organized

search: from human to machine

ui: from visible to invisible

Page 7: everything you need to know about the future · everything you need to know about the future and ... “ecommerce is a false promise. it’s not even technically feasible” - 2001

1980s powerful

1990s accessible

2000s connected

2010s mobile

2020s autonomous

@docjamesw

intents: payroll, accounts, invoice, billing

intents: resume, budget, homework

intents: find, learn, shop, date, share, trade

intents: location, directions, real-time sharing

intents: in the wild, wherever users are

data: from siloed to organized

search: from human to machine

ui: from visible to invisible

reality: from separate to blended

Page 8: everything you need to know about the future · everything you need to know about the future and ... “ecommerce is a false promise. it’s not even technically feasible” - 2001

embrace the future now intents collection

personal bots

data providers

intent resolution marketplace

amazing personalized experiences

@docjamesw

Page 9: everything you need to know about the future · everything you need to know about the future and ... “ecommerce is a false promise. it’s not even technically feasible” - 2001

welcome to

the future

james a. whittaker distinguished engineer

@docjamesw amazon.com/author/docjamesw medium.com/@docjamesw docjamesw.com linkedin.com/in/@docjamesw