TRINITY INSTITUTE OF PROFESSIONAL STUDIES Sector – 9, Dwarka Institutional Area, New Delhi-75 Affiliated Institution of G.G.S.IP.U, Delhi Event Management: Principles & Methods Paper code-BJ(MC)303 Submitted by:- Amanpreet Kaur
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TRINITY INSTITUTE OF PROFESSIONAL STUDIES
Sector – 9, Dwarka Institutional Area, New Delhi-75Affiliated Institution of G.G.S.IP.U, Delhi
Event Management: Principles & Methods
Paper code-BJ(MC)303Submitted by:- Amanpreet
Kaur
TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75
5 C’s of Event Designing
Concept Costing Canvassing Customization Carrying out
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TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75
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• Concept
The first ‘c’ of event management is the first step in event. Idea generation, deciding theme on which the event is based on, what do we want to do? This is the question that is answered through this first ‘C’ of event management.
TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75
• Costing
One of the most essential factor to be kept in mind is costing or checking the budget for the event which comes under the category of costing.
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TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75
• Canvassing
Canvassing means doing research for the client, which helps us in serving or working more efficiently in an event.
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TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75
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• Customization
As the name suggests, customization means making the necessary changes in the event as per the requirements of the clients.
TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75
• Carrying out
This ‘C’ is about the execution and implementation of an event according to the final concept. It brings all planning into action.
TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75
NEED FOR EVENTS
• Launch of a new product• Highlighting added features of product• Creating and maintaining brand image• Enabling interactive mode of communication• Helps in relationship building and PR
activities
TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75
• Marketing research• Creating opportunities for better deals with
different mediums• Generating instant publicity• Helps in avoiding of clutter
TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75
THANK YOU
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