Evaluation activity 1

• 1. My masthead/logo uses forms and conventions of real local newspapersas the one shown on the right by usingthe same font; Times New Roman.Aswell as similar boldness and sizing. Not all the words are sized the same,I decided not to use this traditional, similarly the word The in my classic font which is authentic tomasthead is smaller whereas the restnewspapers as I didnt want myare of the same size.newspaper to come across asoutdated, also I found this font was more commonly used amongst National rather than local newspaper.

2. The inclusion of asymbolic logo i.e aneye: A way in which mynewspaper challengesconventions of real localnewspapers as majority ofthem did not include one.The way in which theyfont is written, eg;size/composition/font/style/ colour is their logoMy colour scheme: Another way in which my newspaper logochallenges conventions of a real newspaper as I have not yetcome across any logos which use the same colours.However the colour scheme of my logo uses/developsforms of a real local newspaper logo as it is still fairlyneutral nothing too bright or flashy.To ensure it is taken seriously, aswell as being easilyidentified by my audience as a local newspaper. 3. In reference to the number of columns: there isnt a particular conventionthat my product uses, develops orchallenges as the number of columnsvary between different editions andamongst different newspapers.The way the secondary story on my frontpage is distinguished by being written inwhite font against a black background isa use of a convention of a real localnewspapers :