Europe’s Foremost Independent BPM Conference BPM · Europe’s Foremost Independent BPM Conference Building Your Business Process Capabilities As economic conditions improve, pent

Europe’s Foremost Independent BPM Conference

Building Your Business Process Capabilities

As economic conditions improve, pent up demand for change in how organizations conduct work is at a high point. This means that you can either expect to become the change agent or be changed. The Business Process Management Conference Europe 2010 will provide the capabilities needed for you to contribute and lead the way to process-led multi-dimensional change by showcasing the new competencies and skills needed. This extremely pragmatic event will get you ready to make a difference as a key player in your organization’s transition.

www.irmuk.co.uk/bpm2010

Featured Speakers include:

Roger BurltonBPTrends Associates

Produced by:

Strategic IT Training Ltd www.irmuk.co.uk

Business Process Management Conference Europe 2010

27-29 September 2010Park Plaza Victoria Hotel,

London, UK

This conference is co-located with the Business Analysis Conference Europe 2010 www.irmuk.co.uk/ba2010. Delegates registering for the BPM Conference are also entitled to attend sessions on the Business Analysis conference.

Case Studies Include:● Rolls-Royce● Deutsche Bank● Carphone Warehouse● Dutch Tax & Customs Administration● Mars● adidas Group● Yorkshire Water● National Assembly for Wales● Alcatel-Lucent● TeliaSonera Finland● Kempen & Co Merchant Bank● Surrenda-link Investment

Management● Scottish Water

Speakers Include: ● Paul Harmon● Neil Ward-Dutton● Frits Bussemaker● Dee Carri● Peter Matthijssen● Deirdre Sexton● Christopher Bradley

Sponsors:

Endorsed by:

Key Benefits of Attending:● Understand new ways of conducting process

architecture, analysis, redesign, and better ways of implementing the right technological and human enablers

● Learn from an unprecedented number of comprehensive case study solutions with proven ROI delivered by senior leaders of organizations respected around the world

● NEW IN 2010 - Benefit from the launch of numerous collaborative ‘think tank’ sessions with your peers and thought leaders, to discuss, learn and create ideas around the hot topics in BPM

● Gain insight from lead thinkers in the process profession on BPM directions and trends

● Choose from 6 pre-conference workshops and 3 conference tracks● BPM as a Management Discipline● BPM as an Analyst’s Methodology● BPM as an Enabler for Change

● Novices and advanced practitioners will each find sessions suited to their experience levels

Topics include:● Lean Six Sigma and Lean tools● Process modeling, analysis and design

techniques● Stakeholder Analysis (Outside-in)● Process collaboration and social media● Process as a service (Cloud – BPM)● Gaining executive commitment● New modelling techniques and notations● From Process models to IT requirements● Accelerating BPM maturity● Business analysis and politics● BPMS state of the industry● Building a process-oriented organization● Processes, compliance and risk● Developing a process culture● Business rules for business processes● Business Architecture● Process solution implementation tips● Human change management● BPM for small and medium organizations● Process governance● Knowledge worker processes● BPM and SOA

Keith Harrison-BroninskiRole Modellers Ltd

Sandy KemsleyKemsley Design

Ian GottsNimbus Partners

BPM

Media Sponsors:

PROCESSCOMMUNITY

PROCESSCOMMUNITY

3rd Annual Conference

www.irmuk.co.uk/bpm2010

Introduction from the ChairThe economic pressures of the past two years have tried the patience of all of us who are convinced that business processes are the only practical way to navigate a highly interconnected and customer oriented business world. Despite recent bumps in the road, a transition is clearly underway even if the pace sometimes seems slower than we would like. More and more, our customers only concern themselves with our ability to meet their interests and they judge us based on their experiences with our

processes. When our business processes work they connect the beginning of a customer value stream all the way to its conclusion from the outside looking in. However, at the best of times changing how we do our work to accomplish cross functional connectivity is painful and difficult, requiring alignment to the end result and the latest in process management knowledge, capabilities and management commitment.

In designing BPM Europe 2010 we have remained extremely aware that most organizations want to do a great job with their processes to enhance the outside-in experience of our customers. Therefore we have built an event that we think really delivers what practitioners and managers need right now to do so. We know that most businesses understand that a process centric point of view makes ultimate sense but many have not yet been able to make it a reality. For that reason, this year we have put together a conference that features the most inspirational yet down to earth set of case studies we have ever featured. These will be delivered by the analysts and managers that implemented the solutions and realized the ROI of process thinking. We have also added many ‘think tank’ sessions to allow delegates to discuss critical topics with other practitioners and industry thought leaders. Rounding out BPM Europe 2010 we have invited a series of special guests who are lead thinkers in the process profession to advise on directions and trends that we can expect soon.

The feedback from past BPM Conference delegates has been that BPM Europe is consistently Europe’s most practical BPM conference. With this year’s added focus on peer collaboration and proven ROI case studies you can count on it achieving that distinction once again. As we emerge from current economic threats there will be great opportunities to move forward with better processes leading the way. There will also be many challenges as we face a world of more demanding customers, regulatory constraints, nervous investors, organizational consolidation in a fickle marketplace that will expect poor processes to become great ones.

The opportunity is yours. You just have to be there. Roger T. Burlton, Chairman

Who Should Attend Experienced Process Practitioners wishing to share with their peers and to

learn new and better ways of working. BPM Novices who want to learn fast and get their process capabilities up

and running quickly. Process and Business Analysts and Designers wishing to gain a

comprehensive coverage of the critical aspects of BPM. Enterprise Architects and Strategists who wish to improve the re-use of

business services and increase the agility of business processes solutions. Managers, Directors and other Senior Staff aiming to implement ongoing

process improvement, management and governance. Process Technologists striving to build adaptable business solutions. Business Managers who have to deliver real change to survive and thrive.

What You Will Learn: ● How you can make a difference in process performance now● What are the best opportunities to enhance your BPM knowledge and

practices when you return● Why business managers need to care about BPM for survival,

sustainability and growth● How to build a realistic process strategy and BPM implementation

plan.● What are the latest trends, standards and techniques to get to the

cause of process problems● How to build better models and specifications.● When to use full BPM and when to fast track the effort● How to manage and govern process assets● How to get managers and staff to change to a process centric

approach● What practices work best for connecting processes with

measurement and performance ● What tools and technologies are right for you and when to use them● How BPM and SOA must work in partnership for agile solutions● How to build and run a Centre of BPM Expertise.● How to translate process models into implementation requirements

Pre-Conference WorkshopsAn Introduction to BPM, Dee CarriThis introduction to processes is designed for novice practitioners and managers in the field of BPM and those who wish to gel their understanding BPM concepts and methods. It will provide an overview of BPM discussing process work at the enterprise management, process improvement and solution implementations levels. This will be a good baseline for the rest of the conference. Dee Carri, a former Gartner analyst, will lead the session.The Essentials of Lean Six Sigma, Peter MatthijssenToday Lean Management and Six Sigma are not only benefiting manufacturers but also financial, utility and governmental sectors. This session is based on the very successful BiZZdesign Masterclass which has been attended by hundreds of professionals. The backgrounds, approaches and techniques of Lean Management and Six Sigma will be explored. Also the link to the daily practice of participants will be made answering the question ‘How can we improve our processes and save money, starting tomorrow’!The BPM Technology Landscape, Sandy KemsleyBusiness Process Management software is in a state of rapid change with the advent of social BPM technologies and adaptive case management. Some of the traditional BPM vendors are now including these new capabilities, while others are staying focused on structured BPM. Newer products are emerging bringing more change in BPM: rules management, content management, analytics, and inline simulation and optimization are all becoming capabilities that the analysts are predicting will become standard. This session will examine the spectrum of product capabilities that fall under the BPM umbrella.Successfully Running a Business Process Analysis and Design Project, Deirdre SextonWhether you struggle to implement a business process improvement initiative or face the challenge of selling the benefits of BPM to clients or colleagues, you will experience a natural affinity with the activities and experiences shared at this workshop. This session is of interest to all who are involved in actually delivering on the promise of a process analysis, design and implementation project and are motivated by the possibility of shedding the burden of silo thinking and transitioning to a solution enabled by process thinking and process centric working.

The ABCs of Process Modelling from Business Architecture to theProcess Portfolio, Roger Burlton and Paul Harmon At the enterprise-wide architecture level, process models are strategic. The models at this level include business strategy, process architecture, measurements and objectives, and alignment with IT assets and human competencies. Process governance frameworks and ongoing portfolio management follows. This session will define these models and connect them into a management framework. Case studies and delegate workshops will be spread throughout the session. This session stands alone or can be taken with the XYZ tutorial.The XYZs of Process Modelling from Project Scoping to Solution Requirements, Roger Burlton and Paul HarmonTo solve a process problem you need models to understand and solve it. This level of modelling starts with scoping and then develops more detailed models of the current process using business level BPMN and root cause diagrams. Based on problems and causes identified, future state business models are developed and validated. Scenarios and use cases are shown to test ideas and define requirements. Case studies and delegate workshops will be spread throughout the session. This session stands alone or can be taken with the ABC tutorial.

KeynotesConference Welcome and Chair Address: The Rules for Process, Roger Burlton, BPTrends AssociatesRoger Burlton, the conference chair, will open the conference with a discussion of the challenges associated with trying to become process centric without a common semantic foundation for process thinking or communicating. Burlton believes that in order for process management to thrive we must get the rules of engagement straight. This session will suggest a common sense foundation for all business process work that will set the premises for the rest of the conference.

The Future of Work: A One-on-One Chat with Keith Harrison-Broninski, Role Modellers LtdThis keynote will deal with the changing nature of work itself and the challenge this provides to traditional process thinking, modelling, analysis and design. Keith Harrison-Broninski, the thought leader in the emerging field of Human Interaction Management will discuss its theories and practicalities. In the best spirit of journalism Roger Burlton, the conference chair will interview Keith regarding the nature of this new discipline as well as delve into how to analyze and design highly service oriented interactive relationships rather than conventional workflows.

Group Booking Discounts: 2-3 delegates 10%, 4-5 delegates 20%, 6 + delegates 25%

Conference Overview

Collaborative RoundtablesA special feature of BPM Europe 2010 will be combined delegate and thought leader sessions to discuss, learn and create ideas around the hot topics in BPM. These will be facilitated by a conference faculty member without presentations or a pre-set script. The topics for some of these will be voted by delegates at the beginning of the conference. The room will be set up to support peer discussion and collaboration and notes will be taken and posted on a community site after the event.

Monday, 27 September 2010, Pre Conference Workshops

08:30-09:30 Registration

09:30-13:00 The ABC's of Process Modeling from Business Architecture to the Process Portfolio,

Roger Burlton & Paul Harmon, BPTrends Associates

An Introduction to BPM, Dee Carri, Torque Management

Successfully Running a Business Process Analysis and Design Project,

Deirdre Sexton, Gyro Consulting13:00-14:00 Lunch14:00-17:30 The XYZ’s of Process Modeling from

Project Scoping to Solution Requirements, Roger Burlton & Paul Harmon, BPTrends Associates

The Essentials of Lean Six Sigma, Peter Matthijssen, BiZZdesign

The BPM Technology Landscape, Sandy Kemsley, Kemsley Design

Tuesday, 28 September 2010, Conference Day 1 & Exhibits

08:00-09:00 Registration

09:00-09:55 Conference Welcome and Chair Address: The Rules for Process, Roger Burlton, BPTrends Associates

BPM as a Management Discipline BPM as an Analyst's Methodology BPM as an Enabler for Change

10:00-10:55 Evolving Process Thinking in the Enterprise,

Phil Short, Mars Canada

Business Analysis in a Political Environment, Frank Rae & Sarah Gait,

National Assembly for Wales

Collaboration and BPM - Social Media meet BPMS, Sandy Kemsley, Kemsley Design

10:55-11:25 Networking Break & Exhibits11:25-12:20

Collaborative Roundtable: How can we get Executive Commitment to BPM,

Facilitator, Frits Bussemaker, Korstmos

Next Generation Business Process Modeling and Analysis - A Novel Approach to Business Process Optimization in the

Financial Sector, Burkhard Weiß & Axel Winkelmann, University of Muenster

Process Without Boundaries, Ashley Cook, Carphone Warehouse

12:20-13:40 Lunch & Exhibits13:40-14:25

New Approach on Process Management, Hans Somers, Belastingdienst - Dutch Tax and

Customs Administration

Collaborative Roundtable: How can we get Synergy out of Business Processes and

Business Rules, Facilitator, Silvie Spreeuwenberg, LibRT

Is BPM ready for Cloud Computing? Ian Gotts, Nimbus

14:30-15:25Improving the Process of Process improvement

through Stakeholder Collaboration, Neil Ward-Dutton, MWD Advisors

Significantly Improving Process Performance at Scottish Water,

Representative of Scottish Water & David LeBrocquy, VISION Consulting

How BPM and BPMS Technologies Support Migration Capability Programs for

Alcatel-Lucent, Christopher Miller, Alcatel-Lucent

15:25-15:55 Networking Break & Exhibits15:55-16:40 Sessions to be Confirmed: visit www.irmuk.co.uk/bpm2010

16:45-17:40 The Roadmap Towards a Process-Orientated Organisation,

Joachim Van den Bergh, Vlerick Leuven Gent Management School

Business Analysis, Compliance and Risk Management in Financial Service Processes

through BPM, Henri-Jan Staal, Kempen & Co Merchant Bank

Collaborative Roundtable: How can we Transform our Business Process Models

into IT Requirements, Facilitator, Sandy Kemsley, Kemsley Design

17:40-19:00 Drinks Reception & Exhibits

Wednesday, 29 September 2010, Conference Day 2 & Exhibits

09:00-09:45 Keynote: The Future of Work: A One-on-One Chat with Keith Harrison-Broninski, Role Modellers Ltd: Moderated By Roger Burlton

09:50-10:45How to Build your Process Community?

Frits Bussemaker, Korstmos

Bridging the Gap between Business Process Modeling and IT Solutions Design:

The V-BPM Cycle Reference Model, Eduardo Gonzalez, adidas Group

Business Critical SOA and BPM, Craig Walton, Yorkshire Water

10:45-11:15 Networking Break & Exhibits

11:15-12:00 Sessions to be Confirmed: visit www.irmuk.co.uk/bpm201012:00-13:20 Lunch & Exhibits

13:20-14:05Collaborative Roundtable:

Delegates Choice

The Change Equation - or How to Avoid a Failed Change Project:

Peter Duschinsky, The Imaginist Company

Success On-Demand: Surrenda-link Transforms with SaaS BPM,

Bruce Spicer, Surrenda-link Investment Management

14:10-15:05 BPM for Small and Medium Sized Business – Why Traditional Strategies Don’t Work & What Does, Tom Bellinson, IT Methods

Collaborative Roundtable: Delegates Choice

Implementing BPM to Streamline B2B Sales Process in TeliaSonera Finland,

Tuukka Heinonen, TeliaSonera

15:05-15:35 Networking Break & Exhibits

15:35-16:30 Improvement follows Governance at Deutsche Bank,

Murray Woody, Deutsche Bank

Learning to Love BPMN 2.0: Christopher Bradley & Tim Franklin, IPL

Flying High with Cloud-Based BPM: Rolls-Royce and other Success StoriesRichard Harris, Rolls-Royce & Vijay Takanti,

Exostar

16:35-17:05 Conference Closing Panel Discussion: BPM Futures: Revolution or Dissolution? BPM Europe Advisory Board

www.irmuk.co.uk/bpm2010

Agenda For detailed descriptions of all of these sessions visit www.irmuk.co.uk/bpm2010 Group

Discounts Available

- see page 2 for details

27-29 September 2010 Park Plaza Victoria Hotel London UK

Registration Fees: Full payment or a purchase order is due prior to the conference. Payment may be made in Sterling (£) or Euros. If paying in Euros the prevailing exchange rate of the country of the delegate or delegates’ company is to be used. The total Euros remitted should be the amount required to purchase the sterling pound cost of the event on the day of payment. All delegates must add VAT (17.5%) to their total conference fees. VAT may be reclaimed by delegates from the tax authorities after the event.

Registration Fees:Entire Event (27-29 September)Fee: £1,445 Plus VAT (£252.88) = £1,697.88

Conference Only (28-29 September) Fee: £1,095 Plus VAT (£191.63) = £1,286.63

Tutorial Only (27 September) Fee: £695 Plus VAT (£121.63) = £816.63

If you are unable to attend you will be able to purchase a set of the proceedings on CD Rom for £250.

DISCOUNTS are available for group bookings of 2 or more delegates made at the same time – please see page 2 for details. These cannot be used in conjunction with other discounts. Discounts are available to members of BCS, ABPMP and the BPM-FORUM. Contact IRM UK for more details.

The registration fee includes the conference lectures, documentation on CD ROM (no printed version of this is made available at the event), refreshment breaks and lunch on each day of the conference. The cost of hotel accommodation is not included in the conference fee.

UK Delegates: Expenses of travel, accommodation and subsistence incurred whilst attending this IRM UK conference will be fully tax deductible by the employer company if attendance is undertaken to maintain professional skills of the employee attending. Non-UK Delegates: Please check with your local tax authorities.

Cancellation Policy:Cancellations must be received in writing at least two weeks before the commencement of the conference and will be subject to a 10% administration fee. It is regretted that cancellations received within two weeks of the conference date will be liable for the full conference fee. Substitutions can be made at any time.

Cancellation Policy: In the unlikely event of cancellation of the conference for any reason, IRM UK’s liability is limited to the return of the registration fee only. IRM UK will not reimburse delegates for any travel or hotel cancellation fees or penalties. It may be necessary, for reasons beyond the control of IRM UK, to change the content, timings, speakers, date and venue of the conference.

Conference Location: Park Plaza Victoria Hotel239 Vauxhall Bridge RoadLondon SW1V 1EQ, UKTel +44 (0)20 7769 9999Fax +44 (0)20 7769 9998www.parkplaza.com/hotels/gbvictor

Hotel Accommodation Details: IRM UK in association with JP Events have arranged special discounted hotel rates at the venue above and at other hotels nearby.

Email: [email protected]: +44 (0)84 5680 1138 Fax: +44 (0)84 5680 1139www.jpeventsltd.com

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Business Process Management Conference Europe 2010BPM