Ethan Stock, CEO and founder November 28, 2007. 2 © 2007 Zvents Time-based promotions are a key marketing tool to drive footfall and revenue today for.

Ethan Stock, CEO and founderNovember 28, 2007

2© 2007 Zvents

Time-based promotions are a key marketing tool to drive footfall and revenue today for local merchants`

All Categories Entertainment & Sports Retail Home & Garden Automotive Jobs Everything local

All Media Newspapers Radio TV Coupons …Internet?

3© 2007 Zvents

Events = Local Promotions

Zvents powers “things to do” local search – the why that gets a consumer out the door – for a large and growing media network

Local Directory: Commodity

Maps: Commodity

Over 150 current media partners

Boston.com – largest local newspaper site

Freedom Communications – 50+ newspapers & TV stations

Orange County Register

MediaNews: 30+ local Newspapers

Denver Post, Detroit News

San Jose Mercury News, LA.com

NY Times Regional: 15+ papers

McClatchy 40+ papers

Ohio.com

…and more

Millions of uniques and pageviews

4© 2007 Zvents

Users can add free business and event listings to a search index shared across the media network

Coming Soon:Paid Promotion

5© 2007 Zvents

Thousands add free listings each day – and growing rapidly

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Nu

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Day

User-Created Content By Day: J uly 2006 - October 2007

30-day average of UCC

UCC per Day

30 day avg.:

47

30 day avg.: 1436

Note strong weekly cycle: Mon/Tues. peaks

16-month total:

342,000 UCC events and venues

6© 2007 Zvents

Events ABC's of Home Building created by HomeBuilder Climb REI Fremont’s Indoor Pinnacle created by Lhemenw Jasper Fforde Booksigning created by CourtneyGreenwald Greater Detroit Real Estate Expo created by KPriest Welcome to Margaritaville Cooking Class created by jbaldwins Ice Cream Lovers Welcome New Baskin-Robbins Store to the Area created by jillianfine Breakfast with Santa at Hard Rock Cafe created by HardRockCafeBoston Fashion Denver Presents: Freeze, our holiday fashion market! created by bshigley Fine Italian Reds - Paired Wine Tasting created by Dineindiva Gear Up For The Holidays With Puma created by sbajaj Horse-Drawn Carriage Rides at Santana Row created by EdK Michigan Camper, Travel & RV Show created by ShowSpan, Inc. Open House at Lisa's Gift Wrappers created by pugnose Sutter VNA & Hospice Flu Shot Clinics created by Elephant Pharmacy – Los Altos Visit Live Reindeer at The Shoppes at Arbor Lakes created by kellyp

Venues Coldwell Banker Residential Brokerage created by jennorigi Easton Town Center created by Easton Elkhorn Catering & Conference Center created by velsigne Hilton Oakland Airport created by SFElisaW

Most event listings are commercial promotions by local merchants –which receive dozens to thousands of pageviews each

7© 2007 Zvents

Why? Local events are great Internet content for both users and search engines

8© 2007 Zvents

Consumers can search and find local event offers throughout the media network…

9© 2007 Zvents

…and event-based SEO optimized listings drive prominent placement in major search engines

10© 2007 Zvents

Zvents: Transforming local search and driving local commerce with event-based promotion

Local business listings are distributed widely

across the media network

Forthcoming:Mobile

150+ Local Media Partners

Online

SEO to major search engines

Published to Newsprint

Free todayPaid options coming soon