Top Banner
Essential Prototyping for Entrepreneurs Test Your Business Idea in 1 Day By Bow Kraivanich Cofounder of daydash.co http://bow.im @bowkraivanich
54

Essential Prototyping for Entrepreneurs

Jan 08, 2017

Download

Bow Kraivanich
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: Essential Prototyping for Entrepreneurs

Essential Prototyping for EntrepreneursTest Your Business Idea in 1 Day

By Bow KraivanichCofounder of daydash.co

http://bow.im@bowkraivanich

Page 2: Essential Prototyping for Entrepreneurs

Who am I ?

• Mentor at Hubba Stadium & Startup Weekend (Bangkok)

• Hubba Academy Instructor

• Managing Director at Blankspace Co., Ltd. (A UX/UI/Web design company)

• Partner at Dinsor Co., Ltd. (Visual communication design studio in Bangkok)

• Ex. Co-founder & CXO at Fastinflow

Cofounder of daydash.co A lifestyle events & activities discovery and booking platform

Page 3: Essential Prototyping for Entrepreneurs

Course Outline

⇾ Section 1: Prototyping Basics

⇾ Section 2: The Prototyping Processes

——————————— LAUNCH ————————————

⇾ Section 3: Picking the Right Tools for Your Project

⇾ Section 4: Workshop

⇾ Section 5: Testing & Evaluating Your Prototype

Page 4: Essential Prototyping for Entrepreneurs

Today’s Rule

80/20

Page 5: Essential Prototyping for Entrepreneurs

Prototyping Basics

⇾ UX Vocab 101

⇾ What is a Prototype?

⇾ Why Creating Prototype?

⇾ Building effective prototypes

SECTION: 1

Page 6: Essential Prototyping for Entrepreneurs

" UX

VOCAB 101

Page 7: Essential Prototyping for Entrepreneurs

cr: zykinetics.com

SKETCH

Page 8: Essential Prototyping for Entrepreneurs

WIREFRAME

cr: blog.mockupbuilder.com

Page 9: Essential Prototyping for Entrepreneurs

UI DESIGN/VISUAL DESIGN

cr: www.invisionapp.com

Page 10: Essential Prototyping for Entrepreneurs

SKETCH

WIREFRAME

VISUAL DESIGN

Brainstorming idea

Structure, functional

Ready for development

Page 11: Essential Prototyping for Entrepreneurs

SKETCH WIREFRAME

VISUAL DESIGNMOCKUPPROTOTYPE

Page 12: Essential Prototyping for Entrepreneurs

What is a Prototype?

Page 13: Essential Prototyping for Entrepreneurs

A Prototype is

“A plan for how it WORKS not how it LOOKS, yet”

Page 14: Essential Prototyping for Entrepreneurs

PROTOTYPE

cr: www.itaxsmart.com

Can navigate

Can interact with

Can have many different looks(sketch, wireframe, final visual design)

Page 15: Essential Prototyping for Entrepreneurs

Why Creating Prototype?

Page 16: Essential Prototyping for Entrepreneurs

“To Answer Questions and to Generate New Ones”

Page 17: Essential Prototyping for Entrepreneurs

Why Prototype?Validate idea

Communicate idea

Provide clear understanding

Make a decision base on real feedback

Force you to talk to users

and.. It helps you start doing something toward your idea

Page 18: Essential Prototyping for Entrepreneurs

Building Effective Prototypes?

Page 19: Essential Prototyping for Entrepreneurs

Building Effective Prototypes

It doesn’t have to be perfect

Know your audience, what they are expect

Always set goals

Build only what necessary

Don’t waste time on every detail

Page 20: Essential Prototyping for Entrepreneurs

The Prototyping Processes

⇾ Overview

⇾ Clarify your idea

⇾ Select your core features

⇾ Understand Prototype Fidelity

SECTION: 2

Page 21: Essential Prototyping for Entrepreneurs

1. Clarify your idea

2. Planning

3. Create prototype

4. Testing & validation

The Processes Overview

Page 22: Essential Prototyping for Entrepreneurs

Clarify Your Idea with Lean Canvas

Page 23: Essential Prototyping for Entrepreneurs

Select your core featuresFor idea “Street Food Delivery”

Page 24: Essential Prototyping for Entrepreneurs

List all features(5 mins)

1

Page 25: Essential Prototyping for Entrepreneurs

Prioritize2

(5 mins)

Page 26: Essential Prototyping for Entrepreneurs

EASYHARD

IMPORTANT

NOT IMPORTANT

Page 27: Essential Prototyping for Entrepreneurs

EASYHARD

IMPORTANT

NOT IMPORTANT

Page 28: Essential Prototyping for Entrepreneurs

Get rid of unnecessary features

3

(5 mins)

Page 29: Essential Prototyping for Entrepreneurs

EASYHARD

IMPORTANT

NOT IMPORTANT

Page 30: Essential Prototyping for Entrepreneurs

EASYHARD

IMPORTANT

NOT IMPORTANT

Page 31: Essential Prototyping for Entrepreneurs

EASYHARD

IMPORTANT

NOT IMPORTANT

Page 32: Essential Prototyping for Entrepreneurs

Understand Prototype Fidelity

Page 33: Essential Prototyping for Entrepreneurs

Low-Fidelity vs

High-Fidelity

Page 34: Essential Prototyping for Entrepreneurs

Low-Fidelity (Lo-Fi)

Page 35: Essential Prototyping for Entrepreneurs

Hight-Fidelity (Hi-Fi)

Page 36: Essential Prototyping for Entrepreneurs

GET READY FOR THE AFTER SESSION

1. download popapp (ios, android) - https://popapp.in

2 download balsamiq (mac, window)- https://balsamiq.com

3. signup for proto.io (online) - https://proto.io

Page 37: Essential Prototyping for Entrepreneurs

Picking the Right Tools

⇾ Things to consider when picking the tool

⇾ Popular tools

⇾ More Tools

SECTION: 3

Page 38: Essential Prototyping for Entrepreneurs

Things to consider when picking the tool

Can share to get feedbacks and opinions

Can export / publish

Can view and test on the real devices

Page 39: Essential Prototyping for Entrepreneurs

Popular tools

Lo-Fi

POP appbalsamiq mockups 3

indigo studio

Proto.iomoqups

Adobe Xd

Hi-Fi (with stencil)

Invision AppFlintomarvel

FramerOrigami

etc.

AdvancedHi-Fi

(import design)

Page 40: Essential Prototyping for Entrepreneurs

More toolshttps://www.cooper.com/prototyping-tools

Page 41: Essential Prototyping for Entrepreneurs

Workshop

⇾ Create lo-fi prototype using POP app (mobile app)

⇾ Create lo-fi prototype using Balsamiq (web)

⇾ Create hi-fi prototype using Proto.io (web & mobile app)

SECTION: 4

Page 42: Essential Prototyping for Entrepreneurs

Before we start, you should have these tools ready!

1. download popapp (ios, android) - https://popapp.in

2 download balsamiq (mac, window)- https://balsamiq.com

3. signup for proto.io (online) - https://proto.io

Page 43: Essential Prototyping for Entrepreneurs

WORKSHOP 3

Create lo-fi prototype using POP app Massage Guru (mobile app)

1. Sketch main pages on paper (2-4 pages)

2. Snap your sketches

3. Create Hotspot areas to link between each page

4. Create slide, popup, animation

15 mins

Page 44: Essential Prototyping for Entrepreneurs
Page 45: Essential Prototyping for Entrepreneurs

WORKSHOP 2

Create lo-fi prototype using Balsamiq Google Search Clone (web)

1. Create 2 pages: homepage and search result page

2. Basic tools: using preset stencils, icons, import images

3. Link between page

4. Export & Publish

30 mins

Page 46: Essential Prototyping for Entrepreneurs

WORKSHOP 4

Create hi-fi prototype using Proto.io Instagram (mobile app)

1. Create 2 pages: Home and Profile

2. Basic tools: using preset stencils, icons, import images

3. Use Pattern

4. Link between page

5. Basic Interactions and effects

6. Export & Publish

60 mins

Page 47: Essential Prototyping for Entrepreneurs

WORKSHOP 3

Create hi-fi prototype using Proto.io airbnb (web)

1. Create 2 pages: Browse & Detail Page

2. Set up web canvas

3. Link between page

4. Export & Publish

30 mins

Page 48: Essential Prototyping for Entrepreneurs

Testing & Evaluating

⇾ Create lo-fi prototype using POP app (mobile app)

⇾ Create lo-fi prototype using Balsamiq (web)

⇾ Create hi-fi prototype using Moqups (web)

⇾ Create hi-fi prototype using Proto.io

SECTION: 5

Page 49: Essential Prototyping for Entrepreneurs

What is the most important part

of prototyping process?

Page 50: Essential Prototyping for Entrepreneurs

Circles Of Feedback

Friend/Family

Experts in The field

Target Users

Page 51: Essential Prototyping for Entrepreneurs

Basic Testing & Interviewing

1. Know your user

2. Introduce your idea in 1 minutes

3. Let them look and try to use your prototype

4. Interview

5. Collection message from body language

6. Try to sell them your idea

Page 52: Essential Prototyping for Entrepreneurs

Collecting Data

1. Basic information

2. Positive Feedbacks

3. Comments

4. Rating

Page 53: Essential Prototyping for Entrepreneurs

How many users do we need for testing?

You only need at least 3-5 users to start seeing trend

Page 54: Essential Prototyping for Entrepreneurs

“Don’t stop here, get out of the building and use your prototype to test with users!”

Q&AFeel free to connect with me :) http://bow.im@bowkraivanich