eSangathan Mumbai International Conference - Presentation of the project

eSangathan Consortium All rights reserved

eSangathan International Conference

Mumbai – April 17, 2008

eSangathan Consortium

April 17, 2008 eSangathan Consortium 2


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eSangathan project

Active Ageing Workforce - AAW

Collaborative Working Environment(s) - CWE

Employment / entrepreneurship



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eSangathan – Basic idea

Social model (India) – expert retirees

Technological Environment – CWE (Europe)



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The project – EU-funded

Methodology & Tools - from hierarchy to heterarchyPilots

Corporate pilot in Mahindra & Mahindra in India Entrepreneurial pilot in Öresund in Europe

Collaborative working environments Mayetic BaseCamp MS / Sharepoint Netcipia

Dissemination / Communication Newsletters CWE – State of the Art One year of operations Mumbai Conference



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Marianne ZIEKEMEYER, AgeProof

Virtual Workspace for an Ageing Workforce

April 17 2008

photo: efteling.nl



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Marianne ZIEKEMEYER, AgeProof 6

The ageing workforces

in eSangathan: Solely knowledge workers:

highly educated, very used to computers



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Aged workers in general

Huge multiplicity between age groups, within age groups.The older the more divers, but Ageing has some characteristics: analogue thinkers

Marianne ZIEKEMEYER, AgeProof

3

photo: Qui Jang

photo: Herman Sorgeloos photo: Gilbert Garcin photos: AgeProof



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April 17, 2008

Marianne ZIEKEMEYER, AgeProof8

Profile of older workers

The most inspirational and powerful Dutch older worker = The Dutch Queen (Nidi poll, 2007)

Positive: reliability, involvement, accuracy, social capabilities, customer friendly, eagerness to teach, transmit of knowledge, becoming more altruistic, less career - ego - focused> These are Senior Qualities; being Senior an Important Life Phase

Pitfall: somewhat opinionated (Refresh button!), freedom oriented

50+ = complementary experience & knowledge

photo: RVD/R.Rutting



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Innovating with Seniors

CWE brings new opportunities to the ageing knowledge worker Customize the system: 50+eOffice simple, but eye-cathing designOptimize the process: Trust, Slow Management, Learning Communities Social/cultural aspect is very inportant The challenge lies in the practice

2 Dutch examples: - Excellent Senior Care - SeniorWeb

Marianne ZIEKEMEYER, AgeProof 9

photo: Zonnehuis Doornphoto: SeniorWeb



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Virtual workspace: goals for ageing workforces

From Senior to eSenior a challenge

& an opportunity



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Martina S Bach

Öresund Pilot in Europe



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Objectives

Establish the pilotCreate effective pilot identity and communication mechanisms inside the pilot and to the other partnersUse and refine roadmapsTrain pilot members to professional ICT working environmentMeasurement of the results



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The process

Recruiting Danish and Swedish aged workers Prerequisites for joining the groupFew physical meetings for introducing the methodologyAdditional meetings for elaboration of ”themes”Introducing and supporting CWE usageThemes turning into projects



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A session on Business Modelling



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Characteristics of the Pilot

30 presumptive membersMBAs, PhDs, Master Mariner, Engineers etc. 55+ - 65+ (70%)Self-Employed, Un-employed or RetiredHighly educated



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First Findings

Members actively using CWE also arranged additional face-to-face meetings

Longer kick-off/introduction of the methodology

Themes of importance = ageing workforce knowledge capacity and sustainable development



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First Findings

Moving from hierarchical power-based discussions towards inquiring dialogue

Mind-shifting from hierarchical structural thinking to self-organizing complex heterarchical thinking

Special Interest Groups are interested in trying out the concept



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[email protected] S Bach

Thank you for listening.

eSangathan Consortium All rights reserved

eSangathan

Mahindra Pilot in India

Mandar Vartak

[email protected]



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04/12/23 CONFIDENTIAL© Copyright 2007 Tech Mahindra Limited 20

Agenda

oRetiree Expert Profiles

o Indian Pilot – Methodology, Analysis of Indian

Demography

o Implementation of Indian Pilot

o First Findings



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04/12/23 21

Profiles of Retiree Experts

oTen Retiree Experts and their teams

oSpread Across the Sectors of the Mahindra Group

oDifferent Age Groups

oHighly qualified with varied experience

oTeams Operate from Different Geographical locations

o h



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Geography – Bertha

MUMBAI (1)

VISAKHAPATNAM (2)

Distances in kilometers

1417

200

1361

PUNE (3)

DELHI (4)

CHINCHWAD (4)35

Expert 1, Age 69

Hard skills: 3.94Soft skills : 5.43CWE skills: 2.70

Expert 2, Age 67

Hard skills: 3.59Soft skills : 5.29CWE skills: 2.60



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Methodology, Identification & Analysis of Demography

oUser Selection Process

o Who ? Retirees who have retired from M&M or Group organizations now serving contracts with M&M

o How ? Driven by Corporate IT and M&M HR as an initiative

o Criterion - Place of work, age of retiree, type of work , computer proficiency.



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oUser Profiling Process

o Joint Interview process - Usability engineer working with Implementation team to profile users prior to Implementation

o Questionnaire containing both Usability, Technology exposure questions in order to measure Soft and Hard Skills of Individuals [Matrix of OECD & Eurostat].

o Profiling into YES-YES, SO-SO and NO-NO Users



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oOutcomes

o Hard & Soft Skill profiles - Pre Implementation

o ICT Needs in day-to-day working

o Social Time spent



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Community Site Structure



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CONFIDENTIAL© Copyright 2007 Tech Mahindra Limited 2704/12/23

Usage Statistics

oSite collection usage summary

o Requestso Userso Referrerso Destination pageso Home page

oSite collection usage summary

o Search queries o Search results

CONFIDENTIAL© Copyright 2007 Tech Mahindra Limited 27

drawings

HomepageInternet

blog Doc lib

Cal

“Bertha” Site Feature Usage



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First Findings5 of 9 Community Sites readily in use & lead by Retiree Experts

Average 5 users per community & 45 users access per month

Feature Usage Document Management feature highest (including drawings) Use of Wiki’s for publication , cross-linking with Enterprise site and

Internet Increasing Usage of Shared Calendar & Instant Messaging features

Variations Drop out due to Social reasons – Family Team size variation due to Business dynamics



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First FindingsObservations

Continuous follow-ups & Visits needed in Initial Launch

Internet connectivity (an issue for some)

Tech-Savvy Leadership pays – promote more usage

Wiki’s initially difficult for Retiree Experts, but they are interested



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THANK YOU

www.esangathan.euwww.esangathan.inwww.esangathan.frwww.esangathan.se

Co-ordinator : Nicole Turbé[email protected]

eSangathan Mumbai International Conference - Presentation of the project

Business

esangathan mahindra

cwe skills

mahindra mahindra

resund pilot

ageproof photo

india entrepreneurial

age of retiree

soft skills