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Fund Raising & Social Media A Unique Networking Event sponsored by: www.bryankorourke.com
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Page 1: EPhilanthropy, NAYDO 2011

Fund Raising & Social MediaA Unique Networking Event

sponsored by:

www.bryankorourke.com

Page 2: EPhilanthropy, NAYDO 2011

Format:✦Share ideas that employ social media to improve fund raising;

✦Each idea will be shared at this event and on the Linkedin Group ePhilanthropy - 1 idea per person please;

✦Participants in the Linkedin Group ePhilanthropy will be able to discuss best practices and address the ideas shared at NAYDO;

✦Each participant in the Linkedin Group ePhilanthropy will get a published report on YMCA best practices using Social Media to improve fundraising based on the feedback of the group.

www.bryankorourke.com

Page 3: EPhilanthropy, NAYDO 2011

Prizes for Best Ideas :✦1st prize - 1 full day of consulting with Bryan K. O’Rourke;

✦2nd prize - Spinner NXT valued at $1,795 to enhance upcoming fundraising event;

✦3rd prize - Spinner Pro - valued at $1,195 to enhance an upcoming fundraising event.

www.bryankorourke.com

Page 4: EPhilanthropy, NAYDO 2011

The World IsChanging

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Are You Changing As The World Changes ?

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Philanthropy Is Changing

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Donors Are Changing

Donors Are Changing

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Internet Is DrivingChange

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The World IsChanging

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donors are seeking greater accountability

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The World IsChanging

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A WORD OF

MOUTHWorld

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The World IsChanging

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The World IsChanging

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The World IsChanging

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The World IsChanging

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The World IsChanging

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Philanthropy Is Being Revolutionized

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A Big Change

“the NEW era the humanization of

business. “

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The World IsChanging

“Social Media Marketing : Enables Others to Advocate for Your Cause Through Compelling Content”

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The World IsChanging

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Organizations Use Twitter to Converse With PotentialDonors, Provide Customer Service & Drive Website Traffic

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The World IsChanging

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The MOBILE Revolution isAccelerating Social Media

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Social Media Can Drive DonorsAnd Members To Your Cause

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Social Media Is For Profit &Non-Profit Engagement

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“We don’t have a choice on whether we DO Social Media to drive giving. The question is how well we DO it.”

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How well do you know your donors ?demographics | psycographics | beliefs | geographics

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Where are donors spending their time ?Top Social Sites : Estimated Monthly Traffic

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engage them

compel them

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UseTools

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Process