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Department of EnglishThe International University of Vietnam-HCMC
Richard Bradley / 9/6/2012 / Page 1
The International University of Vietnam -HCMC
Department of English
Whats the Point?
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Introduction
What makes a good presentation?
List all the things you think make a goodpresentation.
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1. Overall
Awareness of your audience Who are they?
What are their needs or interests? What do they expect from you?
Clear objectives (to inform, persuade,
welcome, entertain, etc)
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2. System
Planing have a clear struture and a senseof timing
Organization have clear connections
between the different parts or ideas Information Make sure what you say is
interesting and relevant to your audience Impact make sure you have a strong
introduction and conclusion
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3. Delivery
Clear, simple and fluent
Use of natural spoken language
Use of pauses for emphasis
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4. Body language
Use of strong, clear gestures foremphasis
Good eye contact with the audience
Positive,confident and relaxed manner
No distracting gestures
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Visual Aids
Clear and simple messages
Efficient, professional use of
equipment
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The International University of Vietnam -HCMC
Department of English
Video Presentation Context
Westwood Brewery
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The Company -Westwood Brewery
Based in London A traditional company.
Recently created the post of PublicRelations (PR) Manager in order toimprove the company's image in the
market.
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The Presenter
Joanna Brookes is Westwood'snew PR Manager.
She has organized a meeting todiscuss the brewery's corporateimage in particular whether itneeds to be changed.
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Department of EnglishThe International University of Vietnam-HCMC
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The audience
Senior managers of the brewery andsome outside consultants.
They are expecting to participate in a
meeting about the corporate image ofthe brewery
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The presentation
Joanna gets the date wrong. She only realizesher mistake when her secretary tells her thatthe audience is waiting in the conference room.
She starts the meeting with a shortpresentation. The presentation shouldintroduce the main topics for discussion
Video 00:00 -03:18
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The International University of Vietnam -HCMC
Department of English
Evaluation
How did she do?
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System
Not prepared Presentation was unstructured and
confusing
Information was not organized logically orlinked clearly
She did not present much useful
information No strong introduction or conclusion
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Delivery
Hesitates a lot Read from a paper (badly)
Refered to herself negatively She did not think about timing
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Language Use
Style and register were not appropriateto the audience
Used specialist language
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Manner
Didn't take into account interests ofaudience
Lacked confidence
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Body Language
Gestures not linked to speech
Distracting gestures
Poor stance Poor eye contact
Poor appearance
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Handling questions
She didn't
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Visual aids
One slide, badly used
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Overall impression
Didn't achieve goals
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How should she have organized herpresentation?
Introduction Outline
Main parts Summary
Conclusion