Environmental Scan By: Sasha Ferguson, Lauren Cline, Katrice Frazier, Corey Wise, Eric Nally
Environmental Scan
Feb 25, 2016
Environmental Scan. By: Sasha Ferguson, Lauren Cline, Katrice Frazier, Corey Wise, Eric Nally. Strengths. Employee balance between work and life. Top Sales Days: Mothers Day, Black Friday, Easter. Clothing. One stop shopping. December spending. P-Fresh Section. Community Involvement. - PowerPoint PPT Presentation
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Environmental Scan
By: Sasha Ferguson, Lauren Cline,Katrice Frazier, Corey Wise, Eric Nally
StrengthsCommunity Involvement Team Members
Red Card
Employee balance between work and life
P-Fresh Section
Clothing
December spending
Top Sales Days: Mothers Day, Black Friday, Easter
Military & Veteran Support
One stop shopping
WeaknessesCompetition
Wal-Mart
National Not Global
High Turnover
Lack of variety in generic foods
Target does not have many weaknesses
Opportunities
On track to reach a total of $1 billion in giving to education—with a focus on reading—by the end of 2015
5% profit is givento the community
Internships
Undergraduates
Pricing Strategies National Customer Base
ThreatsWal-Mart & Kroger
Competitors
Economy
Complaints
Recession
Spending budgets
Weaknesses
Obstacles
Economic Downfall
5 year Stock Price For Target
Income Statement For TGT
355,000 Employees
Q & AQ: Who is Targets Targeted customers?A: Women 30-40 years of age with children
(housewives)
Q: What section of target provides the most income?
A: Clothing
Q: Is your customer base local, national, or global?A: National
Expect More, Pay Less
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