ENTREPRENEURSHIP IN ENTERTAINMENT TECHNOLOGY WELCOME!
Jan 30, 2016
ENTREPRENEURSHIP IN ENTERTAINMENT TECHNOLOGY
WELCOME!
CLASS OVERVIEW
Carl Rosendahl
(650) 867-6727
Tuesdays 1:30 - 3:00
Thursdays 10:30 - 12:00
etcsv.com/eet
TODAY’S AGENDA
Me
You
The Class
More You
Resources
Next Class
ME
ME
YOU
YOU
WHAT DO YOU WANT?
THE CLASS
SYLLABUS: COURSE DESCRIPTION
SYLLABUS: OBJECTIVES
Understand the process for starting a company
Research and evaluate market opportunities
Evaluate and select an appropriate corporate structure
Develop a basic financial model and plan
Devise a basic marketing/sales plan
Identify appropriate sources for funding
Present ideas clearly and concisely, casually or formally
Assess your role in a start-up
SYLLABUS: OBJECTIVES
Understand the process for starting a company
Research and evaluate market opportunities
Evaluate and select an appropriate corporate structure
Develop a basic financial model and plan
Devise a basic marketing/sales plan
Identify appropriate sources for funding
Present ideas clearly and concisely, casually or formally
Assess your role in a start-up
SYLLABUS: OBJECTIVES
Understand the process for starting a company
Research and evaluate market opportunities
Evaluate and select an appropriate corporate structure
Develop a basic financial model and plan
Devise a basic marketing/sales plan
Identify appropriate sources for funding
Present ideas clearly and concisely, casually or formally
Assess your role in a start-up
SYLLABUS: OBJECTIVES
Understand the process for starting a company
Research and evaluate market opportunities
Evaluate and select an appropriate corporate structure
Develop a basic financial model and plan
Devise a basic marketing/sales plan
Identify appropriate sources for funding
Present ideas clearly and concisely, casually or formally
Assess your role in a start-up
SYLLABUS: ORGANIZATION
Explore through stages
Founding teams
Thursdays = lectures and discussions
Tuesdays = presentations and discussions
SYLLABUS: MATERIALS
Presentations
Resources
SYLLABUS: REQUIREMENTS
Attendance
Participation
Preparation
Presentations
SYLLABUS: EVALUATION AND GRADING
Comprehension 40%
Participation 20%
Presentation 20%
Attendance 20-40%
SYLLABUS: POLICIES AND EXPECTATIONS
SYLLABUS: ADVICE
SYLLABUS: CLASSES
MORE YOU
STRENGTHS
HOW TEAMS WILL BE USED
Founders Team
Weekly Presentations
RESOURCES
RESOURCES
etcsv.com/eet
Do More Faster
Founders at Work
Feld.com
readwriteweb.com
NEXT CLASS
WHAT TO EXPECT
What makes an entrepreneur
Reasons to start a company
Teams
HOMEWORK
Get a Twitter account – follow bfeld and RWW
Think about teammates – balancing strengths