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Entrepreneurship: Ideas in Action© Cengage Learning/South-Western
Lesson 1.3
Exploring Ideas and Opportunities
Goals Identify sources for new business
ideas. Recognize different business
opportunities. Identify you own personal goals.
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Entrepreneurship: Ideas in Action© Cengage Learning/South-Western
Terms opportunities ideas trade shows
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Look for Ideas
opportunities possibilities that arise from existing
conditions
ideas thoughts or concepts that come from
creative thinking
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Entrepreneurship: Ideas in Action© Cengage Learning/South-Western
hobbies and interests past experiences discovery and invention
Ideas come from a variety of sources including:
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Where do new ideas for businesses come from?
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Investigate Opportunities
Research can help you determine what is missing in a particular market. Internet library Small Business Administration
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special meetings where companies of the same or related industry display their products
trade shows
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Compare Different Opportunities For each business opportunity, you
should consider: Will people buy my product or service? How much money is required to start the
business? How many hours per week will it take to
run the business?
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Do I have the right background to run this business?
What income will this business generate?
What are the business risks?
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How can you find out about various business opportunities?
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Setting Goals
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Financial Goals
Financial goals should be: realistic measurable easily attainable in the time allotted
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Nonfinancial Goals
Nonfinancial goals may include: personal satisfaction serving a community need enjoying personal independence
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Why are financial goals important? Name some nonfinancial goals an entrepreneur may have.