May 27, 2015
CHAPTER I Marketing Plan
• handicraft accessories• composed primarily of the readily and
widely available bamboo• distinctive and fashionable style
Product
Product Lines
Brooch
Headbands
Price
• Brooch – P40-P50• Headbands – P50-P60• Necklace – P60-P70
Place
The production site of the business is located at Calle Rizal, Baliuag, Bulacan
The target customer of GFF is the Kultura store located in SM Mall of Asia, Pasay City.
PromotionOnline Marketing
Chapter IITechnical Plan
Chapter IIIOrganizational Plan
Organizational Chart
Chapter IVFinancial Plan
Total Project CostDebt Equity TOTAL
Total Pre-operating Expenses - P1,550.00 P1,550.00
Fixed investment - 5,290 5,290
Working Capital - 3,160 3,160
TOTAL PROJECT COST - 10,000.00 10,000.00
Proportion of Debt to Equity - 10,000.00 10,000.00
Projected Income Statement
Year1 Year2 Year3 Year4 Year5
Total Sales 312,800 344,080 378,488 416,337 457,970
Less: Cost of Goods Sold 88,666.05 104,537.12 115,900.79 129,508.53 145,072.81
Gross Profit from Sales 224,134 239,543 262,587 286,828 312,897
Less: Selling Expenses 2,400.00 2,520.00 2,646.00 2,778.30 2,917.22
Less: Administrative Expenses
17,209.00 18,053.00 18,939.20 19,869.70 20,846.74
Net Income 204,525 218,970 241,002 264,180 289,133
Documentation
Before
During
After