1 ENTREPRENEURSHIP EDUCATION @ ENDEAVOR BRAZIL Juliano Seabra
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ENTREPRENEURSHIP EDUCATION @ ENDEAVOR BRAZIL
Juliano Seabra
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ENDEAVOR’S ROLE: ARTICULATE MAIN ACTORS ON E-EDUCATION
ENTREPRENEURIAL ACADEMIC INSTITUTIONS Primary & Secondary School Higher Educa@on Informal Educa@on
BUSINESS Entrepreneurs SMEs High Growth Companies Large Companies
GOVERNMENTS Interna@onal Na@onal Regional Local
THE CHANGING ROLE OF ACADEMIC INSTITUTIONS
THE IMPORTANCE OF OUTREACH
THE IMPORTANCE OF MULTISTAKEHOLDER
PARTNERSHIPS
FUNDING AND SUPPORT
Individuals & Intermediaries Entrepreneurs Champions Founda@ons NGOs and others
Source: World Economic Forum E‐educa3on Report
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THE OPPORTUNITY
Brazil Huge need for entrepreneurship educa@on
Scope:
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WHAT WE ALREADY DO – SEMINARS
WEEKLY SEMINARS UP TO 300 VIDEOS AVAILABLE ONLINE
AT WWW.ENDEAVOR.ORG.BR
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WHAT WE ALREADY DO – CULTURE
MEDIA COVERAGE 60 MM PEOPLE IMPACTED
US$ 15 MM VALUE OF MEDIA SPACE
2008 1,5 MM PEOPLE
2009 5,3 MM PEOPLE
BIG ENTREPRENEURS INSPIRING PEOPLE TO MAKE IT HAPPEN
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DESIRE TO BECOME AN ENTREPRENEUR
and DREAM BIG
MAKE IT HAPPEN
We see the education program as complementary to our efforts to create an entrepreneurial culture in Brazil
ENDEAVOR’S PLAN FOR EDUCATION
Identify opportunities
Plan the business Make the business grow
Build the next “big dream”
helps to overcome cultural barriers
helps to overcome cultural barriers
New offering THE BEST HIGH‐IMPACT ENTREPRENEURSHIP PROGRAM IN BRAZIL FOR YOUNG STUDENTS
Objective: close the cycle of high-impact entrepreneurship, developing programs for young students and entrepreneurs upon which we will add our existing content and cases
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SOCIAL NETWORKS AND COLLABORATION PLATFORMS
REAL EXAMPLES AND CONTENT
Methodology
DESIRE TO BECOME AN ENTREPRENEUR
and DREAM BIG
THE BEST HIGH‐IMPACT ENTREPRENEURSHIP PROGRAM IN BRAZIL for those who want to build a great company
MAKE IT HAPPEN
PROFESSORS IN HIGHER EDUCATION INSTITUTIONS
ENTREPRENEURSHIP SUPPORT AGENCIES
We want to be the best provider of educational solutions for young entrepreneurship in Brazil, partnering with professors and universities
ENDEAVOR’S PLAN FOR EDUCATION
We want to develop strong teaching methodologies and materials
Low hanging fruit –opportunity to boost existing offering for young students
Long-term – expand this program to include other organizations that support entrepreneurship in Brazil
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2010: FOCUS ON HIGH-IMPACT ENTREPRENEURSHIP EDUCATION
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E-EDUCATION WILL MAKE IT HAPPEN!
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Why Entrepreneurship Education in Formal Education?
World Economic Forum Low exposure to entrepreneurship, combined with the lack of role models and
the repercussions for failure, makes the barriers to entry in many countries significantly higher than in North America
Entrepreneurship Education can help promote an entrepreneurial and innovative culture by changing mindsets and providing the necessary skills
Schools and universities must prepare students to work in a dynamic, rapidly changing entrepreneurial and global environment
Educators now must compete for the hearts and minds of their students against professional presenters, celebrities and highly professional productions. Will the formal education sector not have to respond to this left-field entrant?
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GRACIAS!
Juliano Seabra – [email protected]