Entertainment Professionals in the "New Industry"

Entertainment Professionals in the “New Industry”

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“The majority of students majoring in film and television will not be having careers in those professions.”

— Steven Ujlaki, Dean, School of Film & TV, LMU

"There's going to be an implosion where three or four or maybe even half a dozen of these mega-budgeted movies are going to go crashing into the ground, and that's going to change the paradigm again." — Steven Spielberg

“New Industry”?

• Self-made jobs Vs. Corporate ladder

• Independent Vs. Studio careers

• Transmedia & Interactive

• Distribution & Exhibition

• Affordable, Advanced Technology

• What can Film Schools do

“New Industry”?

Fede Álvarez’s “Panic Attack” (2009)From $300 to $17M

Self-made Jobs

Patrick Jean’s “Pixels” (2010)

• Annecy International Animated Film Festival• Happy Madison Productions

Self-made Jobs

Self-made Jobs

Self-made Jobs

Self-made Jobs

Crowdfunding Frenzy

• 2006: ArtistShare

• 2008: IndieGogo (rewards crowdfunding)

• 2009: KickStarter (2012 = $300M)

Independent Vs. Studio Careers

Crowdfunding Tips• Full-time job

• Online skills

• KEY: Campaign video

Independent Vs. Studio Careers

¿En España?

Independent Vs. Studio Careers

“El Cosmonauta”

Independent Vs. Studio Careers

Transmedia & Interactive

Tell me and I will forget.

Show me and I may remember.

Involve me and I will understand.

Transmedia & Interactive

• Telling a single story or “story experience”

• Across multiple platforms / media

• Aimed at engaging the audience

• Through delivery of unique pieces of content

• In narrative synchronization

• An authored core story in ANY platform

• Lives of characters expand into a social space

• So as to engage the audience in the story

• Encouraging participation

• http://tinyurl.com/InteractiveNarratives

Transmedia Interactive

Transmedia & Interactive

Transmedia & Interactive

“Two Scoops”A film by Robert Rodríguez… and you. (And Blackberry.)

Transmedia & Interactive

“The Power Inside”(Intel-Toshiba Branded Content)

Distribution & Exhibition

Netflix Vs. Exhibitors

Distribution & Exhibition

Distribution & Exhibition

Distribution & Exhibition

Distributor as Producer?

Distribution & Exhibition

¿En España?

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Distribution & Exhibition

Webseries

Distribution & Exhibition

Webseries

Distribution & Exhibition

Webseries

Distribution & Exhibition

Distribution & Exhibition

“Creating content has never been so easy. Creating compelling content has never been so difficult.”

• Massive offer, fragmented demand• Milennials’ culture (or lack thereof)

Technology

Film Schools

• Animation MFA

• Cinematography MFA

• Producers Programs MFA

• Production/Directing MFA

• Screenwriting MFA

• Cinema &Media Studies MA

• Cinema &Media Studies PhD

• Moving Image Archives MA

• Animation & Digital Arts MFA

• Film & TV Production MFA

• Writing MFA

• Critical Studies MA/PhD

• Media Arts + Practice PhD

• Interactive Media & Games MFA

• Graduate Film & Television MFA

• Dramatic Writing MFA

• Art & Public Policy

• Interactive Telecommunications

• Game Design

• MBA/MFA in Film Producing

• A job; not making money

• Spirit of collaboration

• “Guerrilla” filmmaking

• An attitude, not résumé

• Skills, not just knowledge

Conclusions