Entertainment Networking Filling In The Gaps

11/11/2005 WJR Consulting, Inc.

Entertainment Networking Filling In The Gaps

Bill RoseWJR Consulting, Inc.Chairman, CEA R7

11/11/2005 WJR Consulting, Inc.

WHY NETWORK?For Service Providers

•Lower CapEx

•Reach More Eyes

•Provide New Services

11/11/2005 WJR Consulting, Inc.

WHY NETWORK?For Manufacturers (CE, IT)

•Add Value/Differentiate Products

•Expand Market

•Create New Products

11/11/2005 WJR Consulting, Inc.

WHY NETWORK?For Consumers

•To Make life easier

•Share Products

•Share Services

11/11/2005 WJR Consulting, Inc.

The Consumer’s Three Biggest Complaints

1. Connector Confusion• Analog, Component, RF, S-Video, HDMI..

2. Multiple Remote Controls

3. Selecting the Right Inputs• AV1…, DV1…, Channel 3/4…

11/11/2005 WJR Consulting, Inc.

And the Contestants Are…

Ethernet– WiFi– 100BaseT, Gigabit– Coax/MoCA 1394

–1394a: S200, S400–1394b: CAT5–1394c: S800 CAT5e–1394 over coax

11/11/2005 WJR Consulting, Inc.

CEA R7 - Home Networking

• R7 WG 3 – VHN (CEA-851-A)

• IP over 1394 backbone• Network of Networks

• R7 WG 4 – A User Interface for Home Networks Using

Web-based Protocols (CEA-2027-A)• Client/Server Model for Command/Control

11/11/2005 WJR Consulting, Inc.

CEA-2027-A/B

• Uses 1394– Solves Connector Confusion– No need to choose input– Provides Future-Proof Bandwidth

• Uses Web Browser, Web Server Model– One Remote Control– Future Proofs DTV, Connected Devices– Manufacturer Presents Own UI

11/11/2005 WJR Consulting, Inc.

CEA-2027 Model

1394cable

GETID INFO

Control

Web Server in AV HDD

Web Browser in

DTV

11/11/2005 WJR Consulting, Inc.

CEA-2027 Model

1394cable

Serve IDInfo

Control

Web Server in AV HDD

Web Browser in

DTV

11/11/2005 WJR Consulting, Inc.

CEA-2027 Model

1394cable

GETGUI

Control

Web Server in AV HDD

Web Browser in

DTV

11/11/2005 WJR Consulting, Inc.

CEA-2027 Model

1394cable

Serve GUI

Control

Web Server in AV HDD

Web Browser in

DTV

Legacy 1394 Devices are Proxied

11/11/2005 WJR Consulting, Inc.

CEA R7 - Home Networking

• R7 WG5 – A/V Adapter

• Legacy 1394 to UPnP/DLNA Ethernet

• R7 WG8 – Open EPG (CEA-2033)

• Electronic Program Guide over IP

• R7 WG9 – Enhanced UPnP Remote User Interface (CEA-

2014)

11/11/2005 WJR Consulting, Inc.

Ethernet As a Network

• Major Issues Remaining– No Guaranteed QoS– No Synchronization– Currently an Un-Trusted Network

• Personal Content– Bandwidth Limitations (100baseT)

11/11/2005 WJR Consulting, Inc.

Ethernet For A/V Networking

• Solutions– The UPnP Forum– DLNA– R7 WG9 – Individual Companies and Other

Groups• DRM, etc.

11/11/2005 WJR Consulting, Inc.

Ethernet Time Frame

• R7 WG 9Enhanced UPnP Remote User Interface– Expected Completion Q1/Q2 – 2006

• HD Content over Gigabit Ethernet– Remaining Solutions are Converging on

2008

11/11/2005 WJR Consulting, Inc.

Remaining Issues for 1394

• Localization for DVD

• Cable Program Guide/UI

• PHY Layer Networking Solutions

• Most Implementations Today are Bus Oriented

11/11/2005 WJR Consulting, Inc.

1394 Content Distribution Today

• Guaranteed QoS: Built-In• Synchronization of Content: Built-In• UI for CE Devices: CEA-2027-A/B• Trusted Network: 5C• Physical Layers

– 1394a (4.5 Meters)– CAT5/5e: 1394b– Wireless UWB: 1394-TA PAL

11/11/2005 WJR Consulting, Inc.

1394 HD Content Distribution Filling in the Gaps

• Target for Complete Solution– Non-DVD Products

• Beginning in Q1/Q2 2006– Localization for DVD

• 2006– Complete Solution

• Q4 2006

11/11/2005 WJR Consulting, Inc.

Ethernet and 1394 Coexistence

• Ethernet was developed for Commercial Use, Data/Best Effort– Requires major changes to meet consumer

needs for entertainment

• 1394 was developed for multimedia content– Minor additions to complete

11/11/2005 WJR Consulting, Inc.

Highway or Railroad • Ethernet/802.3 CDMA is like a highway

– Traffic affects access, time of arrival, no guarantees– If it “Absolutely Positively” must be there on time, you

ship it ahead of schedule, and warehouse it.

• TDMA/TDD is like a railroad– Reserve space, known speed, guaranteed time of arrival– Just in time delivery “When it Absolutely Positively

Has To Get There”

11/11/2005 WJR Consulting, Inc.

Ethernet and 1394 Coexistence

Growing Support Among Many Companies for a Two-Network Strategy in Homes

• Ethernet/WiFi– Data Networks– Content from BB to storage device

• 1394 for Content – 1394a for A/V Rack– 1394b over coax for In-home Content Distribution

11/11/2005 WJR Consulting, Inc.

Why Not Wait for Ethernet Solution?

• Most Profits for CE are in HD Products• Digital Transition

– DTVs must have Tuners (MPEG decoders)– STBs must have 1394 ports– Analog shut down in 2008/2009

• Complex solutions require time to stabilize• Start simple

– Solve today’s problems today

11/11/2005 WJR Consulting, Inc.

Bill Rose

WJR Consulting, [email protected]

(860) 313-8098