Ent300 Proposal

ACKNOWLEDGEMENT

Bismillahirrahmanirrahim..

First at all, thanks to the Almighty for giving us the opportunity to complete thisbusiness plan for Milk Moment. This success is the result of the teamwork of each member.

The project supposes to us how to build manage, plan and handle the businessplan before we start a business. This is the first step to be a successful entrepreneur. Beside that, we know how to make alone with financial sectors such as bank or finance agency.

To complete this business plan, there are many people to contribute and tocorporate direct and indirect in giving information, guideline and comments.

We want to wish thank you and appreciation to Puan Salwa my

ENT 300‘’stay healthy’’ Page 1

ETR 300 lecturer from Politeknik Politeknik Tuanku Sultanah Bahiyah .

We are fully appreciated for all the advices; this knowledge and cooperation forus into finished the project.

TABLE OF CONTENT


INTRODUCTION

Nowadays, in Malaysia as in any other

developing countries the business

sector has an enormous potential for

improving the nations economy and income.

Because of this positive development, we

find ourselves interested in getting

involved in the business sector. As we have

seen, there are a lot of businesses in


Malaysia, especially in the food industry.

The food industry is not dominated by

Malaysians only but, also by foreigners. At

this point of view, we can see how

people try to involve themselves to gain

profit.

Despite the active participation of Malaysian

businesses in the food

industry, there is a dearth of businesses that

focus on a specialized product.

The changes in all this specialized food

business in Malaysia exist because of

customer's wants and needs. The

emergence of food businesses that

specialized in a particular product is due to

a few factors. First, there is a change in the

eating habits of the Malaysian consumers.

Second, the influence of foreign businesses

such as Dunkin Donut, Olivefe-JSandwich,


Coffee Bean and Cinnamon Rolls help to

encourage the growth of Malaysian

businesses that specialized in specific food

products.

MILK MOMENT is a place where you can

feel relax and casual at. Actually,

MILK MOMENT is a small kiosk that

specializing in a variety of milk that

includes flavoured-likes strawberry,

chocolate, vanilla, yogurt, and others fresh

milk. We have used a flavors powder for our

milk ice blended. We also mix the ice

blended with pearl tapioca, jelly grass, and

basil seed. We give the opportunity to our

customers to choose two types of any

flavored and mix them together. Besides

that, we also offering selected snacks such

as cakes like cheese


cake, blueberry cake, black forest cake, and

chocolate moist cake and three types of

muffins (almond, vanilla, pandan) sourced

from local suppliers. Our kiosk also creates

and designs our own plastic cup.

MILK MOMENT will be launched on 1st

January 2013 and will be located at

Aeon Seberang Perai City Centre, Pulau

Pinang. This supermarket is a popular

happening place to hang out with friends

and families, especially during the

weekends and public holidays.


The business will commence operation at

the following address:

Ground Floor, Lot 51, Aeon

Seberang Perai

City Shopping Centre, Jalan Perda

Timur,

14000, Bukit Mertajam, Pulau

Pinang.

The chosen location is considered strategic

to start a business because of

its facilities, business environment and the

customers who frequent the shopping

complex. Our kiosk is very easy to access

and convenient and built at the centre


of the shopping complex to attract

customers. The kiosk provides customers

with

the perfect ambience to relax and release

tension.

THE PURPOSE OF THE BUSINESS

The long-term goal of Milk Moment is to go

public and be known to all of


the population besides having a good profit.

In the long run, we hope to expand

operation for the whole country. This

business plan is a first step towards realizing

the above feeds. Specifically, the purposes

for this business plans are: -

1. Allow the entrepreneur to view and

evaluate the proposed business

venture in an objective, critical and practical

manner

2. Analyze and evaluate the viability of a

proposed venture

3. Convince relevant parties as to the

investment potential of the project

4. Act as a guideline in managing the

business, and

5. Allocate business resources effectively


‘’MILK MOMENT’ BACKGROUND

Name of the business : Milk Moment

Address : Ground Floor, Lot 51,

Aeon Seberang Perai

City Shopping Centre,

Jalan Perda Timur,

14000, Bukit

Mertajam, Pulau Pinang.

Telephone : 04-2288031

Email : milkmoment-

[email protected]

Form of the business : Partnership

Main activities : Serves

variety of fresh milk as

a main of the


business and combination

of flavours to mix with

milk.

Date registration : 25 August 2012

Number of registration : xxxxxx

Date of commencement : 1 January

2013

Initial (own) capital : RM27286

Name of bank : Bank Maybank

Finance

-General Manager-


Name : Muhammad Farhan Gul Bin

Habib Gul

Identity card number : 920425-02-5249

Permanent address : LC 123, Taman

Merpati, 09200, Kupang,

Baling, Kedah Darul Aman.

Telephone number : 013 - 4168043

Date of birth : 25 April 1992

Age : 21

Marital status : Single

Academic qualification : Diploma In Civil

Engineering

Courses attended : None

Skills : Food and Beverage skills,

Computer skills

Experiences : Practical internship in

Palace Holiday Inn

Resort, Damai Lagoon, Sarawak

– 6 months

Present occupation : Fresh Graduate

-Administration Manager-


Name : Muhammad Aminuddin Bin

Abdul Rahman


Permanent address : No, 22, Jalan Balau 3/8,

40000, Shah Alam

Telephone number : 017-6139578

Date of birth : 16 March 1992

Age : 21


Academic qualification : Diploma in Civil

Engineering

Courses attended : None

Skills : Computer Skills

Experiences : Fast Food Services in 5

months



-Marketing Manager-

Name : Mu’izzudin Bin Azman


Permanent address : Kampung Sungai

Lurus, 83200 Senggarang,

Batu Pahat, Johor

Telephone number :

Date of birth :

Age : 21


Academic qualification : Diploma in Civil

Engineering

Course attended : None

Skills : Food Service, Food Stall

Experiences : Practical internship in

Palace Holiday Inn

Resort, Damai Lagoon, Sarawak



-Financial Manager-

Name : Mohd Hazwan Syazwan Bin

Mustafa


Permanent address : 165, Jalan UP 3/1,

Taman Ukay Perdana,

68000 Ampang, Selangor

Telephone number : 017-2872738

Date of birth : 19-10-1992

Age : 21



Academic qualification : Diploma In Civil

Engineering

Course attended : None

Skills : Mathematical Skills

Experiences : Wedding Ceremony

Catering – 2 years


-Operation Manager-

Name : Mohammad Adnin Bin Abdul Rahidin


Permanent address : D-9-8, Desa Wangsa Keramat, Kg.

Dato’ Keramat, 50400 Kuala Lumpur.

Telephone number 017-6794019


Date of birth : 06 August 1992

Age : 21


Academic qualification : Diploma in Civil Engineering

Skills : Computer Skills

Experiences : Food Services, Food Stall, Supervisor In

Supermarket



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