EnParadigm Knowledge Solutions, CIIE, IIM Ahmedabad +91 89 5176 6681 | [email protected] | @enparadigm.com.

enParadigm Knowledge Solutions, CIIE, IIM Ahmedabad+91 89 5176 6681 | [email protected] | www.enparadigm.com

Prominent Clients


Case Study - Philips Electronics IndiaWhat we did firstPhilips approached enParadigm to conduct a leadership exercise to expose their mid-level managers to strategic decision making, and look at business from a cross-functional point of view. The managers were from diverse work profiles in sales, product development, quality, finance etc, with an average work experience of 15 years

What we did nextenParadigm created Talent Wars, a custom simulation, for a 'Business Strategy for HR' workshop for the Philips national HR team. The workshop was co-anchored by Prof. Bibek Banerjee from enParadigm and Yashwant Mahadik, Head HR of Philips. Participants role-played the HR team of a services company in a quest to develop a uniquely positioned employer brand and attract the right talent for the company’s business strategy, employee culture and competitive positioning in front of customers

What lies aheadIn FY 2012-13, enParadigm will conduct 8 strategy workshops for mid-level business executives in Philips across Gurgaon, Mumbai, Bangalore, Chennai and Kolkata.


The Strategic Simulation WorkshopWho it is forThe Strategic Simulation Workshop is one of our flagship offerings for high potential GM / AVP / VP level managers who are being looked upon as future business leaders, and moving into roles interfacing with more than one functional area.

What problem we are solvingOver several years, a senior manager starts having a ‘siloed’ approach to decision making, where s/he approaches a business problem from the point of view of his/her past experience in a particular function, thus losing out on the holistic picture, or the ‘helicopter view’, required to formulate and implement the organization’s business strategy.

How we solve itThe workshop provides a real life feel of integrated management by combining the soft skills of leadership, people management, communication and negotiation, with the hard skills of planning, forecasting, marketing, finance, quality and operations . Participants run virtual companies in cross-functional teams and formulate and implement a business strategy in a highly competitive simulated marketplace..


TestimonialsIt is clearly one of the most exciting and dynamic workshops I have attended. Unlike other static lectures, this will keep you super charged and awake. Attend it to experience it- Kapil Khattar, Head, Marketing, Allen Solly, Madura Garments

Very nice experience. One of the best programs attended so far - Dinesh Singh Jamwal, AVP, GMR Airport Developers

The simulation is designed fantastically realistically and not even once feels like a game or role-play. It actually got us very competitive and be on our toes thinking and challenging- Rashmi Shukla, Head Buying & Merchandizing, Madura Garments

It is a good simulation workshop where everyone can go through a cross functional thought process to make the business closer to the vision and mission of the business

- Sakti Parida, General Manager - Order Desk, Lighting Division, Philips

A very hands on strategy workshop that enables learning in a fast track and exciting way. A must for those aspiring senior management roles - Gaurav Chakravarty, Head, Marketing, Peter England, Madura Garments


The Strategic Thinking WorkshopWho it is forThe Strategic Thinking Workshop is a 1 day offering for middle to senior level managers level managers, who are the interface between the leadership and the executives of a company, and require a clear and simple understanding of strategy, to align their departmental roles with the short-term and long-term goals of a company

What problem we are solvingMiddle managers face significant challenges in responding to organizational goals and targets defined by top management, while addressing challenges that their execution team faces at the ground level. A middle manager who does not have a clear understanding of strategy, ends up directing efforts based on management buzzwords without realizing that his/her efforts are sub-optimal due to a lack of alignment with the needs of the organization.

How we solve itThe workshop provides a conceptual definition of strategy in a very simple and easy to relate manner, and follows it up with a framework for creating a strategy. Participants work on an integrated business case study and try to apply the concepts learnt and create a strategy of their own. Finally, participants are given tools which can be used to drill down the organization’s strategy down to the lowest level of execution.


TestimonialsThe strategy concept sessions were simple and taken in a layman language. - Lal Sudhakaran, Head, Madura Clothing

The workshop provided clarity about the factors to be considered in developing strategies. The case study workout has provided a hands on experience on strategic planning

- Jayarajan K R, GM, Madura Clothing

I can use the learning from the workshop in strategic planning for my department-Devadas P M, GM, Madura Clothing

It was a good learning experience. I learnt about a systematic method of implementing strategy.

The case study workout on arriving at a strategy was a good experience- K C Srinath, Group Manager, Madura Clothing

The workshop gave me a very clear understanding of strategy and also different factors which help defining strategy. The case study exercise improve my learning of different aspects of strategic planning by a long way- Sunil Kumar CB, Assistant Manager, Madura Clothing


Other OfferingsTalent WarsTalent Wars is our 1 Day 'Business Strategy for HR' workshop. While there is a lot of talk about HR being strategic business partners, and HR being customer oriented, there are very few avenues for HR professionals to understand how their work directly contributes to their company's bottom-line. Talent Wars enables HR to understand this cause-effect relationship through simulation pedagogy. try to develop an employer brand that is uniquely positioned in the talent market, so as to get the talent with the right fit for the company’s culture, business strategy, and competitive positioning in front of customers. Participants make decisions over several economic cycles, changing customer needs and talent pool ambitions, and understand the concept of strategic thinking within the dynamic context of the business environment.

Brand QuestBrand Quest is a 3 hour simulation exercise designed to bring out the importance of pricing and positioning a product right for sustainable profitability. Participants handle the new product launch of an international food and nutrition company in the breakfast cereals market. Participants can choose to compete with established players or develop their own market, and discover if pricing is the key to market share and profits.


TestimonialsVery thought provoking and great learning experience - Ajay Singhroha, General Manager HR, Lighting, Philips

The workshop was interesting and a lot of fun, with great deal of learning – Mukta Parasuraman, Assistant Manager- HR, Philips Innovation Campus

It was extremely good. I would recommend the same for budding sales managers with something similar to their functions - Ashok P, Manager, Corporate HR, Philips

Great day for each professional to go through, especially to appreciate the complexity of strategic thinking

-Armaan Seth, HR, Recruitment, Philips

Great for functional people. A must for managers - Sonali Ramaiah, Manager, HR, Philips

EnParadigm Knowledge Solutions, CIIE, IIM Ahmedabad +91 89 5176 6681 | [email protected] | @enparadigm.com.

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