Engage and motivate your customers with a loyalty program

© 2016 Openbravo Inc. All Rights Reserved. 1 Click here to go the recorded webinar in Brighttalk

Hands-on Demo: Engage and Motivate your Customers with a Loyalty Program

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© 2016 Openbravo Inc. All Rights Reserved. 3

Elena Martinez

Retail & Content Marketing Specialist

@ Openbravo

Today’s Presenters

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Engaging customers Hands-on demo Loyalty Program

Q&A

Today’s agenda

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Engaging Customers

Credit: Ferrari AR app Credit: Lego “Digital Box”

Reserved.

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3 Factors for a Good In-store Shopping Experience

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Loyalty Program Own Approach

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Loyalty Program Shared Approach

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Engaging customers

Hands-on demo Loyalty Program Q&A

Today’s agenda

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Demo Loyalty Program

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Hands-on Demo Loyalty Program

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Hands-on Demo Other Loyalty Techniques

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Recommendation for Retailers

Loyalty programs should move from

being frequency based (rewarding

transactional frequency with

discounts) to being engagement

based

They need to evolve to build

mutually rewarding, holistic

relationships through transactional as well as emotional fulfillment

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Thank you very much for your attention

Web: www.openbravo.com/contact

Email: [email protected]

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