How to Run an Effective Resource Reduction Competition Webinar August 2017
How to Run an Effective Resource Reduction Competition Webinar
August 2017
2
Agenda
1. Introductions2. Competitions overview3. How to plan & execute a competition4. Building occupant engagement5. Measuring success6. Takeaways7. Q & A
3
Who’s who?
Abigail Karp Ralf VonSosen Tristam Coffin Jim Simon George Radtke
4
Energy Reduction Competitions Overview
What is an energy reduction competition?
Competition to see which building or metered space can achieve the biggest percent reduction in electricity use during a competition period in comparison to a baseline period.
5
Steps to competition success
1. Form a Competition Organizing Team
2. Determine competition structure & design
3. Identify & set up competition data
4. Develop engagement plan
5. Compete to reduce
6
Step 1: Form a Competition Organizing Team
● Determine roles
● Involve different groups - facilities, sustainability, building occupants
● Outline a competition planning timeline
● Most common organizing team size: 4-7 members
7
Step 2: Determine competition structure & design
● Short term vs. long term
● Participating groups and buildings
● Baseline and competition dates
8
Step 3: Identify & set up competition data
Determine how you are collecting data from each meter & how it will be presented. If you’re using BuildingOS:
● Log in → Apps → Competitions → ‘Create a new competition’
● Confirm you have online meter data for each participating space
9
Step 4: Develop engagement plan
Determine what events you’ll be able to run and how to educate participants.
● Choose a name & theme to brand your competition● Schedule competition events● Choose competition awards & prizes● Utilize behavior change tools - feedback, norms, prompts, etc.
10
Step 5: Compete to reduce
Execute your plan! Run events and share competition progress.
11
Whole Foods Market
Planning Fall 2017 competition
● First energy reduction competition
● October 1 - October 21, 2017 (3 weeks)
● Three Bay Area stores participating: Harrison (Oakland), Petaluma, & Mill Valley
Tristam Coffin
Director of Sustainability & Facilities
Whole Foods
12
Gonzaga University
Runs CCN competition every year + year-long competition
● CCN 2017 saved over $20,000 in 3 weeks
● Reduced electricity by over 15% across 77 buildings
● Tapped into university culture to engage studentsJim Simon
Director of Sustainability
Gonzaga University
13
Frisco Independent School District
Ran two 3-month long competitions in the 2016-17 school year
● Saved over $600,000 district wide
● Used BuildingOS as an educational toolGeorge Radtke
Director of Energy Management
Frisco ISD
14
Planning a successful competition
How do you plan an energy reduction competition?
Who is involved in the planning process?
What techniques do you use to tailor your competitions to your unique school or company?
15
Creating occupant excitement and engagement:
How do you market the competition to your occupants?
How do you build excitement and generate engagement?
16
Gonzaga University
17
Measuring success
What are your metrics for measuring competition success?
Who do you define those metrics with?
How to you report and display competition success to executives and participants?
What strategies have you deployed to maintain energy reduction behaviors after the competition is complete?
Strategies for Success
19
Panel takeaways
1. Engage a variety of people - students or employees, sustainability staff, facilities staff
2. Tap into your organization's culture and values - like basketball for Gonzaga
3. Widely promote your competition and publicly share your results
20
Steps to competition success
1. Form a Competition Organizing Team
2. Determine competition structure & design
3. Identify & set up competition data
4. Develop engagement plan
5. Compete to reduce
21
Resources for Lucid Customers
1. Competitions App in BuildingOS2. Storyboards App in BuildingOS3. Competitions How-To in Learning & Support Hub4. Running a Successful Competition webinar recording (BuildingOS
specific)