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Page 1: Emerald Discounts Presentation

Grainne Sherlock

Page 2: Emerald Discounts Presentation

INTRODUCING EMERALD DISCOUNTS IRELAND

By GRAINNE SHERLOCK

WWW.EMERALDDISCOUNTS.IE

Page 3: Emerald Discounts Presentation

REASONS FOR USING DISCOUNTS FOR PROMOTION

(a) . Discounts have the effect of expanding

or increasing your market area , we know

that consumers will travel far to redeem a

valuable discount

Page 4: Emerald Discounts Presentation

B. Discounts : will entice new customers that have been shopping at your competitor. It's a proven fact that consumers will break routine shopping patterns to take advantage of a good discount offer.

Page 5: Emerald Discounts Presentation

C. Discounts: attract new residents when they are actively in the market for products and services.

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D. Discounts : will re-activate old customers. Those customers that

have been lured away by your competitor will start buying from you again when you give them a good reason to do so.

Page 7: Emerald Discounts Presentation

E. Discount : advertising provides the opportunity for additional profits through sale of related items. (Business owners often forget this.) When you offer a special "deal" on a discount to invite a customer to do business with you, you have to remember that this same customer will probably end up buying additional items that carry a full profit margin.

Page 8: Emerald Discounts Presentation

How do you go about creating a DISCOUNT promotion that will work for YOU?

• Make A Solid Offer!

• Offer Discounts..."50.00 EUROS Off!", "60% Off!",.• but make sure the level of discount is clear : IE : that they

know that they are receiving a genuine discount of regular price.

• Offer Bonuses..."Buy One/Get One Free!",. • Use Bold, Commanding And Specific Headlines!• Buy One Dinner Entree--Get One FREE!"

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Use Your Logo In Your DISCOUNT. Use of logo: builds company identity and awareness in the marketplace, enhances your image, lends credibility to your offer, and improves response.

Capture Your Customers Name, Address, And Telephone Number. Develop An In-House Mailing List For On-Going Direct Marketing Use. Your customer list represents your most valuable asset. Your greatest potential for sales and profits lies in the customer database. This is all included on the Emerald Discounts Website

Page 10: Emerald Discounts Presentation

Emerald Discounts : Keeps your customers coming back to YOU! And refering YOU to their friends & Family .

DISCOUNTS CARDS : Are used in Cities world wide to Capture and keep customers in a designated area.

EMERALD DISCOUNTS : We believe that through Offering worth while discounts & offers you can ensure that Your company will be chosen above your competitor.

EMERALD DISCOUNTS : Will always search for innovative Ways to ensure your company is professionally represented.

 

Page 11: Emerald Discounts Presentation

HOW WE WILL ADVERTISE YOUR OFFERS :

• Through our website www.emeralddiscounts.ie • Through various media, radio, papers, etc.• Through various organisations, Irish organisations, business• groups, SEO, tour groups buying in bulk

order.

Page 12: Emerald Discounts Presentation

Bonus to you is that Emerald Discounts covers all the mediums that you as a company would like to cover. But for many reasons , this takes time andeffort , and as we all are aware this costs money and time .

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We are offering this FREE of charge .

WHY: My company ethos is i am asking you to give a discount Off your already value for money company , in return for Excellent customers relations that will be built through goodwill Offers , then it is only right that the customer should pay a Minimum price ( 20.00 Euros per person buying this card ) For offers that could be worth hundreds in savings .

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THANK YOU FOR LISTENING AND THANK

YOU TO JOHN TOLLAND AND CAVAN &

MONAGHAN RURAL DEVELOPMENT FOR

INVITING ME TODAY .