EMEA Channel Partner Program February, 2012
Mar 26, 2015
EMEA Channel Partner Program
February, 2012
This document is the intellectual property of Acer Inc, and was created for demonstration purposes only. It may not be modified, organized or re-utilized in any way without the express written permission of the rightful owner.
• About Acer
A profitable and sustainable Channel Business Model is instrumental to the company’s continuing success, since its founding in 1976. The Acer group employs around 8000 people worldwide, and revenues for 2010 reached nearly US$20 billion.
Multitech is started withUS$25,000 in capitaland 11 employees.
1976
1987The Acer name is adopted.
Acer Inc. launches its IPO.
1988
1998Acer is selected as the officialIT sponsor of the 13th AsianGames in Bangkok, introducingthe world’s first PC-basedmanagement system for a majorinternational sporting event.
Acer spins off its OEMmanufacturing business units.
2000
2006Acer becomesSponsor ofScuderia Ferrari.
2007
Acer announces it will becomean Olympic worldwide partnerfor the Vancouver 2010 OlympicWinter Games and London2012 Olympic Games.Acer acquires Gateway, Inc.
2008Acer completes theacquisition of Packard Bell,Inc. and E-ten InfoSystemsCo. Ltd.Acer ranks No. 3 for totalPCs and No. 2 for notebooksworldwide.
Acer ranks No. 2 fortotal PCs worldwide.
2009
2010Acer launches clear.fi - a new experience that allows real-time sharing and playing of multi-format content over multi-platform devices.Acer launches its green Timeline notebook series - free from PVC and BFR materials. Integrated Founder Tech’s PC sales team and channels in the China market.
Acer’s dual-screen,multi-touch ICONIA tablet wins the “Last Gadget Standing” competition at the Consumer Electronics show in Las Vegas.Acer launches a new logo that complements its strategic direction and better conveys our brand philosophy.
2011
This document is the intellectual property of Acer Inc, and was created for demonstration purposes only. It may not be modified, organized or re-utilized in any way without the express written permission of the rightful owner.
• Acer channel value proposition
• World wide trusted brand.
• 100% indirect sales; clear focus on channel partners
• Less competition in the channel, and more flexibility
• Provide consistent support to our Channel Partners for increasing the business with their customers
– Tools: new Partner Portal, and effective Tender tool
– Training: we grant a complete training portfolio through webinars and face-to-face classroom on our products (from clients up to servers, and HPC); no mandatory certifications required
• Offer to leave the service to our Channel Partners (ASP program)
• Support resellers in optimizing their offering with our products and solutions (Solution Competence Center)
Acer Professional European Channel ProgramAcer Professional European Channel Program
This document is the intellectual property of Acer Inc, and was created for demonstration purposes only. It may not be modified, organized or re-utilized in any way without the express written permission of the rightful owner.
Acer Professional: Value PropositionAcer Professional: Value Proposition
• End customers:
• World wide trusted brand
• Product portfolio including Desktop, Notebook, Netbook, Tablet, Projectors and Monitors
• Service & support tailor made through Repair Centers and ASP (Authorized Service Partner)
• Territory presence through our channel partners
• “Green” philosophy• We offer high-quality products that are energy and resource
efficient, low in pollutants and hazardous substances, and easy to recycle.
• By employing green purchasing and communications with our suppliers we have been able to establish a green supply chain that is thoroughly in line with international environmental practice.
This document is the intellectual property of Acer Inc, and was created for demonstration purposes only. It may not be modified, organized or re-utilized in any way without the express written permission of the rightful owner.
Acer Professional Channel ProgramAcer Professional Channel Program
This document is the intellectual property of Acer Inc, and was created for demonstration purposes only. It may not be modified, organized or re-utilized in any way without the express written permission of the rightful owner.
Acer Professional Partner ProgramAcer Professional Partner Program
PLATINUM PARTNER
Platinum is Acer’s highest level of partnership.
• Dedicated Account Manager• Dealer Locator• Partner Portal access• Bid and tender support• Acer Partner promo Professional NB / DT• Acer Partner Promo Consumer NB / DT• Webinars• Technical & Sales Training programs• Demo system• Solution Competence Center Support• Logo usage• Qualify to apply for ASP Program (Authorized Service Provider) • 2nd Level VIP Support
This document is the intellectual property of Acer Inc, and was created for demonstration purposes only. It may not be modified, organized or re-utilized in any way without the express written permission of the rightful owner.
Acer Professional Partner ProgramAcer Professional Partner Program
GOLD PARTNER
Capable of offering all-round solutions complete with client, server, and storage.
• Dedicated Account Manager• Dealer Locator• Partner Portal access• Bid and tender support• Acer Partner promo Professional NB / DT• Acer Partner Promo Consumer NB / DT• Webinars• Technical & Sales Training programs• Demo System• Solution Competence Center Support• Logo usage• Dealer Care - the tool to request post sales services
This document is the intellectual property of Acer Inc, and was created for demonstration purposes only. It may not be modified, organized or re-utilized in any way without the express written permission of the rightful owner.
Acer Professional Partner ProgramAcer Professional Partner Program
SILVER PARTNER
• Dedicated Telesales Account Manager• Partner Portal access• Bid and tender support• Webinars• Technical & Sales Training programs• Logo usage
This document is the intellectual property of Acer Inc, and was created for demonstration purposes only. It may not be modified, organized or re-utilized in any way without the express written permission of the rightful owner.
Acer Professional Partner ProgramAcer Professional Partner Program
POINT PARTNER
• Resellers that have at least one shop • The Point partner can belong to any partnership level (Platinum, Gold, Silver).• Provided with POS materials according to the partnership level.
EDUCATION CENTER
The Acer Education Center is a channel certification created in order to build a network of dealers capable of satisfying the education market. Acer Education Centers act as a link between the dealer and the world of schools by helping them meet their technological needs. Certified partners offer proven expertise throughout Europe and deliver in-depth knowledge.
This document is the intellectual property of Acer Inc, and was created for demonstration purposes only. It may not be modified, organized or re-utilized in any way without the express written permission of the rightful owner.
• Partner Portal
New infrastructure > roll out planned for Q3 2012
Contents:
• Performance
• Products
• Downloads
• Training
• News
• Projects (tender tool)
Partner Program – Partner PortalPartner Program – Partner Portal
This document is the intellectual property of Acer Inc, and was created for demonstration purposes only. It may not be modified, organized or re-utilized in any way without the express written permission of the rightful owner.
Acer Partner Program – Solution Competence CenterAcer Partner Program – Solution Competence Center
• Solution Competence Center
• It is a multi-national team providing presales and post-sales support to Acer Platinum and Gold Partners
• The activities of the SCC (Solution Competence Centre) Lab include:
– Hardware test & Verification
– Solution building
– Software Verification
and helps to create Technical Documentation including Technical Bulletins, FAQ Documents, White papers, Solution Guides, “How To Guides”, and training material.
• The live outputs from the SCC Lab include:
– Create Demo Area for Partners/End Users (applications and solutions)
– Training environments (e.g. “Train the trainer” Program)
– Dealer Partners can touch and test Acer equipment on-site
– Remote testing for Partners
This document is the intellectual property of Acer Inc, and was created for demonstration purposes only. It may not be modified, organized or re-utilized in any way without the express written permission of the rightful owner.
Acer Partner Program – TrainingAcer Partner Program – Training
• Training are managed by our Solution Competence Center (SCC)
• E-academy professional
– Client portfolio (Q3)
• Face-to-face training
– Sales (configurator, target market, etc.) – half day
– Technicians1 day (client)
This document is the intellectual property of Acer Inc, and was created for demonstration purposes only. It may not be modified, organized or re-utilized in any way without the express written permission of the rightful owner.
Internal Contact Centers (6)
Outsourced Contact Centers (5)
Repair Centers (10)
Refurbishment Center (1)
Logistic Hub (1)and ~ 500 External Repair partners
Acer Professional Partner Program – EMEA Service structureAcer Professional Partner Program – EMEA Service structure
This document is the intellectual property of Acer Inc, and was created for demonstration purposes only. It may not be modified, organized or re-utilized in any way without the express written permission of the rightful owner.
Acer Professional Partner Program – EMEA ServiceAcer Professional Partner Program – EMEA Service
• Acer Repair Centers:• Located in major countries
• Specialized technician perform repairs with online tools, emails & SMS keeping customers informed about repair status
• All products repaired pass a quality test before being returned to customer.
• Acer Authorized Service Provider (ASP) networks guarantee Next Business Day onsite & 4 hours intervention
• Acer Advantage Program• Acer Advantage is a Warranty Extension program that can be purchased for products such as
Notebooks, Aspire One, Desktops, All In One, LCD Monitors and Projectors.
Thank you