Embedded World 2015: Internet of Things Changes the Definition of What a Product Is

Internet of Things Changes the

Definition of What a Product Is

Janos Koppany

CEO, Intland Software 24 February 2015

Intland Software

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Product components:

Physical + Smart + Connectivity (Service)

(IMAGE)

Physical: mechanical and electrical components

Smart: sensors, software, data storage, operating system

Connectivity: IoT, cloud-based services, remote computing infrastructure

“What business are we in?”

Internet of Things Changes the Definition of What a Product Is

Changing Definition of Product:

Source: https://hbr.org/2014/11/how-smart-connected-products-are-transforming-competition

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– ’60s - ’70s: CAD systems, Billing systems

– ’80s - ’90s: ERP, CRM systems

– 2000: The Internet is interconnecting vendors, suppliers and individuals

– 2010: Internet of Things (IoT)

Internet of Things Changes the Definition of What a Product Is

IT Waves in the past 50 years

Internet of Things Changes the Definition of What a Product Is LM

Demand Management

Requirements

Architecture

Validation

Verification

Verification

Software

Electrical

Mechanical

Manufacturing

Service

Integration & Testing

Release stream

xLM interconnecting ERP, PLM, ALM

Design phase

Development

Testing & Release

Internet of Things Changes the Definition of What a Product Is LM

xLM System Components

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Internet of Things Changes the Definition of What a Product Is

Product

Embedded

softwareEmbedded

softwareEmbedded

software

Connectivity Connectivity

Internet

Of Things

Smart productSmart, connected

productProduct system

Increasing Product Complexity

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– IoT changes product lifecycles

– New challenge to companies – integrate connected lifecycles:

• Innovation

• Product

• Application

• Service

– Overlapping, interconnected lifecycles single lifecycle (xLM)

Internet of Things Changes the Definition of What a Product Is

Connecting Lifecycles (xLM)

Lifecycle Management

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• Integration of Suppliers: increasing complexity necessitates closer

collaboration with suppliers

• Integration of Lifecycles: management approach to support xLM

• Integration of Tools and Technologies: practical / technical aspect to

integrate tools & platforms

Holistic integration of previously disparate processes, lifecycles,

platforms, quality assurance practices

Internet of Things Changes the Definition of What a Product Is

The Three Dimensions of xLM Integration

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• Product reliability & maintenance (zero planned downtime)

• Functional safety

• Data security

• Compliance with standards (or stringent safety regulations even in the

absence of standards)

QA is another challenge with xLM

Internet of Things Changes the Definition of What a Product Is

Reliability, Safety, Security and Compliance

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• No single tool available to manage interconnected lifecycles

• Holistic integration of data and systems to support the changing

management aspect

• Continuous monitoring of processes, tasks, documents, lifecycles

Internet of Things Changes the Definition of What a Product Is

How to Manage Complexity?

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Thank you for your

attention!

http://www.intland.com+49-711-67400677