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coachingprogramblueprint.com Case Studies: How to Keep Your Subscriber Engaged Until She's Ready to Buy
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Email Content Campaign Case Study

Jan 15, 2017

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Sean Mize
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Page 1: Email Content Campaign Case Study

coachingprogramblueprint.com

Case Studies: How to Keep Your Subscriber Engaged Until

She's Ready to Buy

Page 2: Email Content Campaign Case Study

coachingprogramblueprint.com

Baby Steps to a Healthy Pregnancy...your program is focused on the first month of pregnancy

Page 3: Email Content Campaign Case Study

coachingprogramblueprint.com

When is she coming back if she doesn't buy?

Page 4: Email Content Campaign Case Study

coachingprogramblueprint.com

With her next pregnancy

Page 5: Email Content Campaign Case Study

coachingprogramblueprint.com

In the meantime, you put her on a month-by-month email campaign.

Page 6: Email Content Campaign Case Study

coachingprogramblueprint.com

A monthly email in pregnancy, a monthly email for baby

Page 7: Email Content Campaign Case Study

coachingprogramblueprint.com

Put a helpful P.S. in the monthly emails when she's starting to feel a little anxious for another

baby

Page 8: Email Content Campaign Case Study

coachingprogramblueprint.com

Who is she going to go to this time around?

Baby Steps.

Page 9: Email Content Campaign Case Study

coachingprogramblueprint.com

Car Dealership

Page 10: Email Content Campaign Case Study

coachingprogramblueprint.com

You're going to renew that lease in 3 years

Page 11: Email Content Campaign Case Study

Want Your Emails to Make More Sales?

Get my proven system for writing powerful emails that people want to read -and that make more sales here:

http://www.infobusinessuniversity.com/email

InfoBusinessUniveristy.com/email

Page 12: Email Content Campaign Case Study

coachingprogramblueprint.com

They send you a birthday card, a Christmas card... they send your wife and kids cards

Page 13: Email Content Campaign Case Study

coachingprogramblueprint.com

At 32 months they send a reminder about your lease. They want you in the door!

Page 14: Email Content Campaign Case Study

coachingprogramblueprint.com

You should do the same with your subscribers.

Page 15: Email Content Campaign Case Study

coachingprogramblueprint.com

Teenage Rebellion

Page 16: Email Content Campaign Case Study

coachingprogramblueprint.com

You're helping Mom and Dad handle Johnny...

Page 17: Email Content Campaign Case Study

coachingprogramblueprint.com

All your competitors offer a 13 week coaching program

Page 18: Email Content Campaign Case Study

coachingprogramblueprint.com

How do you know? You join their programs and find out - or pay attention to their email campaigns and sales letters

Page 19: Email Content Campaign Case Study

coachingprogramblueprint.com

Next steps: Give great content for 13 weeks, plus a couple more weeks while Johnny gets rebellious again.

Page 20: Email Content Campaign Case Study

coachingprogramblueprint.com

They think: "You read my mind" - they want to sign up with you

Page 21: Email Content Campaign Case Study

coachingprogramblueprint.com

Give your subscribers great content - be there when they realize that your product is going to be the one that changes their lives

Page 22: Email Content Campaign Case Study

Want Your Emails to Make More Sales?

Get my proven system for writing powerful emails that people want to read -and that make more sales here:

http://www.infobusinessuniversity.com/email

InfoBusinessUniveristy.com/email