Searching for the Deep Field The Future of Libraries Ellyssa Kroski
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Searching for the
Deep Field
The Future of
Libraries
Ellyssa Kroski
Agenda
• Current State of Libraries
• New Challenges & Competition
• Future Proof Libraries
– Respond to New Expectations
– Meet dwindling budgets with new revenue sources
– Embrace new and emerging technologies
– Watch trends
– Re-invent themselves and their library spaces
– Create with their communities
– Their Librarians are agents of change
– Can Prove the ROI of the library
Is Library Use Decreasing?
• According to a report from Center for an Urban Future, In Fiscal Year 2011, 40.5 million people visited NYC’s public libraries, more than all of the city’s professional sports teams and major cultural institutions combined.
• According to IMLS report released January 2013 based on survey data collected in 2010
– Public libraries served 297.6 million people out of a total U.S. population of more than 308.7 million in that year
– Circulation increased to 2.46 billion materials, the highest ever reported.
• According to a 2011 Harris Poll Quorum, 62% of Americans hold library cards and 65% had visited a library in the last year
Are Libraries Disappearing?
There are more public libraries (about 17,000) in America than McDonalds (about 14,000) or
Starbucks (about 11,000 coffee shops nationally)
http://www.theatlanticcities.com/neighborhoods/2013/06/every-library-and-museum-america-mapped/5826
The Question is for how long?
Libraries are Closing, Hours Reduced
Library Budgets Decreasing
• Revenue for US public libraries went down 3.5 percent from FY 2009. Adjusting for inflation,
the loss amounts to $407.79 million.
Changes in Information Consumption
• Online
• On-Demand
• Digital Media– eBooks, streaming video
• DIY (Do-It-Yourself)
• BYOD (Bring-Your-Own-Device)
• Ubiquitous Access - Mobile
• Information is Social
New Competition
Traditional Library Roles
• Information Organization
• Resource Recommendations
• Preservation
• The Library Collection
New Competition
Google Search
Amazon Reviews, GoodReads
Amazon and the “long tail”
Amazon, Apple, Netflix, Hulu
Cost Comparison
Digital Content Providers
• Amazon Prime
• Netflix
• Hulu
• US taxes for public libraries
Annual Costs
$79 per household
$95.88 per household
$100 per household
$101.03 per household
High Stakes
Failure to Accept That Content Going Digital & On-Demand
Failure to Accept That Content Going Online, Social, Democratized
HOW DO WE FUTURE-PROOF OUR LIBRARIES?
The most important image ever taken
Was captured because someone took a chance on what looked like nothing.
Hubble Deep Field
RESPOND TO NEW EXPECTATIONS Future-Proof Libraries…
They don’t “wait and see”…
they “learn and do”.
MEET DWINDLING BUDGETS WITH NEW REVENUE SOURCES
Future-Proof Libraries…
New Revenue Sources
• Buy-it-Now Option
• Selling Air Rights
• Selling underperforming branches
• Leasing library space to coffee shops, etc.
• Kickstarter
Cost-Saving New Models for Libraries
• Access vs. Ownership
• Shared Ownership
• Patron-Driven Acquisitions
EMBRACE NEW AND EMERGING TECHNOLOGIES
Future-Proof Libraries…
Mobile Social Applications
Cloud Computing
On-Demand Digital Content
On-Demand Digital Content
Amazon now sells more Kindle titles than print books 33% of Americans own a digital reading device of some kind (eReader or tablet) According to IDC, 52.5 million tablets were sold in the final quarter of 2012 Over 22.9 million iPads sold in Q4 of 2012 By 2015, Americans are predicted to spend $3 billion on eBooks
e-Books
…are offering e-Books
of academic libraries
of public libraries
of school libraries
Responsive Web Design
Mobile Wallets
and the library card?
Mobile Wallets
Square Wallet Google Wallet
Augmented Reality
Ludwig II Nearest Wiki London Tube
Wearable Technology
Data
Data
WATCH TRENDS Future-Proof Libraries…
Gartner’s Hype Cycle of Emerging Technologies
Horizon Report on Emerging Tech in Higher Education
Pew Internet & American Life Project
Library Journal’s Patron Profiles
RE-INVENT THEMSELVES AND THEIR LIBRARY SPACES
Future-Proof Libraries…
Makerspaces
3D Printers
Community Spaces
The Information Commons
Green & Sustainable
Bookless Libraries
THEIR LIBRARIANS ARE AGENTS OF CHANGE
Future-Proof Libraries…
• Information Filter
• Information Organizer
• Information Aggregator
• Information Evaluator & Recommender
• Information Instructor
Source: LibraryScienceList.com
The Future Librarian
New Roles • Project Management
• Information Technology
• Knowledge Management
• Emerging Technologies
• GIS
• Website Management
• Digital Repositories
• Electronic Resources Management
• Online Community Management
• Building/Space Management
CAN PROVE THE ROI OF THE LIBRARY
Future-Proof Libraries…
Provide Metrics/Data
Communicate Value
Get Press
Market Your Services onSocial Media
Make Yourself Visible/Build Relationships
Write Articles & Blog Posts
Speak at Conferences
Slideshare Spreads the Word
Reduce the Budget Line
Offer Added Value
What will you discover?
Access this Presentation • Slides:
• eBook:
http://www.slideshare.net/ellyssa
Ellyssa Kroski on Amazon
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