vol 17
Mar 12, 2016
vol 17vol 17
TICINO COLLECTION 4
TOWNIE COLLECTION 18
AMSTERDAM COLLECTION 52
CRUISER COLLECTION 66
KIDS’ COLLECTION 106
PARTS & ACCESSORIES 112
*Except Amsterdam Balloon models.
A sporty, lightweight, 700c, everyday
transportation and touring bike with vintage
styling. Diamond frame with relaxed ride
for increased comfort. Choose from a single-
speed all the way to a high-performance
20-speed, with many options in between.
A completely different ride experience
and industry innovation. Electra’s patent-
pending Flat Foot Technology® sets a new
standard in comfort and control with its
upright, forward-pedaling riding position
that offers the ability to plant your feet flat
on the ground whenever you want. Available
in many models for all kinds of riding.
TOWNIE®
FLAT FOOT TECHNOLOGY®
A modern interpretation of the all-American,
classic cruiser. Smooth-riding, ergonomically-
refined frame geometry bursting with
personality and individualized style. Perfect
for leisurely neighborhood discovery and
casual cruises, but best for rides with no
particular destination in mind.
CRUISER
An elegantly updated Dutch city bike for
practical transportation and commuting.
Comfortable, upright riding position with
fast-rolling 700c wheels*. Fenders, fully
enclosed chaincase and coat guard make it
possible to ride even in a suit or dress, and
lights and rear rack on most models add to
the commuting convenience.
AMSTERDAM®
TICINO™
Let’s talk about rules. Let’s talk about how to bend and break their
formulaic ways and discover a far more interesting world without
them. Let’s eat pudding for dinner and find a smarter way to get
from here to there. Let’s ride a bike. A beautiful bike that’ll have you
humming the '80s power ballad stuck in your head. A bike that’ll get
you off the beaten path of convention and take you down interesting
streets only a real bike can. A bike designed—from bolts to bars—
for those who love to ride. A bike called Electra.
Let’s start by forgetting the rigid rules of bike conduct, that stuffy lingo and
whatnot. Electra knows that language well, but doesn’t want to bore you
with it. In fact, after seventeen years of building bikes, we know how to keep
riders happy. It starts with designing insanely comfortable bikes, engineered
with as much performance. This year, our family of bikes—Cruiser, Townie,
Amsterdam, and Kids’ bikes—has expanded to include the chic Ticino.
Electra bikes’ striking paint jobs and gawk-worthy curves are paid off with
equally impressive engineering. In the driver’s seat, the ride is smooth and
responsive, a testament to our constant innovation. You look good, you ride
good, and who knew—you’re also doing good.
Same goes for the people on these pages and the Electra bikes they ride.
All are symbolic of a larger message, one that resonates in today’s over-
fueled, soul-finding, green-seeking, purpose-hungry world. Ride a bike
and build a stronger you, a healthier world, a cleaner space for everyone.
At Electra we’re all about maintaining that momentum. Let’s break bland
status quo, keep building better bikes and demanding more bike paths.
Let’s create the next best ride. Let’s start new journeys, every single day.
The Electra Way to Roll.
about Electra
Inspired by classic European handbuilt bicycles, this
stylish new arrival answers the “What can I ride every day?”
question. Named for an Italian-influenced area of
Switzerland, Ticino’s vintage
design aesthetic, craftsmanship
and frame integrity were inspired
by the durable touring bikes
ridden throughout the region.
It’s the classic-era diamond frame
bike, fine-tuned for comfort no
longer found in today’s twitchy
frames. Stylistically, Ticino picks
up where bike builders of the '40s
and '50s left off, but embodies
Electra’s strict performance
standards. Add period-piece
components—retro-style hubs,
cranksets, chainrings, tourist
handlebars, brake levers, forks, pedals and rims—for a
classic ride that’s as modern as modern gets.
Fast-rolling 700c wheels complement a host of drive-
trains, from a single-speed all the way up to a 20-speed.
Upgrade, customize or accessorize your ride for all types of
cross-city spins, office commutes or weekend wanderings.
Two bears borrowed from the flag of
Berlin represent Electra’s founders,
who hail from that city, while the
blended rendering of the German flag
and Swiss coat of arms symbolizes
their mixed European heritage.
5 I T
ICIN
O
A modern remake of the relaxed ride
made popular in traditional ‘40s and
‘50s bikes. The body is allowed to
find a more natural position that
combines performance with comfort
and allows for better control.
TICINOTM
The evolution of modern bikes has been
greatly influenced by racing, resulting
in a very aggressive riding position and
twitchy handling, not suitable for day-to-
day comfortable riding.
CONVENTIONALHYBRID BIKE Ticino™
EVERYDAY PEDALING
WITH VINTAGE FLAIR
TICINO 20D MEN’S / CHESTNUT METALLIC / 20-SPEED / REGULAR / LARGE
No expense spared, no detail overlooked on our flagship Ticino 20D. Smooth-welded,
butted 6066 aluminum frame. Classic hand-brazed, tapered, triple-butted chromoly,
double-chromed investment crown fork. Powerful Tektro cantilever braking on the men’s
and timeless centerpulls for the ladies. Shimano 105 20-speed gearing, Japanese
Panaracer Pasela 32c skinwall tires and a host of vintage touches—normally, you’d be
placed on a waiting list for a handmade bike like this.
TICINO 20D
Bra
ided
sta
inle
ss s
teel
cab
le h
ousi
ng d
eliv
ers
vint
age
look
but
mai
ntai
ns m
oder
n in
tern
als
for
enha
nced
rel
iabi
lity.
Shim
ano
105
20-s
peed
dri
vetr
ain
with
Rap
idfir
e Pl
us
shift
ers
deliv
ers
true
road
bik
e pe
rfor
man
ce.
Han
dcra
fted
, for
ged
allo
y cr
anks
with
bri
llian
t mir
ror-
polis
hed,
cle
ar-a
nodi
zed
finis
h fo
r pro
tect
ion.
TICINO 20D LADIES’ / PEARL ROSÉ / 20-SPEED / REGULAR
Handcrafted, Smooth-Welded, Butted 6066 Aluminum Frameset • Traditional Hand-Brazed, Investment-Cast Crown, Triple-Butted, Tapered-Leg Chromoly Fork • Shimano 20-Speed 105 Drivetrain • Dia-Compe Downtube Shifters •
Ticino Forged Alloy Compact Double 50/39T Crankset • Tektro Cantilever Brakes [Men’s) Dia-Compe Center-Pulls [Ladies’] • Ticino Five Star High Flange 32h Hubset • Electra Elite High-Polished Alloy Rims w/Stainless Eyelets •
Panaracer Pasela Aramid Folding Bead Tires • Ticino Dual-Density Saddle • Ticino Alloy Road Pedals w/Stainless Clips and Leather Straps • Hand-Brazed Chromoly Quill Stem • Hammered Alloy Fenders • Tubular Stainless Steel
Constructeurs Front Carrier: Men’s Only/Rear Carrier: Men’s, Ladies’ • Stainless Steel Water Bottle Cage
7 I T
ICIN
O
Grac
eful
mix
te fr
ame
desi
gn p
rom
inen
tly fe
atur
ed o
n
ladi
es’ m
odel
s fo
r an
eleg
ant l
ook.
Com
pact
50/
39 to
oth
doub
le-a
lloy
chai
nrin
gs u
tiliz
e
dedi
cate
d ra
mps
and
pin
s to
pro
vide
pre
cise
fron
t-
shift
ing
perf
orm
ance
.
Han
dcra
fted
Ele
ctra
420
lugg
ed fo
rk w
ith c
hrom
e-pl
ated
inve
stm
ent-c
ast f
ork
crow
n an
d ta
pere
d ch
rom
oly
legs
.
TICINO 18D MEN’S / PISTACHIO / 18-SPEED / REGULAR / LARGE
Low
-pro
file,
tubu
lar,
stai
nles
s st
eel r
ear
rack
cle
anly
mou
nts
to d
ropo
uts
and
fend
ers
and
is p
erfe
ct fo
r lig
ht to
urin
g.
Stai
nles
s st
eel t
oe c
lips
are
wra
pped
with
genu
ine
leat
her f
or a
dded
pro
tect
ion
and
styl
e. L
eath
er to
e st
raps
.
Fron
t car
rier
on
men
’s m
odel
is c
onst
ruct
ed
of li
ghtw
eigh
t, hi
gh-p
olis
hed
and
wea
ther
-
resi
stan
t 8m
m tu
bula
r sta
inle
ss s
teel
.
TICINO 18D LADIES’ / CRÈME FRAîCHE / 18-SPEED / REGULAR
Butted 6061-T6 Aluminum Frameset • Traditional Hand-Brazed, Investment-Cast Crown, Tapered-Leg, Butted Chromoly Fork • Shimano 18-Speed Tiagra Drivetrain •
Shimano SL-441 Rapidfire Shifters • Ticino Forged Alloy Compact Double 50/39T Crankset • Tektro Cantilever Brakes (Men’s) Dia-Compe Center-Pulls (Ladies’) •
Ticino Five Star High Flange 32h Hubset • Electra Elite High-Polished Alloy Rims w/Stainless Eyelets • Panaracer Pasela 700 x 32c, 66 TPI Tires • Ticino Dual-Density Saddle •
Ticino Road Pedal w/Stainless Clips, Leather Straps • Hand-Brazed Chromoly Quill Stem • Hammered Alloy Fenders • Tubular Stainless Steel Constructeurs Rear Carrier
Proprietary vintage parts inspired by Italian and French bike
builders take center stage in this modern, high-performance
stunner. The 18D features Ticino signature components,
including an elegant hand-brazed, butted chromoly fork,
stunning Five Star high flange hubs, retro leather toe straps
and stainless steel toe clips. The 18D could easily pass as
a 1950s handbuilt touring bike.
TICINO 18D
Double-Butted Chromoly Frameset • Traditional Hand-Brazed, Investment-Cast Crown, Triple-Butted Chromoly Fork • Ticino Forged Alloy Crankset w/42T Alloy Chainring/Outer Guard •
Tektro Dual-Pivot Caliper Pull Brakes • Ticino Five Star High Flange Flip-Flop 32h Hubset • Electra Elite High-Polished, Double-Wall Alloy Rims w/Stainless Eyelets • Panaracer Pasela
700 x 28c, 66 TPI Tires • Ticino Dual-Density Saddle w/Chromoly Rails • Ticino Touring Pedals w/SPD • Hand-Brazed Chromoly Quill Stem TICINO LUX MEN’S / BRONZE METALLIC / SINGLE-SPEED / REGULAR / LARGE
Drawing inspiration from the timeless fixed-gear steel frame, we schooled this bike in
manners and the art of understated elegance. Classic double-butted chromoly frame and
triple-butted fork mellowed to carve and flow around the city. Add hand-painted stainless
steel fenders, minimalist chainguard and a full “gruppo” of our vintage-inspired Ticino
components for an impressive “gentleman’s fixie.”
TICINO LUX
Clas
sic
era
hand
-bra
zed,
inve
stm
ent-c
ast,
slop
ing
fork
cro
wn
and
min
imal
ist t
ripl
e-
butt
ed c
hrom
oly
legs
are
radi
cally
offs
et
for a
plu
sh, o
ld-s
choo
l for
k.
The
cla
ssic
Fre
nch
tour
ing
peda
l mee
ts
mod
ern
clip
less
ped
al fo
r our
two-
side
d,
easy
-exi
t and
eas
y-en
try
peda
l.
Mir
ror-
polis
hed,
pre
cisi
on-fo
rged
6061
-T6
allo
y cr
anks
et a
nd s
exy
stai
nles
s st
eel c
hain
guar
d is
qui
te
sim
ply
mod
ern
Euro
art
.
9 I T
ICIN
O
TICINO 16D MEN’S / PUTTY / 16-SPEED / REGULAR / LARGE
Elec
tra
Elite
allo
y ri
ms
are
built
with
doub
le-w
all c
onst
ruct
ion
and
stai
nles
s
stee
l eye
lets
for s
uper
ior s
tren
gth.
Bar
-end
bra
ke le
vers
mat
ched
to
prop
riet
ary
ergo
bas
e-w
rapp
ed g
rips
for
the
utm
ost i
n co
mfo
rt a
nd c
ontr
ol.
Tic
ino
cres
t and
bea
rs r
epre
sent
the
Germ
an a
nd S
wis
s ro
ots
of E
lect
ra’s
foun
ders
.
Butted 6061-T6 Aluminum Frameset • Traditional Hand-Brazed Investment-Cast Crown, Tapered-Leg, Chromoly Fork • Shimano 16-Speed 2300 Drivetrain •
Shimano SL-441 Rapidfire Shifters • Ticino Forged Alloy Compact Double 50/39T Crankset • Tektro Cantilever Brakes (Men’s) Dia-Compe Center-Pulls (Ladies’) •
32h Low Flange Hubset • Electra Elite High-Polished Double-Wall Alloy Rims w/Stainless Eyelets • 700 x 32c, 60 TPI Tires • Ticino Dual-Density Saddle •
Ticino Road Pedals • Hand-Brazed Chromoly Quill Stem • Hammered Alloy Fenders • Tubular Stainless Steel Constructeurs Rear CarrierTICINO 16D LADIES’ / PEARL WHITE / 16-SPEED / REGULAR
Constructed with a 6061 alloy butted frame and adorned with a
mirror-polished 50/39T compact double, forged alloy crankset
along with Shimano 2300 derailleurs and SL-440 Rapidfire
shifters. The handcrafted, smooth-brazed, chromed stem and
high-polished Electra Elite double-wall alloy rims are retro-chic,
as are the putty and pearl white paint options.
TICINO 16D
TICINO 8D MEN’S / LATTE / 8-SPEED / REGULAR / LARGE
TICINO 8D MEN’S / DENIM / 8-SPEED / REGULAR / LARGE
TICINO 8D LADIES’ / PLUM / 8-SPEED / REGULAR
TICINO 8D LADIES’ / WINTERMINT / 8-SPEED / REGULAR
Butted 6061-T6 Aluminum Frameset • Investment-Cast Crown, Tapered-Leg, Butted Chromoly Fork • Shimano 8-Speed 2300 Drivetrain •
Shimano Acera Rapidfire Plus Shifter • Forged Alloy Crankset w/42T Alloy Chainring / Dual Guards • Tektro Cantilever Brakes (Men’s)
Dia-Compe Center-Pulls (Ladies’) • 32h Low Flange Hubset • Electra Elite Double-Wall Alloy Rims • 700 x 32c, 60 TPI Tires • Ticino Dual-
Density Saddle • Ticino Touring Pedals • Hammered Alloy Fenders
11 I TIC
INO
Sing
le 4
2 to
oth
chai
nrin
g al
umin
um
cran
kset
incl
udes
Dou
ble-
Allo
y
chai
ngua
rds.
Mir
ror
fini
sh c
hrom
oly
stem
is
prop
orti
onal
in le
ngth
and
incl
udes
a
dist
inct
ive
thre
aded
allo
y to
p ca
p.
Tek
tro
allo
y ca
ntile
ver
brak
es
on m
en’s
mod
els
prov
ide
solid
brak
ing
perf
orm
ance
.
The Ticino 8D is packed with details. Like vintage, hammered-finish alloy
fenders, classically-styled alloy crankset, touring pedals and a brilliant
chrome-plated stem. Unique bar-end levers operate retro-style brakes–
cantilevers on the men’s and center-pulls on the ladies’. Temptation
continues with colors like Plum, Wintermint, Denim and Latte.
TICINO 8D
TICINO 7D MEN’S / PORTOBELLO / 7-SPEED / REGULAR / LARGE
The purity of the Ticino 1, but in a 6061 aluminum frame with
7-speed rear derailleur. Available in both a men’s diamond frame
and an elegant ladies’ twin-top tube “mixte” frame, you can’t help
but sink into this multi-speed’s lush, Ticino Dual-Density saddle
and revisit a time when life and bicycles were less complicated.
TICINO 7D
TICINO 7D LADIES’ / OYSTER / 7-SPEED / REGULAR
Han
dcra
fted
Ele
ctra
inve
stm
ent-
cast
cro
wn
fork
wit
h ch
rom
oly
legs
.
Ladi
es’ m
odel
s us
e lo
w-p
rofi
le, y
et
pote
nt, c
ente
r-pu
ll ca
liper
bra
kes.
Tic
ino
Dua
l-Den
sity
sad
dles
are
cons
truc
ted
wit
h co
mfo
rt-e
nhan
cing
dual
-den
sity
bas
es a
nd u
se h
igh-
qual
ity w
eath
er-r
esis
tant
cov
erin
gs.
Shim
ano’
s T
hum
b Sh
ifte
r Pl
us fo
r
trou
ble-
free
shi
ftin
g w
ith
an e
asy-
to-
read
gea
r in
dica
tor.
6061-T6 Aluminum Frameset • Investment-Cast Crown, Tapered-Leg, Steel Fork • Shimano 7-Speed Altus Drivetrain • Shimano TX50 Thumb
Shifter Plus • Forged Alloy Crankset w/42T Chainring/Dual Guards • Linear-Pull Brakes (Men’s) Center-Pulls (Ladies’) • 32h Low Flange
Alloy Hubset • Double-Wall Alloy Rims • 700 x 32c, 60 TPI Tires • Ticino Dual-Density Saddle • Stainless Steel Fenders
Chromoly Maintube Frameset • Investment-Cast Crown, Tapered-Leg Steel Fork • Forged Alloy Crankset w/42T Chainring/Outer Guard • Dual-Pivot Caliper Pull
Brakes • 32h Low Flange Alloy Hubset • Double-Wall Alloy Rims • 700 x 28c Tires • Ticino Dual-Density Saddle • Stainless Steel FendersTICINO 1 MEN’S / PEARL WHITE / SINGLE-SPEED / REGULAR / LARGE
TICINO 1 MEN’S / NIMBUS GREY / SINGLE-SPEED / REGULAR / LARGE
Ticino in its purest form. Single-speed freewheel. Classic
chromoly maintube frame. Horizontal track dropouts.
Beautiful lugged fork, full fenders, chainguard, front
and rear caliper brakes and a plush Ticino Dual-Density
saddle all incorporated into relaxed lines and swept
back “tourist” handlebars with soft, hand-stitched grips.
Looking for a posh, civilized ride? Here’s your bike.
TICINO 1
Clas
sic
forg
ed h
oriz
onta
l dro
pout
s
inco
rpor
ate
fend
er s
tay
mou
nts.
Spec
ial b
raze
d-on
bot
tle
boss
es s
how
atte
ntio
n to
eve
n th
e sm
alle
st d
etai
ls.
Chro
mol
y m
ain
tube
sav
es w
eigh
t whi
le
an a
lloy
chai
ngua
rd is
sea
mle
ssly
inte
grat
ed in
to th
e de
sign
.
13 I T
ICIN
O
DR
IVE
TRA
INB
RA
KIN
GSE
ATI
NG
CO
NTR
OLS
FRA
ME
SET
WH
EE
LSE
T
TICINO 7D
6061-T6 Alloy
Men’s: PortobelloLadies’: Oyster
Steel Investment-Cast Lugged Crown;Tapered, Radiused Blades
1 1/8” Steel Threaded
Sealed Cartridge 68mm/110mm
Double-Wall Alloy 32h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h/QR
Alloy Low Flange 32h/QR
700 x 32c, 60 TPI
Ticino Forged Alloy172.5mm/170mm/175mm w/42T Chainring/Double-Alloy Chainguards
Alloy City w/Non-Slip Rubber Tread
Shimano 7-Speed Thumb Shifter Plus
N/A
Shimano Altus
Shimano 7-Speed 14-34T
KMC Z7RB 1/2” x 3/32” Rustproof
Front/Rear: (Men’s) Linear Pull Front/Rear: (Ladies’) Dia-Compe Center-Pull
Alloy 4-Finger, Reach Adjustable
Ticino Cyclo-Tourist Dual-Density Base, Hand-Stitched Cover, Stainless Steel Bag Loops
Alloy 27.2mm x 300mm
Ticino Cyclo-Tourist Steel 635mm/25.0” Width x 75mm/2.95” Rise
25.4mm Alloy Quill, 30º Rise, Regular: 80mm Extension Large: 100mm Extension
Electra Hand-Stitched
Stainless Steel Fenders
TICINO 16D
6061-T6 Butted Alloy
Men’s: Putty Ladies’: Pearl White
Steel Investment-Cast Lugged Crown; Tapered, Radiused, Butted Chromoly Blades
1 1/8” Steel Threaded
Sealed Cartridge 68mm/110mm
Electra Elite Double-Wall Alloy w/Stainless Eyelets 32h, High-Polished
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h/QR
Alloy Low Flange Cassette 32h/QR
700 x 32c, 60 TPI
Ticino Forged Alloy 172.5mm (Men’s Regular), 175mm (Men’s Large), 170mm (Ladies’) w/7075 Alloy 50/39T Compact Double Chainrings
Ticino Touring Pedal Alloy Body w/Alloy Cage
Shimano 9-Speed Rapidfire Plus Trigger
Shimano 2300
Shimano 2300
SRAM 8-Speed 12-26T
KMC Z7RB 1/2” x 3/32” Rustproof
Front/Rear: (Men’s) Tektro CantileverFront/Rear: (Ladies’) Dia-Compe Center-Pull
Bar End Alloy 4-Finger, Reach Adjustable
Ticino Cyclo-Tourist Dual-Density Base, Hand-Stitched Cover, Stainless Steel Bag Loops
Alloy Micro-Adjust 27.2mm x 300mm
Ticino Cyclo-Tourist 6061 Alloy 635mm/25.0” Width x 75mm/2.95” Rise
25.4mm Brazed Chromoly Quill, Regular: 80mm Extension, 15º Rise Large: 105mm Extension, 10º Rise
Electra Cyclo-Tourist Ergo Base w/Perforated Bar Tape Wrap
Hammered Alloy Fenders, Rear Stainless Steel Carrier, Stainless Steel Cable Housing
6066-T6 Butted Alloy, Smooth-Welded
Men’s: Chestnut MetallicLadies’: Pearl Rose
Steel Investment-Cast Lugged Crown; Tapered, Radiused, Butted Chromoly Blades
1 1/8” Alloy Threaded
Sealed Cartridge 68mm/110mm
Electra Elite Double-Wall Alloy w/Stainless Eyelets 32h, High-Polished
14/15G Butted Stainless/Brass Nipples
Ticino Five Star High Flange 32h/QR
Ticino Five Star High Flange Cassette 32h/QR
Panaracer Pasela 700 x 32c, 66 TPI Aramid Folding Bead
Ticino Forged Alloy 172.5mm (Men’s Regular), 175mm (Men’s Large), 170mm (Ladies’) w/7075 Alloy 50/39T Compact Double Chainrings
Ticino Road Pedal Alloy Body w/Alloy Cage, Stainless Toe Clips, Leather Straps
Dia-Compe 10-Speed Downtube
Shimano R770
Shimano 105
Shimano 105 10-Speed 12-27T
Shimano 105 10-Speed
Front/Rear: (Men’s) Tektro CantileverFront/Rear: (Ladies’) Dia-Compe Center-Pull
Bar End Alloy 4-Finger, Reach Adjustable
Ticino Cyclo-Tourist Dual-Density Base, Hand-Stitched Cover, Stainless Steel Bag Loops
Alloy Micro-Adjust 27.2mm x 300mm
Ticino Cyclo-Tourist 7075 Alloy 635mm/25.0” Width x 75mm/2.95” Rise
25.4mm Brazed Chromoly Quill, Regular: 80mm Extension, 15º Rise Large: 105mm Extension, 10º Rise
Electra Cyclo-Tourist Ergo Base w/Perforated Bar Tape Wrap
Hammered Alloy Fenders, Front/Rear Stainless Steel Carrier (Rear Only on Ladies’), Stainless Steel Water Bottle Cage, Stainless Steel Cable Housing
TICINO 20D
6061-T6 Butted Alloy
Men’s: Pistachio Ladies’: Créme Fraîche
Steel Investment-Cast Lugged Crown; Tapered, Radiused, Butted Chromoly Blades
1 1/8” Alloy Threaded
Sealed Cartridge 68mm/110mm
Electra Elite Double-Wall Alloy w/Stainless Eyelets 32h, High-Polished
14 Gauge Stainless/Brass Nipples
Ticino Five Star High Flange 32h/QR
Ticino Five Star High Flange Cassette 32h/QR
Panaracer Pasela 700 x 32c, 66 TPI
Ticino Forged Alloy 172.5mm (Men’s Regular), 175mm (Men’s Large), 170mm (Ladies’) w/7075 Alloy 50/39T Compact Double Chainrings
Ticino Road Pedal Alloy Body w/Alloy Cage, Stainless Toe Clips, Leather Straps
Shimano 9-Speed Rapidfire Plus Trigger
Shimano Tiagra
Shimano Tiagra
SRAM 9-Speed 12-26T
Shimano HG53 1/2” x 3/32”
Front/Rear: (Men’s) Tektro CantileverFront/Rear: (Ladies’) Dia-Compe Center-Pull
Bar End Alloy 4-Finger, Reach Adjustable
Ticino Cyclo-Tourist Dual-Density Base, Hand-Stitched Cover, Stainless Steel Bag Loops
Alloy Micro-Adjust 27.2mm x 300mm
Ticino Cyclo-Tourist 6061 Alloy 635mm/25.0” Width x 75mm/2.95” Rise
25.4mm Brazed Chromoly Quill, Regular: 80mm Extension, 15º Rise Large: 105mm Extension, 10º Rise
Electra Cyclo-Tourist Ergo Base w/Perforated Bar Tape Wrap
Hammered Alloy Fenders, Front/Rear Stainless Steel Carrier (Rear Only on Ladies’), Stainless Steel Water Bottle Cage, Stainless Steel Cable Housing
TICINO 18D
PEDALS
MODEL
FRAME
COLOR
FORK
HEADSET
BOTTOM BRACKET
RIMS
SPOKES
FRONT HUB
REAR HUB
TIRES
CRANKSET
SHIFTERS
FRONT DERAILLEUR
REAR DERAILLEUR
CASSETTE/ REAR COG
CHAIN
BRAKE
LEVERS
SADDLE
SEATPOST
HANDLEBAR
STEM
GRIPS
SPECIAL FEATURES
4130 Double-Butted Chromoly
Men’s: Bronze Metallic
Steel Investment-Cast Lugged Crown; Tapered, Radiused, Triple-Butted Chromoly Blades
1” Tange Duraluminum Alloy Threaded
Sealed Cartridge 68mm/110mm
Electra Elite Double-Wall Alloy w/Stainless Eyelets 32h, High-Polished
14/15G Butted Stainless/Brass Nipples
Ticino Five Star High Flange 32h/Nutted
Ticino Five Star High Flange Flip-Flop 32h/Nutted
Panaracer Pasela 700 x 28c, 66 TPI, Super Lite Tubes
Ticino Forged Alloy Track 172.5mm (Men’s Regular), 175mm (Men’s Large), w/7075 Alloy 42T Chainring, Double-Alloy Chainguards
Ticino Touring Pedal Alloy Body w/Alloy Cage w/SPD Clipless
N/A
N/A
N/A
Shimano 16T Freewheel
KMC Z610RB 1/2” x 3/32” Rustproof
Front/Rear: Tektro Dual-Pivot Caliper
Bar End Alloy 4-Finger, Reach Adjustable
Ticino Cyclo-Tourist Dual-Density Base, Hand-Stitched Leather Cover, Chromoly Rails, Stainless Steel Bag Loops
Alloy Micro-Adjust 26.8mm x 300mm
Ticino Cyclo-Tourist 7075 Alloy 635mm/25.0” Width x 75mm/2.95” Rise
22.2 mm Brazed Chromoly Quill, Regular: 80mm Extension, 15º Rise Large: 105mm Extension, 10º Rise
Electra Cyclo-Tourist Ergo Basew/Perforated Bar Tape Wrap
Alloy Chainguard, Painted Stainless Steel Fenders, Stainless Steel Cable Housing
TICINO LUX
6061-T6 Butted Alloy
Men’s: Denim, LatteLadies’: Wintermint, Plum
Steel Investment-Cast Lugged Crown; Tapered, Radiused Chromoly Blades
1 1/8” Steel Threaded
Sealed Cartridge 68mm/110mm
Electra Elite Double-Wall Alloy w/Stainless Eyelets 32h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h/QR
Alloy Low Flange Cassette 32h/QR
700 x 32c, 60 TPI
Ticino Forged Alloy 172.5mm/170mm/175mm w/42T Chainring/Double-Alloy Chainguards
Alloy Body w/Alloy Cage
Shimano 9-Speed Rapidfire Plus Trigger
N/A
Shimano 2300
SRAM 8-Speed 12-26T
KMC Z7RB 1/2” x 3/32” Rustproof
Front/Rear: (Men’s) Tektro CantileverFront/Rear: (Ladies’) Dia-Compe Center-Pull
Shimano Alloy 4-Finger, Reach Adjustable
Ticino Cyclo-Tourist Dual-Density Base, Hand-Stitched Cover, Stainless Steel Bag Loops
Alloy Micro-Adjust 27.2mm x 300mm
Ticino Cyclo-Tourist 6061 Alloy 635mm/25.0” Width x 75mm/2.95” Rise
25.4mm Chromoly Quill, 30º Rise, Regular: 80mm Extension Large: 100mm Extension
Electra Cyclo-Tourist Ergo Basew/Perforated Bar Tape Wrap
Hammered Alloy Fenders
TICINO 8D TICINO 1
4130 Chromoly Maintube
Men’s: Pearl White, Nimbus Grey
Steel Investment-Cast Lugged Crown;Tapered, Radiused Blades
1” Steel Threaded
Sealed Cartridge 68mm/110mm
Double-Wall Alloy 32h
14 Guage Stainless/Brass Nipples
Alloy Low Flange 32h/QR
Alloy Low Flange 32h/Nutted
700 x 28c
Forged Alloy 172.5mm/175mm w/42T Chainring/Chainring Guard
Alloy City w/Non-Slip Rubber Tread
N/A
N/A
N/A
16T
KMC Z30 1/2” x 3/32” Rustproof
Front/Rear: Dual-Pivot Caliper
Alloy 4-Finger, Reach Adjustable
Ticino Cyclo-Tourist Dual-Density Base, Hand-Stitched Cover, Stainless Steel Bag Loops
Alloy 26.8mm x 300mm
Electra Tourist Steel 25.0” Width x 2.75” Rise
25.4mm Alloy Quill, 30º Rise, Regular: 80mm Extension Large: 100mm Extension
Electra Hand-Stitched
Alloy Chainguard, Stainless Steel Fenders
Specifications and availability are subject to change without notice.
C R E A T E
Bikes, cars and traffic are prevalent
themes in Gerardo’s art, encouraging
the viewer to consider their effects
on the modern world. For Gerardo,
art and bicycling are both outlets by
which to express his views on politics,
consumerism, and environmental and
social issues. “Art is such a powerful
political tool,”
says Gerardo, explaining
that, to him, riding bikes is not just a casual activity, but a “political statement” as powerful as his art.
In his 20s, Gerardo moved to San
Diego and opened an art studio called
Acamonchi, where he creates commercial
and fine art in many forms. Tucked in
a mixed residential-industrial block
of San Diego, Acamonchi is a speck of
color in a crowd of apartments, thrift
shops, hip neighborhood cafes and the
occasional abandoned building.
Gerardo is known for his skills in
stencil-making and screen printing,
and makes posters, t-shirts and other
collateral for
his clients—
mostly action
sports brands,
bands and
a variety
of other
businesses.
His fine art,
primarily
collage-like
paintings, is
resplendent in
color and takes shape across a canvas
of recycled and found objects. An
expert in mixed-media, Gerardo uses
stencils, photographs, block prints,
free-drawing and painting techniques
to create urban, graffiti-like pieces
that have been shown in museums and
galleries worldwide.
Driving is something Gerardo
knows little about. Although
his left bicep is inked with a
lime-green Volkswagen Beetle
tattoo, he’s never owned a car
and doesn’t have a driver’s
license. “I know how to
drive; I just choose not to
drive,” says Gerardo. His
reasons for
living car-free
align towards
health, environmentalism and
anti-consumerism. “I’m anti-
car, but I live up to it.” And the
tattoo? “To me, this tattoo
represents contemporary Mexico
City,” explains Gerardo. “It tells the
story of the Mexico I experience
when I’m there—Urban Mexico.”
Gerardo was born and raised in
Ensenada, a small town 70 miles
south of the California-Mexico border where, as a
teenager, he discovered commercial art working
at print shops screening t-shirts and posters.
“Bike riding has great potential for
friendship and community,” says
Gerardo, as he talks about the purpose
of these mass rides—to laugh, have
fun, meet new people and get crazy
on bikes in a peaceful expression of
individuality. But in the original spirit
of critical mass, these rides harbor an
undercurrent of grassroots activism
as well. “There’s a political statement
behind them,” says
Gerardo. “Reclaiming
the streets, making it
safe for everyone to
ride and reminding
motorists to be more
aware and drive safely.”
Gerardo Yepiz is in a gang. But
don’t worry, they practice non-
violence. It’s a bike gang, actually,
and they call themselves the
Cretins. Gerardo rode with the
Cretins the other night and into
the early hours of the morning.
Aboard a variety of bicycle types—
mountain bikes, cruisers, low-
riders, fixed gears, tall bikes, road
bikes, custom-built bikes and
others—150 riders dressed in a
wild array of outfits took to the
streets of San Diego for a pedal-
powered party on wheels.
C R E A T E
G E R A R D O Y E P I Z , 3 8
ARTIST
VEGAN
BIKE ACTIVIST
OWNER, ACAMONCHI ART STUDIO
www.acamonchi-art.com
Speaking of breaking rules, this bike wrote the book.
Inspired by the idea that a bike should feel as if it was
built around the rider and not vice versa, Townie’s
innovative—and often imitated—riding position was
born. We rotated the traditional road bike riding
position backwards 23 degrees for an ergonomic,
upright, forward-pedaling ride. This unique cross-
pollination of performance and comfort offers just
enough power and none of the upper body kinks
associated with a hunched over riding position. And
no more tippy-toe stops. From Townie patent-pending
frame geometry came an entirely novel concept in
riding called Flat Foot Technology®. Now, feet can rest
flat on the ground while seated in the saddle.
Start with Townie signature lightweight aluminum frame,
high-end componentry and meticulous craftsmanship,
then personalize, personalize, personalize. From the
high-performance Sport, to the functional commuter
Euro, to the all-playful Balloon, Holiday and Originals—
there’s a Townie for all roads and riders.
ERGONOMIC GENIUS
REINVENTS THE
PLEASURE RIDE
FLAT FOOT TECHNOLOGY® 23º OF SEPARATION
The traditional road bike position,
leans the upper body over the
handlebars, and legs pedal almost
straight downward. While the position
is aerodynamic and powerful, it’s not
the most comfortable and makes
for tippy-toe stops.
TRADITIONALRIDING POSITION
a
We rotated the traditional road bike
position backwards 23 degrees so the
upper body is straight up and relaxed,
while legs pedal more forward. From
this comfortable position came
Electra’s Flat Foot Technology® which
allows you to plant your feet flat on
the ground whenever you want.
TOWNIE®
RIDING POSITION Upright
Seating
Flat Feet on the Ground
Forward Pedaling
Relaxed Arm
Position
Wide View of
the Road
23
23
19 I T
OW
NIE
townie EURO 700C
A comfortable, fast-rolling 700c, light-utility or
commuter bike offered in a variety of gearing
solutions. Our unique Townie Flat Foot
Technology® ride is outfitted with matching
full fenders, a rack for carrying essentials,
and select models with generator front and
battery-powered rear LED lighting systems.
TOWNIE EURO 8i MEN’S / SILVER METALLIC / 8-SPEED
The
acc
urat
e, li
the
8-s
peed
twis
t shi
fter
s
allo
w s
hift
ing
at a
sta
ndst
ill.
The
“i” i
n th
e E
uro
8i s
tand
s fo
r in
tern
al, a
s in
the
8-s
peed
gea
ring
. Pow
erfu
l han
d-op
erat
ed h
ub
rolle
r br
akes
are
tuck
ed in
side
a m
oder
n, w
eath
er-
proo
f pac
kage
.
TOWNIE EURO 8i LADIES’ / MISTY BLUE / 8-SPEED
Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 8-Speed with Freewheel • Shimano Revo
Twist Shifter • Shimano Nexus Roller Brakes • Radius Halogen Headlamp and Shimano Dynamo Generator Hub •
Battery-Powered LED Rear Light • Alloy Rear Rack with Strap • Double-Wall Alloy Rims • 700 x 38c Semi-Slick,
Puncture-Resistant Street Tires with Reflective Stripe
21 I T
OW
NIE
/
EU
RO
70
0C
In Europe they call them city bikes: all-purpose, all-weather, all-around
town bikes. Durable. Weather resistant. Carefree style and utility: That’s our
top-of-the-line Euro 8i. Nexus wide-range 8-speed internal hub. Powerful
Shimano hub roller brakes for sure stopping in wet or dry conditions.
Front generator hub, halogen headlamp and LED taillight. Fenders. Rack.
Full chainguard. Even a rustproof chain.
EURO 8i
TOWNIE EURO 8D LADIES’ / CADET BLUE / 8-SPEED
TOWNIE EURO 8D MEN’S / SANDSTONE / 8-SPEED
TOWNIE EURO 3i MEN’S / BLACK / 3-SPEED
TOWNIE EURO 3i LADIES’ / WHITE / 3-SPEED
Lightweight 6061-T6 Aluminum Frame • Shimano Acera 8-Speed with Wide-Range 11-32T
Gearing and Rapidfire Plus Trigger Shifter • Linear-Pull Brakes • Alloy Rear Rack with
Strap • Double-Wall Alloy Rims • 700 x 38c Semi-Slick Street Tires
Lightweight 6061-T6 Aluminum Frame • Shimano Nexus
Internal 3-Speed with Freewheel • Shimano Revo Twist Shifter •
Linear-Pull Brakes • Alloy Rear Rack with Strap • Double-Wall
Alloy Rims • 700 x 38c Semi-Slick Street Tires
EURO 8D
Same around-town amenities as the 3i but with a rear derailleur
and Shimano’s Acera 8-speed wide-ratio gearing. Plus, Rapidfire
Plus trigger handlebar shifter for climbing up and flying down hills.
EURO 3i
The quintessential town runabout. Clean. Simple. Quiet Nexus 3-speed internal hub.
Revo twist shifter. Fast-rolling 700c wheels. Fenders and chainguard to keep you clean
on the way to work. Rear rack complete with bungee strap.
TOWNIE EURO 24D LADIES’ / WASABI / 24-SPEED
TOWNIE EURO 24D MEN’S / GREY / 24-SPEED
Lightweight 6061-T6 Aluminum Frame • Shimano Alivio 24-Speed with Wide-Range 11-34T Gearing •
Shimano Rapidfire Plus Trigger Shifter, Linear-Pull Brakes • Radius Halogen Headlamp and Shimano
Dynamo Generator Hub • Battery-Powered LED Rear Light • Alloy Rear Rack with Strap • Double-Wall Alloy
Rims • 700 x 38c Semi-Slick, Puncture-Resistant Street Tires with Reflective Stripe
EURO 24D
Simply, everything you will need to get wherever, whenever, day or
night. 24-speed wide-range gearing. Front generator-powered halogen
headlamp. Ultrabright rear LED taillight. Rack. Fenders. Adjustable
stem. For Euro-style two-wheeled transportation 24/7, think 24D.
Shim
ano’
s br
illia
nt p
ower
-gen
erat
ing
fron
t hub
, or
dyna
mo,
pow
ers
the
halo
gen
head
light
. Res
ista
nce
is lo
w. I
llum
inat
ion
is a
lmos
t day
light
bri
ght.
“D” s
tand
s fo
r de
raill
eur,
as in
our
Eur
o 24
D.
Shim
ano
Aliv
io d
erai
lleur
wit
h 24
wel
l-rou
nded
gear
ing
opti
ons
for
stee
p hi
ll cl
imbi
ng o
r fl
at r
ides
thro
ugh
tow
n.E
urop
ean
Bas
ta h
alog
en h
eadl
ight
s an
d ba
tter
y-
pow
ered
LE
D ta
illig
hts
keep
rid
ers
and
road
illum
inat
ed.
Shim
ano’
s R
apid
fire
pus
h-bu
tton
trig
ger
shif
ters
and
the
at-a
-gla
nce
gear
indi
cato
r
win
dow
mak
e sh
ifti
ng s
eam
less
.
23
I TO
WN
IE / E
UR
O 7
00
C
townie BALLOON
Big tires make a big difference. These unique Schwalbe balloon
tires offer more than just striking good looks. With lower air pressure,
these high-volume tires have less rolling resistance than their skinny
brethren and act as a pneumatic cushion,
absorbing impact to ensure a smooth, fast
ride. And with Kevlar® Guard providing greater
protection against flats, you’ll roll farther and faster with less concern.
Choose from 3- and 8-speed internal hub models with smooth-
stopping roller brakes, or 8-speed derailleur models with powerful
linear-pull brakes—all finished with painted alloy rims.
TOWNIE BALLOON 8D LADIES’ / COFFEE / 8-SPEED
Eas
y pe
dalin
g w
ith
Shim
ano’
s w
orkh
orse
Ace
ra
8-s
peed
der
aille
ur, R
evo
twis
t shi
fter
, 44t
fron
t
chai
nrin
g an
d w
ide
rati
o 11
-32
rear
cas
sett
e.
Wei
ghin
g in
at a
mer
e 89
0 gr
ams,
the
mas
sive
Schw
albe
Fat
Fra
nk T
ire
is th
e w
orld
’s h
ighe
st
perf
orm
ance
bal
loon
tire
. Tra
dem
ark
Kev
lar®
Guar
d ca
sing
add
s su
peri
or p
unct
ure
resi
stan
ce.
We’
re s
tick
lers
for
the
smal
l stu
ff,
the
fini
shin
g to
uche
s an
d th
e w
ee
deta
ils. D
etai
ls li
ke in
tern
al c
able
rout
ing
that
giv
e T
owni
e m
odel
s a
clea
n, fi
nish
ed lo
ok.
TOWNIE BALLOON 8D LADIES’ / PEARL WHITE / 8-SPEED
TOWNIE BALLOON 8D MEN’S / NAVY / 8-SPEED
TOWNIE BALLOON 8D MEN’S / MATTE BLACK / 8-SPEED
Lightweight 6061 Aluminum Frame • Shimano 8-Speed with Acera Drivetrain •
Linear Pull Brakes Brakes • Shimano Rapidfire Shifter • Forged Alloy Crank •
Painted Alloy Rims with Machined Sidewalls • Schwalbe Fat Frank 26”x 2.35” Tires
BALLOON 8D
25
I TO
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IE / B
AL
LO
ON
TOWNIE BALLOON 8i MEN’S / EBONY / 8-SPEED
TOWNIE BALLOON 8i LADIES’ / INDIGO / 8-SPEED
BALLOON 8I
Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 8-Speed with Freewheel •
Shimano Revo Twist Shifter • Shimano Nexus Roller Brakes with Cooling Fins • Painted
Alloy Rims • Schwalbe Fat Frank 26”x 2.35” Tires
All
8 s
peed
s of
the
Shim
ano
Nex
us a
re tu
cked
insi
de th
e qu
iet,
wea
ther
proo
f rea
r hu
b. T
wis
t the
hand
leba
r m
ount
ed R
evo
Shif
ter
and
tick
thro
ugh
gear
s ev
en a
t a s
tand
still
.
Wea
ther
proo
f, re
spon
sive
Shi
man
o N
exus
Rol
ler
Bra
kes
offe
r qu
iet,
pow
erfu
l sto
ppin
g in
wet
and
dry
cond
itio
ns.
Inje
ctio
n-m
olde
d co
mpo
site
bas
e su
spen
ded
by e
last
omer
cus
hion
ing
syst
em, p
lus
scul
pted
mul
ti-d
ensi
ty fo
am w
ith
mem
ory
foam
win
dow
.
TOWNIE BALLOON 3i LADIES’ / BLACK / 3-SPEED
TOWNIE BALLOON 3i MEN’S / SLATE / 3-SPEED
TOWNIE BALLOON 3i LADIES’ / TANGERINE / 3-SPEED
TOWNIE BALLOON 3i LADIES’ / AZURE / 3-SPEED
TOWNIE BALLOON 3i LADIES’ / VIOLET / 3-SPEED
BALLOON 3i
27
I TO
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AL
LO
ON
Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with
Freewheel • Shimano Revo Twist Shifter • Shimano Nexus Roller Brakes • Painted Alloy
Rims • Schwalbe Fat Frank 26”x 2.35” Tires
Playful yet practical. A front tray with wood slats for toting backpacks, laptops, gym bags or picnic baskets.
Easy-to-use internal gear system with intuitive twist shifting allows riders to change gears while pedaling or
even standing still. The frame, front tray, chainguard, rims, saddles, grips and bell are tastefully coordinated
for a runabout errand bike with personality. Consider the simplicity of the 3-speed with coaster brake, or
the all-out deluxe 8-speed with roller brakes and matching painted fenders.
townie HOLIDAY
The
se S
him
ano
Nex
us r
olle
r br
akes
are
ligh
twei
ght,
heav
y-du
ty, w
eath
er-r
esis
tant
, and
vir
tual
ly
mai
nten
ance
free
.
Sim
ple
is s
mar
t. Si
mpl
e is
the
Nex
us 8
-spe
ed h
ub.
A li
ghtw
eigh
t, co
mpa
ct, e
asy-
to-u
se g
eari
ng s
yste
m.
Din
g. D
ing.
Sm
art b
eaut
y ha
s ar
rive
d. R
ing
your
bel
l
if y
ou’re
hav
ing
fun.
TOWNIE HOLIDAY 8i LADIES’ / CRANBERRY / 8-SPEED
TOWNIE HOLIDAY 8i MEN’S / CHOCOLATE / 8-SPEED
TOWNIE HOLIDAY 3i LADIES’ / KHAKI / 3-SPEED
TOWNIE HOLIDAY 3i LADIES’ / APPLE / 3-SPEED
TOWNIE HOLIDAY 3i LADIES’ / SKY BLUE / 3-SPEEDTOWNIE HOLIDAY 3i LADIES’ / WHITE / 3-SPEED
TOWNIE HOLIDAY 3i MEN’S / PEWTER / 3-SPEED
Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with
Coaster Brake • Shimano Revo Twist Shifter • Painted Alloy Front Tray with
Wood Slats • Painted Double-Wall Alloy Rims • Alloy Centerstand • Rust-Resistant
Chain • 26”x 2.0” Semi-Slick Street Tires
Lightweight 6061 Aluminum Frame • Shimano Nexus Internal 8-Speed Hub • Shimano Nexus
Hub Roller Brakes (Front/Rear) • Shimano Revo Twist Shifter • Painted Alloy Front Tray with
Wood Slats • Painted Double-Wall Alloy Rims • Painted Alloy Fenders • Alloy Centerstand •
Rust-Resistant Chain • 26”x 2.0” Semi-Slick Street TiresHOLIDAY 8i
HOLIDAY 3i
29
I TO
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OL
IDA
Y
The colorful mosaic of tattoos that
adorns 27-year-old Erica Leite’s arms
and chest tells a stylized tale of her
life and loves. Artwork spirals around
both arms in a surreal seamstress’s
fantasy with hints of religious undertones:
above Erica’s left elbow, a spool of
thread floats near a dress form
shaped like the Virgin Mary; a
pincushion rests on her inner arm,
red and heart-shaped, with a burning
cross spouting from
its pinnacle; on
her left forearm,
an elegant pair of
praying hands clasp
not rosary beads, but
a tailor’s measuring
tape. The images
on Erica’s arms
culminate in the
tattoo inked across
her chest just inches
below the collarbone:
a scroll-like banner
that reads “PASSION
TO INSPIRE.”
Erica says her tattoos represent
her upbringing and interests. “My
dad was a minister, so I grew up
around religion. But my religion is
my arts and my passions, and one
of those is sewing,” Erica says. A
handful of pattern-making classes
during college released Erica’s
inner seamstress and resulted
in the founding
of her own
independent
clothing line,
Pink Pistol,
which sports
a vinyl and
polka dot-laden
undercurrent
of '50s pinup
girl/rockabilly
style. “I create
each piece
from concept to completion: from
making the pattern, to cutting and
sewing the fabric, down to attaching
the buttons. I love to know that I
create every piece by myself in its
entirety,” says Erica.
Her theory must work, as Erica’s job is both
inspiring and beneficial to many. As the
Youth Outreach director and the Music
For Awareness director for the nonprofit
organization, Keep A Breast Foundation (KAB),
Erica’s positions
entail raising money
for and awareness
of breast cancer
prevention and
education. KAB
began with the
idea to create
plaster casts of
female volunteers’
torsos, ask notable
artists to paint the casts and then auction
off the finished products as funky modern
art pieces. The proceeds were used to fund
breast cancer awareness and prevention efforts.
KAB still creates the painted breast casts,
but the idea has grown
to leverage action sports
stars, celebrities, musicians
and a diverse group
of designers to bring
breast cancer awareness
to younger generations
through hip, youth-directed
educational programs
and events with an eye
on prevention.
As the official Music For Awareness
director with KAB, Erica travels
much of the year to attend music
tours and events worldwide
promoting the foundation’s mission.
“I pretty much live on a tour bus,”
laughs Erica, as she talks about
being on the road
for months at a
time. But the long
hours and hard
work have all been
worthwhile for
this pretty, copper-
haired activist with
kind eyes and an
easy sense of self-
confidence. “My dad always asked
me the top three things I wanted
out of life. My answer was always,
I want to travel, I want to meet as
many people as I can, and I want
to create art,” says Erica. “With
KAB, I’ve got it all covered and
more in a really cool, fun way.”
True to her passions, Erica volunteered with the
organization for three years and even quit a paid position
as a product developer with a skateboard company to
pursue her volunteer work with KAB. “I wanted to
dedicate all my time to KAB. It involved everything
I ever wanted to do: art, music, travel, people, fun—
and all for a good cause,” says Erica.
When asked about the powerful
motto emblazoned across her chest,
Erica answers, “Whatever I do, I
just want someone to be inspired
by it. I have this tattoo to remind
myself that what I do on a daily
basis is done to benefit others.”
E R I C A L E I T E , 2 7
YOUTH OUTREACH DIRECTOR, MUSIC FOR AWARENESS
DIRECTOR, KEEP A BREAST FOUNDATION
OWNER/DESIGNER, PINK PISTOL CLOTHING
www.keep-a-breast.org
www.myspace.com/pink_pistol
Electra’s upright, forward-pedaling Flat Foot Technology® is
complemented with quick 700c wheels, high-end road bike
components and striking good looks not typically found
cruising bike lanes. The ride is agile and quick, yet still delivers
comfort beyond a road bike. This ergonomic adaptation of
the bent-over road bike position is offered in three levels
of Shimano road bike componentry: 16-speed Sport 2200,
18-speed Sport Tiagra and 20-speed Sport 105.
townie SPORT 700C
Performance combines with comfort
to create a new ride category all
its own. Townie Sport’s upright,
forward-pedaling riding position, with
responsive handling, surprising agility,
wide-open view of the road and flat-
foot stops, takes the pain out and puts
the pleasure back into longer rides.
TOWNIE®
FLAT FOOT TECHNOLOGY®
The traditional hunched-over,
aerodynamic riding position is ideal
for racing and climbing, but tends
to add stress to wrists, back and
pitches riders forward, which can
ultimately compromise control and
long-distance comfort.
TRADITIONALROAD BIKE
TOWNIE SPORT 2200 MEN’S / BLACK / 16-SPEED
Lightweight 6061-T6 Aluminum Frame • Shimano 2200 16-Speed Drivetrain • SRAM MRX Pro Twist Shifters •
Tektro Dual-Pivot Caliper Brakes • FSA Forged Alloy Tempo Compact Double Crankset 48/34T • Comfort Sport
Gel Saddle • Double-Wall Alloy Rims • 700 x 38c, 27 TPI Semi-Slick Street Tires
Start with lightweight 6061 aluminum frameset. Add lively 700 x 38c, 27 TPI
tires. Shimano 16-speed Compact Double 48/34T x 12-26T road gearing.
Intuitive SRAM twist shifting. Powerful Tektro dual-pivot caliper braking.
Plush dual-density gel saddle. Striking painted, double-wall alloy rims.
SPORT 2200
33
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TOWNIE SPORT TIAGRA MEN’S / SILVER / 18-SPEED
TOWNIE SPORT TIAGRA MEN’S / BLACK / 18-SPEED
SPORT TIAGRA
Lightweight 6061-T6 Aluminum Frame/7075 Aluminum Fork • Shimano Tiagra 18-Speed • Shimano SL-441 Rapidfire Plus
Flat Bar Road Shifters • Tektro Dual-Pivot Caliper Brakes • FSA Forged Alloy Vero Compact Double Crankset 50/34T •
Selle Royal Ariel Vacuum Light Saddle • Double-Wall Alloy Rims • 700 x 32c, 60 TPI Tires
Our 18-speed revolutionary solution to all those uncomfortable, flat-bar “fitness”
bikes out there. Raise your heart rate aboard its sleek 6061-T6 aluminum
frame and 7075 aluminum fork. Pump up its lively 700 x 32c, 60 TPI tires.
Sit up on its plush, Italian Selle Royal saddle. Spin its classy FSA compact
double crankset. Shift through Shimano’s Tiagra 18-speed drivetrain.
SPORT TIAGRA
Stop
ping
pow
er s
tart
s w
ith
Tek
tro
Dua
l-Piv
ot
Calip
er fr
ont a
nd r
ear
brak
es, S
him
ano
brak
e le
vers
,
CNC
mac
hine
d ri
m s
idew
alls
, and
EN
sta
ndar
d
cart
ridg
e br
ake
pads
.FS
A’s
Ver
o Co
mpa
ct D
oubl
e Cr
anks
et is
66
0 gr
ams
of c
old-
forg
ed a
lum
inum
cra
nk a
rms
with
50/
34T
ram
ped
and
pinn
ed a
lloy
chai
nrin
gs.
The
no-
hass
le, d
irec
t-co
nnec
t toe
clip
s an
d st
raps
allo
w r
idin
g in
wha
teve
r sh
oe h
appe
ns to
be
on
the
feet
.
Shim
ano’s
top-
of-th
e-lin
e 9-
spee
d co
mpo
nent
grou
p co
mbi
ned
with
com
pact
50/
34T
fron
t
chai
nrin
gs d
eliv
ers
18 fa
st-fo
rwar
d sp
eeds
.
TOWNIE SPORT 2200 LADIES’ / TITANIUM / 16-SPEED
TOWNIE SPORT 2200 MEN’S / TITANIUM / 16-SPEED
TOWNIE SPORT 2200 LADIES’ / WHITE / 16-SPEED
TOWNIE SPORT 105 MEN’S / HIGH POLISHED SILVER / 20-SPEED
TOWNIE SPORT 105 MEN’S / WHITE / 20-SPEED
Lightweight 6066-T6 Aluminum Frame/7075 Aluminum Fork • Shimano 105 20-Speed • Shimano SL-R770 Rapidfire Plus Flat
Bar Road Shifters • Tektro Dual-Pivot Caliper Brakes • FSA Forged Alloy Omega Mega EXO Compact Double Crankset 50/34T •
Selle Royal Ariel Vacuum Light Saddle • Double-Wall Alloy Rims • Maxxis 700 x 28c, 60 TPI Detonator Tires
SPORT 105
35
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0C
Our lightest weight, highest performance Townie Sport. State-of-the-art butted 6061-T6 aluminum
frameset and 7075 aluminum fork. Shimano 105 20-speed Rapidfire Plus trigger shifting. Striking paired
spoke wheelset and 700 x 28c, 60 TPI tires. Precision clipless pedals. Lush Italian saddle. Inspiring Tektro
Dual-Pivot caliper braking. One of the most comfortable, high-performance road bikes you’ll ever ride.
FSA
’s li
ghtw
eigh
t Om
ega
Com
pact
Meg
a E
XO
cran
kset
feat
ures
die
-cas
t allo
y ar
ms,
mas
sive
19m
m h
ollo
w s
pind
le a
nd p
reci
sion
ove
rsiz
ed
exte
rnal
car
trid
ge p
reci
sion
bea
ring
s.It
alia
ns k
now
how
to m
ake
a sa
ddle
. The
Sel
le
Roy
al’s
sle
ek A
riel
Vac
uum
Lig
ht s
addl
e is
no
exce
ptio
n. O
nly
870
gram
s, li
ghtw
eigh
t and
rem
arka
bly
com
fort
able
.R
apid
fire
trig
ger
shif
ting
, clo
se r
atio
12-2
7 ge
arin
g,
com
pact
dou
ble
50/3
4T c
hain
ring
s cu
lmin
ate
in a
whi
sper
-qui
et, w
icke
d-qu
ick
driv
etra
in.
37
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0C
TOWNIE ORIGINAL 3i MEN’S / SLATE GREEN / 3-SPEED
TOWNIE ORIGINAL 3i MEN’S / MATTE RED / 3-SPEED
townie
ORIGINAL
TOWNIE ORIGINAL 3i MEN’S / WHITE / 3-SPEED
Enjoy all the advantages of Townie’s Flat Foot Technology®—
comfort, control, efficiency and a wide view of the road—along
with a 3-speed internal hub that makes shifting as easy as a
twist-of-the-wrist. The gearing is protected inside the rear hub, so
there’s virtually no maintenance required to keep shifting smoothly.
TOWNIE ORIGINAL 3i LADIES’ / CHAMPAGNE PEARL / 3-SPEED TOWNIE ORIGINAL 3i (24” WHEELS) LADIES’ / CHAMPAGNE PEARL / 3-SPEED
TOWNIE ORIGINAL 3i LADIES’ / MATTE PURPLE SWIRL / 3-SPEED
Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal
3-Speed with Coaster Brake • Shimano Revo Twist Shifter • Linear-Pull
Front Brake • Double-Wall Alloy Rims • 26”x 2.0” Semi-Slick Street Tires
Shim
ano’
s N
exus
Inte
rnal
-3 is
the
hub
to h
ave
for
a
wid
e-ra
tio
3-sp
eed
gear
ran
ge a
t the
twis
t-of
-the
-wri
st.
Foot
-ope
rate
d co
aste
r br
akes
for
skid
mar
k sh
ow-o
ffs.
Forg
ed a
lloy
cran
kset
, spr
ocke
t and
sla
cks-
save
r
chai
ngua
rd n
ot a
vaila
ble
anyw
here
els
e. W
e de
sign
ed
them
spe
cifi
cally
for
this
bik
e fo
r a
clos
e-to
-cus
tom
rid
e.
Shim
ano’
s re
ar c
oast
er b
rake
s ar
e co
mpl
emen
ted
wit
h a
pow
erfu
l, br
ake
leve
r-op
erat
ed li
near
-pul
l fro
nt
brak
e. M
achi
ned
side
wal
ls o
n ri
ms
enha
nce
styl
e an
d
stop
ping
pow
er.
ORIGINAL 3i
39
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L
TOWNIE ORIGINAL 3i LADIES’ / PINK PEARL / 3-SPEEDTOWNIE ORIGINAL 3i LADIES’ / MATTE TEAL / 3-SPEED
Forg
et th
e tr
adit
iona
l fix
ed a
ngle
s
and
stem
s, th
is e
asy-
to-a
djus
t allo
y
stem
cat
ers
to s
hort
and
tall
and
ever
yone
in b
etw
een.
Shim
ano’
s N
exus
Inte
rnal
-8 is
the
hub
to h
ave
for
a w
ide-
rati
o 8
-spe
ed
gear
ran
ge a
t the
twis
t of t
he w
rist
.
Ligh
twei
ght a
lloy
peda
ls
wit
h no
n-sl
ip n
ubbe
d, s
oft
uret
hane
inse
rts
grip
and
go,
even
with
out b
ike
shoe
s.
TOWNIE ORIGINAL 8i LADIES’ / MISTY MOSS / 8-SPEED
TOWNIE ORIGINAL 8i MEN’S / CHARCOAL METALLIC / 8-SPEED
Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 8-Speed with
Freewheel • Shimano Revo Twist Shifter • Suntour XCT Alloy Suspension Fork •
Linear-Pull Brakes • Double-Wall Alloy Rims • 26”x 2.0” Semi-Slick Street TiresTop-of-the-line internal hub performance and convenience combine
with the many benefits of Electra’s Flat Foot Technology®. Enjoy carefree
shifting with the wide gear range and virtually maintenance-free Shimano
Nexus 8-speed internal hub with freewheel. Suspension fork and
matching full fenders finish this refined Townie.
ORIGINAL 8i
TOWNIE ORIGINAL 1 MEN’S / BLACK / SINGLE-SPEED
Lightweight 6061-T6 Aluminum Frame • Shimano Single-Speed with Coaster Brake •
Linear-Pull Front Brake • Double-Wall Alloy Rims • 26”x 2.0” Semi-Slick Street Tire
41 I T
OW
NIE
/ OR
IGIN
AL
TOWNIE ORIGINAL 1 LADIES’ / WHITE / SINGLE-SPEED
Experience Townie in its purest form. All the benefits
of Electra Flat Foot Technology® coupled with the
refreshing simplicity of a single-speed drivetrain plus a
powerful rear coaster brake with a front linear-pull brake.
Enjoy as-is, or personalize your ride with Electra parts
and accessories to make it your own.
ORIGINAL 1
TOWNIE ORIGINAL 7D MEN’S / BLUE SATIN / 7-SPEED
TOWNIE ORIGINAL 7D MEN’S / SILVER / 7-SPEED
TOWNIE ORIGINAL 7D MEN’S / BLACK / 7-SPEED
ORIGINAL 7D
Lucky number 7 means gears a-plenty for most general riding
with a Shimano 7-speed derailleur, powerful front and rear
linear-pull brakes and Electra’s Flat Foot Technology®. Just
decide which color catches your eye, then get on and go.
TOWNIE ORIGINAL 7D (24” WHEELS) LADIES’ / VANILLA / 7-SPEED
TOWNIE ORIGINAL 7D LADIES’ / BLUE SATIN / 7-SPEED
TOWNIE ORIGINAL 7D LADIES’ / MATTE SAGE / 7-SPEED
TOWNIE ORIGINAL 7D LADIES’ / MATTE EGGPLANT / 7-SPEED
TOWNIE ORIGINAL 7D LADIES’ / VANILLA / 7-SPEED
TOWNIE ORIGINAL 7D LADIES’ / ORANGE PEARL / 7-SPEED
43
I TO
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L
Lightweight 6061-T6 Aluminum Frame • Shimano TX-31 7-Speed with Wide-Range Gearing •
Shimano Revo Twist Shifter • Linear-Pull Brakes • 26”x 2.0” Semi-Slick Street Tires
Shim
ano’
s in
tuit
ive
7-sp
eed
Rev
o T
wis
t Shi
fter
wit
h
at-a
-gla
nce
gear
indi
cato
r.
Shim
ano’
s ul
traw
ide
rati
o 7-
spee
d M
egaR
ange
free
whe
el a
nd b
ulle
tpro
of T
X-3
1 de
raill
eur
deliv
er s
even
sw
eet s
peed
s.
The go-anywhere Townie. Ride with abandonment thanks to the lightweight frame, 21
speeds and a suspension fork equipped to handle hills, bumps, street and hardpack
paths. Customize it to fit your needs with extras like racks, bags and fenders, or cherish
the distinct, modern clean lines of the innovative Electra Flat Foot Technology® frame .
ORIGINAL 21D
TOWNIE ORIGINAL 21D LADIES’ / whITE / 21-SPEED
TOWNIE ORIGINAL 21D LADIES’ / MATTE PINE GREEN / 21-SPEED
TOWNIE ORIGINAL 21D MEN’S / BLAck SATIN / 21-SPEED
TOWNIE ORIGINAL 21D LADIES’ / PERSIMMON / 21-SPEED
Lightweight 6061-T6 Aluminum Frame • Shimano TX-31 21-Speed • Shimano EZ-Fire Plus Shifters (Men’s) or Revo Twist Shifters (Ladies’) •
Linear-Pull Brakes • SR Suntour XCT Alloy Suspension Fork • Double-Wall Alloy Rims • 26”x 2.0” Semi-Slick Street Tires
TOWNIE ORIGINAL 21D MEN’S / MATTE BLUE / 21-SPEED
TOWNIE ORIGINAL 21D LADIES’ / PERSIMMON / 21-SPEED
TOWNIE ORIGINAL 21D MEN’S / SILVER METALLIc / 21-SPEED
TOWNIE ORIGINAL 21D LADIES’ / BABY BLUE PEARL / 21-SPEED
TOWNIE ORIGINAL 21D LADIES’ / BABY BLUE PEARL / 21-SPEED
45
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OR
IGIN
AL
TOWNIE ORIGINAL 21D MEN’S / WHITE / 21-SPEED
47
I TO
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IE / O
RIG
INA
L
Wit
h Sh
iman
o’s
Meg
aRan
ge 2
1-sp
eed
gear
ing
like
a
mou
ntai
n bi
ke a
nd fo
rgiv
ing
fron
t sus
pens
ion
fork
,
go a
head
and
exp
lore
mor
e th
an p
aved
roa
ds.
Wit
h a
fron
t sus
pens
ion
fork
, mor
e ad
vent
ures
awai
t. T
urn
a ca
sual
rid
e in
to a
cur
b-ho
ppin
g,
poth
ole-
poun
ding
and
bac
kroa
d-se
ekin
g
com
fort
rid
e.
DR
IVE
TRA
INB
RA
KIN
GSE
ATI
NG
CO
NTR
OLS
FRA
ME
SET
WH
EE
LSE
T
FRAME
COLOR
FORK
HEADSET
BOTTOM BRACKET
RIMS
SPOKES
FRONT HUB
REAR HUB
TIRES
CRANKSET
PEDALS
SHIFTERS
FRONT DERAILLEUR
REAR DERAILLEUR
CASSETTE/REAR COG
CHAIN
BRAKE
LEVERS
SADDLE
SEATPOST
HANDLEBAR
STEM
GRIPS
SPECIAL FEATURES
MODEL EURO 8i
6061-T6 Alloy
Men’s: Silver MetallicLadies’: Misty Blue
Hi-Ten Steel Unicrown, Straight/Tapered Leg
1 1/8” Steel Threaded/ Integrated
Sealed Cartridge 113mm/68mm
Double-Wall Alloy 700c x 36h
14 Gauge Stainless/Brass Nipples
Shimano Dynamo Generator w/Roller Brake 36h/6V x 2.4w
Shimano Nexus 8-Speed Internal w/Roller Brake Alloy 36h
City Tires 700 x 38c, 60 TPI w/Kevlar® Puncture Resistant Casing, Reflective Sidewall Stripe
Forged Alloy 170mm w/Alloy 44T
Alloy Platformw/Non-Slip Rubber Tread
Shimano Revo 8-Speed Twist w/Optical Gear Display
N/A
N/A
Shimano 22T
KMC 1/2”x 1/8” Chrome-Plated
Shimano Nexus Roller Brakes Front/Rear: BR-IM50 w/Cooling Fins
Shimano Nexus Alloy 4-Finger, Reach Adjustable
Ergonomic w/Soft Lycra® Insert and Shock-Absorbing Elastomers
Butted Alloy Micro Adjust 27.2mm x 400mm (Men’s)300mm (Ladies’)
Alloy Custom Bend 24.8” Width/4.5” Rise
Adjustable Forged Alloy 25.4mm Quill, 80mm Extension
Ergo-Shaped Hand-Stitched Leatherette
Painted Alloy Fenders with Stainless Steel Fender Brackets, Rear Rack w/Strap, Painted Rims, Generator-Powered Radius Halogen Headlight/AAA-Powered LED Rear Light, Alloy Kickstand, and Stainless Steel and Anti-Rust Hardware
EURO 3i
6061-T6 Alloy
Men’s: BlackLadies’: White
Hi-Ten Steel Unicrown, Straight/Tapered Leg
1 1/8” Steel Threaded/ Integrated
Sealed Cartridge 113mm/68mm
Double-Wall Alloy700c x 32/36h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h w/QR
Shimano Nexus 3-Speed Internal w/Roller Brake Alloy 36h
700 x 38c Semi-Slick
Forged Alloy 170mm w/Steel 44T
Resin Platform w/Non-Slip Rubber Tread
Shimano Revo 3-Speed Twist w/Optical Gear Display
N/A
N/A
Shimano 22T
KMC 1/2”x 1/8” Rustproof
Front/Rear: Cold-Forged Alloy Linear-Pull, 70mm Pads
Shimano Alloy 4-Finger, Reach Adjustable
Ergonomic w/Soft Lycra® Insert and Shock-Absorbing Elastomers
Alloy Micro Adjust 27.2mm x 400mm (Men’s) 300mm (Ladies’)
Alloy Custom Bend 24.8” Width/4.5” Rise
Forged Alloy 25.4mm Quill, 80mm Extension
Ergo-Shaped Hand-Stitched Leatherette
Painted Alloy Fenders with Stainless Steel Fender Brackets, Rear Rack w/Strap, Alloy Kickstand, and Stainless Steel and Anti-Rust Hardware
Alloy 4-Finger, Reach Adjustable
Sealed Cartridge 113mm/68mm
Painted Alloy/Machined Sidewalls26”x 36h
Schwalbe Fat Frank 26”x 2.35” Balloon w/Puncture Resistant Kevlar® Guard Casing, 67TPI
6061-T6 Alloy
Men’s: Navy, Matte BlackLadies’: Pearl White, Coffee
Hi-Ten Steel Unicrown, Straight/Tapered Leg
1 1/8” Alloy Threaded/ Integrated
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h w/QR
Alloy 8-Speed Freehub Low Flange 32h w/QR
Forged Alloy 170mm w/Steel 44T
Alloy Platform w/Non-Slip Rubber Tread
Shimano Acera 8-Speed Rapidfire Plus Trigger w/Optical Gear Display
N/A
Shimano Acera 8-Speed
SRAM 8-Speed 11-32T
KMC Z72 1/2”x 1/8” Rustproof
Front/Rear: Cold-Forged Alloy Linear-Pull
Ergonomic w/Soft Lycra® Insert and Shock-Absorbing Elastomers
Alloy 27.2mm x 400mm (Men’s)300mm (Ladies’)
Alloy Custom Bend 25.5” Width/5” Rise
Forged Alloy 25.4mm Quill, 80mm Extension
Ergo-Shaped Hand-Stitched Leatherette
Painted Rims, Internal Cable Routing, Alloy Kickstand, and Stainless Steel and Anti-Rust Hardware
BALLOON 8DEURO 24D
6061-T6 Alloy
Men’s: GreyLadies’: Wasabi
Hi-Ten Steel Unicrown, Straight/Tapered Leg
1 1/8” Steel Threaded/Integrated
Sealed Cartridge 118mm/68mm
Double-Wall Alloy 700c x 32h
14 Gauge Stainless/Brass Nipples
Shimano Dynamo Generator 32h/6V x 2.4w
Alloy 8-Speed Freehub Low Flange 32h w/QR
City Tires 700 x 38c, 60 TPI w/Kevlar® Puncture Resistant Casing, Reflective Sidewall Stripe
Forged Alloy 170mm Triple: 48/38/28T
Alloy Platform w/Non-Slip Rubber Tread
Shimano Rapidfire Plus 24-Speed Trigger w/ Optical Gear Display
Shimano CO51
Shimano Alivio 8-Speed
Shimano HG-408-Speed 11-34T
KMC Z72 1/2”x 3/32” Rustproof
Front/Rear: Cold-Forged Alloy Linear-Pull, 70mm Pads
Shimano EF-50 Alloy 4-Finger, Reach Adjustable
Ergonomic w/Soft Lycra® Insert and Shock-Absorbing Elastomers
Butted Alloy Micro Adjust 27.2mm x 400mm (Men’s)300mm (Ladies’)
Alloy Custom Bend 24.8” Width/4.5” Rise
Adjustable Forged Alloy 25.4mm Quill, 80mm Extension
Kraton Rubber
Painted Alloy Fenders with Stainless Steel Fender Brackets, Rear Rack w/Strap, Painted Rims, Generator-Powered Radius Halogen Headlight/AAA-Powered LED Rear Light, Alloy Kickstand, and Stainless Steel and Anti-Rust Hardware
6061-T6 Alloy
Men’s: SandstoneLadies’: Cadet Blue
Hi-Ten Steel Unicrown, Straight/Tapered Leg
1 1/8” Steel Threaded/ Integrated
Sealed Cartridge 122mm/68mm
Double-Wall Alloy 700c x 32h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h w/QR
Alloy 8-Speed Freehub Low Flange 32h w/QR
700 x 38c Semi-Slick
Forged Alloy 170mm w/Alloy 44T
Resin Platform w/Non-Slip Rubber Tread
Shimano Acera 8-Speed Rapidfire Plus Trigger w/Optical Gear Display
N/A
Shimano Acera 8-Speed
SRAM 8-Speed 11-32T
KMC Z72 1/2”x 3/32” Rustproof
Front/Rear: Cold-Forged Alloy Linear-Pull, 70mm Pads
Shimano Alloy 4-Finger, Reach Adjustable
Ergonomic w/Soft Lycra® Insert and Shock-Absorbing Elastomers
Alloy Micro Adjust 27.2mm x 400mm (Men’s) 300mm (Ladies’)
Alloy Custom Bend 24.8” Width/4.5” Rise
Forged Alloy 25.4mm Quill, 80mm Extension
Kraton Rubber
Painted Alloy Fenders with Stainless Steel Fender Brackets, Rear Rack w/Strap, Alloy Kickstand, and Stainless Steel and Anti-Rust Hardware
EURO 8D
6061-T6 Alloy
Men’s: EbonyLadies’: Indigo
Hi-Ten Steel Unicrown, Straight/Tapered Leg
1 1/8” Steel Threaded/ Integrated
Sealed Cartridge 113mm/68mm
Painted Alloy 26”x 36h
14 Gauge Stainless/Brass Nipples
Shimano Nexus HB-IM40 w/Roller Brake Alloy 36h
Shimano Nexus 8-Speed Internal w/Roller Brake, Alloy 36h
Schwalbe Fat Frank 26”x 2.35” Balloon w/Puncture Resistant Kevlar® Guard Casing, 67TPI
Forged Alloy 170mm w/Alloy 44T
Alloy Platform w/Non-Slip Rubber Tread
Shimano Revo 8-Speed Twist w/Optical Gear Display
N/A
N/A
Shimano 20T
KMC 1/2”x 1/8” Rustproof
Shimano Nexus Roller Brakes Front/Rear: BR-IM50 w/Cooling Fins
Shimano Nexus Alloy 4-Finger, Reach Adjustable
Ergonomic w/Soft Lycra® Insert and Shock-Absorbing Elastomers
Butted Alloy Micro Adjust 27.2mm x 400mm (Men’s)300mm (Ladies’)
Alloy Custom Bend 25.5” Width/5” Rise
Forged Alloy 25.4mm Quill, 80mm Extension
Ergo-Shaped Hand-Stitched Leatherette
Painted Rims, Internal Cable Routing, Alloy Kickstand, and Stainless Steel and Anti-Rust Hardware
BALLOON 8i BALLOON 3i
6061-T6 Alloy
Men’s: SlateLadies’: Tangerine, Violet, Azure, Black
Hi-Ten Steel Unicrown, Straight/Tapered Leg
1 1/8” Steel Threaded/ Integrated
Sealed Cartridge 113mm/68mm
Painted Alloy 26”x 36h
14 Gauge Stainless/Brass Nipples
Shimano Nexus HB-IM40 w/Roller Brake Alloy 36h
Shimano Nexus 3-Speed Internal w/Roller Brake Alloy 36h
Schwalbe Fat Frank 26”x 2.35” Balloon w/Puncture Resistant Kevlar® Guard Casing, 67 TPI
Forged Alloy 170mm w/Steel 44T
Alloy Platform w/Non-Slip Rubber Tread
Shimano Revo 3-Speed Twist w/Optical Gear Display
N/A
N/A
Shimano 20T
KMC 1/2”x 1/8” Rustproof
Shimano Nexus Roller Brakes Front/Rear: BR-IM41 w/Cooling Fins
Alloy 4-Finger, Reach Adjustable
Ergonomic w/Soft Lycra® Insert and Shock-Absorbing Elastomers
Alloy 27.2mm x 400 (Men’s) 300mm (Ladies’)
Alloy Custom Bend 25.5” Width x 5” Rise
Forged Alloy 25.4mm Quill, 80mm Extension
Ergo-Shaped Hand-Stitched Leatherette
Painted Rims, Internal Cable Routing, Alloy Kickstand, and Stainless Steel and Anti-Rust Hardware
HOLIDAY 3i
6061-T6 Alloy
Men’s: PewterLadies’: Apple, Sky Blue, White, Khaki
Hi-Ten Steel Unicrown, Straight/Tapered Leg
1 1/8” Steel Threaded/ Integrated
Sealed Cartridge 113mm/68mm
Painted Double-Wall Alloy 26”x 32/36h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h w/QR
Shimano Nexus 3-Speed Internal 36h
Electra 26”x 2.0” Semi-Slick
Forged Alloy 170mm w/Steel 44T
Resin Platform w/Non-Slip Tread
Shimano Revo 3-Speed Twist w/Optical Gear Display
N/A
N/A
Shimano 20T
KMC 1/2”x 1/8” Rustproof
Front: Cold-Forged Alloy Linear-PullRear: Shimano Coaster Brake,
N/A
Ergonomic w/Soft Lycra® Insert and Shock-Absorbing Elastomers
Alloy 27.2mm x 400mm (Men’s) 300mm (Ladies’)
Alloy Custom Bend 25.5” Width x 5” Rise
Forged Alloy 25.4mm Quill, 80mm Extension
Ergo-Shaped Hand-Stitched Leatherette
Painted Rims, Internal Cable Routing, Alloy Centerstand, Bell (Ladies’), Alloy Front Tray with Wood Slats, Stainless Steel and Anti-Rust Hardware
Shimano Nexus Roller Brakes Front/Rear: BR-IM50 w/Cooling Fins
Shimano 20T
HOLIDAY 8i
Men’s: ChocolateLadies’: Cranberry
6061-T6 Alloy
Hi-Ten Steel Unicrown, Straight/Tapered Leg
1 1/8” Steel Threaded/ Integrated
Sealed Cartridge 118mm/68mm
Painted Double-Wall Alloy 26”x 32/36h
14 Gauge Stainless/Brass Nipples
Shimano Nexus HB-IM40 w/Roller Brake Alloy 36h
Shimano Nexus 8-Speed Internal w/Roller Brake Alloy 36h
Electra 26”x 2.0” Semi-Slick
Forged Alloy 170mm w/Steel 44T
Alloy Body/Alloy Cagew/Non-Slip Tread
Shimano Revo 8-Speed Twist w/Optical Gear Display
N/A
N/A
KMC 1/2”x 1/8” Rustproof
Shimano Nexus Alloy 4-Finger,Reach Adjustable
Ergonomic w/Soft Lycra® Insert and Shock-Absorbing Elastomers
Alloy 27.2mm x 400mm (Men’s) 300mm (Ladies’)
Alloy Custom Bend 25.5” Width x 5” Rise
Forged Alloy 25.4mm Quill, 80mm Extension
Ergo-Shaped Hand-Stitched Leatherette
Painted Rims, Internal Cable Routing, Alloy Centerstand, Bell (Ladies’), Alloy Front Tray with Wood Slats, Stainless Steel and Anti-Rust Hardware, Painted Alloy Fenders with Stainless Steel Fender Brackets
DR
IVE
TRA
INB
RA
KIN
GSE
ATI
NG
CO
NTR
OLS
FRA
ME
SET
WH
EE
LSE
T
FRAME
COLOR
FORK
HEADSET
BOTTOM BRACKET
RIMS
SPOKES
FRONT HUB
REAR HUB
TIRES
CRANKSET
PEDALS
SHIFTERS
FRONT DERAILLEUR
REAR DERAILLEUR
CASSETTE/REAR COG
CHAIN
BRAKE
LEVERS
SADDLE
SEATPOST
HANDLEBAR
STEM
GRIPS
SPECIAL FEATURES
Ergonomic w/Soft Lycra® Insert and Shock-Absorbing Elastomers
6061-T6 Alloy
Men’s: Matte Blue, Black Satin, Silver Metallic, WhiteLadies’: White, Baby Blue, Persimmon, Matte Pine Green
SR Suntour XCT Suspension w/Adjustable Preload, 63mm Travel (except 24”)
1 1/8” Steel Threaded/ Integrated
Sealed Cartridge 122mm/68mm
Double-Wall Alloy26”x 32h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h w/QR
Alloy Low Flange 32h w/QR
Electra 26”x 2.0” Semi-Slick
Forged Alloy 170mm Triple: 48/38/28T
Resin Platform w/Non-Slip Tread
Shimano E-Z Fire Plus 21-Speed Trigger (Men’s), Shimano Revo 21-Speed Twist (Ladies’)
Shimano C051
Shimano TX-31 7-Speed
Shimano 7-Speed 14-34T
KMC Z51 7-Speed 1/2”x 3/32”
Front/Rear: Cold-Forged Alloy Linear-Pull
Alloy 4-Finger,Reach Adjustable
Alloy 27.2mm x 400mm (Men’s) 300mm (Ladies’)
Alloy Custom Bend 25.5” Width/5” Rise
Forged Alloy 25.4mm Quill, 80mm Extension
Kraton Rubber
Alloy Kickstand, and Stainless Steel and Anti-Rust Hardware
Also available in 24” Version
ORIGINAL 21D
Ergonomic w/Soft Lycra® Insert and Shock-Absorbing Elastomers
6061-T6 Alloy
Men’s: Silver, Matte Vivid Blue, Black Ladies’: Matte Vivid Blue, Orange Pearl, Matte Eggplant, Vanilla,Matte Sage
Hi-Ten Steel Unicrown, Straight/Tapered Leg
1 1/8” Steel Threaded/ Integrated
Sealed Cartridge 122.5mm/68mm
Double-Wall Alloy26”x 32h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h w/QR
Alloy Low Flange 32h w/QR
Electra 26”x 2.0” Semi-Slick
Forged Alloy 170mm w/Alloy 44T
Resin Platform w/Non-Slip Tread
Shimano Revo 7-Speed Twist w/Optical Gear Display
N/A
Shimano TX-31 7-Speed
Shimano 7-Speed 14-34T
KMC Z51 7-Speed 1/2”x 3/32”
Front/Rear: Cold-Forged Alloy Linear-Pull
Alloy 4-Finger,Reach Adjustable
Alloy 27.2mm x 400mm (Men’s) 300mm (Ladies’)
Alloy Custom Bend 25.5” Width/5” Rise
Forged Alloy 25.4mm Quill, 80mm Extension
Kraton Rubber
Alloy Kickstand, and Stainless Steel and Anti-Rust Hardware
ORIGINAL 7D
6061-T6 Alloy
Men’s: Charcoal Metallic Ladies’: Misty Moss
SR Suntour XCT Suspension w/Adjustable Preload, 63mm Travel
1 1/8” Alloy Threaded/ Integrated
Sealed Cartridge 113mm/68mm
Double-Wall Alloy26”x 32/36h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h w/QR
Shimano Nexus 8-Speed Internal 36h
Electra 26”x 2.0” Semi-Slick
Forged Alloy 170mm w/Steel 44T
Alloy Platform w/Non-Slip Rubber Tread
Shimano Revo 8-Speed Twist w/Optical Gear Display
N/A
N/A
Shimano 20T
KMC 1/2”x 1/8” Rustproof
Front/Rear: Cold-Forged Alloy Linear-Pull
Alloy 4-Finger,Reach Adjustable
Ergonomic w/Soft Lycra® Insert and Shock-Absorbing Elastomers
Butted Alloy Micro Adjust 27.2mm x 400mm (Men’s)300mm (Ladies’)
Alloy Custom Bend 25.5” Width/5” Rise
Adjustable Forged Alloy 25.4mm Quill, 80mm Extension
Ergo-Shaped Hand-Stitched Leatherette
Painted Aluminum Fenders w/Stainless Steel Brackets, Alloy Kickstand, and Stainless Steel and Anti-Rust Hardware
ORIGINAL 8i
6061-T6 Alloy
Men’s: Matte Red, Slate Green, Gloss White Ladies’: Pink Pearl, Champagne Pearl, Matte Teal, Matte Purple Swirl
Hi-Ten Steel Unicrown, Straight/Tapered Leg
1 1/8” Steel Threaded/ Integrated
Sealed Cartridge 113mm/68mm
Double-Wall Alloy26”x 32/36h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h w/QR
Shimano Nexus 3-Speed Internal 36h
Electra 26”x 2.0” Semi-Slick
Forged Alloy 170mm w/Steel 44T
Resin Platform w/Non-Slip Tread
Shimano Revo 3-Speed Twist w/Optical Gear Display
N/A
N/A
Shimano 20T
KMC 1/2”x 1/8” Rustproof
Rear: Shimano Nexus Rear Coaster BrakeFront: Cold-Forged Alloy Linear-Pull
Alloy 4-Finger,Reach Adjustable
Ergonomic w/Soft Lycra® Insert and Shock-Absorbing Elastomers
Alloy 27.2mm x 400mm (Men’s) 300mm (Ladies’)
Alloy Custom Bend 25.5” Width/5” Rise
Forged Alloy 25.4mm Quill, 80mm Extension
Kraton Rubber
Alloy Kickstand, and Stainless Steel and Anti-Rust Hardware
Also available in 24” Version
ORIGINAL 3i ORIGINAL 1
6061-T6 Alloy
Men’s: Black Ladies’: White
Hi-Ten Steel Unicrown, Straight/Tapered Leg
1 1/8” Steel Threaded/ Integrated
Sealed Cartridge 113mm/68mm
Double-Wall Alloy26”x 32/36h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h w/QR
Shimano Coaster Brake 36h
Electra 26”x 2.0” Semi-Slick
Forged Alloy 170mm w/Steel 44T
Resin Platform w/Non-Slip Tread
N/A
N/A
N/A
Shimano 20T
KMC 1/2”x 1/8” Rustproof
Rear: Shimano Coaster Brake Front: Cold-Forged Alloy Linear-Pull
Alloy 4-Finger,Reach Adjustable
Ergonomic w/Shock-Absorbing Elastomers
Alloy 27.2mm x 400mm (Men’s) 300mm (Ladies’)
Alloy Custom Bend 25.5” Width/5” Rise
Forged Alloy 25.4mm Quill, 80mm Extension
Kraton Rubber
Alloy Kickstand, and Stainless Steel and Anti-Rust Hardware
MODEL
Specifications and availability are subject to change without notice.
Alloy Body/Alloy Cage w/Steel CP Toe Clips and Straps
6061-T6 Alloy
Men’s: Black, Silver
7075 Alloy Unicrown,Straight/Tapered Leg/Chromoly Steerer
1 1/8” Alloy Threaded/ Integrated
Sealed Cartridge 113mm/68mm
Painted Double-Wall Alloy 700c x 32h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h w/QR
Alloy 9-Speed Freehub Low Flange 32h w/QR
700 x 32c, 60 TPI Road
FSA Vero Cold-Forged Alloy Compact Double, 170mm w/50/34T Alloy Chainrings
Shimano SL-440/441 Flat Bar Road 9-Speed Rapidfire Plus Trigger
Shimano R440
Shimano Tiagra SS 9-Speed
SRAM PG-950 9-Speed 12-26T
Shimano HG-53 9-Speed Rustproof
Front/Rear: Tektro Forged Alloy, Dual-Pivot Calipers w/Cartridge Pads
Shimano R550 Forged Alloy 4-Finger, Reach Adjustable
Italian Selle Royal Ariel Vacuum Light
Alloy Micro Adjust 27.2mm x 400mm
Alloy Custom Bend 24.8” Width/4.5” Rise
3D-Forged Alloy 1 1/8” Threadless, 25 Degree/80mm Extension
Triple-Density Foam/Micro Fiber Tape w/Alloy Lock Rings
SPORT TIAGRA
FSA Omega Mega EXO Cold-Forged Alloy Compact Double,170mm w/7075 T-6 50/34T Alloy Chainrings
6066-T6 Alloy
Men’s: White, Polished Aluminum
7075 Alloy Unicrown, Straight/Tapered Leg/ Alloy Steerer
1 1/8” Alloy Threadless/ Integrated
FSA Omega EXO 19mm Hollow Spindle w/Oversized Cartridge Bearings
Painted Aero Double-Wall Alloy 700c x 32h, Paired Lacing
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h w/QR
Alloy 10-Speed Freehub Low Flange 32h w/QR
Maxxis Detonator 700 x 28c, 60 TPI Road
Double-Sided Alloy Body w/Platform and SPD Clipless
Shimano SL-R770 Flat Bar Road 10-Speed Rapidfire Plus Trigger
Shimano R770
Shimano 105 SS 10-Speed
Shimano CS-5600 105 10-Speed 12-27T
Shimano CN-5600 105 9-Speed Rustproof
Front/Rear: Tektro Forged Alloy, Dual-Pivot Calipers w/Kool Stop Pads
Shimano R770 Forged Alloy 4-Finger, Reach Adjustable
Italian Selle Royal Ariel Vacuum Light
Alloy Micro Adjust 27.2mm x 400mm
Alloy Custom Bend 24.8” Width/4.5” Rise
3D-Forged Alloy 1 1/8” Threadless, 25 Degree/80mm Extension
Triple-Density Foam/Micro Fiber Tape w/Alloy Lock Rings
SPORT 105
6061-T6 Alloy
Men’s/Ladies’: Titanium Men’s: BlackLadies’: White
Hi-Ten Steel Unicrown, Straight/Tapered Leg
1 1/8” Alloy Threaded/ Integrated
Sealed Cartridge 113mm/68mm
Double-Wall Alloy 700c x 32h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange 32h w/QR
Alloy 8-Speed Freehub Low Flange 32h w/QR
700 x 38c, 27 TPI Semi-Slick
FSA Tempo Forged Alloy Compact Double, 170mm w/48/34T
Alloy Body/Alloy Cage
SRAM MRX Pro 8-Speed Twist w/Optical Gear Display
Shimano CO51
Shimano 2200 8-Speed
SRAM PG-850 8-Speed 12-26T
KMC Z72 1/2”x 3/32” Rustproof
Front/Rear: Tektro Forged Alloy, Dual-Pivot Calipers
Tektro Forged Alloy 4-Finger, Reach Adjustable
Sport Gel
Alloy Micro Adjust 27.2mm x 400mm (Men’s) 300mm (Ladies’)
Alloy Custom Bend 24.8” Width/4.5” Rise
3D-Forged Alloy 1 1/8” Threadless, 25 Degree/80mm Extension
Kraton Rubber
SPORT 2200
C A N D Y E K A N E , 4 5
MUSICIAN
SINGER/SONGWRITER
CO-FOUNDER, UNITED BY MUSIC
www.candyekane.com
www.unitedbymusic.eu
I N S P I R E
With a newfound confidence, in 1992 Candye recorded
her first album, Home Cookin’, and has since recorded
eight more. Instead of renouncing her past, or her
body shape, she has leveraged
them as inspiration for the
largely autobiographical songs
she writes with titles such as “Hey!
Toughen Up!” and “Work What
You Got If It’s A Little Or A Lot.”
“These songs are my ammunition
against the trials and tribulations
of the world,” declares Candye. “I
try to use meaningful words and
positive affirmation to write
songs that heal me as I sing them,
and empower others as they hear
them,” she explains. Referring
to a line from her song, “I’m The
Toughest Girl Alive”, Candye says,
“When I sing the line, ‘I’m the toughest
girl alive/I’ve walked through the
fire and I’ve survived’, the more
times I sing it, the more powerful
it becomes. It heals me as it heals
the listener.”
And healing is something Candye
knows quite intimately. Diagnosed with pancreatic
cancer, she recently underwent a major surgery
and long recovery to bounce back with a renewed
spirit and a cancer-free body.
Fueled by a lifetime of overcoming obstacles, Candye taps into her
resulting strength to help others overcome their own hard-
ships. Through the nonprofit organization she co-founded and
acts as spokesperson for, United By Music (UBM), Candye teaches
physically and mentally handicapped people songwriting and stage-
performance skills to bolster their confidence and celebrate their
unique abilities. “United By Music uses the blues as a metaphor to
help special-needs people transcend their daily challenges,”
says Candye. UBM has toured the Netherlands and Belgium,
and appeared at the IASSID World Congress (for people with
disabilities) in Cape Town, South Africa, and the World Down
Syndrome Congress in Dublin, Ireland.
“Every time we look past our own limitations and the limitations of those around us, we become a little bit stronger. Music heals,” says Candye, with all the authority in the world to make such a claim.
Candye Kane’s story is one of triumph
over adversity—on many levels. Though
this musician has recorded nine critically-
acclaimed CDs, performed alongside a
host of musical legends like Ray Charles,
B.B. King and Van Morrison and has
received numerous accolades, including a
nomination for a National Blues Foundation
Award for best blues contemporary
female, her troubled adolescence fraught
with crime and squalor would seem an
impossible starting point for a successful
career in music and entertainment.
But for this fiery blues performer with
an irrepressible spirit and
strong sense of eternal
optimism, it proved the
perfect foundation for
her music—helping her
spread a powerful message
of hope, encouragement
and turning obstacles
into inspiration.
Raised in poverty on the
backstreets of Los Angeles,
Candye was taught at age
9 to shoplift by her mother.
By age 17, she found
herself a single mom
dependent on charity
and food stamps. She
experimented briefly with
drugs and gang life. But
Candye never lost sight of
her lifelong dream to become a musician.
“From the time I was a little girl, I knew
I could sing,” says Candye. “When I was
being abused at home as a kid, I found
out I could get attention—kind words and
love from strangers—by singing. I wrote
my first song when I was 11. Music and
writing gave me confidence and a glimpse
of what my life might be like.”
When a career in music seemed impossible,
Candye decided to go to college. Through her
studies, she discovered the blues and unearthed
a passion for a musical tradition rich with
characters similar to herself. “I saw a world
full of large-sized women with colorful pasts
who overcame hardship to celebrate their size
and sexuality,” Candye says, talking about her
introduction to women blues
musicians like Dinah Washington,
Big Mama Thornton and Bessie
Smith. Right away she related
to their stories, to their earthy
voices full of alternating
tones of joy and suffering, and
connected with the prevalent
theme of surmounting adversity
that winds its way through
many blues songs.
With a lot of hard work and an overwhelming
desire to succeed, Candye pulled herself
from the limiting world she had been born
into, and in her 20s, began a new life as
a musician. Performing around L.A., she
caught the attention of a major record label,
and after recording her first demo, she
was poised to embark upon a new career
as a country music singer when her past
resurfaced to haunt her. When the record
label executives learned of her questionable
history, they dropped her. Agents and
managers encouraged her to lose weight
and completely change her image. She
was heartbroken.
Amsterdam®
53
I AM
ST
ER
DA
M
EUROPEAN CHIC GOES COMMUTING
Many of today’s hybrids allow for a
more upright ride. Unfortunately, the
legs still pedal straight down, pushing
the rider forward for an unbalanced,
awkward ride that creates unnecessary
tension in back, arms and wrists.
CONVENTIONAL
CITY / HYBRID BIKE
Elegant upright riding position,
combined with the right amount of
forward pedaling and ergonomic
swept-back handlebars, help ease
stress on back, arms and wrists
making every ride a comfortable ride.
AMSTERDAM®
In a cityscape marked by narrow cobbled roads and nearly as
many bicycles as people, cycling in Amsterdam is not only
recreational, but a way of life. For centuries, efficient and
utilitarian city bikes have
been pedaled by countless
businesswomen dressed
in skirts and heels, college
kids with baskets full of
books and CEOs in suits
and ties. It was from this
utopian version of European
transportation, that Electra’s
Amsterdam was born.
Starting with the archetypal
Dutch city bike, we added a
hint of our signature forward-
pedaling to complement
the elegant upright posture,
and enough performance to
successfully dodge potholes
while ferrying laptops
and lunchboxes.
Whether you’re drawn to a
luxury premium model, an artful classic or a streamlined original,
every Amsterdam is designed to capture Europe’s everyday
cycling state of mind and share it with the rest of the world.
AMSTERDAM ROYAL 8i LADIES’ / PEARL WHITE / 8-SPEED
AMSTERDAM ROYAL 8i LADIES’ / BLACK / 8-SPEED
AMSTERDAM ROYAL 8i MEN’S / BLACK / 8-SPEED
A truly aristocratic ride. The Royal 8i is our lightweight aluminum, premium-edition Dutch bike: well-bred for stylish,
luxury and yet practical everyday cycling. Top-of-the-line Nexus 8-speed internal hub, smooth and powerful front
and rear roller brakes and durable tires with Kevlar® puncture-resistant casing are a few of the special upgraded
features that adorn Electra’s comfortable and ergonomic Amsterdam frame. Now anyone can feel like royalty.
Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 8-Speed with Freewheel • Shimano Revo Twist Shifter • Shimano Nexus Roller Brakes •
Enclosed Metal Chaincase and Integrated Alloy Crank • Basta Halogen Headlight and Axa High-Output Generator • Battery-Powered LED Rear Light •
Polished Double-Wall Alloy Rims • 700 x 40c City Tires with Kevlar® Puncture-Resistant Casing
ROYAL 8i
Shim
ano
Nex
us 8
rear
hub
pro
vide
s a
wid
e
gear
ran
ge in
a lo
w-m
aint
enan
ce, e
asy-
to-
use
pack
age.
Shim
ano
hub
rolle
r br
ake
prov
ides
gre
at
stop
ping
pow
er.
Allo
y th
ree-
piec
e cr
anks
et a
nd in
tegr
ated
chai
nwhe
el a
re p
rote
cted
from
the
elem
ents
behi
nd a
dur
able
cha
inca
se.
Span
ning
a r
ear
LED
ligh
t mou
nted
sec
urel
y
to r
ear
fend
er, p
rovi
ding
enh
ance
d vi
sibi
lity.
AMSTERDAM CLASSIC 3i MEN’S / BLACK / 3-SPEEDTraditional Dutch Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter •
Enclosed Metal Chaincase and Integrated Alloy Crank • Basta Halogen Headlight and Generator • Battery Powered LED Rear Light •
Polished or Painted Double-Wall Alloy Rims • Premium Chrome • 700 x 40c City Tires
AMSTERDAM CLASSIC 3i LADIES’ / BLACK / 3-SPEED
An enhanced, elegant rendition of the classic Dutch bicycle used
for everyday transportation. Vastly improved with Electra’s comfortably
ergonomic and efficient, forward-pedaling frame geometry, stylish
refinements to functional features—fully-enclosed chaincase, coat
guard, rear rack, full fenders, generator-powered headlight, and
battery-powered LED rear light.
CLASSIC 3i
55
I AM
ST
ER
DA
M / C
LA
SS
IC
Whimsical wooden toys, hand-painted pieces of folk art, color, texture, intricate details,
imaginative prints, cutting-edge designs. It wasn’t just what Alexander Girard created, but
what he collected and that fascinated him all of his life. From around the globe, he sought
out tens of thousands of unique cultural pieces for his home—everything from hand-
crafted dolls to grand canvases and glittering tapestries.
Girard’s collection was his constant inspiration for all of the beauty and charm, joy and
excitement that fill his designs. From textiles to interiors to airlines, everything Girard
created is infused with his colorful imagination. He challenged the bland palette of the
1950s and brought about a multi-cultural, electric energy to design trends that are as
innovative today as they were then.
All
Ale
xan
de
r G
irard
De
sig
ns
Co
pyr
igh
t© A
lexa
nd
er
Gira
rd®
. All
rig
hts
re
serv
ed
.
®Get caught up in the whirlwind of your imagination.
Girard’s timeless style is the perfect complement to our classic Amsterdam.
AMSTERDAM GIRARD 3i ALUMINUM / LADIES’ / LA FONDA DEL SOL / 3-SPEED
COLLECTOR’S EDITION
AMSTERDAM GIRARD 3i ALUMINUM / LADIES’ / QUATREFOIL / 3-SPEED
COLLECTOR’S EDITION
Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake •
Shimano Revo Twist Shifter • Shimano Nexus Front Roller Brake • Enclosed Metal Chaincase
and Integrated Alloy Crank • Basta Halogen Headlight and Generator • Battery-Powered LED
Rear Light • Painted Double-Wall Alloy Rims • Premium Chrome • 700 x 40c City Tires
AMSTERDAM GIRARD 3i ALUMINUM / LADIES’ / CIRCLES / 3-SPEED
COLLECTOR’S EDITION
Basta low
-friction, low-pressure generator pow
ers a
halogen headlight.
A passionate collector of folk art, Girard
interpreted these designs into playful
and whim
sically modern graphics.
Fully enclosed chaincase protects the
chain from
dirt and gives the bike
traditional Dutch
style.
Shim
ano front roller brake provides sm
ooth,
strong stoppin
g power.
57
I AM
ST
ER
DA
M /
GIR
AR
D
As head of T
extiles at Herm
an Miller (1952-
1975), Girard created hundreds of versatile
and iconic patterns such as “Quatrefoil.”
Girard’s background as a professionally trained archi-
tect shines through his sophisticated and light-hearted
colors in highly structured geometric shapes and lines.
Custom-em
bossed saddle with high-quality, w
eather-
resistant leatherette coverings.
Elem
ents from the iconic La Fonda del Sol
Restaurant (19
61), these suns capture the
flavor and colors of Latin Am
erica.
Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake •
Shimano Revo Twist Shifter • Shimano Nexus Front Roller Brake • Enclosed Metal Chaincase
and Integrated Alloy Crank • Basta Halogen Headlight and Generator • Battery-Powered LED
Rear Light • Painted Double-Wall Alloy Rims • Premium Chrome • 700 x 40c City Tires
AMSTERDAM GIRARD 3i LADIES’ / TREE OF LIFE / 3-SPEED
COLLECTOR’S EDITION
AMSTERDAM GIRARD 3i LADIES’ / MADONNA / 3-SPEED
COLLECTOR’S EDITION
GIRARD 3i
59
I AM
ST
ER
DA
M / G
IRA
RD
The artwork of mid-century master designer Alexander
Girard creates a new kind of kinetic art. Girard’s colorful
and energetic designs add quirk and character to
Electra’s elegantly modern Dutch city bike—adorning
the frame, saddle, grips and even the bell. Experience
art in motion with this truly unique ride.
Traditional Dutch Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed
with Coaster Brake • Shimano Revo Twist Shifter • Shimano Nexus Front
Roller Brake • Enclosed Metal Chaincase and Integrated Alloy Crank •
Basta Halogen Headlight and Generator • Battery-Powered LED Rear Light •
Painted Double-Wall Alloy Rims • Premium Chrome • 700 x 40c City Tires
AMSTERDAM ORIGINAL 3i MEN’S / ESPRESSO SATIN / 3-SPEED
Traditional Dutch Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter •
Enclosed Metal Chaincase and Integrated Alloy Crank • Polished Double-Wall Alloy Rims • 700 x 40c City Tires
AMSTERDAM ORIGINAL 3i MEN’S / BLACK / 3-SPEED
ORIGINAL 3i
A stylish, streamlined Dutch bike with Amsterdam-signature features: comfortable and efficient forward-pedaling,
fully enclosed chaincase and matching full fenders. Stunning in its simplicity, yet playful with its palette.
AMSTERDAM ORIGINAL 3i LADIES’ / PALE PuRPLE / 3-SPEED
AMSTERDAM ORIGINAL 3i LADIES’ / POWDER BLuE / 3-SPEED
AMSTERDAM ORIGINAL 3i LADIES’ / SEAFOAM / 3-SPEED
AMSTERDAM ORIGINAL 3i LADIES’ / CREAM / 3-SPEED
61 I A
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AMSTERDAM BALLOON 8D MEN’S / BLACK / 8-SPEED
AMSTERDAM BALLOON 8D LADIES’ / DEEP RED METALLIC / 8-SPEED
Sport Hi-Ten Steel Frame • Shimano Acera 8-Speed with 11-32T Gearing • Shimano
Rapidfire Plus Trigger Shifter • Shimano Nexus Roller Brakes with Cooling Fins •
Matching Painted Alloy Rims with Pinstriping • Schwalbe Fat Frank 26”x 2.35” Tires
BALLOON 8D
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The combination of our sleek Amsterdam steel frame, unique 8-speed derailleur
component package and fatter but faster Schwalbe balloon tires creates
a distinct visual statement and offers an unexpected
advantage. With lower air pressure than narrow tires,
high-volume Schwalbe balloons act as a pneumatic
cushion and have less roll resistance to absorb impact
and roll more smoothly over road bumps. And with Kevlar® Guard offering
greater protection against flats, you’ll roll worry-free in distinctive style.
DR
IVE
TRA
INB
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KIN
GSE
ATI
NG
CO
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FRA
ME
SET
WH
EE
LSE
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FRAME
COLOR
FORK
HEADSET
BOTTOM BRACKET
RIMS
SPOKES
FRONT HUB
REAR HUB
TIRES
CRANKSET
PEDALS
SHIFTERS
FRONT DERAILLEUR
REAR DERAILLEUR
CASSETTE / REAR COG
CHAIN
BRAKE
LEVERS
SADDLE
SEATPOST
HANDLEBAR
STEM
GRIPS
SPECIAL FEATURES
MODEL
Traditional Dutch Hi-Ten Steel
Men’s: BlackLadies’: Deep Red Metallic
Steel Investment-CastLugged Crown;Tapered, Radiused Leg
1” Steel Threadless
Sealed Cartridge 118mm/68mm
Painted/Pinstriped Alloy 36h
14 Gauge Stainless/Brass Nipples
Shimano Nexus HB-IM41w/Roller Brake Alloy 36h
Shimano NexusFreehub w/Roller Brake Alloy 36h
Schwalbe Fat Frank 26”x 2.35” Balloon w/Puncture-Resistant Kevlar® Guard Casing, 67 TPI, Cream
Forged Alloy 170mm w/Alloy 42T, Inner/Outer Alloy Chainguards
Alloy Platform w/Non-Slip Rubber Tread
Shimano Alivio 8-Speed Rapidfire Plus Triggerw/Optical Gear Display
N/A
Shimano Acera 8-Speed
Shimano 8-Speed 11-32T
KMC Z72 1/2”x 3/32”
Shimano Nexus Roller w/Cooling Fins Front/Rear: BR-IM70
Alloy 4-Finger, Reach Adjustable
Retro Leatherette w/Steel Springs
Butted Alloy Micro Adjust 25.6mm x 300mm
Alloy Custom Bend 23.25” Width/3.5” Rise
3D Forged Alloy 1” Threadless 25 Degree/80mm Extension
Ergo-Shaped Hand-Stitched Leatherette
Alloy Kickstand, Stainless Steel and Anti-Rust Hardware
BALLOON 8D
KMC 1/2”x 1/8”
Dutch Royal 6061-T6 Alloy
Men’s: BlackLadies’: Black, White
1 1/8” Alloy Threaded
Sealed Cartridge 118mm/68mm
Polished Double-Wall Alloy 36h
14 Gauge Stainless/Brass Nipples
Shimano Nexus HB-IM41w/Roller Brake Alloy 36h
Shimano Nexus 8-Speed Internal 36h
City 700 x 40c w/Kevlar® Puncture-Resistant Casing
Forged Alloy 170mm w/Alloy 38T
Alloy Platform w/Non-Slip Rubber Tread
Shimano Revo 8-Speed Twist w/Optical Gear Display
N/A
N/A
Shimano 19T
Shimano Nexus Roller w/Cooling Fins Front/Rear: BR-IM41
Alloy 4-Finger, Reach Adjustable
Retro Leatherette w/Steel Springs
Butted Alloy Micro Adjust 27.2mm x 300mm
Alloy Custom Bend 24.8” Width/3.5” Rise
Alloy Head, 1 1/8” Steel Quill, 40mm Extension
Ergo-Shaped Hand-Stitched Leatherette
Painted and Pinstriped Steel Fenders, Enclosed Chaincase, Front Mud Flap, Coat/Skirt Guard, Alloy Rear Rack with Strap, Axa High-Output Generator, 6V Halogen Headlight, Battery-Powered LED Rear Light, Amsterdam Bell, Heavy Duty Kick-stand, Stainless Steel and Anti-Rust Hardware, Premium Chrome
ROYAL 8i
4130 Chromoly, Unicrown;Tapered, Radiused Leg
Steel Investment-Cast Lugged Crown; Tapered, Radiused Leg
Traditional Dutch Hi-Ten Steel
Men’s/Ladies’: Black
1” Steel Threaded
Sealed Cartridge 116mm/68mm
Polished Double-Wall Alloy 36h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange Nutted 36h
Shimano Nexus 3-Speed Internal 36h
City 700 x 40c
Forged Alloy 170mm w/Alloy 38T
Resin Platform w/Non-Slip Tread
Shimano Revo 3-Speed Twist w/Optical Gear Display
N/A
N/A
Shimano 19T
KMC 1/2”x 1/8”
Shimano Rear Coaster, Front Caliper
Alloy 4-Finger, Reach Adjustable
Retro Leatherette w/Steel Springs
Classic Steel Pillar 25.4mm x 300mm
Steel Custom Bend 23.5” Width/2.5” Rise
Alloy Head, 22.2mm Steel Quill, 40mm Extension
Ergo-Shaped Hand-Stitched Leatherette
Painted and Pinstriped Steel Fenders, Enclosed Chaincase, Front Mud Flap, Coat/Skirt Guard, Steel Rear Rack w/Strap, Basta Generator, 6V Halogen Headlight, Battery-Powered LED Rear Light, Amsterdam Bell, Alloy Kickstand, Stainless Steel and Anti-Rust Hardware, Premium Chrome
CLASSIC 3i
Dutch Hi-Ten Steel or *Aluminum
Madonna: RedTree Of Life: WhiteQuatrefoil*: Plum; Circles*: Grey La Fonda del Sol*: Cream
Steel Investment-Cast Lugged Crown; Tapered, Radiused Leg
1” Steel Threaded
Sealed Cartridge 116mm/68mm
Painted Double-Wall Alloy 36h
14 Gauge Stainless/Brass Nipples
Shimano Nexus HB-IM41 w/Roller Brake Alloy 36h
Shimano Nexus 3-Speed Internal 36h
City 700 x 40c, Whitewall on Madonna; Blackwall on Tree Of Life, Quatrefoil; Cream Tires on Circles, La Fonda del Sol
Forged Alloy 170mm w/Alloy 38T
Resin Platform w/Non-Slip Tread
Shimano Revo 3-Speed Twist w/Optical Gear Display
N/A
N/A
Shimano 19T
KMC 1/2”x 1/8”
Shimano Rear Coaster,Front: Shimano Nexus Roller w/Cooling Fin BR-IM41
Alloy 4-Finger, Reach Adjustable
Retro Leatherette w/Steel Springs
Classic Steel Pillar 25.4mm x 300mm
Steel Custom Bend 23.5” Width/2.5” Rise
Alloy Head, 22.2mm Steel Quill, 40mm Extension
Ergo-Shaped Hand-Stitched Leatherette
Painted and Pinstriped Steel Fenders,Enclosed Chaincase, Front Mud Flap, Coat/Skirt Guard, Steel Rear Rack w/Strap, Basta Generator, 6V Halogen Headlight, Battery- Powered LED Rear Light, Amsterdam Bell, Alloy Kickstand, Stainless Steel and Anti-Rust Hardware, Premium Chrome
GIRARD 3i
Traditional Dutch Hi-Ten Steel
Men’s: Black, Espresso SatinLadies’: Powder Blue, Seafoam,Pale Purple, Cream
Steel Investment-Cast Lugged Crown; Tapered, Radiused Leg
1” Steel Threaded
Sealed Cartridge 116mm/68mm
Polished Double-Wall Alloy 36h
14 Gauge Stainless/Brass Nipples
Alloy Low Flange Nutted 36h
Shimano Nexus 3-Speed Internal 36h
City 700 x 40c, Cream Color on Select Ladies’ Models
Forged Alloy 170mm w/Alloy 38T
Resin Platform w/Non-Slip Tread
Shimano Revo 3-Speed Twist w/Optical Gear Display
N/A
N/A
Shimano 19T
KMC 1/2”x 1/8”
Shimano Rear Coaster, Front Caliper
Alloy 4-Finger, Reach Adjustable
Retro Leatherette w/Steel Springs
Classic Steel Pillar 25.4mm x 300mm
Steel Custom Bend 24.8” Width/3.5” Rise
Alloy Head, 22.2mm Steel Quill, 40mm Extension
Ergo-Shaped Hand-Stitched Leatherette
Painted and Pinstriped Steel Fenders,Enclosed Chaincase, Alloy Kickstand, Handlebar Flower (Ladies’), Stainless Steel and Anti-Rust Hardware
ORIGINAL 3i
Specifications and availability are subject to change without notice.
C O N N E C T
As a percussionist with
the internationally-
acclaimed band,
Ozomatli, Jiro
Yamaguchi has circled
the globe countless
times fueled by a passion for travel
and culture, while using music to
spread a message of connectedness,
unity and peace. The multi-racial,
multi-ethnic band formed on the
streets of Los Angeles 14 years ago
to support a labor protest, borne out
of community activism in the rich,
cross-cultural context of the City of
Angels. Drawing inspiration from an
array of sources as varied as the band
members themselves—hip hop, R&B,
merengue, cumbia, funk, rock, reggae,
salsa, dancehall and more, with lyrics
in both English and Spanish—Jiro
describes their vibrant, celebratory
sound not only as “L.A. music,” but
as “music of the world.”
The like-minded couple met at
a sold-out Ozomatli show to which
Lorri did not have a ticket.
Following an intuitive feeling
that she had to attend the concert,
through a strange and wonderful
chain of events that Lorri now
chalks up to “serendipity” (she keeps
a serendipity diary filled with such
fateful happenings), Lorri got into
the show and connected with her
future husband. These days, Jiro
and Lorri are focused on raising
their daughter and learning from her
along the way. “Every day she teaches us,” says Lorri, “about ourselves, about each other and the potential we have as humans when our spirits are uninhibited.”
“Having Etsuko has definitely made
it more difficult to be on the road and
away from home, but we find ways
to make it work,” says Jiro. Making
it work has been successful in large
part thanks to Jiro’s wife and mother of
Etsuko, Lorri Espinosa Yamaguchi,
whose love and understanding helps
keep the family connected even when
being physically together is impossible.
Lorri owns a day spa in Santa Fe,
New Mexico, where she encourages
clients to reach for a deeper level
of self-awareness using sensory
deprivation tanks, belief management
techniques, massage and polarity
therapy. “My hope,” says Lorri, “is to
help the planet move toward a more
inclusive and cooperative paradigm
in whatever way I can.” “My wife is
the best,” says Jiro. “We have a really
great relationship in that we help
each other grow. We challenge each
other to become better people.”
Though his band has received two
Grammys, a Latin Grammy, two
Billboard Latin awards, and an ALMA
award among other honors, when
asked about the most memorable
and important moment in his life,
Jiro’s answer falls outside the realm
of musical accomplishments: the birth
of his now 9-month-old daughter,
Etsuko, whose name means “child
of delight” in Japanese. “The birth
of my daughter is my
proudest moment,”
says Jiro. “My child
has transformed me
to appreciate life in
a whole different light.
She amazes me every
single day.”
Because their music is laced with
politically-charged, anti-war messaging,
Ozomatli was surprised when, in
2007, they were chosen by the U.S.
State Department to act as
Cultural Ambassadors on
a government-sponsored
tour of South America,
Africa, Asia and the
Middle East. After much
internal discussion and
debate, the members of
Ozomatli accepted the
controversial offer, and
decided to use the tour as an incredible
opportunity to facilitate change. “We
wanted to go to these places, meet the
people, and break down stereotypes.
We wanted to connect as people,” says
Jiro. Playing free public concerts and
visiting art centers, orphanages and
even a refugee camp, Ozomatli’s
presence and music perpetuated
a message of peace and strength
through diversity. “From the very
beginning, this band has been about
community. Our message is one of
inclusion,” says Jiro. “Everyone in
the band is from totally different
backgrounds, but instead of having the
mentality of, that’s not going to work,
we come together and make it work.”
“L.A. is a microcosm of the world,”
says Jiro. “It’s a really diverse
place; there are all different kinds
of people there, and that’s what this
band is about—exploring the world
and different cultures.”
J I R O 4 1 , L O R R I 3 2 & E T S U K O 9 M O N T H S
Y A M A G U C H I
MUSICIAN, OZOMATLI
PARENTS
OWNERS, TRANQUILITY FLOATATION,MASSAGE & HEALING CENTER
www.ozomatli.com
www.tranquilityfloatation.com
67
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THE ELECTRA DIFFERENCE
Extended frames and relaxed angles
provide extra breathing room for a
wider range of riders. Moving the pedals
forward ensures a balanced upright
riding position, proper leg extension and
maximum comfort for many miles.
ELECTRACRUISER
The original 1950s cruisers were
designed for children. The frames feel
small and the pedal position seems too
far back in relation to upper body. Rider
tends to lean forward, resulting in an
unnatural and cramped feeling ride.
TRADITIONALCRUISER
Cruiser
We’re serious about beauty. We believe it’s something to
be seen and felt. We think nothing is more disappointing
than to fall in love with something beautiful only to discover
it acts ugly, feels ugly or rides ugly. Seventeen years ago,
we were seduced by the curvy, iconic cruisers gracing
America’s boardwalks and beachtowns. But despite looking
hot, they were clunky and cramped. So began our quest for
a cruiser as fun to look at as it is to ride. We reconfigured
the classic cruiser’s cramped geometry originally designed
for children, extended the frames, moved the pedals
forward, relaxed the seat tube angle, added an ergonomic
bend to the handlebars and gave the entire body breathing
room. With our upright and slight forward-pedaling riding
position, arms, legs, back and neck settle into ergonomic
ahhhh, making for a beautifully smooth and nimble ride.
Beauty comes in steel or aluminum; accessorized or
streamlined; single or multiple gear; performance or play:
and every color in the eye-candy rainbow. You decide. It’s
your Way to Roll.
AN AMERICAN CLASSIC
MADE CLASSIER
Sophisticated and expressive styles that are ready for the urban runway.
The unique personalities of our Fashion Cruisers are fully integrated
throughout the entire bike—from the frame, fenders and chainguards to
the carefully crafted saddles and matching grips, right down to the rims
and tires. And after seventeen years of refinement to their frame geometry,
these beauties ride as great as they look, setting a new standard for the
modern cruiser.
FASHION
KARMA 3i LADIES’ / PuRPLE FADE / 3-SPEED
BUTTERFLY 3i LADIES’ / PEARL WHITE / 3-SPEED
FLEUR 3i LADIES’ / RASPBERRy / 3-SPEED
FLEUR / KARMA /
BUTTERFLY
Boomerang Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed with
Coaster Brake • Shimano Revo Twist Shifter • 26”x 2.125” Tires • Matching Bell
69
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ORBIT 3i LADIES’ / BuTTERMILK / 3-SPEED
ORBIT 3i LADIES’ / VIOLET / 3-SPEED
ORBIT 3i LADIES’ / EMERALD / 3-SPEED
Boomerang Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed with
Coaster Brake • Shimano Revo Twist Shifter • 26”x 2.125” Tires • Matching Bell
ORBIT
DAISY 3i (24” WHEELS) LADIES’ / yELLOW FADE / 3-SPEED
DAISY 3i LADIES’ / yELLOW FADE / 3-SPEED
OM 3i LADIES’ / jADE / 3-SPEED
PEACOCK 3i LADIES’ / CHARTREuSE / 3-SPEED
Boomerang Hi-Ten Steel Frame • Shimano Nexus Internal
3-Speed with Coaster Brake • Shimano Revo Twist Shifter •
26”x 2.125” Tires • Matching Bell
PEACOCK / OM /
DAISY
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R / F
AS
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BLANC ET NOIR 3i LADIES’ / PEARL WHITE / 3-SPEED
BLANC ET NOIR 3i LADIES’ / BLACK / 3-SPEED
BLANC ET NOIR
Boomerang Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed with
Coaster Brake • Shimano Revo Twist Shifter • 26”x 2.125” Tires • Matching Bell
Boomerang Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed with Coaster Brake •
Shimano Revo Twist Shifter • Painted Alloy Tray with Wood Slats (Surf) • 26”x 2.125” Blossom
Trail Floral Tires (Surf) • Matching Bell
SURF / JENNY
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/ FA
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JENNY 3i LADIES’ / TuRquOISE FADE / 3-SPEED
SURF 3i LADIES’ / OCEAN / 3-SPEED
SURF 3i LADIES’ / BEACH / 3-SPEED
GYPSY 3i LADIES’ / FOREST gREEN / 3-SPEED
GIGI 3i LADIES’ / CREAMy BLuE / 3-SPEED
GIGI / GYPSY
Classic Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter •
26”x 2.125” Tires • Bell • Alloy Rear Rack (Gigi), Classic Fork Struts (Gigi), or Basket (Gypsy)
HULI HULI 3i LADIES’ / CREAM / 3-SPEED
HULI HULI 3i LADIES’ / BLACK / 3-SPEED
HULI HULI
Classic Hi-Ten Steel Frame • Shimano Nexus Internal 3-Speed with Coaster Brake •
Shimano Revo Twist Shifter • 26”x 2.125” Tires • Matching Bell
75
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WHITE BETTY 3i LADIES’ / WHITE / 3-SPEED
RED BETTY 3i LADIES’ / HOT RED / 3-SPEED
BETTY
Classic Hi-Ten Steel Frame (White Betty) • Boomerang Hi-Ten Steel Frame
(Red Betty, Black Betty) • Shimano Single-Speed or Nexus Internal 3-Speed
with Revo Twist Shifter • Shimano Coaster Brake • Classic Fork Struts •
26”x 2.125” Hotster Flame Tires
BETTY
BLACK BETTY 3i LADIES’ / BLACK / 3-SPEED
BLACK BETTY 1 (24” WHEELS) LADIES’ / BLACK / SINgLE-SPEED
RATROD 1/3i MEN’S / MATTE BLACK / SINgLE-SPEED / 3-SPEED
RATROD 1 (24” WHEELS) MEN’S / MATTE BLACK / SINgLE-SPEED
Classic Hi-Ten Steel Frame • Shimano Single-Speed or Nexus Internal 3-Speed with Revo Twist Shifter •
Shimano Coaster Brake • 26”x 2.125” Hotster Flame Tires
77
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RATROD
Our rare, straight-bar frame design, painted matte-black and carefully
flamed. The RatRod is inspired by automotive hot rodders who love
the unfinished, primer patina coupled with performance prowess.
Offered in single- or internal 3-speed with coaster brake, full fenders
and painted rims.
RATROD 3i ALuMINuM / MEN’S / BLACK / 3-SPEED
Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake •
Shimano Revo Twist Shifter • Alloy Crank and Sealed Cartridge Bottom Bracket • 26”x 2.125” Hotster
Flame Tires • 24”x 3.0” Fatti-O Rear Tire
A show-quality bike that takes its cues from custom car culture. Flames set
fire to the lightweight aluminum straight-bar frame and fenders, while authentic
features like the baseball-stitched saddle and grips, Fatti-O rear and flame
front tires, custom 3-piece aluminum alloy crank and lucky dice valve caps
cannot be overlooked. 3-speed internal gearing guarantees smooth cruising.
ALUMINUMRATROD
SPARKER SPECIAL 3i ALuMINuM / MEN’S / SILVER SATIN / 3-SPEED
SPARKER SPECIAL 3i ALuMINuM / MEN’S / WHITE / 3-SPEED
SPARKER SPECIAL 3i ALuMINuM / MEN’S / BLACK / 3-SPEED
A L U M I N U M
Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter •
Alloy Crank and Sealed Cartridge Bottom Bracket • 26”x 2.125” RetroRunner Front Tire and 24”x 3.0” Fatti-O Rear Tire
Fused with the spirit of dry lake racing. Crafted with a forward-
pedaling cantilever aluminum frame, straight-blade forks and a
wide rear Fatti-O tire for extra traction off the line. Color-accented
alloy rims and detailed Jimmy C pinstripes finish off this speedster.
SPARKER SPECIALALUMINUM
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D E S I G N
Developing his talent and working alongside icons of Kustom Kulture
such as Ed “Big Daddy” Roth, Jimmy C made a name for himself as a
master of automotive art that has led to gigs creating graphics and
various forms of artwork for well-known brands like Gretsch Guitars,
Hot Wheels, Budweiser, Toshiba and others, along with a list of loyal
clients and automotive customers who keep coming back for more.
“Custom cars are for people who like people; they give you something
to talk about with almost anyone,” says Jimmy C, explaining the attraction
to Kustom Kulture. “Riding around town in a custom car just makes
you feel good. It’s all about having fun.”
Jimmy C is the kind of guy you wished you’d
had as an uncle growing up—the type who’d
probably bring candy when he came to visit,
or take you for a cruise on his chopper when
mom wasn’t looking. Well-spoken, he has a
knack for animated storytelling marked by
exclamations hailing
from another era
(“Dynamite!” “Neat!”),
and a lilting cadence
to emphasize the high
points. Raised in New
Mexico and Arizona,
Jimmy C got his start
painting signs before
moving on to vehicles.
Enticed by visions of
California perpetuated
by music, TV and the
movies, Jimmy C credits the SoCal allure with
drawing him into Kustom Kulture. “You
know, the beach, surfing, the girls, the cars, the
drag strip, all that kind of stuff,” says Jimmy C,
commenting on the cultural phenomenon that
developed around fast cars and the California
lifestyle. Explaining what the early days of
Kustom Kulture were all about, Jimmy C
laughs, “Hanging out on the beach all day
surfing, then at night, going out in your hot rod to
the drag to burn some rubber. Get all your buddies
together and see who’s got the fastest car!”
Jimmy C is a sign painter and automotive artist
who does things the old-fashioned way—by hand—
and one of the few remaining holdouts in an industry
vastly changed by computers and technology. As the
script-like lettering on his storefront window will
attest, he specializes in “signs, pinstriping, scallops,
flames, logos, gold leaf, cartoons, airbrush, sculp-
ture, canvas, rats, tikis & skulls”—the last three
mostly in the form of sculptures, gearshift knobs
and toys. Jimmy C is widely celebrated in
the genre of automotive art, which he calls an
“American art
form,” and his
hand-painted
flames, murals,
pinstriping and
cartoon-like
characters have
graced everything
from muscle cars
and motorcycles
to megaphones
and mailboxes
(along with a few
select Electra Bicycle
models). His
intricate, freehand
pinstriping is
complex and
amazingly
symmetrical,
and his flames
crackle with beauty
and authority. D E S I G N
Inside Jimmy C’s shop, hand-painted
signs hang everywhere, with irreverent
proclamations like “No Parking—
Includes Big Shots & Rich Kids,” and
showcasing hot cars and cartoonish
creatures and characters—
especially the rascally Rat
Fink, rodent mascot of
Kustom Kulture, with his
green, warty skin, bloodshot
bug eyes and dialogue-cloud
adages like, “Surf all day, race
all night!” that have become
slogans of the culture. Carved
tiki men and skulls line the
bookshelves and crowd every
available workspace, from
desktop to drafting table.
In the rear of the shop,
the black primer-painted
skeleton of a circa 1950s
Henry J sedan sits on blocks
awaiting restoration. Photos
and posters of souped-up cars
and motorcycles take up most
of the wall space, joined by framed fine
art in the Kustom Kulture genre and
Jimmy C original faux-vintage Hollywood
movie posters—acrylics on canvas—
most with Jimmy C in the lead role
(like Hot Rod Rumble starring Jimmy C
as “Mad 56”).
Weaving through the asphalt aisles
of a nondescript San Clemente
industrial park, you’ll know you’ve
found Jimmy C’s shop when you see
the massive, orange conversion van
parked out front—the one with blue
flames licking up the sides, an
elaborate band of tribal-themed
pinstriping and a grinning pinup
girl graphic. You can’t miss it.
If you’ve come to see Jimmy C,
chances are, like him, you’re part
of the “Kustom Kulture” scene—
that distinctly American subculture
that revolves around custom cars
and motorcycles and has its roots
in early '50s hot rodding.
Referring to Kustom Kulture enthusiasts,
Jimmy C says, “Everybody has to own
at least one [vehicle] with flames.”
And what do the flames symbolize?
“The engine’s so hot, it’s on fire!” he
roars, erupting into a wheezy fit of
laughter that’s full of passion and
completely contagious.
J I M M Y C , 5 0
AUTOMOTIVE ARTIST
SCULPTOR/DESIGNER
KUSTOM KULTURE AMBASSADOR
www.kustomart.com
www.jimmyckustoms.com
GHOSTRIDER 3i ALUMINUM / MeN’s / BLACK / 3-sPeeDRAT FINK 3i ALUMINUM / MeN’s / MetAL fLAKe greeN / 3-sPeeD
Rat
Fin
k na
me
and
dev
ice
are
reg
iste
red
trad
emar
ks o
f Ed
“Big
Dad
dy”
Rot
h, In
c. ©
200
9
Extra-Stretched Hydroformed 6061-T6 Aluminum Frame with Forward-Pedaling •
Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo Twist Shifter •
Extra Long Chrome Plated Triple Clamp Fork • Alloy Crank and Sealed Cartridge
Bottom Bracket • 24”x 3.0” Fatti-O Tires
Extra-stretched, hydroformed aluminum cruisers with stout
triple-clamp forks and super-wide Fatti-O tires front and
back. Ed Roth fans know all about the Rat Fink while the
easy-rolling Ghostrider has a spirit that speaks for itself.
ALUMINUM RAT FINK / GHOSTRIDER
Ed “Big Daddy” Roth was, to many, the consummate artist, free-spirited maverick of Southern California’s car culture of the 1950s through
the 90s. His Rat Fink grinning, fly-pestered image is an icon of the Southern California car scene and beatnik years. Ed was constantly inventing
and innovating new cars, new trikes and new bikes. We believe Ed would be pleased to find that his latest namesake is the coolest of cool bikes.
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BONEY FINGER 3i ALUMINUM / MeN’s / orANge/CreAM / 3-sPeeD
STRAIGHT 8 3i ALUMINUM / MeN’s / BLACK sAtIN / 3-sPeeD
HELLBILLY 3i ALUMINUM / MeN’s / hot reD / 3-sPeeD
Hydroformed 6061-T6 Aluminum Frame with Forward Pedaling • Shimano Nexus Internal 3-Speed with Coaster Brake •
Shimano Revo Twist Shifter • Alloy Crank and Sealed Cartridge Bottom Bracket • 24”x 3.0” Fatti-O Tires
Rockabilly style and motorcycle sensibilities complement an elongated, light-
weight aluminum hydroformed frame that features a chopper-like, upright and
forward-pedaling riding position. Three models to choose from: Straight 8, Hellbilly
and Boney Finger—all with internal 3-speed gearing, alloy cranks, racing slick-
inspired Fatti-O tires and bad-to-the-bone styling all the way down to the spokes.
MOTOALUMINUM
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Hearkening back to the days of the classic delivery
bicycle, Electra’s Delivery Cruiser series retains the
classic look and feel of these iconic bikes and
reinvents them at both ends of the spectrum: from
the “modern classic” workhorse to the “stripped-
down and tricked-out” model with more sporty
components. The distinguishing feature of these
bikes is the alloy front tray with real wood slats
that is designed to carry oversized items such as
backpacks, laptops, gym bags, shopping bags, etc.
DELIVERY 3i ALUMINUM / MeN’s / MAtte sILVer / 3-sPeeDDELIVERY 3i ALUMINUM / MeN’s / ChICAgo greY / 3-sPeeD
ALUMINUM DELIVERY 3i
Lightweight 6061-T6 Aluminum Frame with Wooden Tank Plate* •
Shimano Nexus Internal 3-Speed with Coaster Brake • Shimano Revo
Twist Shifter • Alloy Crank and Sealed Cartridge Bottom Bracket •
Shimano Nexus Front Roller Brake • Painted Alloy Front Tray and Rear
Rack with Wood Slats • Wood Hand Grips • 26”x 2.35” Vintage Diamond
Balloon Tires • Ringer Bell
*Blank wooden plate available to create custom signage. See page 124 for details.
DELIVERYALUMINUM
DELIVERY 8D ALUMINUM / MeN’s / WhIte / 8-sPeeD
Lightweight 6061-T6 Aluminum Frame • Shimano Acera 8-Speed • Rapidfire Plus Trigger
Shifter • Alloy Crank and Sealed Cartridge Bottom Bracket • Front and Rear Disc Brakes •
Painted Alloy Front Tray with Wood Slats • Painted Extra-Wide High Flange Alloy Rims •
Schwalbe Fat Frank 26”x 2.35” Tires
DELIVERY 8D ALUMINUM
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German-designed Schwalbe Fat Frank Balloon Tires are faster than you’d
think. With more natural suspension and less roll resistance than their
skinny brethren, they ensure a smooth, fast ride. And with Kevlar® Guard
offering greater protection against flats, you get solid strength in motion.
Shimano’s A
cera 8-speeed derailleur
and wide ratio 11-32 rear cassette, plus
the trigger-quick Rapidfire Plus shifter
for serious giddy up.
Front and rear disc breaks offer extra stopping
power to m
atch the extra hauling capacity.
PUNK 3i ALUMINUM / MeN’s / BLACK / 3-sPeeD
FLYING SUE 3i ALUMINUM / MeN’s / BLACK/sILVer / 3-sPeeD
Electra’s Bullet Tank cruisers were inspired by motorcycles of the '40s
and '50s. The Flying Sue and Punk are the modern-style rebuilds also
known as “Bobbers” with their beefy 24”x 3.0” Fatii-O rear tires. The Indy
and Vince are their classic original ancestors with front struts, diamond
pattern 26”x 2.35” tires and painted fenders.
BULLET TANKSALUMINUM
INDY 3i ALUMINUM / MeN’s / reD / 3-sPeeD
VINCE 3i ALUMINUM / MeN’s / BLACK / 3-sPeeD
Bullet Tank 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake •
Shimano Revo Twist Shifter • Alloy Crank and Sealed Cartridge Bottom Bracket • Alloy Fender Stays •
26”x 2.35” Vintage Diamond Balloon Tires (Indy, Vince) or 24”x 3.0” Fatti-O Tires (Punk, Flying Sue)
87
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Lightweight 6061-T6 Aluminum Tandem Frame • Chromoly Fork • Shimano Nexus Internal 3-Speed with Freewheel •
Shimano Revo Twist Shifter • Alloy Cranks and Sealed Cartridge Bottom Brackets • Shimano Nexus Roller Brakes
HELLBETTY TANDEM 3i ALUMINUM / hot reD / 3-sPeeD
SWING TANDEM 3i ALUMINUM / BLACK / 3-sPeeD
Forget heavy cruiser tandems. We made our own with lightweight aluminum frames and chromoly forks. A clean fusion of Electra’s men’s and
ladies’ cruiser geometry into one seamless bicycle built-for-two. Crafted with modern components including smooth-braking front and rear
roller brakes. Two distinctive styles to choose between: the elegant Swing with white pinstriping on black, and the feisty Hellbetty with hot rod
flames, bold extra-wide Fatti-O rear tire, and saddles and grips with tassels.
TANDEMALUMINUM
Classic Pinstripe Design •
26”x 2.125” RetroRunner Tires
Hotrod Flame Design • 26”x 2.125” Hotster
Flame Front Tire and 24”x 3.0” Fatti-O Rear Tire
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D I S C O V E R
D I S C O V E R
An accidental entrepreneur, Tim says
he fell into the music and entertainment
industry after college when he and
another music-loving buddy “got this
crazy idea to put on a show of our own.”
The year was 1979, and
the SoCal punk rock scene
was just beginning to
take off. “We rented a hall
in East Hollywood, hired
some LA punk bands—
The Weirdos, The
Plugs, Suburban
Lawns—and a San
Diego band called
The Penetrators.”
Tim and his friend
did all the promoting
themselves—driving
to LA on weekends
to staple flyers to
phone poles; their
marketing efforts
paid off. “The place was
packed; 500 people showed
up,” remembers Tim. “We had
no idea what we were doing,”
he says, “but we learned
along the way and it went
really well.”
One day, Tim hopes to
pass the Casbah on to
Keith, who shares his
passion. “He’s a huge
music fan,” says Tim.
“I think he’d love to
step into my shoes here
and get involved in the
business. I’m getting
older,” admits Tim, “so it will be
cool to have somebody to pass it
on to.” Tim says that, amidst
the hectic world of music and
entertainment, his son keeps
him focused and grounded.
“I’ve gone through periods in
the past where I would get
a little crazy and not be able
to concentrate on things, but
Keith inspires me to set a
course and stay on track. He makes me want to do my best in everything.”
Tim Mays is a busy guy. As the
owner of two restaurants, a coffee
shop and San Diego’s most venerable
independent rock venue, The Casbah,
Tim compares his day-to- day
duties with those of a fireman.
“I’m constantly putting out fires.
Among all four places, there
are a million things happening
every day,” he says. Tim spends
most weekdays in his office at
the Casbah, where, for the past
two decades, he’s worked booking
bands ranging from the local and
obscure to those destined to pack
10,000-seat arenas. The Casbah
has reached near worldwide fame
for promoting new, up-and-coming
artists on their way to stardom.
Bands like the now ultrapopular
White Stripes, The Smashing
Pumpkins and The Killers played
the Casbah before they became
mainstream. “Oh, and Nirvana
played here before they got big,”
says Tim, testament to the Casbah’s
knack for attracting soon-to-be
superstars. Tim credits this in
part to the solid relationships he’s
formed with his booking agents.
“Over the years, my agents have
shown a consistent eye and ear
for picking bands to book, and I’ve
developed my career as a promoter
along the lines of their careers,”
says Tim. “I trust them and they
trust me. They know they can send
new bands here, and they’re going
to be treated with respect.”
Though he’s the owner of San
Diego’s most beloved rock-n-roll
venue, Tim’s most important job
title is “father.” Tim finds everyday
inspiration in his 15-year-old
son, Keith Mays, whom he credits
with helping him stay in tune
with the largely youth-oriented
music industry. “My son is at
the age now where I can ask him,
‘Hey what do you think about
this band?’ and he’ll give me the
thumbs-up or thumbs-down,”
says Tim. “Keith and I like a lot
of the same bands. Old stuff—
Led Zeppelin, The Rolling
Stones and Bob Dylan—but
new bands, too, like The
White Stripes and Bright
Eyes,” adds Tim. “Keith
listens to a lot of new stuff
I haven’t heard before. I’ll
ask, ‘Hey, what is that?’ and
sometimes he won’t tell
me because he wants to
make me guess. It’s a little
game we play
back and forth.”Tim continued to book bands throughout
the '80s, putting on shows “wherever we
could find a place that would let us do it,”
he says. In 1989, Tim and a few partners
started the Casbah. “I never thought this
would be my career—it was just a hobby.
I wanted to hear bands who weren’t
coming to San Diego, so I’d bring them
down here just so I could see them.”
T I M M A Y S, 5 5
ENTREPRENEUR
OWNER, THE CASBAH, STARLITE,RIVIERA SUPPER CLUB AND KRAKATOA COFFEE SHOP
FATHER
www.casbahmusic.com
Lightweight aluminum modern cruiser with seventeen years of refinement
built-in to improve the ride experience. You’ll notice the difference with
Electra’s forward-pedaling frame geometry combined with custom bend
handlebars and specially designed saddles. Offered in single- and 3-speed
internal hub and 7-speed derailleur gearing options, subtle colors for the
guys, and a rainbow of candy store colors for the ladies.
COASTERALUMINUM
COASTER 1/3i ALUMINUM / MEN’S / SILVER METALLIC / SINGLE-SPEED / 3-SPEED
COASTER 7D ALUMINUM / MEN’S / SILVER METALLIC / 7-SPEED
COASTER 7D ALUMINUM / MEN’S / BLACK SATIN / 7-SPEED
COASTER 1/3i ALUMINUM / MEN’S / BLACK SATIN / SINGLE-SPEED / 3-SPEED
1/3i
COASTER 1: Shimano Single-Speed with Shimano Coaster Brake
COASTER 3i: Shimano Nexus Internal 3-Speed with Revo Twist Shifter • Shimano Coaster Brake
COASTER 7D: Shimano TX-31 7-Speed with Wide Range 14-34T Gearing •
Shimano Revo Twist Shifter • Linear-Pull Brakes
ALUMINUM COASTER MEN’S
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COASTER 7D ALUMINUM / LADIES’ / LAVENDER / 7-SPEED
COASTER 7D ALUMINUM / LADIES’ / MINT / 7-SPEED
COASTER 3i ALUMINUM / LADIES’ / GREEN / 3-SPEED
COASTER 3i ALUMINUM / LADIES’ / PINK / 3-SPEED
COASTER 1: Shimano Single-Speed with Coaster Brake
COASTER 3i: Shimano Nexus Internal 3-Speed with Revo Twist Shifter • Shimano Coaster Brake
COASTER 7D: Shimano TX-31 7-Speed with Wide Range 14-34T Gearing •
Shimano Revo Twist Shifter • Linear-Pull Brakes
ALUMINUM COASTER LADIES’
7D
7D
3i
COASTER 1 ALUMINUM / LADIes’ / orANge / sINgLe-sPeeD
COASTER 1 ALUMINUM / LADIes’ / BLUe / sINgLe-sPeeD
1
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Never underestimate a classic. It pedals smooth and sweet,
but still invokes all the classic cruiser’s dreamy lines and
vintage styling. Fifteen years ago, we were the first to paint
flowers on a bike. Today, we’ve refined the traditional cantilever
frame and offer a variety of gearing options. From the two-tone
dart paint on the Deluxe to the hibiscus floral design on the
Hawaii, fun rolls with every ride.
CLASSIC
DELUXE 3i LADIes’ / CANDY reD/WhIte / 3-sPeeD
DELUXE 3i MeN’s / CANDY reD/WhIte / 3-sPeeD
DELUXE RELIC 3i MeN’s / reLIC reD/CreAM / 3-sPeeD
Distressed to look well broken-in and
comfortable as your favorite sneakers
DELUXE
Classic Steel Hi-Ten Frame • Shimano Nexus Internal 3-Speed with
Shimano Revo Twist Shifter • Rear Coaster Brake • Classic Fork
Struts 26”x 2.125” RetroRunner Tires
SUPER DELUXE 3i ALUMINUM / MeN’s / NAVY/CreAM / 3-sPeeD
SUPER DELUXE 3i ALUMINUM / LADIes’ / AQUA/CreAM / 3-sPeeD
ALUMINUM SUPER DELUXE
Lightweight 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster
Brake • Shimano Revo Twist Shifter • Alloy Crank and Sealed Cartridge Bottom Bracket •
Alloy Rear Rack • Classic Fork Struts • Alloy Fender Stays • 26”x 2.125” RetroRunner Tires
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HAWAII CUSTOM 3i ALUMINUM / LADIes’ / oLIVe / 3-sPeeD
HAWAII CUSTOM 3i ALUMINUM / LADIes’ / CorNfLoWer / 3-sPeeD
HAWAII CUSTOM 3i ALUMINUM / LADIes’ / LILAC PeArL / 3-sPeeD
HAWAII CUSTOM 3i ALUMINUM / LADIes’ / eMerALD / 3-sPeeD
ALUMINUM HAWAII CUSTOM
Classic 6061-T6 Aluminum Frame • Shimano Nexus Internal 3-Speed with Coaster Brake •
Shimano Revo Twist Shifter • Alloy Crank and Semi-Cartridge Bottom Bracket •
26”x 2.125” Blossom Trail Floral Tires • Hawaii Handlebar Flower
HAWAII 1/3i LADIes’ / reD / sINgLe-sPeeD / 3-sPeeD
HAWAII 1/3i (24” WHEELS) LADIes’ / PINK /
sINgLe-sPeeD / 3-sPeeD
HAWAII 1/3i LADIes’ / PINK / sINgLe-sPeeD / 3-sPeeD
HAWAII 1/3i LADIes’ / MINt / sINgLe-sPeeD / 3-sPeeD
Classic Hi-Ten Steel Frame •
Shimano Single-Speed or
Nexus Internal 3-Speed with
Coaster Brake • Revo Twist
Shifter (3-Speed) • 26”x 2.125”
Blossom Trail Floral Tires
HAWAII
HAWAII 1/3i LADIes’ / BABY BLUe / sINgLe-sPeeD / 3-sPeeD HAWAII 1/3i (24” WHEELS) LADIes’ / BABY BLUe /
sINgLe-sPeeD / 3-sPeeD
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CRUISER CUSTOM 1 LADIes’ / tUrQUoIse / sINgLe-sPeeD
CRUISER CUSTOM 1 LADIes’ / orANge / sINgLe-sPeeD
Classic Steel Frame • Single-Speed with Coaster Brake •
Painted Alloy Rims • Cream 26”x 2.125” RetroRunner Tires
CRUISER CUSTOM
CRUISER CUSTOM 1 LADIes’ / oLIVe / sINgLe-sPeeD
CRUISER 1 MeN’s / sILVer / sINgLe-sPeeD
CRUISER 1 MeN’s / BLACK / sINgLe-sPeeD
CRUISER 1 LADIes’ / PINK PeArL / sINgLe-sPeeD
CRUISER 1 LADIes’ / MINt PeArL / sINgLe-sPeeD
Classic Steel Frame • Single-Speed with Coaster Brake •
Alloy Rims • 26”x 2.125” Classic Knobby Tires
CRUISER
101 I C
RU
ISE
R / C
RU
ISE
R
MODEL
DR
IVE
TRA
INB
RAK
ING
SEA
TIN
GC
ON
TRO
LSFR
AM
ESE
TW
HE
ELS
ET
FRAME
COLOR
FORK
HEADSET
BOTTOM BRACKET
RIMS
SPOKES
FRONT HUB
REAR HUB
TIRES
CRANKSET
PEDALS
SHIFTERS
FRONT DERAILLEUR
REAR DERAILLEUR
CASSETTE/REAR COG
CHAIN
BRAKE
LEVERS
SADDLE
SEATPOST
HANDLEBAR
RATROD 3i ALLOY
Stream Ride 7005 Alloy
Men’s: Black
Electra Custom Alloy 3-Piece
N/A
N/A
Electra Low Profile w/Double-Coil Springs
Electra Bullhorn
Electra RatRod Leather
Painted Fenders, Dice Valve Caps, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware
Steel Unicrown
1” Steel Threaded
Sealed Cartridge
Painted Alloy
14 Gauge Stainless Steel/Brass Nipples
Alloy 36h
Shimano Nexus 3-Speed Internal w/Coaster Brake 36h
Electra Hotster 26”x 2.125”
Electra Retro
Shimano Revo 3-Speed Twist w/Optical Gear Display
22T
KMC 410
Shimano Coaster
N/A
Classic Alloy Pillar
Polished Alloy Classic
7005 Alloy w/Hydroformed Top Tube
Ghostrider: Black Rat Fink: Metal Flake Green
Ghostrider: Electra Custom Alloy 3-Piece; Rat Fink: Custom Tubular Steel 3-Piece
N/A
N/A
Ghostrider: Electra Low Profile w/Double-Coil Springs Rat Fink: Electra Flame Bucket w/Double-Coil Springs
Ghostrider: Electra Fat Boy Rat Fink: Electra Ape Hanger
Ghostrider: Electra Custom Rat Fink: Electra Rat Fink
Both Models Include: Painted Stubby Rear Fender, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware Rat Fink: Dice Valve Caps
GHOSTRIDER 3i/ RAT FINK 3i
Extra Long Triple Clamp Steel
1 1/8” Steel Threadless
Sealed Cartridge
Ghostrider: Polished AlloyRat Fink: Painted Alloy
14 Gauge Stainless Steel/Brass Nipples
Alloy 36h
Shimano Nexus 3-Speed Internal 36h
Electra Fatti-O 24’’x 3”
Electra Retro
Shimano Revo 3-Speed Twist w/Optical Gear Display
22T
KMC 410
Shimano Coaster
N/A
Classic Alloy Pillar
Threadless 4-Bolt
Boomerang Hi-Ten Steel
Ladies’: Black
Classic Steel One Piece
N/A
N/A
Electra Comfort w/Double-Coil Springs
Electra Bullhorn
Electra Betty
Painted Fenders, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware
BETTY 1 (24”)
Steel Unicrown
1” Steel Threaded
9-PC Loose Ball
Painted Alloy
14 Gauge Stainless Steel/Brass Nipples
Alloy 36h
Shimano Coaster 36h
Electra Hotster Whitewall 24”x 2.125”
Deluxe Block
N/A
22T
KMC 410
Shimano Coaster
N/A
Classic Steel Pillar
Alloy Classic
BULLET TANK 3iMODELS
7005 Alloy w/Hydroformed Bullet Tank
Flying Sue: Black/Silver Indy: Red Punk: Matte Black Vince: Black
Electra Custom Alloy 3-Piece
N/A
N/A
Electra Low Profile w/Double-Coil Springs
Flying Sue/Vince: Electra BullhornIndy: Electra CaféPunk: Electra Moto
Hand-StitchedPunk: Electra Punk
All Models: Alloy Fender Stays, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware Indy/Vince: Painted Fenders, Flying Sue/Punk: Painted Stubby Rear Fender, Flying Sue: Bullet Valve Caps
Indy/Vince: Steel Unicrown w/Classic Fork Struts; Flying Sue/Punk: Steel Unicrown Straight Blade
Indy/Vince: 1” Steel Threaded Flying Sue/Punk: 1” Threadless
Sealed Cartridge
Painted Alloy
14 Gauge Stainless Steel/Brass Nipples (Powdercoated on Flying Sue and Punk)
Alloy 36h
Shimano Nexus 3-Speed Internal w/Coaster Brake 36h
Indy/Vince: Electra Vintage Diamond 26”x 2.35”; Flying Sue/Punk: Electra Fatti-O 24”x 3”
Electra RetroPunk: Full Alloy
Shimano Revo 3-Speed Twist w/Optical Gear Display
22T
KMC 410
Shimano Coaster
N/A
Classic Alloy Pillar
Indy/Vince: Polished Alloy Classic, Flying Sue/Punk: Threadless 4-Bolt
RATROD 1/3i*
Stream Ride Hi-Ten Steel
Men’s: Matte Black
Classic Steel One Piece
N/A
N/A
Electra Comfort w/Double-Coil Springs
Electra Bullhorn
Electra RatRod Flame
Painted Fenders, Dice Valve Caps, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware
*also available in 24” (as one-speed only)
Steel Unicrown
1” Steel Threaded
9-PC Loose Ball
Painted Alloy
14 Gauge Stainless Steel/Brass Nipples
Alloy 36h
1: Shimano Coaster 36h 3i: Shimano Nexus 3-Speed Internal w/ Coaster Brake 36h
26”: Hotster 26”x 2.125” 24”: Strat-O-Balloon 24”x 2.125”
Deluxe Block
1: N/A 3i: Shimano Revo 3-Speed Twist w/Optical Gear Display
22T
KMC 410
Shimano Coaster
N/A
Classic Steel Pillar
Alloy Classic
7005 Alloy w/Hydroformed Top Tube
Boney Finger: Orange/Cream Hellbilly: Hot Red Straight 8: Satin Black
Electra Custom Alloy 3-Piece
N/A
N/A
Electra Low Profile w/Double-Coil Springs
Boney Finger/Hellbilly: Electra Moto Straight 8: Electra Flat Track
Boney Finger/Straight 8: Electra Custom Hellbilly: Electra Hellbilly
All Models Include: Painted Stubby Rear Fender, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware Hellbilly: Bar-End & Saddle Tassles; Straight 8: Checker Rear Rim, 8-Ball Valve Caps
MOTO 3i MODELS
Steel Unicrown Straight Blade
1 1/8” Steel Threadless
Sealed Cartridge
Painted Alloy
14 Gauge Stainless Steel/Brass Nipples (Powdercoated on Straight 8)
Alloy 36h
Shimano Nexus 3-Speed Internal w/Coaster Brake 36h
Electra Fatti-O 24’’x 3”
Boney Finger/Hellbilly: Electra Retro; Straight 8: Alloy Platform
Shimano Revo 3-Speed Twist w/Optical Gear Display
22T
KMC 410
Shimano Coaster
N/A
Classic Alloy Pillar
Threadless 4-Bolt
DELIVERY 3i
6061-T6 Alloy w/ Wooden Tank Plate
Men’s: Matte Silver, Chicago Grey
Electra Custom Alloy 3-Piece
N/A
N/A
Electra Low Profile w/Double-Coil Springs
Electra Café
Electra Wooden
Painted Fenders, Painted Alloy Front Tray with Wood Slats, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware, Spinner Bell
Steel Unicrown
1” Steel Threaded
Sealed Cartridge
ExPainted Alloy
14 Gauge Stainless Steel/Brass Nipples
Shimano Nexus HB-IM40 w/Roller Brake Alloy 36h
Shimano Nexus 3-Speed Internal w/Coaster Brake 36h
Vintage Diamond Balloon 26”x 2.35”
Electra Retro
Shimano Revo 3-Speed Twist w/Optical Gear Display
22T
KMC 410 Rustproof
Front: Shimano BR-IM41 RollerRear: Shimano Coaster
Alloy
Classic Alloy Pillar
Polished Alloy Classic
6061-T6 Alloy
Men’s: White
Alloy 3-Piece w/Double Chainguides
N/A
Shimano Acera
Embossed Low Profile w/Double-Coil Springs
Electra Café
Kraton
Painted Alloy Front Tray with Wood Slats, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware
DELIVERY 8D
Steel Unicrown Straight Blade
1 1/8” Steel Threadless
Sealed Cartridge
Painted Alloy
14 Gauge Stainless Steel/Brass Nipples
Alloy 36h Disc
Alloy 36h Disc Cassette
Schwalbe Fat Frank 26”x 2.35”
Alloy Body/Resin Cage
Shimano Acera 8-Speed Rapidfire Plus Trigger
Shimano 11-32T Cassette
KMC 410
Mechanical Disc
Alloy
Alloy
Alloy Threadless
SPARKER SPECIAL 3i
Classic 7005 Alloy
Men’s: Black, White, Silver Satin
Electra Custom Alloy 3-Piece
N/A
N/A
Perforated Low Profile w/Double-Coil Springs
Electra Flat Bullhorn
Electra Custom
Painted Stubby Rear Fender, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware
Steel Unicrown Straight Blade
1” Steel Threaded
Sealed Cartridge
Painted Alloy
14 Gauge Stainless Steel/Brass Nipples
Alloy 36h
Shimano Nexus 3-Speed Internal w/Coaster Brake 36h
Front: RetroRunner 26”x 2.125” Rear: Fatti-O 24”x 3”
Alloy Cage w/Rubber Inserts
Shimano Revo 3-Speed Twist w/Optical Gear Display
22T
KMC 410
Shimano Coaster
N/A
Classic Alloy Pillar
Alloy ClassicSTEM
GRIPS
SPECIAL FEATURES
MODELS
Boomerang Hi-Ten Steel
Various, Refer to Catalog Page
Classic Steel One Piece
N/A
N/A
Comfort with Matching Design w/Double-Coil Springs
Electra Café
Various, Coordinated to Bike
All Models Include Painted Fenders, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware & Bell. Some Models Include Alloy Rack or Tray, Wicker Basket, Custom Valve Caps, Bar-End & Saddle Tassles. *Refer To Catalog Page For Details
Steel Unicrown (some models w/Classic Fork Struts*)
1” Steel Threaded
9-PC Loose Ball
Painted Alloy
14 Gauge Stainless Steel/Brass Nipples (some models with powdercoat finish*)
Alloy 36h
Shimano Nexus 3-Speed Internal 36h
RetroRunner, Blossom Trail or Hotster* 26”x 2.125”; Daisy 24”: RetroRunner 24”x 2.125”
Electra Retro
Shimano Revo 3-Speed Twist w/Optical Gear Display
22T
KMC 410
Shimano Coaster
N/A
Classic Steel Pillar
Alloy Classic
LADIES’ FASHION 3i
DR
IVE
TRA
INB
RAK
ING
SEA
TIN
GC
ON
TRO
LSFR
AM
ESE
TW
HE
ELS
ET
Stream Ride Hi-Ten Steel
Various, Refer to Catalog Page
Classic Steel One Piece
N/A
N/A
RatRod/Rat Fink/Super 72: Electra Kids w/Double-Coil Springs; Hawaii: Electra Kids w/Elastomer Springs
Electra Kids Cruiser Bar
RatRod/Hawaii: Electra KratonRat Fink: Electra Rat FinkSuper 72: Electra Super 72
All Models: Painted Fenders, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware; Super 72: Matching Bell
KIDS’ 20” KIDS’ 16”
Stream Ride Hi-Ten Steel
Mini Rod Boys’: Black, Red Hawaii Girls’: Pink, Baby Blue
Classic Steel One Piece
N/A
N/A
Electra Kids Comfort w/Elastomer Springs and Flame Design (Mini Rod) or Hawaii Design (Girls’)
Electra Kids Cruiser Bar
Electra Kraton
Painted Fenders, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware
FRAME
COLOR
CRANKSET
FRONT DERAILLEUR
REAR DERAILLEUR
SADDLE
HANDLEBAR
GRIPS
SPECIAL FEATURES
MODEL
Specifications and availability are subject to change without notice.
Comfort Kraton
Steel Unicrown Steel Unicrown FORK
1” Steel Threaded 1” Steel Threaded HEADSET
9-PC Loose Ball 9-PC Loose Ball BOTTOM BRACKET
Super 72 Boys’, Hawaii: Alloy; RatRod, Rat Fink, Betty, Super 72 Girls’: Painted Alloy
Mini Rod: Painted Alloy Hawaii: Alloy
RIMS
14 Gauge Stainless Steel/Brass Nipples
14 Gauge Stainless Steel/Brass Nipples
SPOKES
Alloy 36h Alloy 36h FRONT HUB
Coaster 36h Coaster 28h REAR HUB
RatRod/Rat Fink/Super 72: Hotster 20”x 2.125”; Hawaii: Blossom Trail 20”x 2.125”
Mini Rod: Hotster 16”x 2.125” Hawaii: Blossom Trail 16”x 2.125”
TIRES
Resin Resin PEDALS
N/A N/A SHIFTERS
20T 18T CASSETTE/REAR COG
KMC 410 KMC 410 CHAIN
Coaster Coaster BRAKE
N/A N/A LEVERS
Classsic Steel Pillar Classsic Steel Pillar SEATPOST
Alloy Alloy STEM
CRUISER CUSTOM 1
Ladies’: Orange, Olive, Turquoise
Classic Steel One Piece
N/A
N/A
Electra Comfort w/Double-Coil Springs
Electra Bullhorn
Hand-Stitched
Integrated Kickstand
Classic Hi-Ten Steel
Steel Unicrown
1” Steel Threaded
9-PC Loose Ball
Painted Alloy
14 Gauge Stainless Steel/Brass Nipples
Steel 36h
Coaster 36h
RetroRunner Cream 26”x 2.125”
Deluxe Block
N/A
22T
KMC 410
Coaster
N/A
Classic Steel Pillar
Alloy Classic
Classic 7005 Aluminum
Men’s: Navy/Cream Ladies’: Aqua/Cream
Electra Custom Alloy 3-Piece
N/A
N/A
Electra Low Profile w/Double-Coil Springs
Electra Bullhorn
Hand-Stitched
Alloy Rear Rack, Painted Fenders, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware
SUPER DELUXE 3i
Steel Unicrown w/Classic Fork Struts
1” Steel Threaded
Sealed Cartridge
Painted Alloy
14 Gauge Stainless Steel/Brass Nipples
Alloy 36h
Shimano Nexus 3-Speed Internal w/Coaster Brake 36h
RetroRunner 26”x 2.125”
Electra Retro
Shimano Revo 3-Speed Twist w/Optical Gear Display
22T
KMC 410
Shimano Coaster
N/A
Classic Alloy Pillar
Alloy Classic
Classic 7005 Aluminum
Men’s: Silver Metallic, Black Satin Ladies’: Orange, Blue (1); Mint, Lavender (7D); Green, Pink (3i)
Electra Custom Alloy 3-Piece
N/A
1/3i: N/A; 7D: Shimano Tourney TX-31
Electra Comfort w/Elastomer Springs
Electra Bullhorn
Comfort Kraton
Painted Fenders (Ladies’), Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware
COASTER 1/3i/7D
Steel Unicrown
1” Steel Threaded
Sealed Cartridge
Alloy
14 Gauge Stainless Steel/Brass Nipples
Alloy 36h
1: Shimano Coaster 36h; 7D: Alloy 36h; 3i: Shimano Nexus 3-Speed Internal w/Coaster Brake 36h
RetroRunner 26”x 2.125”
Resin Barefoot
1: N/A; 7D: Shimano Revo 7-Speed Twist w/Optical Display; 3i: Shimano Revo 3-Speed Twist w/Optical Display
1/3i: 22T 7D: Shimano 14-28T
1/3i: KMC 410 KMC 410 7D: KMC Z51 KMC 4101/3i: Coaster 7D: Alloy Linear Pull
1/3i: N/A; 7D: Alloy
Classic Alloy Pillar
Alloy Classic
DELUXE RELIC 3i
Classic Hi-Ten Steel
Men’s: Candy Red/White Ladies’: Candy Red/White Men’s Relic: Relic Red/Cream
Classic Steel One Piece
N/A
N/A
Electra Comfort w/Double-Coil Springs
Electra Bullhorn
Deluxe: Comfort Kraton Deluxe Relic: Hand-Stitched
Painted Fenders, Integrated Kickstand, and Stainless Steel and Anti-Rust Hardware
DELUXE 3i/
Steel Unicrown w/Classic Fork Struts
1” Steel Threaded
9-PC Loose Ball
Deluxe: Alloy Deluxe Relic: Painted Alloy
14 Gauge Stainless Steel/Brass Nipples
Alloy 36H
Shimano Nexus 3-Speed Internal w/Coaster Brake 36h
RetroRunner 26”x 2.125”
Deluxe Block
Shimano Revo 3-Speed Twist w/Optical Gear Display
22T
KMC 410
Shimano Coaster
N/A
Classic Alloy Pillar
Alloy Classic
(26”/24”)HAWAII 1/3i
Classic Hi-Ten Steel Classic 7005 Aluminum
Ladies’: Emerald, Lilac Pearl, Olive, Cornflower
Electra Custom Alloy 3-Piece
N/A
N/A
Electra Comfortw/Elastomer Springs and Hawaii Design
Electra Café
Electra Hawaii
Painted Fenders, Integrated Kickstand, Stainless Steel and Anti-Rust Hardware, Hawaii Handlebar Flower
26” Ladies’: Mint, Pink, Red,Baby Blue 24” Ladies’: Pink, Baby Blue
Classic Steel One Piece
N/A
N/A
Electra Comfort w/Elastomer Springs
Electra Café
Comfort Kraton
Painted Fenders, Integrated Kickstand, Stainless Steel and Anti-Rust Hardware, Hawaii Design Saddle
HAWAII CUSTOM 3i
Steel UnicrownSteel Unicrown
1” Steel Threaded1” Steel Threaded
Sealed Cartridge 9-PC Loose Ball
Painted AlloyAlloy
14 Gauge Stainless Steel/Brass Nipples
14 Gauge Stainless Steel/Brass Nipples
Alloy 36hAlloy 36h
Shimano Nexus 3-Speed Internal w/Coaster Brake 36h
1: Shimano Coaster 36h 3i: Shimano Nexus 3-Speed Internal w/Coaster Brake
Blossom Trail 26”x 2.125” 26”: Blossom Trail 26”x 2.125” 24”: Blossom Trail 24”x 2.125”
Deluxe BlockDeluxe Block
Shimano Revo 3-Speed Twist w/Optical Gear Display
1: N/A 3i: Shimano Revo 3-Speed Twist w/Optical Gear Display
22T22T
KMC 410KMC 410
Shimano CoasterCoaster
N/AN/A
Classic Alloy PillarClassic Steel Pillar
Alloy ClassicAlloy Classic
CRUISER 1
Classic Hi-Ten Steel
Men’s: Black Satin, Silver Ladies’: Pearl Mint, Pink Pearl
Classic Steel One Piece
N/A
N/A
Electra Comfort w/Coil Springs
Electra Bullhorn
Integrated Kickstand
Steel Unicrown
1” Steel Threaded
9-PC Loose Ball
Alloy
14 Gauge Stainless Steel/Brass Nipples
Steel 36h
Coaster 36h
Classic Knobby 26”x 2.125”
Deluxe Block
N/A
22T
KMC 410
Coaster
N/A
Classic Steel Pillar
Alloy Classic
TANDEM 3i
Classic 6061-T6 Alloy Tandem
Hellbetty: Hot Red Swing: Black
Electra Custom Alloy 3-Piece
N/A
N/A
Hellbetty: Electra Low Profile w/Double-Coil Springs Swing: Comfort w/Double-Coil Springs
F: Electra Café R: Electra Custom Tandem
Hellbilly: Electra Hellbilly Swing: Electra Kraton
Alloy Kickstand, and Stainless Steel and Anti-Rust Hardware
Chromoly Unicrown
1 1/8” Steel Threaded
Sealed Cartridge
Hellbetty: Painted Alloy Swing: Alloy
14 Gauge Stainless Steel/Brass Nipples
Shimano Nexus BR-IM40 w/ Roller Brake Alloy 36H
Shimano Nexus 3-Speed Internal w/Freewheel 36h
Hellbetty: F: Hotster Flame 26”x 2.125” R: Fatti-O 24”x 3.0”; Swing: RetroRunner 6”x 2.125”
Hellbetty: Electra Retro Swing: Deluxe Block
Shimano Revo 3-Speed Twist w/Optical Gear Display
22T
KMC 410
Front and Rear: Shimano BR-IM41 Roller
Alloy
Classic Alloy Pillar
Polished Alloy Classic
HELLBETTY/SWING
V O L U N T E E R
To Brigida, nursing is an incredibly rewarding job, but she’s
quick to admit it’s not always easy. “You’re dealing with parents
and families in a highly stressful situation, while trying to
maintain the life of a very sick child,” she shares, talking about
the challenges of her job. “But the kids who recover and come back and look wonderful that’s when you know you really did something great,” says Brigida. Looking up, she flashes the
broad, comforting smile—the kind of smile that’s bound to make a sick child
feel just a tiny bit better.
Brigida Martinez believes that every
person has something great to offer.
Something that makes them special,
makes them valuable or makes them
important. “Everyone in the world,”
says the soft-spoken, 34-year-old
with understanding eyes and the
type of big, beautiful smile you can’t
help but smile back at.
Brigida’s “something” is nursing.
In her twenties, a love of the ocean
brought Brigida from the Midwest to
California as a traveling nurse, where
she found employment at hospitals
from Santa Maria to San Diego. “Ever
since I was a kid, I wanted to travel
and see the world,” says Brigida.
Through nursing, Brigida has been
able to see the world in a way she
probably never imagined. As a
volunteer nurse with the charitable
organization International Children’s
Heart Foundation (ICHF), Brigida has
traveled to developing countries with
a team of medical professionals—
from nurses to surgeons—that
operates on children with congenital
heart defects who might otherwise
perish from lack of resources and
sufficient care. Since 2007, Brigida
has made five medical-mission trips to
the Dominican Republic and Honduras.
Brigida gives up on trying to explain
the different types of heart defects
commonly found in her patients, and
instead draws an expert diagram of
a heart on a piece of notebook paper.
Giving an impromptu anatomy lesson,
she explains the differences between a
healthy heart and one with problems.
“This is a VSD—ventricular septal
defect,” she explains patiently, pointing
at the drawing,
“which means
there’s a hole in the
wall that separates
the right and
left ventricles.”
Cumbersome medical
terms roll off her tongue sounding so
sweet and friendly, it’s hard to believe
she’s speaking of life-threatening
illnesses, and easy to imagine how a
critically ill child might find comfort
in her voice alone.
As an RN in the pediatric intensive care unit at Rady Children’s
Hospital in San Diego, California, Brigida specializes in
cardiac surgery. “I work mostly with children who are born
with congenital heart defects, where the heart hasn’t developed
correctly,” she says.
These trips are not simply vacations hiding beneath the guise of philanthropy.
“We stay for two weeks and work the entire time—12-hour shifts, day or night,”
Brigida says. “On the missions I’ve been on, we usually do between 18 and 25
surgeries during the two weeks. That’s a lot.” Besides its immediate goal of
saving children’s lives, the ICHF hopes to bring the skills, technology
and knowledge needed to treat kids with congenital heart defects to
developing countries. “We try to train the hospital staff to be self-
sufficient,” explains Brigida. B R I G I D A M A R T I N E Z , 3 4
NURSE
WORLD TRAVELER
VOLUNTEER, INTERNATIONAL CHILDREN’S HEART FOUNDATION
www.babyheart.org
107
I KID
S’
Designed to accommodate a wide range of sizes and help maintain
a proper fit as kids grow, so they can enjoy their bike longer.
Kids’
ELECTRA QUALITY AND STYLE
SHRUNK TO PERFECTION
Grow up and listen up, slow down
and hurry up, eat square and
sit still—being a kid isn’t easy.
Luckily, riding an Electra kids’
bike is. The breeze, the freedom,
the unspoken right to high-tail it
through a mud puddle—it’s pure
escapism and a rite of passage
we honor with kid-friendly specs
and accessories. Electra’s Flat
Foot Technology® on all 20” bikes ensures a flat-foot stop and proper leg extension
while riding. Specially designed kid-sized saddles, handlebars and grips guarantee
perfect fit and our unique frame design offers the adjustability to accommodate
major growth spurts. All this adds up to a virtually whine-free ride.
Some perks for parents: long-lasting, rustproof stainless steel hardware; alloy
rims and front hubs; and thud-resistant steel chainguards and fenders. From the
16” Cruisers (with removable training wheels) to the 20” models, the thrill of riding
an Electra can start way before the first kiss.
When learning to ride a bike, Electra’s
signature Flat Foot Technology® makes a
big difference. It allows kids to put their
feet flat on the ground at any time and still
maintain proper leg extension while riding.
We figured, why not give kids more control
and confidence from the get-go?
20” KIDS’
FLAT FOOT TECHNOLOGY®
CRUISER KIDS’ 20”
SUPER 72 KIDS’ 1 (20” WHEELS)
SUPER 72 KIDS’ 1 (20” WHEELS) gIrLs’ / MetAL fLAKe orANge /
sINgLe-sPeeD
SUPER 72 KIDS’ 1 (20” WHEELS) gIrLs’ / MetAL fLAKe PUrPLe /
sINgLe-sPeeD
SUPER 72 KIDS’ 1 (20” WHEELS) BoYs’ / MetAL fLAKe BLUe /
sINgLe-sPeeD
Cruiser Hi-Ten Steel Frame • Single-Speed with Coaster Brake • Alloy Rims, Front Hub
and Seat Clamp • Alloy Stem and Kickstand • 20”x 2.125” Blossom Trail Tires (Hawaii)
or 20”x 2.125” Hotster Tires (Super 72, RatRod, Betty, Rat Fink)
Lets kids be kids and enjoy all the quality and design
details of our adult bikes, plus the benefits of Electra’s
Flat Foot Technology®. Hawaii, RatRod and Rat Fink
models are made to match the adult versions.
RAT FINK KIDS’ 1 (20” WHEELS) BoYs’ / MetAL fLAKe greeN /
sINgLe-sPeeD
RATROD KIDS’ 1 (20” WHEELS)
BETTY KIDS’ 1 (20” WHEELS) gIrLs’ / BLACK / sINgLe-sPeeD
HAWAII KIDS’ 1 (20” WHEELS) gIrLs’ / BABY BLUe / sINgLe-sPeeD
HAWAII KIDS’ 1 (20” WHEELS) gIrLs’ / PINK / sINgLe-sPeeD
Rat Fink name and device are registered
trademarks of Ed “Big Daddy” Roth, Inc. © 2009
109
I KID
S’ / C
RU
ISE
R 2
0”
TOWNIE KIDS’ 20”
TOWNIE KIDS’ 7D (20” WHEELS) BoYs’ / BLACK steNCIL / 7-sPeeD
TOWNIE KIDS’ 7D (20” WHEELS) gIrLs’ / greeN BLossoM / 7-sPeeD
TOWNIE KIDS’ 1 (20” WHEELS) BoYs’ / greY steNCIL / sINgLe-sPeeD
TOWNIE KIDS’ 1 (20” WHEELS) gIrLs’ / CreAM BLossoM / sINgLe-sPeeD
KIDS’ 1: Lightweight 6061-T6 Aluminum Frame • Single-Speed with Coaster Brake • Alloy
Crank and Sealed Cartridge Bottom Bracket • Alloy Rims, Seatpost and Handlebar • Q/R Seat
Clamp • 20”x 2.125” Semi-Slick Street Tires
KIDS’ 7D: Lightweight 6061-T6 Aluminum Frame • Shimano TX-31 7-Speed • Shimano Revo
Twist Shift • Linear-Pull Brakes • Alloy Crank and Sealed Cartridge Bottom Bracket • Alloy
Rims, Seatpost and Handlebar • Q/R Seat Clamp • 20”x 2.125” Semi-Slick Street Tires
Modern Electra style and all the benefits of Flat Foot Technology®
in a lightweight aluminum offering, plus a 7-speed option.
110
I KID
S’ /
TO
WN
IE 2
0”
CRUISER KIDS’ 16”
HAWAII KIDS’ 1 (16” WHEELS) gIrLs’ / BABY BLUe /
sINgLe-sPeeD
HAWAII KIDS’ 1 (16” WHEELS) gIrLs’ / PINK /
sINgLe-sPeeD
MINI ROD KIDS’ 1 (16” WHEELS) BoYs’ / BLACK /
sINgLe-sPeeD
MINI ROD KIDS’ 1 (16” WHEELS) BoYs’ / reD /
sINgLe-sPeeD
Cruiser Hi-Ten Steel Frame • Single-Speed with Coaster Brake • Alloy Rims,
Front Hub, Seat Clamp and Stem • Training Wheels • 16”x 2.125” Blossom Trail
Tires (Hawaii) or 16”x 2.125” Hotster Tires (Mini Rod)
111 I KID
S’ / C
RU
ISE
R 16
”
Our passion for bicycles doesn’t stop at the bicycle.
Our parts and accessories undergo equal design
scrutiny and near obsessive attention to detail.
Which means we’re producing some of the most
unique and extraordinary bicycle parts and acces-
sories available. True, our bikes are nicely outfitted
to begin with, but why not showcase your personal
style at every turn? Why not an extra bell or whistle,
an upgraded component, more gearing options, a
jersey to advertise your allegiance to cutting-edge
style? From functional to frivolous, casual to custom,
each Electra accessory has been designed to
complement and seamlessly integrate into Cruisers,
Amsterdams, Townies and our new Ticinos. Electra
proudly partners with some of the world’s best
manufacturers and combines exclusive, proprietary
designs with only the highest quality materials and
workmanship. The result? See for yourself at an
authorized Electra retailer or explore your options
on electrabike.com.
113 I P
AR
TS
& A
CC
ES
SO
RIE
S
parts and
accessories
karma#328614
Huli Huli#328624 (Black)
Huli Huli#328625 (Cream)
Butterfly#328626
Navy#328623
Om#328648
Super 72#328652 (Purple)
Super 72#328653 (Pink)
Super 72#328650 (Blue)
Super 72#328651 (Orange)
rOSe tattOO#328604
eigHt Ball#328609
DaiSy Blue#328613
DaiSy#328612
rat fiNk#328611
Dice#328606
Skull#328610
Hawaii#328603
electra lOve#328608
rOyale#328605
SuNflOwer#328622
amSterDam#328619
tOwNie#328607
i lOve my Bike#328627 (Pink)
i lOve my Bike#328621 (CP)
StreamriDe#328601
electra#328600
americaN flag#328416
Small cHrOme riNger#328417
SuperStarDiNg DONg#328617
pOlka DOtSDiNg DONg#328618
SweetHeartDiNg DONg#328616
fleurDiNg DONg#328660
i lOve my Bike#328620 (Black)
Surf#328649
JeNNy#328647
girarD maDONNa#328654
girarD tree Of life#328656
girarD circleS#328670
girarD la fONDa Del SOl#328669
girarD quatrefOil#328671
SpiNNer#328646
BraSS DOmeHandlebar Clamp#328664
BraSS DOme1 1/8" Threaded Stem Clamp#328666
eBc gear#328658 (CP)
BraSS DOme1" Threaded Stem Clamp#328665
eBc gear#328657 (Black)
BraSS DOme1 1/8" ThreadlessStem Clamp#328667
peacOck#328659
alumiNum DOmeHandlebar Clamp#328668
cHrOmeDiNg DONg#328269
BlaNc et NOirDiNg DONg#328615
BellS
StreamerS
geNuiNe leatHer StreamerS
(Black) #498276
(White) #498277
(Brown) #498278
(Light Brown) #498299
(Red) #498297OrBitDiNg DONg#328663 (Buttermilk)
OrBitDiNg DONg#328662 (Emerald)
OrBitDiNg DONg #328661 (Violet)
115 I P
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TS
& A
CC
ES
SO
RIE
S
valve capS
Hawaii#328262
Super 72#328272 (Purple)
DaiSy #328267
amSterDam#328277
girarD Butterfly#328264
Super 72#328270 (Blue)
JeNNy#328284
eigHt Ball#328279
girarDmaDONNa#328265
electra lOve#328275
rOSe tattOO#328274
eBc gear#328280
Skull#328261
Super 72#328271 (Orange)
Navy#328266
rOyale#328276
Butterfly#328263
Super 72#328273 (Pink)
DaiSy Blue#328268
Dice#328278
OrigiNal taN ergO-gripS#498577 1 Long, 1 Short
OrigiNal taN SaDDle#598577
viNtage BrOwN SaDDle#598549
viNtage BrOwN ergO-gripS#498534 2 Long#498535 1 Long, 1 Short
viNtage BrOwN tulip SaDDle(w/Embossed Tulips) #598550
viNtage BrOwN tulip ergO-gripS(w/Embossed Tulips)#498536 1 Long, 1 Short
HaNDleBar flOwerS
piNk rOSe#328628
purple rOSe#328634
miNt DaiSy#328629
reD SuNflOwer#328635
reD Hawaii#328630
cream rOSe#328637
Blue Hawaii#328631
piNk cHrySaNtHemum#328638
yellOw SuNflOwer#328633
lOtuS#328639
girarD la fONDa Del SOl SaDDle(w/Embossed Sun)#598583
SaDDleS aND gripS
girarD maDONNa SaDDle#598579 (Blue)
girarD maDONNa ergO-gripS(Blue)#498579 1 Long, 1 Short
girarD quatrefOil SaDDle#598584
girarD quatrefOil ergO-gripS#498582 1 Long, 1 Short
girarD tree Of life SaDDle #598581 (White)
girarD tree Of life ergO-gripS(White)#498581 1 Long, 1 Short
Dice#328245
Skull#328247
rOcket#328259 (Black)
rOcket#328260 (Silver)
eigHt Ball#328244
acOrN Nut valve cap
#328253 (Red)
#328252 (Silver)
#328251 (Black)
Bullet#328246
rOcket#328257 (Blue)
rOcket#328258 (Red)
#328256 (Brown)
#328255 (Gold)
#328254 (Blue)
BuBBle valve capS
wHite SaDDle#598498
leOparD SaDDle(Faux Fur)#598541
SpOrt SaDDle(Black)#598561
Xl Black SaDDle(Black Elastomer Spring )#598542
viNtage BrOwN SaDDle#598551
Hawaii SaDDle(Black w/Full Flower)#598552
leOparD ergO-gripS(Faux Fur)#498559 1 Long, 1 Short#498560 2 Long
Black SaDDle#598494
Black ergO-gripS#498558 2 Long #498557 1 Long, 1 Short
wHite ergO-gripS#498562 2 Long
#498561 1 Long, 1 Short
leOparD gripS(Faux Fur)#498347 2 Long
SpOrt gripS#498580 2 Long
Black kratON DOuBle DeNSity gripS#498540 1 Long, 1 Short
viNtage BrOwN ergO-gripS#498534 2 Long#498549 2 Short#498535 1 Long, 1 Short
Hawaii ergO-gripS(Black w/Flowers)#498555 1 Long, 1 Short#498556 2 Long
Hawaii gripS(Black w/Flowers)#498538 2 Long
Betty flame gripS(White w/Pink Flames)#498284 2 Long
Betty flame gripS(White w/Purple Flames)#498566 2 Long
ratrOD flame gripS(Black w/Red Flames)#498283 2 Long
ratrOD flame SaDDle(Black w/Red Flames)#598460
Betty flame SaDDle(White w/Pink Flames)#598459
Betty flame SaDDle(White w/Purple Flames)#598566
Dirty flame gripS(Black w/Embossed Flames)#498286 2 Long
Betty flame gripS(Black w/Pink Flames)#498567 2 Long
rat fiNk gripS(Black w/Green Flames)#498311 2 Long
Betty flame SaDDle(Black w/Pink Flames)#598567
rat fiNk Bucket SaDDle(Black w/Rat Fink Logo)#598503
Dirty flame Bucket SaDDle(Black w/Embossed Flames)#598493
Hawaii gripS(Black w/Flowers)#498538 2 Long
Hawaii SaDDle(Black w/Flowers)#598552
Hawaii gripS(Brown w/Flowers)#498539 2 Long
Hawaii SaDDle(Brown w/Flowers)#598553
Hawaii gripS(White w/Flowers)#498565 2 Long
Hawaii SaDDle(White w/Flowers)#598565
caNDy gripS(Glossy Multi-Striped)#498530 2 Long
DaiSy gripS(Embossed Stripes)#498344 1 Long, 1 Short
leOparD gripS(Faux Fur)#498347 2 Long
caNDy SaDDle(Glossy Multi-Striped)#598545
leOparD SaDDle(Faux Fur)#598537
DaiSy SaDDle(White w/Embossed Flowersand Stripes)#598539
SaDDleS aND gripS
karma gripS(Black/Embossed)#498569 2 Long
gypSy gripS(Cream w/Red Stitches)#498542 2 Long
ratrOD leatHer gripS(Tan w/Stitches)#498346 1 Long, 1 Short
HellBilly gripS(Black w/Stitches)#498345 1 Long, 1 Short
HellBilly Xl SaDDle(Black w/Stitched Back and Embossed Top)#598535
ratrOD leatHer Xl SaDDle(Tan w/Stitched Back and Embroidered Top)#598536
cOmfOrt kratON gripS(Black)#498253 2 Long
fiNger grOOve gripS(Blue w/Sparkle)#498307 2 Long
fiNger grOOve gripS(Black)#498271 2 Long
fiNger grOOve gripS(Clear w/Sparkle)#498272 2 Long
fiNger grOOve gripS(Red w/Sparkle)#498306 2 Long
SweetHeart gripS(Glossy Pink)#498531 2 Long
Surf gripS(Glossy Brown w/Stripes)#498572 2 Long
JeNNy gripS(White w/Stripes)#498570 2 Long
gigi gripS(Cream w/Quilted Pattern)#498568 2 Long
SweetHeart SaDDle(Glossy Pink)#598546
Surf SaDDle(Glossy Brown w/Stripes)#598572
JeNNy SaDDle(White w/Flowers)#598570
gigi SaDDle(Cream w/Quilted Top)#598568
karma SaDDle(Black w/Stitched Back and Embossed Top)#598569
puNk gripS(1 Plaid and 1 Black w/Zipper)#498537 2 Long
Huli Huli gripS(Cream)#498551 2 Long
puNk SaDDle(Black w/Plaid, Chain and Studs)#598554
Butterfly gripS(White)#498552 2 Long
Butterfly SaDDle(Black w/White)#598564
Huli Huli gripS(Black)#498550 2 Long
Huli Huli SaDDle(Black)#598562
Huli Huli SaDDle(Brown w/Cream)#598563
macHiNe gripS(CP)#498257 2 Long
Skull gripS(CP/Black)#498259 2 Long
tOrpeDO gripS(Black/Grey) #498269 2 Long
DiamOND gripS(White w/Pink Stitches)#498285 2 Long
DiamOND gripS(Black w/White Stitches)#498525 2 Long
DiamOND gripS(Black w/Red Stitches)#498524 2 Long
carBON/cHrOme gripS(CP/Carbon Look)#498258 2 Long
cHrOme/fOam gripS(CP/Black)#498256 2 Long
mOre gripS
wOOD gripS(Natural Wood)#498553 2 Long
Dark wOOD ergO-gripS(Natural Wood)#498554 2 Long
gypSy SaDDle(Cream w/Stitched Back and Embossed Top)#598558
Om gripS(Brown)#498571 2 Long
Om SaDDle(Brown w/Stitched Back and Embossed Top)#598571
SaDDleS aND gripS117
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Super 72 gripS(Blue)#498573 2 Long
Super 72 gripS(Orange)#498574 2 Long
BlOSSOm girlS' SaDDle(Cream)#598557
SteNcil BOyS' SaDDle(Black)#598556
Hawaii girlS’ SaDDle(Black w/Flowers)#598533
ratrOD BOyS’ SaDDle(Black w/Flames)#598534
kiDS' SaDDleS aND gripS
cOmfOrt Xl SaDDle(Black)#598540
Sparker Special Xl SaDDle(Black Perforated)#598555
twO tONeSaDDle(Black/White)#598408
cOmfOrtSaDDle(Black)#598412
DiamOND SaDDle(Black)#598456
Super 72 gripS(Purple)#498575 2 Long
Super 72 gripS(Pink)#498576 2 Long
Super 72 SaDDle(Blue)#598573
Super 72 SaDDle(Orange)#598574
Super 72 SaDDle(Purple)#598575
Super 72 SaDDle(Pink)#598576
wicker BaSket w/gypSy liNer(Natural) #368770
wicker BaSket(Natural) #368742
20" kiDS' wicker BaSket(Natural) #368752
BaSketS
quick releaSe Mounts to Handlebar #368739 (Mount Only)
EASY TO MOUNT
q/r wire BaSket(White) #368421
q/r wicker BaSket(Natural) #368745
frONt mOuNt wicker BaSket w/remOvaBle tOte Bag(Natural) #368791*
Black SteelBaSket#368787
q/r wire BaSket(Black) #368422
q/r wire BaSket(Silver) #368740
q/r HaNDleBar Bag(Black) #378637
rear rack Bag(Black) #378636
Stem Mount Quick Release.
Silver StaiNleSS Steel BaSket #368746
wHite SteelBaSket #368769
Silver StaiNleSS Steel BaSket w/Black Bag#368768
Black Bag (ONly)Fits All Steel Baskets.#368771 (Not shown)
mOre SaDDleS tOwNie BagS
rear mOuNt wicker SaDDle BaSketS w/liNer(Natural) #368792
Rear Rack not Included.
Rear Rack not Included.
* Designed to Fit Forks w/Front Eyelets. Not Axle Mount. Adjustable to Fit: 24", 26" and 700c.
#378647 (Green)
#378648 (Black)
Designed to Fit Electra Alloy/Wood Front Tray#378644
cargO Net meSSeNger Bag
frONt tray meSSeNger Bag#378642
frONt tray SpiDerweB cargO Net#368790
Front Tray not Included.
Front Tray not Included.
Front Tray not Included.
allOy/wOOD frONt tray (Silver) #368776*
(Black) #368789*
* Designerd to Fit Forks w/Front Eyelets. Not Axle Mount. Adjustable to Fit: 26" and 700c.
c D
a B e f
g
allOy claSSic rack Men’sa) (Black) #368748B) (Silver) #368747c) (Polished) #368760
Ladies’a) (Black) #368750B) (Silver) #368751c) (Polished) #368761D) (White) #368749
allOy/wOOD rack Men’se) (Silver) #368782 Regularf) (Black) #368793 Regular g) (Silver) #368784 Wide (Black) #368795 Wide (Not shown)
Ladies’e) (Silver) #368783 Regularf) (Black) #368794 Regular g) (Silver) #368785 Wide (Black) #368796 Wide (Not shown)
leOparD cyliNDer (Faux Fur) For Handlebar/Seat #378633
Hawaii cyliNDer (Black w/Flowers) For Handlebar/Seat #378632
frONt trayS frONt tray iNSert
tOwNie frame BagS
cruiSer frame BagS
Black frame Bag(Rigid & Suspension Frames) Men'sDesigned to Fit Townie#378639
Black frame Bag(Rigid Frame) Ladies'Designed to Fit Townie#378640
Black frame Bag(Suspension Frame) Ladies'Designed to Fit Townie#378641
Black cyliNDer For Handlebar/Seat #378631
viNtage BrOwN cyliNDer For Handlebar/Seat#378638
leOparD frame Bag(Faux Fur) Ladies’#378628
Hawaii frame Bag(Black w/Flowers) Ladies’#378629
Black frame BagFits Straight Bar Men’s Cruiser Frame#378630
#378645 (Black) #378646 (Brown)
A Seatpost Clamp w/Rack Mounts is Required to Install these Racks on an Electra Cruiser. See Page 122.
• Durable Nylon Construction, Reflective Trim • Internal Padded Laptop Sleeve & Organizer Pockets• Fits Most Rear Racks, Folds Flat When Not in Use
cyliNDer BagS
rear rack eXpaNDaBle tOte BagS
cOllapSiBle paNNier
Rear Rack not Included.
Attachesto Side ofRear Rack.
Folds FlatWhen notin Use.
Collapsible, Folds Flat for Storage.
Rear Rack not Included.
cruiSer rackS
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Silver plaSticDesigned to Fit Townie#350029 (26")
Black plaSticDesigned to Fit Townie#350028 (26")
carBON fiBer plaSticDesigned to Fit Townie#350088 (26")
Hawaii plaSticDesigned to Fit Townie#350033 (26")
wHite alumiNumDesigned to Fit Townie#349686 (26")
matte Black alumiNumDesigned to Fit Townie#350101 (26")
Silver alumiNumDesigned to Fit Townie#350098 (26")#350104 (24")
Silver plaStic BallOON feNDerDesigned to Fit Townie Balloon Only#350100
Black plaStic BallOON feNDerDesigned to Fit Townie Balloon Only#350105
Silver allOy BallOON feNDerDesigned to Fit Townie Balloon Only#350106
matte Black allOy BallOON feNDerDesigned to Fit Townie Balloon Only#350107
StuBBy (cp) 26" Men’s#350077
retrO(CP, Fits Schwinn)26" Men’s #348603
(CP, Fits Schwinn) 26" Ladies’ #348604
tOwNie feNDer SetS
cruiSer feNDer SetS
ligHtS
tOwNie rackS
* Fits '06 and Later Models w/ 26" Wheels Only
wHite allOy rackDesigned to Fit Townie#368743 (26")
Silver allOy rackDesigned to Fit Townie#368428 (26")#368788 (24")#368759 (700c)
Black allOy rackDesigned to Fit Townie#368427 (26")#368758 (700c)
Black allOy rack#368763 Men’s#368765 Ladies’
pOliSHeD allOy rack#368764 Men’s#368766 Ladies’
amSterDam rackS
Surf rackS
carver Surf rack, lONgBOarD• Integrated Rear Rack• Fits Boards up
to 10 Feet#368431
carver Surf rack, SHOrtBOarDFits Boards up to 8 Feet#368430
eSSeNtial allOy(Painted Silver) 26" Men’s#350089*
(Painted Silver) 26" Ladies’#350090*
(Satin Black) 26" Men’s#350091*
(Painted White)26" Ladies’#350099*
electra (cp) 26" Men’s#350075*
26" Ladies’#350076*
tOwNie leD ligHt Set(Front and Rear)#388410
amSterDam/ tOwNieeurO rear feNDer ligHt#388415
rack Strap#368775
rack Strap
allOy tOwNie BarW: 650mm/R: 125mm#488523 (Polished Silver)#488524 (Black Sand)
allOy SpOrt lO-prOfile tOwNie BarW: 650mm/R: 115mm#488526 (Polished Silver)#488527 (Black Sand)
tOwNie tireS
cruiSer tireScruiSer HaNDleBarS
a cB
cBa
Street
A) Black 700 x 40c #688460
city B) Cream 700 x 40c #688461
Semi-Slick
C) Black 700 x 38c #688469
Semi-Slick
A) Black 26"x 2.0" #688466 Black 700 x 38c #688469 Black (Kids') 20"x 2.125" #688454 B) Whitewall 26"x 2.0" #688467 Whitewall (Kids') 20"x 2.125" #688455 C) Black w/Kevlar® & Reflective Stripe 26"x 2.0" #688468 Black w/Kevlar® & Reflective Stripe 700 x 38c #688470
claSSic kNOBBy
A) Whitewall 26"x 2.125" #688294 Whitewall 24"x 2.125" #688346 B) Black 26"x 2.125" #688300
Strat-O-BallOON
C) Whitewall 26"x 2.125" #688296 Whitewall 24"x 2.125" #688347 D) Black 26"x 2.125" #688299
fatti-O
E) Black 24"x 3.0" #688336 Black (Kids') 20"x 3.0" #688452 F) Whitewall 24"x 3.0" #688337
retrOruNNer
G) Black 26"x 2.125" #688329 H) Cream 26"x 2.125" #688473 I) Whitewall 26"x 2.125" #688330
BlOSSOm trail
J) Whitewall w/Flowers 26"x 2 .125" #688362 Whitewall w/Flowers (Kids') 20"x 2.125" #688476 K) Black w/Flowers 26"x 2.125" #688448 Black w/Flowers (Kids') 20"x 2.125" #688475 L) Cream w/Flowers 26"x 2.125" #688474
tHe HOtSter
M) Black w/Flame 26"x 2.125" #688334 Black w/Flame (Kids') 20"x 2.125" #688477 N) Whitewall w/Flame 26"x 2.125" #688344 Whitewall w/Flame (Kids') 20"x 2.125" #688478
viNtage DiamOND
O) Black w/Vintage Diamond 26"x 2.35" #688464 P) Cream w/Vintage Diamond 26"x 2.35" #688465
lJ ki
ONm p
DcBa
gfe H
attituDeW: 750mm/R: 155mm
(Steel Black)#488525
cHOpper ttW: 665mm (CP Steel)
#488518
miNi ape HaNgerW: 760mm/R: 250mm
(CP Steel)#488513
(Steel Black) #488520
ape HaNgerW: 780mmR: 335mm
(CP Steel) #488509
(Steel Black) #488514
cafeW: 690mm
(CP Steel) #488522
flat trackW: 720mm/R: 165mm
(CP Steel)#488519
BullHOrNW: 690mm (CP Steel)
#488308
(Steel Black) #488511
OlD ScHOOlW: 630mm
(CP Steel) #488309
tOwNie HaNDleBarSamSterDam tireS
electra (cp) 26" Men’s#350075*
26" Ladies’#350076*
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Tabbed#368799
Red Jewel#368800
Blue Jewel#368801
Green Jewel#368802
Yellow Jewel#368803
HuB SHiNerS
(Alloy Silver)#328312
(Alloy Black)#368312
cHrOme girl#368420
cHrOme trim#368419
muD flapS kickStaNDS
a) SpriNger (cp Steel) Regular: FL 407mm/ST 190mm x 1" #468511* Regular: FL 407mm/ST 205mm x 1" #469631
B) cruiSer (Black) Regular: FL 395mm/ST 215mm x 1" #469632
c) cruiSer (cp Steel) Regular: FL 395mm/ST 215mm x 1" #469633
* Fits ‘05 Models and Earlier FL = Fork Length ST = Steer Tube Length
feNDer StayS w/aXle mOuNt fOr frONt feNDer(Required to Fit Front Fender to Springer Fork.)#349687 (Not shown)
electra BaDgeS
SeatpOSt clamp w/rack mOuNtS(Silver) 28.6mm(for Steel Frames)#478332
(Silver) 31.8mm(for Alloy Frames)#478334
(Black) 28.6mm(for Steel Frames)#478333
(Black) 31.8mm(for Alloy Frames)#478335
SeatpOSt clampStuBeS
retrO HeaDSet (CP Steel) 1" (Steel Black) 1"#478314 #478322
tHreaDleSS HeaDSet (CP Steel) 1" #478315
(Steel Black) 1"#478319
a B c
fOrkS wHeelS
cruiSer 26"x 2.35"(Schrader Valve) #688472
HeaDSetS
Aluminum rims with stainless steel spokes featuring Shimano®
rear hub and shifter.
26" 3-SpeeD cOmfOrt kit Nexus 3/Coaster Brake(Rear Wheel/Cable/Shifter)Cream Rim/Silver Spokes #688482 (Gigi)
Red Rim/Black Spokes#688485 (Rat Rod)
Blue Rim/Silver Spokes #688488 (Surf)
Pink Rim/Silver Spokes#688491 (Betty)
Green Rim/Silver Spokes#688494 (Blanc et Noir)
Gold Rim/Silver Spokes#688497 (Karma)
Silver Rim/Silver Spokes #688307
Black Rim/Black Spokes #688459
20" rear wHeel Single-Speed/Coaster BrakeSilver Rim/Silver Spokes #688501
24" cruiSer rear wHeelSingle-Speed/Coaster Brake Polished Rim/Silver Spokes#688339
26" cruiSer rear wHeel Thread-On/6-7 Speed FreewheelBlack Rim/Black Spokes#688479
20" frONt wHeel Silver Rim/Silver Spokes #688500
24" cruiSerfrONt wHeel Black Rim/Red Spokes #688498 (Straight 8)
Polished Rim/Silver Spokes#688348
26" cruiSerfrONt wHeel Silver Rim/Silver Spokes#688306
Black Rim/Black Spokes#688457
24" 3-SpeeD cOmfOrt kitNexus 3/Coaster Brake (Rear Wheel/Cable/Shifter)Polished Rim/Silver Spokes#688340
Black & White Checkered Rim/Red Spokes #688499 (Straight 8)
24" 7-SpeeD cOmfOrt kit Nexus 7/Coaster Brake (Rear Wheel/Cable/Shifter)Polished Rim/Silver Spokes#688338
26" 7-SpeeD cOmfOrt kit Nexus 7/Coaster Brake (Rear Wheel/Cable/Shifter)Silver Rim/Silver Spokes#688304
26" cruiSer frONt wHeel Cream Rim/Silver Spokes #688480 (Gigi)
Red Rim/Black Spokes #688483 (Rat Rod)
Blue Rim/Silver Spokes #688486 (Surf)
Pink Rim/Silver Spokes#688489 (Betty)
Green Rim/Silver Spokes #688492 (Blanc et Noir)
Gold Rim/Silver Spokes #688495 (Karma)
700c tOwNie frONt wHeelSilver Rim/Silver Spokes#688507
26" tOwNie frONt wHeel Silver Rim/Silver Spokes#688502
Black Rim/Black Spokes#688505
26" cruiSerrear wHeel Single-Speed/Coaster BrakeCream Rim/Silver Spokes#688481 (Gigi)
Red Rim/Black Spokes #688484 (Rat Rod)
Blue Rim/Silver Spokes#688487 (Surf)
Pink Rim/Silver Spokes #688490 (Betty)
Green Rim/Silver Spokes#688493 (Blanc et Noir)
Gold Rim/Silver Spokes#688496 (Karma)
Silver Rim/Silver Spokes#688305
Black Rim/Black Spokes#688456
26" tOwNie rear wHeelThread-On/FreewheelSilver Rim/Silver Spokes#688504
Nexus 3/Coaster Brake
Silver Rim/Silver Spokes#688503
Black Rim/Black Spokes#688506
700c tOwNie rear wHeelThread-On/FreewheelSilver Rim/Silver Spokes#688509
Nexus 3/Coaster BrakeSilver Rim/Silver Spokes#688508
fatti-O 24"x 3.0"(Schrader Valve) #688345 20"x 3.0"(Schrader Valve)#688453
eBc metal BaDge (StraigHt)#338609
eBc metal HeaD BaDge#338608
HOley Saw(CP Steel) 44T#428603
twiSter(CP Steel) 44T#429291
DeluXe 4-HOle(CP Steel) 44T#428600
SweetHeart(CP Steel) 44T#428606
cruiSer Stem(CP) 1"#478339
claSSic Stem(Alloy Silver) 1"#478311
(Alloy Black) 1"#478318 (Not Shown)
tHreaDleSS 4-BOlt Stem(Alloy Silver) 1"#478323
cHaiNriNgS peDalS
allOy city9/16"#438324
9/16"#438323
retrO 1/2"#438318
reSiN BarefOOt 1/2"#438319
9/16"#438317
cHOpper 9/16"#438320
DeluXe BlOck 1/2"#438314
9/16"#438315
piNk cHeckerBOarD#328640
Black cHeckerBOarD#328644
Blue cHeckerBOarD#328642
cHrOme#328645
Silver Polish#368804
Black#368805
Sandblasted#368806
StemS
cup HOlDerS
Camera not Included.
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Sticker SetS 8"X 8"
• Keeps Water Bottle Handy• Fits Most Handlebars and Most Bottle Cages#368786
water BOttle cage mOuNt
HaNDleBar cameramOuNt#368798
camera mOuNt
Hawaii flOwer#338704
rOSie#338707
flame#338700
piNStripe#338706
rOSe tattOO#338711
Skull #338701
rat fiNk#338712
flame Betty #338702
mirrOrS
StaiNleSS Steel BOttle cageSclear plaStic cup HOlDer(w/Swivel Mount)#368777
StaiNleSS Steel cup HOlDer (w/Swivel Mount)#368744
Hawaii plaStic cup HOlDer(w/Swivel Mount)#368780
piNk plaStic cup HOlDer(w/Swivel Mount)#368781
Black plaStic cup HOlDer(w/Swivel Mount)#368779
Silver plaStic cup HOlDer(w/Swivel Mount)#368778
Allows You to Take Photographs and Shoot Video While Riding
Water Bottle Cage not Included.
leatHer tOOl rOll JerSeyStaNk plate
frame pump
crOcHet glOveS
electra wOOl JerSeyShort Sleeve w/Rear Pockets, Ivory
Men's#707358 (Small)#707359 (Medium) #707360 (Large)#707361 (X-Large)
Ladies'#707374 (Small)#707375 (Medium) #707376 (Large)#707377 (X-Large)
electra wOOl JerSeyLong Sleeve, Black
Men's#707362 (Small)#707363 (Medium) #707364 (Large)#707365 (X-Large)
Ladies'#707378 (Small)#707379 (Medium) #707380 (Large)#707381 (X-Large)
electra wOOl JerSeyLong Sleeve, Latte/Red
Men's#707366 (Small)#707367 (Medium#707368 (Large)#707369 (X-Large)
electra wOOl JerSeyLong Sleeve, Latte/Brown
Men's#707370 (Small)#707371 (Medium) #707372 (Large)#707373 (X-Large)
electra lycra JerSeyShort Sleeve, Black/Eggshell
Men's#707382 (Small)#707383 (Medium) #707384 (Large)#707385 (X-Large)
Ladies'#707386 (Small)#707387 (Medium) #707388 (Large)#707389 (X-Large)
frame pump#699704 (Regular)
#699705 (Large)
frame pump HeaD#699706 (Available Separately)
Red/White/Blue#707604 (Small)#707605 (Medium)#707606 (Large)#707607 (X-Large)
claSSic cycle capSkickStaND tOOl
leatHer tOOl HOlSter
leatHer aprON
Black/Ivory#707398
Red/Latte#707399
Brown/Latte#707400
Green/White/Red#707608 (Small)#707609 (Medium)#707610 (Large)#707611 (X-Large)
Rainbow#707612 (Small)#707613 (Medium)#707614 (Large)#707615 (X-Large)
Black/Red/Yellow#707616 (Small)#707617 (Medium)#707618 (Large)#707619 (X-Large)
Rasta#707620 (Small)#707621 (Medium)#707622 (Large)#707623 (X-Large)
Includes:• Hex Wrench Set (2, 2.5, 3, 4, 5, 6, 8mm)• 8/9mm, 10/11mm and 12/13 Combo Wrenches• 15mm Wrench with Bottle Opener• Phillips/Standard Screwdriver• Spoke Wrench• Tire Levers and Patches#378643
Perfect for Bike Shop UseIncludes: • Metric/English Tape
Measure• 4/5/6mm Hex Wrenches• Utility Knife• 15mm Pedal Wrench/ Bottle Opener#699703
Designed to Fit Electra Delivery 3i#368797
• Classic Italian-Style Pump Fits Ticino Models• Full Aluminum Alloy Construction
• Designed to Remove Integrated “Sprague”-style Kickstands• Durable Construction & Vinyl Grip •Works on Steel and Alloy Frames#699701
• Genuine Leather• Long Wearing, Heavy Duty Protection• Adjustable Cross-Back Nylon Straps Enhance Comfort
#707409
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StaiNleSS Steel frONt Bag mOuNt• High-Polished Finish• Mounts Easily on Threaded or Threadless Headsets.• Weight: 100g#750056 (1")#750057 (1 1/8")
Use to Mount Accessory Bags.(Not Included)
ticiNO frameSetS ticiNO fOrkS
ticiNO feNDerS
ticiNO StemS
ticiNO carrierS & mOuNtiNg HarDware
ticiNO cyclO-tOuriSt 6066 al frameSet• Hand-Built with Love• Lightweight, Handcrafted Double-Butted 6066 Alloy Tubing, Smooth-Welded• Forged Dropouts w/Eyelets, Replaceable Derailleur Hanger• Classic Euro Cyclo-Tourist Geometry• Generous Top Tube Length and Rear Center Dimensions• Internal Top Tube Brake Cable Routing• Brazed-On Front Derailleur Mount• 1 1/8” Head Tube• Down Tube and Seat Tube Water Bottle Bosses• Brazed-In Fender Mounts on Rear Triangle• Brazed-On Down Tube Shifter Bosses • Can be Used with Down Tube Shifters or Bolt-On Cable Stop/Adjusters (Not Included)• 27.2mm Seat Post Size, Alloy Seat Tube Collar Included• Includes 420 Chromoly Fork & Threaded Headset• Weight: 2830g (Complete Regular Size)
1710g (Frame Only)
#750002 (Regular) Chestnut Metallic#750003 (Large) Chestnut Metallic
ticiNO caNti Brake carrier mOuNtiNg BOltSFor Mounting Ticino Stainless Steel Front Carrier on Cantilever Brakes(Stainless Steel)#750061
ticiNO luX luggeD crmO fOrkCP#750004 (1" Steerer)#750005 (1 1/8" Steerer)
ticiNO cyclO-tOuriSt luggeDcrmO fOrkCP, Canti#750006 (1" Steerer)#750007 (1 1/8" Steerer)
• Traditional Hand-Brazed Steel Construction• Classic Sloped Investment-Cast Fork Crown• Triple-Butted Tapered Chromoly Legs for Optimal Ride Comfort and Low Weight• Dramatic 80mm Offset for Plush Retro Ride• Extra-Long Cut-to-Length Steerer Tubes• Forged Dropouts with Double Eyelets• Brilliant High-Polished Double Chrome Plated Finish • Weight: 1” (25.4mm) Steerer: 867g (No Studs)
ticiNO luX crOmO SiNgle-SpeeD frameSet• Hand-Built with Love• Lightweight Handcrafted Double-Butted 4130 Chromoly Tubing• Forged Track Dropouts w/Eyelets and Axle Adjuster• Classic Euro Cyclo-Tourist Geometry• Generous Top Tube Length and Rear Center Dimensions • Internal Top Tube Brake Cable Routing• 1” Head Tube• Down Tube and Seat Tube Water Bottle Bosses• Brazed-In Fender Mounts on Rear Triangle• 26.8mm Seat Post Size, Brazed-On Seat Tube Collar and Bolt• Includes Lux 420 Chromoly Fork & Threaded Headset• Weight: 3450g (Complete Regular Size)
2450g (Frame Only)
#750000 (Regular) Bronze Metallic#750001 (Large) Bronze Metallic
ticiNO StaiNleSS Steel frONt carrier• Lightweight, Handcrafted, Weather-Resistant 8mm Tubular Stainless Steel• High-Polished Finish• Fits Most Rigid 700c Forks with Cantilever Brake Bosses• Includes Brake Boss Extender Bolts for Easy Mounting• Leather Washers Included for Optional /Supplementary Front Fender Mounting• Designed for Light Loads Only. Maximum Capacity - 1 kg / 2.2 lbs.• Weight: 250g#750054
ticiNO StaiNleSS Steel rear carrier• Lightweight, Handcrafted, Weather-Resistant 8mm Tubular Stainless Steel• High-Polished Finish• Fits Most 700c Wheel Bikes w/ Rear Fender/Rack Eyelets• Leather Washers Included for Optional/ Supplementary Front Fender Mounting• Designed for Light Loads Only. Maximum Capacity - 1 kg / 2.2 lbs.• Weight: 410g#750055
iNNer fOrk Steerer feNDer mOuNtSecurely Holds Fenders Using Fork Crown and Steerer Tube#750060
• Lightweight Handcrafted Alloy with Adjustable Alloy Stays• High-Polished with Clear Anodized Finish• Leather Washers Eliminate Vibration and Noise• Two Stainless Steel Slider Mounting Brackets• Easy Mounting for Most 700c Wheel Bikes• Weight: 430g/set
ticiNO riBBeD allOy feNDer Set#750058
ticiNO HammereD allOyfeNDer Set#750059
• Lightweight, Handcrafted/Brazed 4130 Chromoly• Brilliant High-Polished Double Chrome Plated Finish • Hidden Chromoly Stem Bolt with Alloy Wedge for Minimal Weight• Threaded Alloy Top Cap• 25.4mm (1”) Bar Clamp Size• Weight: 310g (22.2mm x 80mm)
80mm/22.2mm Steerer #75001480mm/25.4mm Steerer #750015100mm/22.2mm Steerer #750016100mm/25.4mm Steerer #750017
ticiNO luX SiNgle SpeeDwHeelSet#750052
ticiNO cyclO-tOuriSt Bar eND Brake lever SetDesigned specifically for use with Ticino Cyclo-Tourist Alloy HandlebarWeight: 135g/Pair#750023
ticiNO cyclO-tOuriSt rOaD wHeelSet#750053
ticiNO DeluXe SaDDle#750011 (Black)
ticiNO wrapgripS#750021 (Black)
ticiNO DeluXe SaDDle#750008 (Cream)
ticiNO wrapgripS#750018 (Cream)
ticiNO DeluXe SaDDle#750012 (Tan)
ticiNO wrap gripS#750022 (Tan)
ticiNO DeluXe SaDDle#750009 (Dark Brown)
ticiNO wrap gripS#750019 (Dark Brown)
ticiNO DeluXe SaDDle#750010 (Vintage Brown)
ticiNO wrap gripS#750020 (Vintage Brown)
ticiNO HaNDleBar
ticiNO peDalS, tOe clipS & StrapS
ticiNO craNkSetS
ticiNO HuBSetS
Brake lever Set ticiNO BOttle cage
ticiNO wHeelSetS
ticiNO five Star HigH flaNge rOaD allOy HuBSet8/9/10SPD, QR• Massive 75mm Flanges, 32h• Front O.L.D. : 100mm; Rear Freehub O.L.D. : 130mm• Shimano/SRAM Cassette Compatible Freehub• Front & Rear QRs Included• Weight: Front: 151g (w/o QR),
Rear: 411g (w/o QR)#750051
ticiNO luX five Star HigH flaNge SiNgle-SpeeD allOy HuBSet• Lightweight Handcrafted Forged 6061-T6 Alloy Hub Shells • Massive 75mm Flanges, 32h• Fast-Rolling Sealed Ceramic
Bearings• Front O.L.D. : 100mm;
Rear O.L.D. : Adjustable from 120mm-135mm
• Rear Flip Flop• Weight: 115g (Front)/ 411g (Rear)#750050
lightweight Handcrafted forged 6061-t6 ticino lux five Star High flange Single-Speed alloy Hubset
• Brilliant Mirror Polished with Clear Anodized Finish• Massive 75mm Flanges, 32h• Fast-Rolling Sealed Ceramic Bearings• Precision Machined M10 Chromoly Axles• Stainless Steel Track Nuts and Axle Hardware• Front O.L.D. : 100mm; Rear O.L.D. : Adjustable From 120mm-135mm• Rear Flip Flop:
• Drive-Side: BC 1.37 X 24TPI & 1.29 X 24TPI Left Hand Thread• Non Drive-Side: BC 1.37 X 24 TPI
700c x 32H High-polished electra elite rims• Double-Wall Construction• Stainless Steel Eyelets• Rim Width – 24mm OD, 13mm ID
Dt Swiss Butted 14/15 Stainless Spokes• DT Swiss Chrome Plated Brass Nipples• Three Cross Lacing• Weight: Front: 980g, Rear: 1040g
ticiNO allOy cOmpact DOuBle craNkSet• CNC Precision Machined 50/39T 7075 Aluminum Chainrings• For Use with Standard JIS Square Taper Bottom Brackets• Weight 170mm: 620g#750027 (10spd, 50/39T,170mm)#750028 (10spd, 50/39T,172.5mm)#750029 (10spd, 50/39T,175mm)#750030 (9spd, 50/39T,170mm)#750031 (9spd, 50/39T,172.5mm)#750032 (9spd, 50/39T,175mm)#750033 (8spd, 50/39T,170mm)#750034 (8spd, 50/39T,172.5mm)#750035 (8spd, 50/39T,175mm)
ticiNO allOy SiNgle SpeeD craNkSet• CNC Precision Machined 42T 7075 Aluminum Chainring with Double Chainguards• For Use With Standard JIS Square Taper Bottom Brackets• All Stainless Steel Bolts• BCD = 135mm • Weight 170mm: 590g#750024 (170mm/42T)#750025 (172.5mm/42T)#750026 (175mm/42T)
lightweight, Handcrafted, forged 6061-t6 ticino five Star High flange road alloy Hubset
• Brilliant Mirror Polished with Clear Anodized Finish• Massive 75mm Flanges, 32h• Fast-Rolling Sealed Ceramic Bearings• Precision Machined M9 Hollow Chromoly Axles• Stainless Steel Axle Hardware• Front O.L.D. : 100mm; Rear Freehub O.L.D. : 130mm• Shimano / SRAM Cassette Compatible Freehub• Front & Rear QRs Included
700c x 32H High-polished electra elite rims• Double-Wall Construction• Stainless Steel Eyelets• Rim Width – 24mm OD, 13mm ID
Dt Swiss Butted 14/15 Stainless Spokes• DT Swiss Chrome Plated Brass Nipples• Three Cross Lacing• Weight: Front: 860g, Rear: 1130g
ticiNO SaDDleS & gripS
ticiNO tOuriNg allOy cage peDalS w/ SpDWeight: 470g/Pair#750036 (Pair)
ticiNO rOaD allOy peDalSWeight: 283g/Pair#750037 (Pair)
tOe Strap ButtON eNDSPair#750048 (Black)
ticiNO StaiNleSS Steel/leatHer tOe clipSPair#750043 (Dark Brown)#750044 (Cream)#750045 (Tan)#750046 (Vintage Brown)#750047 (Black)
ticiNO leatHer tOeclip StrapSPair#750038 (Dark Brown)#750039 (Cream)#750040 (Vintage Brown)#750041 (Black)#750042 (Tan)
ticiNO StaiNleSS Steel tOuriSt water BOttle cage
Weight: 52g#750049
ticiNO cyclO-tOuriSt 7075 allOy HaNDleBar• Ultra Lightweight 7075 Aluminum• Machined Bar End Inner Diameter to Accept
Ticino Cyclo-Tourist Bar End Brake Lever Set #750013 (Silver)
W: 635mm/R: 75mm38 Degree Bend w/175mm Sweep Back
25.4mm (1”) Bulge Center
Phot
ogra
phy
by A
rt B
rew
er, M
ark
Cliff
ord,
and
Jam
es C
assi
mus
. Mor
e at
ele
ctra
bike
.com
In our seventeen years of building bikes we’ve come a long way.
From a tiny two-man startup in a crumbling California beach shack,
we’ve grown into a truly global company with distribution in twenty-
five countries and counting, an ever-strengthening infrastructure and
a new European office. Aided by some of the brightest minds in the
business and the support of our dedicated partners, we have evolved
into a leading brand in recreational cycling with more plans for
expansion on the horizon.
But despite this growth, we’ve remained true without compromise
to our founding philosophy: combine creativity, innovation and fine
design to build the best bikes possible, then make
them affordable and accessible to people everywhere.
That’s because we believe in bikes, and the
incredible power they possess to add something
special, something magical, to the experience of
everyday life.
Rooted by our reverence for the great bike designs of yesterday,
but continually striving for advancement in everything we do, we look
to the past for a foundation and the future for inspiration to create
the bikes of today. And we’ll keep growing and evolving—excited by
unconventional ideas, inclined to curiosity, guided by originality—as
we continue on our quest for quality and innovation in the art of
bicycle building.
We guess that’s just our Way to Roll.
Benno Baenziger / Jeano Erforth Co-Founders
Benno & Jeano
TICINO BOTTle Cage
Amsterdam®, Flat Foot Technology®, Ticino™, Townie® and Way to Roll™ are trademarks of Electra Bicycle Company®, LLC. Specifications and availability are subject to change without notice. Always wear a helmet. ©2009 Electra Bicycle Company®, LLC. All rights reserved. Printed in the USA.
AUSTRALIASouthcott Cycle Division+61-(0)3-9580-7388www.southcottcycles.com.au
CAnAdARevolution Sport Supply, Inc.403-569-2686www.revolutionss.com
EURopEElectra Bicycle Company® GmbH20251 HamburgGermany+49 40 550 06 060www.electrabike.de
JApAnCorazon Co.+81-(0)76-286-0015www.corazon.ne.jp
USA HEADQUARTERSElectra Bicycle Company®, LLC.3270 Corporate View, Suite AVista, CA 92081
Tel 760-607-2453 Order line 800-261-1644Fax 760-598-7350www.electrabike.com
For our complete list of dealers and international distributors please visit electrabike.com
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