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One Page Talent ManagementEliminating Complexity, Adding Value
IQPC 13th Annual Talent Management Summit
September 28. 2010
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A Quick Introduction
2
Corporate Dominance
Build Better Talent,
Faster
Marc EffronPresident
Writing Consulting SpeakingVolunteering
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A Short Story . . .
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theres an increasingtension between company
needs and HR's ability to
deliver
DeloittesAligned at theTop study says:
They Dont Think We Can Deliver
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HR executives face acredibility gap when it
comes to executing basic
HR duties
BCGs The Future of HRin Europe says:
They Doubt Our Capabilities
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The executives criticized HR
professionals forlacking
business knowledge,
observing that many of themworked in a narrow
administrative way rather
than addressing long term
issues such as talent strategy
and workforce planning.
They Challenge Our Knowledge
McKinsey says:
6
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Even HR Rates Its Performance Low
The New Talent Management
Network
State of Talent Management
2010
Less than 50% rated
assessment, development
planning, engagement and
executive coaching as
Effective
Even lower ratings for
simplicity, transparency and
accountability
2010State of TalentManagement
New Talent Management Network
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Why Isnt It Working?
This seems strange since . . . The science is sound
HR is an educated group
Our leaders want the results
We have formal TM groups focused on this
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1. The behavioral science is sound
2. Talent processes work ifimplemented
3. Line managers are rational
Lets Start with What We Know
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10
So What If We . . .
Identified the business goal, then:
Start with the
Science
Whats actually proven to achieve the proposed
business goal?
Eliminate
Complexity,
Added Value
How fewsteps and how little data will take us from the
core science to the business outcome?
How can this process/tool help managers make
smarter business decisions? Create some cake-mix?
Create
Accountability
& Transparency
How will managerial accountability be enforced?
How can the process be as transparent as possible?
1
2
3
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One Page Talent Management
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Start with the
Science
Whats actually proven to achieve the proposed
business goal?
Eliminate
Complexity,
Added Value
How fewsteps and how little data will take us from the
core science to the business outcome?
How can this process/tool help managers make
smarter business decisions? Create some cake-mix?
Create
Accountability
& Transparency
How will managerial accountability be enforced?
How can the process be as transparent as possible?
1
2
3
One Page Talent Management radically
challenges conventional HR & TM thinking. Its
driven by the belief that:
ur practices are academically correct but
practically deficient
nly execution delivers value
wo things matter (maybe three) in each practice
e have added complexity without adding value
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Its how we can achieve
the true potential ofhuman resources
OPTM is Not a Design Gimmick . . .
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The Attractive Distraction of Complexity
Complexity Creep Product designers love the wow factor
Consumers love the wow factor, until . . .
they actually have to use it Then they prefer point and shoot
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Complexity is easy to make, market and sell, butcomplexity without value does not work
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The Value/Complexity Curve
The Value/Complexity Curve
Effort/Complexity Added
ValueA
ddedfor
Manag
er
Continue
Caution
Stop
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OPTM Performance Management
The Science
Harder goals motivate better
Goals should align with self-interest
Too many goals reduces effort on each
So why have . . .
Individual goal
ratings
Fancy goal labelsCompetency-based
assessments
10 different
objectives
Individual goal
weights?15
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OPTM Performance Management
Business Objective: Employees understand their goals;theyre fairly evaluated at year end
Maximize value/minimize effort
Reduce complexity No more than four goals, no goal
labels (crutch!), no competency ratings Remove false precision Delete goal ratings and
weightings
Stop doing whats not proven, i.e. employees
participate in goal setting Stop worrying about the scale it doesnt matter!
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OPTM Performance ManagementPerformance Management Plan 2010
AssociateName:Title:
Dept:
Manager:
HR Generalist:Specific,Important (business and employee),
Keep it SIMple
Describe the Associates performance goals for the year (in order of priority)
Metric
Results
A. B.
Summary
Rating
1
2
3
Signature & Date We have agreed to these objectives4
Employee
Manager
At goal setting
Employee
Manager
At year-end review
Goal Metric
Results
Goal Metric
Results
Goal Metric
Results
Comments
A
A performance evaluation was conducted
Describe the two behaviors that are most critical to achieve the goals listed above.
Focus on
essential info
What is the goal?
How will you measure
results?
Was it achieved?
Maintain Balance of
What/How
Behaviors critical to
achieve these goals
Reduce
unnecessary info Rating: 1 5 with no
labels, weighting or
needless complexity
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B
C
D
Goal
Measurable
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Transparency and Accountability
Accountability
Time bomb communications
Series of reminders increasing
in importance Managed distributions
CEO role modeling
Transparency
Full transparency about the
process
Everyone knows their ratings
Distribution, if any, is known
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OPTM Associate Engagement
The Science Higher engagement leads to more employee discretionary
effort that benefits the firm
So why do we see . . .
Questionnaires with 120 questions?
Little focus on making follow up easy?
No individual accountability for improving results?
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OPTM Associate Engagement
Business Objective: Managers take the right actions to
increase engagement
Minimize Complexity
45 questions
Practical, so easy to act on results Add Value
Proprietary algorithm gives managers customized
analysis and recommendations
No additional survey analysis required for a manager totake action
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Engagement Summary Page for: Marketing Asia
What will drive engagement for your group?The items listed are those that are statistically shown to have the most potential to increase overall engagement in your
group. They are not necessarily those items with the lowest scores. You should act on these questions before taking action
on other survey questions.
Your Score:
63%
Your Goal:
3%
Your Change:
4%
Goal Met:
Yes
Results overview
Item ScoreKey drivers (shown in order of priority for action)
#23. My manager sets clear performance goals (My manager) 67%
#12. I understand how my job contributes to the achievement of our business goals (Our
strategy)59%
#4. I have sufficient opportunities for professional development (Growth Opportunities) 55%
Strong Moderate Weak
Which areas have the most power to increase engagement?Many areas contribute to engagement but a few have the greatest power to increase it. The boxes below list the Strong,
Moderate and Low drivers of engagement. These can change from year to year as the needs of our associates change.
Dimension Power
My manager 1.5:1Our strategy 2:1
Growth opps 3:1
Dimension Power Dimension Power
Senior Mgmt. 5:1Team
strength
7:1
Empowerment 7:1
Communication 12:1Diversity 13:1
Work Environ. 13:1
Focus on essential info
What was our improvement goal?
How did my group score?
How did the company score?
How Powerful are The Drivers?
(i.e. where should a manager focushis or her time)
What, specifically should the manager work
on to increase engagement?
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Transparency and Accountability
Accountability
In VPs performance plan; set
increase each year
Many VPs rolled thisaccountability down the chart
Transparency
All managers had to share
results within one month of
receiving data; action plan within
two months of receiving data
All data shared at executive
team meeting
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The OPTM 360
The Science Feedback with follow-up often results in improved
behaviors
So why do we see . . .
Meaningless scales (Im a 3 out of 5?)
50, 60, 70 questions?
Long and confusing 360 reports?
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The OPTM 360
Business Objective: Leaders behave in a way that supports
the business strategy
Eliminate Complexity
Minimum number of questions (30)
Unique scale Do much more to Do much less
instantly prioritizes development actions
Add Value
One page report with three priorities
Feedforward Stop, Start or Continue for each priority
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The OPTM 360
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Unique Scale
Do much more Do much less
What should change, not are
you proficient?
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The OPTM 360
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Clear Priorities
Focused on top three
areas for change
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The OPTM 360 Report (OK two pages)
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A one-page summary of your
top three priorities for change
Verbatim advice about
specifically howto change
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Transparency and Accountability
Accountability
Formal or informal, but must
have teeth (i.e. considered in
criteria for promotion, moves,
development opportunities)
Transparency
Results shared widely (manager,
HR leader, talent leader, maybe
others)
Behaviors mattered when
making promotion and
movement decisions
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Whos using it/does it work?
Whos already implementing OPTM? American Express,
Avon, IBM, General Mills, MasterCard among others Some hard metrics
Quantitative metrics
Engagement up 60% 72% from 2006 2009
Manager provides timely and helpful feedback: + 20%
Manager plans for my professional development: + 15%
Manager clearly communicates performance goals: + 9%
Qualitative metrics
Line managers saying thank you for new PM process (!)
Executive team said theyre making faster, more fact-based talent decisions Able to make the talent moves we wanted, when we wanted to
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Getting Started
1. Take off your HR hat; forget your hard-earned HR knowledge
2. Select one practice you own or have input to3. Pick your favorite effectiveness driver simplicity,
accountability or transparency
4. Answer the question, What one thing could we do to
increase (simplicity) in the next 30 days?5. If youre ambitious, answer, What one thing could we do to
add more value to a manager in this process?
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Remember, most execs not happy with state of HR & talent
As an HR professional, do you fit better at Company #1 orCompany #2?
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Some Quick and Easy Metrics
Simplicity: Is it embarrassingly easy?
Accountability: Why should they?
Transparency: Can they describe the process?
Do they know the outcomes?
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I Cl i
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In Closing . . . .
Simple works the facts prove it
You can do it others have (and more will soon)
Its in your hands make it happen
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Thank you!
Questions please!
For more information, www.talentstrategygroup.com