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halfway. Customer Presentation Bryan Hockey, Mitch Joa, Patrick Huang
9

Eecs441 halfway(point) customer+mvp (personas)

Jan 19, 2017

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Engineering

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Page 1: Eecs441 halfway(point) customer+mvp (personas)

halfway. Customer Presentation

Bryan Hockey, Mitch Joa, Patrick Huang

Page 2: Eecs441 halfway(point) customer+mvp (personas)

The ProblemAsking for locationTyping long addressesDon’t know where is convenient

Page 3: Eecs441 halfway(point) customer+mvp (personas)

Kyle, 26

Financial consultantProfessional Magic playerTravels every weekendMeets with friends,

acquaintances

Page 4: Eecs441 halfway(point) customer+mvp (personas)

Grace, 22

Grad schoolSerial volunteerNeeds a ride

Page 5: Eecs441 halfway(point) customer+mvp (personas)

MVP1

Are they inconvenienced enough such that Halfway. is valuable?Will they spend enough time with the app to make ad-based revenue profitable?

Page 6: Eecs441 halfway(point) customer+mvp (personas)

Location Discovery via SMS

vsRationale:Avoid repeating tedious steps

Page 7: Eecs441 halfway(point) customer+mvp (personas)

Determine Convenient Meeting Places

Rationale: Finds locations so you don’t have to

The app knows your locationReceived friend’s locationUses the Google Maps API

Page 8: Eecs441 halfway(point) customer+mvp (personas)

Recommendations

Rationale: If they knew where to go, they wouldn’t need our app.

Only most convenientOnly best rated

Page 9: Eecs441 halfway(point) customer+mvp (personas)

Questions?