Case Study - Centrica www.editoreye.com [email protected] +44 (0) 20 8080 9146 Centrica Connected Home Streamlines Enterprise Intelligence With Catalyst Centrica Connected Home (the makers of Hive) uses Catalyst to deliver weekly intelligence on innovation in the Internet of Things and home automation markets to over 300 employees and partner teams supporting new product development, competitor analysis and international strategy. Centrica Connected Home is the team behind the innovative Hive range of smart home products. They wanted to discover developments within the home automation and Internet of Things market. For the research and strategy teams, the challenge was to filter thousands of global sources and streamline the content curation process to help them save time and deliver the best intelligence to keep employees and partners fully informed. Curated intelligence delivered to key internal and external teams Using Catalyst’s Newsletter Builder feature, we helped Centrica Connected Home keep 300+ senior executives across marketing, product development and business strategy stay up-to-date on the current trends, product launches and competitor news within the home automation, IoT and smart devices sectors. The aim was to enable their internal teams as well as their marketing agency, app developers and senior executives to be fully up-to-speed in this rapidly changing market. In addition, for the core research team, Catalyst also delivered personalized live alerts for breaking news on specific products, companies and technologies which they could use in day-to-day research planning. “Catalyst allows us to keep the Hive and wider Centrica Connected Home teams aware of the constantly changing Internet of Things and Home Automation markets; it encourages new product ideas and collaboration across our organisation,” - D’Arcy Rossiter, Head of Insight, Centrica Connected Home. Centrica Connected Home streamlined their entire intelligence process, saving their research team valuable time when producing and curating weekly briefings. The platform is encouraging new product ideas and collaboration across the internal organisation, as well as their key external partners. UK Our client was looking for an advanced competitor and market intelligence tool, connecting all information sources via one platform to save time and drive team collaboration and support business strategy. Location: Utilities Challenge: Centrica is the UK’s leading energy supplier, supporting millions of homes and businesses with gas and electricity to boiler maintenance and renewable energy. Our Client: Sector: EditorEye is an executive intelligence company. Our cloud platform, Catalyst, delivers business-critical insights that senior executives need to identify new business leads, improve client engagement and drive innovation across their wider organization. About EditorEye:
EditorEye Centrica Case StudyCase Study - Centrica +44 (0) 20 8080 9146 [email protected] Centrica Connected Home Streamlines Enterprise Intelligence With Catalyst Centrica Connected
Jul 06, 2020
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Case Study - Centrica
www.editoreye.com [email protected]+44 (0) 20 8080 9146
Centrica Connected Home Streamlines Enterprise Intelligence With Catalyst
Centrica Connected Home (the makers of Hive) uses Catalyst to deliver weekly intelligence on innovation in the Internet of Things and home automation markets to over 300 employees and partner teams supporting new product development, competitor analysis and international strategy.
Centrica Connected Home is the team behind the innovative Hive range of smart home products. They wanted to discover developments within the home automation and Internet of Things market.
For the research and strategy teams, the challenge was to filter thousands of global sources and streamline the content curation process to help them save time and deliver the best intelligence to keep employees and partners fully informed.
Curated intelligence delivered to key internal and external teamsUsing Catalyst’s Newsletter Builder feature, we helped Centrica Connected Home keep 300+ senior executives across marketing, product development and business strategy stay up-to-date on the current trends, product launches and competitor news within the home automation, IoT and smart devices sectors. The aim was to enable their internal teams as well as their marketing agency, app developers and senior executives to be fully up-to-speed in this rapidly changing market.
In addition, for the core research team, Catalyst also delivered personalized live alerts for breaking news on specific products, companies and technologies which they could use in day-to-day research planning.
“Catalyst allows us to keep the Hive and wider Centrica Connected Home teams aware of the constantly changing Internet of Things and Home Automation markets; it encourages new product ideas and collaboration across our organisation,” - D’Arcy Rossiter, Head of Insight, Centrica Connected Home.
Centrica Connected Home streamlined their entire intelligence process, saving their research team valuable time when producing and curating weekly briefings. The platform is encouraging new product ideas and collaboration across the internal organisation, as well as their key external partners.
UK
Our client was looking for an advanced competitor and market intelligence tool, connecting all information sources via one platform to save time and drive team collaboration and support business strategy.
Location:
Utilities
Challenge:
Centrica is the UK’s leading energy supplier, supporting millions of homes and businesses with gas and electricity to boiler maintenance and renewable energy.
Our Client:
Sector:
EditorEye is an executive intelligence company. Our cloud platform, Catalyst, delivers business-critical insights that senior executives need to identify new business leads, improve client engagement and drive innovation across their wider organization.
About EditorEye:
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