eCornell Catalog 2009

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eCornell

Welcome to eCornell

Established and wholly-owned by Cornell University, eCornell has the most comprehensive online, profes-

sional and executive development curriculum offered by any top-20 university in the United States.

eCornell provides exceptional online learning experiences tailored for professional and executive develop-

ment in the areas of strategy, leadership and management development, human resources, nancial manage

ment, project leadership and hospitality management.

Our approach to problem-based learning means that you are building knowledge and skills using online cas

studies, interactive exercises, and simulations based on authentic, relevant, real-world situations.

Program Quality Drives Motivation and Success

eCornell courses provide the convenience of structure and exibility with course sessions starting every

other week, round-the-clock/round-the-world access to course materials, live online chat, telephone, and

email customer support. This world-class online learning is designed to stimulate and build motivation

resulting in industry-leading completion rates.

Ninety two percent (92%) of students complete their course, two to four times the e-learning norm, and even more, 93%, rate

their overall experience as good to excellent.

Ninety ve percent (95%) of students say the material is applicable to their job responsibilities, and 93% say that what they have

learned will directly impact their performance.

In the end, 95% of students would recommend to their peers that they take an eCornell course.

The eCornell Experience

Learning happens through interaction and collaborationa dynamic, creative process that involves the

exchange of ideas, not simply the accumulation of facts. In eCornell courses you interact with an expert in-

structor and a cohort of your peers to collectively develop knowledge, and to effectively apply that knowl-edge in your organization.

eCornell offers a proven delivery model and incorporates the best aspects of online and traditional class-

room learning, including:

Engaging and rigorous course design that centers on authentic business scenarios and provides the

resources and tools learners need to resolve the issues they pose

Learning experiences that target individual competencies and skills

Asynchronous collaboration activities that contribute to knowledge and experience sharing among the

course participants and the course instructor

Course projects, discussion forums, and job aids that help participants apply their new skills to real

organizational situations

New skill development through interactive assessments and simulations

eCornellserving

the global demand for

expertise from Cornell

University through

exceptional online

learning experiences

tailored for professional

and executive

development.

An internationalcommunity of eCornell

students hail from over

180 countries.




eCornell

AccreditationeCornell is a registered provider of professional recertication or continuing education units by the

following :

Cornell University

Students are who successfully complete the required courses in a program series receive a certicate from

Cornell University suitable for framing.

All eCornell courses are eligible for continuing education units (CEU), from the School of Continuing

Education at Cornell University. Courses with the prex ILR, receive CEUs from the School of Industrial

and Labor Relations at Cornell University.

American Council on Education - ACE

The American Council on Education (ACE) is the major coordinating body for all the nations higher

education institutions. Many eCornell certicate programs have been recommended for college credit by th

American Council on Educations College Credit Recommendation Service (CREDIT). For more informa-

tion about ACE visit http://www.acenet.edu.

Human Resources Certifcation Institute (HRCI)

eCornell is a Human Resource Certication Institute (HRCI) Approved Provider. Many courses are approve

toward PHR and SPHR recertication credit hours through HRCI. For more information about certication

and recertication, please visit the HRCI homepage at www.hrci.org.

Project Management Institute (PMI)

eCornell is a designated Global Registered Education Provider (R.E.P.) of the Project Management Institute

(PMI). As a R.E.P., eCornell has been approved by PMI to issue Professional Development Units (PDUs)

to Project Management Professionals (PMPs) seeking to maintain their certication for many leadership,

strategic management, nancial management, and management development courses. For more information

about PMI visit http://www.pmi.org.

Society of Mangement Accountants of Canada

CMA Canada grants a professional designation in management accounting and regulates its members under

the authorization of provincial legislation.

eCornell courses have been approved for seven (7) recertication credit hours (CPLDs) toward CMA

recertication through the Society of Management Accountants of Canada at the national level. The CMA

provincial associations verify and track hours submitted by their provinces standing CMAs. Each CMA is

required to submit a minimum of 120 hours over a three year period and a minimum of 30 hours per year.

For more information visit www.cma-canada.org.

Campus Connections

Collaboration between Cornell faculty experts and eCornells learning and user-experience designers create

unique, engaging, and rigorous learning experiences.

eCornell curriculum is developed in partnership with Cornell Universitys ...

College of Industrial and Labor Relations

College of Engineering

School of Hotel Administration

Johnson Graduate School of Management

College of Human Ecology

College of Agriculture and Life Sciences

Laboratory of Ornithology




CourseNoteseBooks for offline study

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eCornell CourseNotes are a way to enhance your eCornell learning experience to help you take notes,

highlight important information, search for key words and phrases, and read your course materials while you

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eCornell course.

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be fully searchable.

Course notes are available to our individual

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Certificate Programs from Cornell University

Certificate Programs

Certicate in Executive Leadership ...............................................................10

Certicate in Change Leadership .................................................................. 11

Certicate in Leading Management Teams ...................................................12

Certicate in Business Leadership Skills.......................................................13

Certicate in Project Leadership....................................................................14

Certicate in Financial Management .............................................................15

Certicate in Supervisory Skills .....................................................................16

Certicate in Management Essentials: Managing Performance....................17

Certicate in Management Essentials: Interviewing and Selection ...............18

Certicate in Management Essentials: Managing Productivity......................19

Certicate in Human Resource Studies.........................................................20

Certicate in Strategic Human Resource Management ................................21

Certicate in Human Resources: Benets and Compensation......................22

Certicate in Human Resources: Selection and Stafng...............................23

Certicate in Human Resources: Foundations of Employee Relations .........24

Certicate in Human Resources: Performance Management .......................25

Certicate in Systems and Processes for HR................................................26

Certicate in Foodservice Management ........................................................27

Master Certicate in Foodservice Management ............................................28

Master Certicate in the Essentials of Hospitality Management....................29

Certicate in Hospitality Marketing Certicate ...............................................30

Certicate in Hotel Revenue Management....................................................31

Certicate in Hotel Real Estate Investments and Asset Management ..........32

eCornell offers 23 online certicate programs from Cornell University.

A certicate from Cornell enables student with:increased expertise in the chosen area of study

improved job performance

a globally recognized credential

Each program is a series of four to ten courses in length. Details about each program are available as listed below.

Many eCornell Certicate Programs have been recommended for college credit by the American Council

on Educations College Credit Recommendation Service (CREDIT). The American Council on Education

(ACE) is the major coordinating body for all the nations higher education institutions. For 31 years,

colleges and universities have trusted ACE to provide reliable course equivalency information to facilitate

credit award decisions. The American Council on Educations College Credit Recommendation Service

(CREDIT), offered through ACEs Center for Lifelong Learning (CLLL), helps adults obtain college credit

for formal courses and examinations taken outside college and university degree programs.




eCornell Courses

Leadership and Strategic Management

LSM502 Strategic Thinking....................................................................................................................................................... 34

LSM503 Scenario Planning....................................................................................................................................................... 34

LSM506 Executive Decision Making........................................................................................................................................ 35

LSM507 Leading Through Creativity ....................................................................................................................................... 35

LSM509 Unlocking Your Leadership Potential....................................................................................................................... 36

LSM510 Overcoming Challenges for Leaders and Their Teams........................................................................................... 36

ILRSM509 Developing an Agenda for Change........................................................................................................................ 37

ILRSM510 Mapping the Political Terrain of Allies and Resistors ......................................................................................... 37

ILRSM511 Negotiating Support and Buy-In for Your Agenda ............................................................................................... 38

ILRSM512 Mobilizing the Coalition for Action ........................................................................................................................ 38

ILRSM513 Establishing Momentum: Managing Structure, Resources, and Performance ................................................. 39

ILRSM514 Sustaining Momentum: Motivating through Vision, Culture, and Political Agility ........................................... 39

ILRSM515 Preparing for Negotiation....................................................................................................................................... 40

ILRSM516 Tactics and Skills for Negotiating.......................................................................................................................... 40

Project Leadership

CEPL551 Introduction to Project Leadership ......................................................................................................................... 42

CEPL552 Project Teams: Mining Collective Intelligence....................................................................................................... 42

CEPL553 Dealing with Difference ............................................................................................................................................ 43

CEPL554 Mastering the Time Value of Money........................................................................................................................ 43

CEPL555 Inuence Without Authority..................................................................................................................................... 44

CEPL556 Conict Resolution................................................................................................................................................... 44

Financial Management

HAME507 Mastering the Time Value of Money....................................................................................................................... 46

HAME508 Making Capital Investment Decisions.................................................................................................................... 46

HAME513 Understanding Financial Statements..................................................................................................................... 47

HAME514 Using Ratio Analysis to Evaluate Financial Performance ................................................................................... 47

Management Essentials

HAME504 Understanding Team Dynamics ............................................................................................................................. 49

HAME505 Facilitating Group Decisions ................................................................................................................................. 49

HAME506 Improving Personal and Workgroup Productivity................................................................................................ 50

HAME511 Managing Change Initiatives .................................................................................................................................. 50




Management Essentials continued

ILRMD501 Selection Requirements and Communications Skills for Interviewing ............................................................. 51

ILRMD502 Legal and Unbiased Interviewing and Selection.................................................................................................. 51

ILRMD503 Overcoming Barriers to Successful Management............................................................................................... 52

ILRMD504 Leading People to Higher Performance................................................................................................................ 52

ILRMD505 Legal Issues in the Workplace............................................................................................................................... 53

ILRMD506 Preventing and Addressing Inappropriate Workplace Behaviors...................................................................... 53

ILRMD507 The Power of Managing Your Time and Personal Priorities............................................................................... 54

ILRMD508 Managing People Issues to Stay Focused on Priorities..................................................................................... 54

ILRMD509 The Impact of Personality Styles on Communication......................................................................................... 55

ILRMD510 Managing Communication Challenges................................................................................................................. 55

ILRMD511 Managing Performance .......................................................................................................................................... 56

HAME518 Creating Service Cultures ....................................................................................................................................... 56

HAME519 Secrets of Phenomenal Customer Service............................................................................................................ 57

Human Resource Management

ILRHR501 Issues and Concepts in Equal Opportunity Law.................................................................................................. 59

ILRHR502 Employment Laws for the HR Professional.......................................................................................................... 59

ILRHR503 Fundamentals of Retirement Benets................................................................................................................... 60

ILRHR504 Fundamentals of Welfare and Flexible Benets................................................................................................... 60

ILRHR505 Organizational Culture and Work/Life Balance .................................................................................................... 61

ILRHR506 Communicating and Coaching and Counseling for Improved Performance..................................................... 61

ILRHR507 Applying a Compensation Model: Internal and Legal Considerations............................................................... 62

ILRHR508 Expanding the Compensation Model: External and Structural Considerations ............................................... 62

ILRHR509 Selection and Stafng: The Selection Process .................................................................................................... 63

ILRHR510 Selection and Stafng: The Stafng Process....................................................................................................... 63

ILRHR511 Assessing, Designing, and Implementing Performance Management Systems............................................... 64

ILRHR512 Achieving Year-Round Performance Management and Appraisal ..................................................................... 64

ILRHR513 Internal Consulting Skills for Human Resource Professionals .......................................................................... 65

ILRHR551 Human Resources Leadership............................................................................................................................... 65

ILRHR552 Aligning HR Strategy with Organizational Strategy ............................................................................................. 66

ILRHR553 Diversity and Inclusion for Bottom-Line Performance ........................................................................................ 66

ILRHR554 Building a Talent-Management Culture................................................................................................................. 67

ILRHR555 Measuring HRs Impact........................................................................................................................................... 67

Courses continued




Courses continued

Human Resource Management continued

ILRHR556 Employee Engagement........................................................................................................................................... 68

ILRSM501 Achieving High-Performance Work Practices...................................................................................................... 68

ILRSM502 Managing Employment Issues in a Global Context ............................................................................................. 69

ILRSM503 Alternative Dispute Resolution.............................................................................................................................. 69

ILRSM504 Systems and Strategies for Managing Organizational Conict.......................................................................... 70

Hospitality and Foodservice Management

SHA01 Managing People More Effectively.............................................................................................................................. 72

SHA02 Marketing Analysis in the Hospitality Industry.......................................................................................................... 72

SHA03 Principles of Financial Accounting in the Hospitality Industry................................................................................ 73

SHA04 Managing Dynamic Teams........................................................................................................................................... 73

SHA05 Marketing Planning in the Hospitality Industry.......................................................................................................... 74

SHA06 Managerial Accounting in Action ................................................................................................................................ 74

SHA07 Foodservice Management Systems: Issues and Concepts...................................................................................... 75

SHA08 Foodservice Management Systems: Operations....................................................................................................... 75

SHA09 Developing a Baseline for Restaurant Revenue Management ................................................................................. 76

SHA10 Developing and Implementing a Strategy for Restaurant Revenue Management.................................................. 76

HAME515 Data Gathering and Analysis in the Hospitality Industry..................................................................................... 77

HAME516 Statistical Decision Making for Hospitality Managers.......................................................................................... 77

SHA531 Introduction to Hotel Revenue Management............................................................................................................ 78

SHA532 Forecasting and Availability Controls in Hotel Revenue Management ................................................................. 78

SHA533 Pricing Strategy and Distribution Channels in Hotel Revenue Management ....................................................... 79

SHA534 Overbooking Practices in Hotel Revenue Management.......................................................................................... 79

SHA535 Non-Traditional Applications of Hotel Revenue Management ............................................................................... 80

SHA551 Hospitality Strategic Management: Direction Setting and the Competitive Landscape...................................... 80

SHA552 Hospitality Strategic Management: Value Creation and Competitive Advantage ................................................ 81

SHA553 Hospitality Strategic Management: Strategy Implementation and Strategic Control Systems........................... 81

SHA561 Financial Analysis of Hotel Investments .................................................................................................................. 82

SHA562 Control of Hotel Real Estate ...................................................................................................................................... 82

SHA563 Valuing Hotel Investments Through Effective Forecasting .................................................................................... 83

SHA564 Valuing Hotel Intellectual Property and Structuring the Capital Stack.................................................................. 83

SHA565 Developing an Asset Management Strategy ............................................................................................................ 84

SHA566 Achieving Hotel Asset Management Objectives...................................................................................................... 84




Certicate Programs




Certificate Overview

In an economy governed by uncertainty, increasing competitive threats, and expanding global opportuni-

ties, Executive Leadership provides leaders with the skills necessary to differentiate their organization from

their competitors, evaluate strategic options, and foster a culture of innovation and creativity.

The four-course series has its roots in the Executive Education programs at Cornells Johnson GraduateSchool of Management and the School of Hotel Administration. The course content has been honed

through the authoring facultys experience with major corporate clients and develops the skills critical

to effective corporate leadership: the ability to think and plan strategically, make good decisions, and

innovate.

In this series, participants develop an industry assessment analysis using Porters Five Forces model, create

a competitive analysis of their rm, apply the scenario-planning process to their industry and organization,

identify trend indicators to monitor, and outline key success factors and core competencies specic to their

industry. In addition, they practice the following skills:

Critically evaluating information

Assessing the environmental factors that shape a companys actions and options

Generating new ideas for innovation in their organization

Using both informal and formal mathematical methods for optimizing decision making

Who Should Take This Certificate?

This certicate series is appropriate to managers at all levels of the organization, as well as directors and

company ofcers who are responsible for making their organization a leader in its industry.

Certificate Information

Executive Leadership comprises the following four courses totaling 24 hours of learning:

LSM502 Strategic Thinking

LSM503 Scenario Planning

LSM506 Executive Decision Making

LSM507 Leading Through Creativity

AccreditationParticipants who successfully complete the four courses in the series receive an Executive Leadership

Certicate from Cornell University.

ACE CREDIT Recommendation

The American Council on Education recommends this Certicate Program for 2 semester hours in

Leadership, Management, or Business Administration in the upper division baccalaureate degree category

HRCI Recertification

The courses in this certicate series have each been approved for six (6) Strategic Management recertica-

tion credit hours toward SPHR and GPHR recertication and six (6) recertication credit hours toward

PHR, SPHR, and GPHR recertication through the Human Resource Certication Institute. Please

contact the Human Resource Certicate Institute (HRCI) for further information about certication or

recertication.

Certificate in Executive LeadershipA four-course certificate from Cornell University





The courses in the Certicate in Change Leadership series, part of eCornells Proactive Leadership

program, are based on Professor Samuel Bacharachs acclaimed books Get Them on Your Side andKeep

Them on Your Side. Proactive Leadership leverages Professor Bacharachs decades of research, teaching,

and expertise in organizational change, negotiation, conict resolution, and organizational behavior, with a

hands-on, in-the-trenches approach to getting things done in organizations. Proactive leadership is aboutboth getting people and/or groups on your side AND sustaining momentum by keeping them on your side.

The rst four courses in the series are dedicated to the leadership process of converting an idea into

action. These courses will help you to develop the political competencies of inuence, negotiation, and

organizational awareness in order to identify opportunities for change, negotiate support for an initiative,

and mobilize action to ensure that your change initiative is implemented. The last two courses in the series

focus on establishing and sustaining the four dimensions of momentum to ensure long-term success. The

courses will help you to develop the managerial competencies of organizing resources, motivating and

directing others, managing performance and achievement, leading through culture, managing conict, and

developing political and organizational agility.


This certicate is designed for managers and leaders at all levels of public, private, and not-for-protorganizations who want to create and sustain change in their organizations.


Change Leadership comprises the following six courses totaling 36 hours of learning:

ILRSM509 Developing an Agenda for Action

ILRSM510 Assessing Allies and Resistors

ILRSM511 Negotiating Support for Your Agenda

ILRSM512 Leading Your Coalition

ILRSM513 Establishing Momentum: Managing Structure, Resources,and Performance

ILRSM514 Sustaining Momentum: Motivating Through Vision, Culture, and Political Agility

Accreditation

Participants who successfully complete all six courses in this certicate series will receive a Certicate in

Change Leadership from Cornell University.

Cornells School of Industrial and Labor Relations (ILR) will give .6 Continuing Education Units (CEUs)

to each student who successfully completes each course. Students can apply to the ILR school for the CEU

units after they have successfully completed the courses.


The American Council on Education recommends courses ILRSM509-512 in this series this Certicate

Program for 2 semester hours in Leadership, Management, or Business Administration in the upper

division baccalaureate degree category. A review of courses ILRSM513-514 is planned for late 2007.

HRCI RecertificationThe courses in this certicate series have each been approved for six (6) Strategic Management recertica-

tion credit hours toward SPHR and GPHR recertication and six (6) recertication credit hours toward

PHR, SPHR, and GPHR recertication through the

Human Resource Certication Institute. Please contact the Human Resource Certicate Institute (HRCI)

for further information about certication or recertication.

Certificate in Change LeadershipA six-course certificate from Cornell University





With the impending retirement of the baby boom generation and a heightened focus on succession

planning, eCornells Leading Management Teams certicate is designed to provide leaders with the

skills necessary to manage their own career and those of the managers reporting to them.

This six-course certicate series, authored by management faculty at Cornell University, is groundedin research and the authoring facultys experience with major corporate clients. The course content is

designed to develop practical and applicable skills essential to managers charged with forming and

sustaining high-performing teams.

In this series, participants will undergo a 360-degree evaluation linked to Cornell Universitys

Johnson Graduate School of Management Leadership Model. The results will be used to create a

Leadership Development Plan which is integral to managing your own and your direct reports career

development. In addition, participants will engage in content addressing the following topics:

Leadership transition

Managing team dynamics using the three-wave pattern model

Generating new ideas for innovation in their organization

Using both informal and formal mathematical methods for optimizing decision making

Mastering organizational change tactics in the context of a management team

Maximizing team member contributions and improving team interactions


This certicate series is designed for managers at all levels of the organization.


Participants who successfully complete all six courses in this certicate series will receive a

Certicate in Leading Management Teams from Cornell University.

LSM506 Executive Decision Making

LSM507 Leading Through Creativity

LSM509 Unlocking Your Leadership Potential *

LSM510 Overcoming Challenges for Leaders and Their Teams

HAME511 Managing Change Initiatives

HAME504 Understanding Team Dynamics

* Note: registration deadline for LSM509 is 30 days prior to course start date.n of Strategic Thinking and Scenario

Planning, which must be takenAccreditation

Participants who successfully complete the six courses in the series receive a Certicate in Leading

Management Teams from Cornell University.



Leadership or Management in the upper division baccalaureate degree category.

HRCI RecertificationThe courses in this certicate series have each been approved for six (6) recertication credit hours

toward PHR, SPHR, and GPHR recertication through the Human Resource Certication Institute.

Most courses have been approved for six (6) Strategic Management recertication credit hours

toward SPHR and GPHR recertication. See individual course descriptions for more information.

Please contact the Human Resource Certicate Institute (HRCI) for further information about

certication or recertication.

Certificate in Leading Management TeamsA six-course certificate series from Cornell University




Certificate in Business Leadership SkillsA twelve-course certificate series from Cornell University


Business Leadership Skills provides functional managers with a toolkit to think strategically, assess

nancial implications of their decisions, mobilize change within an organization, and communicate

with other business leaders. The courses in this series prepare human resource managers to chart

the future of their company as well as manage for bottom-line performance today, while providing

engaging opportunities to specialize in a specic area of career interest.


This certicate series is designed for managers who require a solid understanding of leadership

and strategic management concepts in order to ensure contribution to the organizations nancial

performance.


StudentsearntheCerticateinBusinessLeadershipSkillsbycompletingatotalof12courses:

eightrequiredcorecoursesandtwoelectivetracks,eachofwhichcomprisestwocourses.

Accreditation

Participants who successfully complete all eight required courses and four elective courses in this

certicate series will receive a Certicate in Business Leadership Skills from Cornell University.


The courses in this certicate series have each been approved for six (6) recertication credit hours

toward PHR, SPHR, and GPHR recertication through the Human Resource Certication Institute.Some courses have been approved for six (6) Strategic Management recertication credit hours toward

SPHR and GPHR recertication or six (6) International HR Management recertication credit hours

towards the GPHR designation. See individual course descriptions for more information. Please

contact the Human Resource Certicate Institute (HRCI) for further information about certication or

recertication.

Required Core Courses

LSM502 Strategic Thinking

LSM503 Scenario Planning

HAME507 Mastering the Time Value of Money

HAME513 Understanding Financial Statements

ILRSM509 Developing an Agenda for Action

ILRSM510 Mapping the Political Terrain of Allies

and Resistors

ILRSM511 Negotiating Support and buy-In for

Your Agenda

ILRSM512 Mobilizing the Coalition for Action

Elective Courses (Choose Four)

ILRSM501AchievingHigh-PerformanceWorkPractices

ILRSM503AlternativeDisputeResolution

ILRSM513EstablishingMomentum:ManagingStructure,

Resources,andPerformance

LSM506ExecutiveDecisionMaking

ILRHR513InternalConsultingSkillsforHRProfessionals

LSM507LeadingThroughCreativity

HAME508MakingCapitalInvestmentDecisions

ILRSM502ManagingEmploymentIssuesinaGlobal

Context

LSM510OvercomingChallengestoLeadersandTheirTeams

ILRSM514SustainingMomentum:Motivatingthrough

Vision,Culture,andPoliticalAgility

ILRSM504SystemsandStrategiesforManaging

OrganizationalConict

LSM509UnlockingYourLeadershipPotential

HAME514UsingRatioAnalysistoEvaluateFinancial

Performance




Certificate in Project LeadershipA six-course certificate from Cornell Universitys College of Engineering

Certificate OverviewProject leaders are more than just project managers; they are talented individuals that have mastered the leadership skills

necessary to build a high-performing project team, leverage the collective intelligence of the group, mange it through

the process of completing a project, and exercise inuence with out authority to ensure superior results. This six-course

certicate series, authored by faculty from Cornell Universitys College of Engineering, is designed to build the critical

leadership skills that Project Management Professionals (PMPs), project managers, and business managers need to lead a

project team to success.

The most successful project managers and leaders need to know what it takes to make project

or cross-functional teams perform at the highest level and understand that they need to be able

to mange the uncertainty inherent in todays complex projects. They know that the true success

factors of high-performance project management are the leadership and interpersonal skills which

enable them to get team members to work collaboratively and perform at the highest level.

The courses in this certicate series are designed to introduce the concept of project leadership as

distinct from project management and develop the critical leadership skills necessary to ensure

the success of even the most complex project. The courses in this certicate series integrate

collaborative group projects, practical case studies, frameworks ant toolsets to apply the concepts,

and interactive assessments.


This certicate series is essential for Project Management Professionals (PMPs), project managers,

and functional managers charged with leading a cross-functional or project team to success. It is

appropriate for business leaders, mid-level managers, and project managers who need to learn the

critical leadership skills necessary to ensure the high performance of a project team.


Project Leadershipcomprisesthefollowingsixcoursestotaling36hoursoflearning:CEPL551IntroductiontoProjectLeadership

CEPL552 Project Teams: Mining Collective Intelligence

CEPL553 Dealing with Difference

CEPL554 Earned Value Management

CEPL555InuenceWithoutAuthority

CEPL556ConictResolutionking and Scenario Planning,Accreditation

Participants who successfully complete all six courses in the series receive a Certicate in Project

Leadership from Cornell Universitys College of Engineering.




Certificate in Financial ManagementA four-course certificate series from Cornell University


Today, a good idea is not good enough leaders must demonstrate that their idea will deliver

measurable results to the bottom line. To drive innovation and organizational success, leaders need

to make effective business decisions that provide the most economic value to their organizations.

They must effectively communicate and discuss project and investment alternatives with an

organizations nancial managers.

In many organizations, however, miscommunication and limited access to nancial management

tools and methods hinder decision-making. Financial Management provides non-nancial

managers with the nancial acumen that enables them to address these problems and make better

business decisions.

The four courses in this series use easily understood, relevant case examples and engaging,

interactive explanations to demystify nancial terminology, assumptions, and concepts. The series

includes a combination of nance and accounting topics and enables participants to interpret

nancial information, assess the costs and benets of business decisions, andcommunicate

operational and nancial strategies.

Who Should Take This Certificate?This series course is essential for all levels of managers, directors, and company ofcers who are

responsible for making nancial or capital budgeting decisions within their organization or must

be able to interpret and use nancial data.


Financial Management comprisesthefollowingfourcoursestotaling24hoursoflearning:

HAME507 Mastering the Time Value of Money

HAME508 Making Capital Investment Decisions

HAME513 Understanding Financial Statements

HAME514 Using Ratio Analysis to Evaluate Financial Performance

Notethatthecoursesaredesignedaspairs;withineachpairthecoursesshouldbetaken

inthesequencelistedabove.the exception of Strategic Thinking and Scenario Planning,Accreditation

Participants who successfully complete all four courses in the series receive a Certicate in

Financial Management from Cornell University.


The American Council on Education recommends this Certicate Program for 2 semester hours

in Principles of Finance or Financial Management in the upper division baccalaureate degree

category.


The courses in this certicate series have each been approved for six (6) Strategic Management

recertication credit hours toward SPHR and GPHR recertication and six (6) recertication credit

hours toward PHR, SPHR, and GPHR recertication through the Human Resource Certication

Institute. Please contact the Human Resource Certicate Institute (HRCI) for further information

about certication or recertication.




Certificate in Supervisory SkillsAn eleven-course certificate series from Cornell University


eCornell has worked hand-in-hand with Cornell Universitys School of Industrial and Labor

Relations to adapt its renowned Supervisory Skills Certicate for convenient online delivery.

This series of 11 courses provides supervisors and managers from entry level to mid-level with

the skills and competencies they need to manage their time, communicate effectively, motivate

their employees, resolve workplace confrontations, prevent and address inappropriate workplacebehavior, conduct legal and unbiased employee interviews, and manage the performance of their

direct reports.


The courses comprising the Supervisory Skills Certicate are designed for shift supervisors,

entry-level managers and supervisors up to mid-level managers seeking an opportunity to obtain a

richer, deeper understanding of supervisory and management skills.


Thecerticateseriesconsistsofthe11courseslistedbelow,totalingapproximately66

hoursoflearning.

ILRMD501 Selection Requirements and Communication Skills for InterviewingILRMD502 Legal and Unbiased Interviewing and Selection

ILRMD503 Overcoming Barriers to Successful Management

ILRMD504 Leading People to Higher Performance

ILRMD505 Legal Issues in the Workplace

ILRMD506 Preventing and Addressing Inappropriate Workplace Behaviors

ILRMD507ThePowerofManagingYourTimeandPersonalPriorities

ILRMD508 Managing People Issues to Stay Focused on Priorities

ILRMD509 The Impact of Personality Styles on Communication

ILRMD510 Managing Communication Challenges

ILRMD511 Managing Performance

Accreditation

Students who successfully complete all 11 courses in this series receive a Supervisory Skills

Certicate from Cornell University.

Cornells School of Industrial and Labor Relations (ILR) awards 0.6 Continuing Education Units

(CEUs) to each student who has successfully completed each course in the Supervisory Skills

Certicate series.


The American Council on Education recommends this Certicate Program for 4 semester hours

in Supervision, Management, or Business Communications in the upper division baccalaureate

degree category


Most of the courses in this certicate series have each been approved for six (6) recertication

credit hours toward PHR, SPHR, and GPHR recertication through the Human Resource

Certication Institute. See individual course descriptions for more information. Please contact

the Human Resource Certicate Institute (HRCI) for further information about certication or

recertication.





All managers face challenges associated with getting the most out of their direct reports. Personal

communication styles, organizational structure, legal issues, and workplace culture can all affect

employee performance. eCornell has partnered with Cornell University to create the Managing

Essentials: Managing Performance Certicate, to help managers and leaders create the conditions

conducive to peak employee performance. Participants in the series learn how to adjust theirpersonal approach to communication, motivation, and conict resolution to lead employees to

higher levels of performance. The series also addresses compliance issues related to workplace

behavior, including sexual harassment.


The Management Essentials: Managing Performance Certicate is designed for entry- to mid-level

supervisors and managers seeking a deeper understanding of the issues and challenges of manag-

ing employees and proven strategies for managing the performance of direct reports.


Thecerticateseriesconsistsofthesixcourseslistedbelow,totalingapproximately30

hoursoflearning.ILRMD503 Overcoming Barriers to Successful Management




ILRMD510ManagingCommunicationChallenges

ILRMD511 Managing Performance

Accreditation

Students who successfully complete all six courses in this series receive a Management

Essentials:ManagingPerformanceCerticate from Cornell University.

Cornells School of Industrial and Labor Relations (ILR) will give .6 Continuing Education Units(CEUs) to each student who successfully completes each course. Students can apply to the ILR

school for the CEU units after they have successfully completed the courses.


The American Council on Education recommends this Certicate Program for up to 3 semester

hours in Human Resource Management or Performance Management in the upper division

baccalaureate degree category.


The courses in this certicate series have each been approved for six (6) recertication credit


Institute. Please contact the Human Resource Certicate Institute (HRCI) for further information

about certication or recertication.

Certificate in Management Essentials: Managing PerformanceA six-course certificate series from Cornell University





eCornell has partnered with Cornell University to produce the Management Essentials:

Interviewing and Selection Certicate. This six-course series addresses communication and

interviewing skills as well as legal issues associated with managing a stafng process.

Through course material and self-reection, participants in this certicate series learn to shapetheir personal interviewing style in a way that ensures the unbiased, honest interviewing and

assessment of candidates. The series also addresses the legal pitfalls associated with organizational

hiring practices and how to respond to accusations of bias.


The Management Essentials: Interviewing and Selection Certicate is designed for entry- to

mid-level supervisors and managers seeking a deeper understanding of the issues and challenges

of interviewing and selecting prospective employees and proven strategies for making the most

informed and appropriate hiring decisions.



hoursoflearning.

ILRMD501 Selection Requirements and Communication Skills for Interviewing

ILRMD502L egal and Unbiased Interviewing and Selection





t the exception of Strategic Thinking and Scenario Planning,

Accreditation

Students who successfully complete all six courses in this series receive a Management

Essentials: Interviewing and Selection Certicate from Cornell University.

Cornells School of Industrial and Labor Relations (ILR) will give .6 Continuing Education Units

(CEUs) to each student who successfully completes each course. Students can apply to the ILR




hours in Human Resource Management or Performance Management in the upper division

baccalaureate degree category.


The courses in this certicate series have each been approved for six (6) recertication credit


Institute. Please contact the Human Resource Certicate Institute (HRCI) for further informationabout certication or recertication.

Certificate in Management Essentials: Interviewing and SelectionA six-course certificate series from Cornell University




Certificate in Management Essentials: Managing ProductivityA six-course certificate series from Cornell University


The most successful managers are those who can juggle often competing priorities, manage their

time effectively, motivate their direct reports to peak performance, and diffuse difcult situations

quickly and effectively to maintain a healthy and productive organizational environment. To help

them do so, eCornell has partnered with Cornell University to create the Management Essentials:

Managing Productivity Certicate.

The six-course series is designed to help participants diagnose, assess, and resolve difcult

situations quickly and effectively. By improving their interpersonal communication skills, partici-

pants can address conict more efciently in a way that enhances employee morale and elevates

productivity. Participants also learn to gain control of their own busy work schedules, increasing

their personal productivity while reducing debilitating stress.


The Management Essentials: Managing Productivity Certicate is designed for entry- to mid-

level supervisors and managers seeking a deeper understanding of the issues and challenges of

managing and increasing the productivity of direct reports and proven strategies for improving the

productivity of your team.



hoursoflearning.



ILRMD507 The Power of Managing Your Time and Personal Priorities

ILRMD508 Managing People Issues to Stay Focused on Priorities


ILRMD510 Managing Communication Challenges i

Accreditation

Students who successfully complete all six courses in this series receive a Management Essentials:

Managing Productivity Certicate from Cornell University.

Cornells School of Industrial and Labor Relations (ILR) will give .6 Continuing Education Units

(CEUs) to each student who successfully completes each course. Students can apply to the ILR




hours in Management in the upper division baccalaureate degree category..


Most of the courses in this certicate series have each been approved for six (6) recertication

credit hours toward PHR, SPHR, and GPHR recertication through the Human Resource

Certication Institute. See individual course descriptions for more information. Please contact

the Human Resource Certicate Institute (HRCI) for further information about certication or

recertication.




Certificate in Human Resource StudiesA twelve-course certificate series from Cornell Universitys School of Industrial and Labor Relations


Human Resources is an evolving and dynamic eld that challenges the ability of even the most

seasoned professionals to keep abreast of policies, procedures, compliance requirements, and

best practices. In response to these demands, eCornell has partnered with Cornell Universitys

School of Industrial and Labor Relations (ILR) to adapt its renowned Human Resources Studies

Certicate Series for convenient online delivery. This series focuses on fundamental issues relatedto employment law, employee benets, employee relations, compensation, selection and stafng,

and performance management and appraisal.


Human Resource employees and managers seeking an opportunity to obtain a richer, deeper

understanding of human resources policies and practices from a leading Ivy League institution.


Thecerticateseriesconsistsofthetwelvecourseslistedbelow.Wealsooffertheexible

optionofmixingandmatchingclassroomworkshopswithonlineprogramstowardthe

completionofthecerticateseries.

ILRHR501 Issues and Concepts in Equal Employment Opportunities LawILRHR502 Employment Laws for the HR Professional

ILRHR503 Fundamentals of Retirement Benets

ILRHR504 Fundamentals of Welfare and Flexible Benets

ILRHR505 Organizational Culture and Work/Life Balance

ILRHR506 Communicating and Coaching and Counseling for Improved Performance

ILRHR507 Applying a Compensation Model: Internal and Legal Considerations

ILRHR508 Expanding the Compensation Model: External and Structural Considerations

ILRHR509 Selection and Stafng: The Selection Process

ILRHR510 Selection and Stafng: The Stafng Process

ILRHR511 Assessing, Designing, and Implementing Performance Management Systems

ILRHR512 Achieving Year-Round Performance Management and Appraisal

Accreditation

Participantswhosuccessfullycompletealltwelvecoursesinthiscerticateserieswill

receiveaHumanResourcesStudiesCerticatefromCornellUniversitysSchoolof

IndustrialandLaborRelations.

CornellsSchoolofIndustrialandLaborRelations(ILR)willgive.6ContinuingEducation

Units(CEUs)toeachstudentwhosuccessfullycompleteseachcourse.Studentscanapply

totheILRschoolfortheCEUunitsaftertheyhavesuccessfullycompletedthecourses.



Human Resources Management and 3 Semester hours in Employment Law in the upper divisionbaccalaureate degree category.


Thecoursesinthiscerticateserieshaveeachbeenapprovedforsix(6)recertication

credithourstowardPHR,SPHR,andGPHRrecerticationthroughtheHumanResource

CerticationInstitute.PleasecontacttheHumanResourceCerticateInstitute(HRCI)for

furtherinformationaboutcerticationorrecertication,





The development and execution of a human resources strategy that is aligned with organiza-

tional goals and matched to an organizations competencies delivers tangible outcomes for an

organizations people, customers, and shareholders. Such a strategy requires transforming HR

from a business partner to a business leader. As a leader, HR plays a signicant role, not

only in human-capital development, but in how human capital can contribute to the executionof organizational and business strategies. This certicate program from Cornell Universitys

School of Industrial and Labor Relations develops the leadership competencies required make this

transformation.

The courses in this series focus on several drivers for transforming HR into a world-class func-

tion: the HR leaders inuence on strategy and organizational leaders, alignment of HR strategy,

using diversity and inclusion to achieve bottom-line results, developing a talent-management

culture, strategies for employee engagement, and using metrics to measure impact on business

outcomes. Each course explores a topic in depth, with particular emphasis on the role of the HR

leader, industry best practices, and short projects that emphasize the application to your particular

organization.


This certicate series is designed for manager-, director-, and executive-level HR professionals

who are charged with improving HRs ability to contribute to organizational strategy and success.

It is also appropriate for HR professionals seeking the strategic skills required for advancement to

management and leadership positions. Participants should have completed a Cornell University

Certicate in Human Resources Studies (or equivalent).


ToearntheStrategicHumanResourcesManagementCerticate,studentsmustcomplete

thefollowingsixcoursestotalingapproximately36hoursoflearning:

ILRHR551 Human Resources Leadership

ILRHR552AligningHRStrategywithOrganizationalStrategy

ILRHR553 Diversity and Inclusion for Bottom-line Performance

ILRHR554 Building a Talent-Management Culture

ILRHR555MeasuringHRsImpact

ILRHR556EmployeeEngagement

Accreditation

Participants who successfully complete all six course in this certicate series receive a Certicate

in Strategic Human Resources Management from Cornell Universitys School of Industrial and

Labor Relations. Cornells School of Industrial and Labor Relations (ILR) will give .6 Continuing

Education Units (CEUs) to each student who successfully completes each course. Students can

apply to the ILR school for the CEU units after they have successfully completed the courses.


Thecoursesinthiscerticateserieshaveeachbeenapprovedforsix(6)Strategic

ManagementrecerticationcredithourstowardSPHRandGPHRrecerticationandsix

(6)recerticationcredithourstowardPHR,SPHR,andGPHRrecerticationthroughthe

HumanResourceCerticationInstitute.PleasecontacttheHumanResourceCerticate

Institute(HRCI)forfurtherinformationaboutcerticationorrecertication.

Certificate in Strategic Human Resource ManagementA six-course certificate series from Cornell Universitys School of Industrial and Labor Relations




Certificate in Human Resources: Benefits and CompensationA six-course certificate series from Cornell Universitys School of Industrial and Labor Relations


Successful organizations understand that its much more cost-effective to retain current employees

than to recruit and train new ones. And they recognize that benets and compensation pack-

ages that are both attractive to employees and cost-effective to the organization are important

components of effective retention strategies. eCornell has partnered with the Cornell Universitys

School of Industrial and Labor Relations (ILR) to create the Human Resources: Benets andCompensation certicate. Even the most seasoned HR professionals can learn something new from

this six-course certicate series addressing legal and organizational factors related to retirement

plans, health plans, and other benet packages.


The Human Resources: Benets and Compensation Certicate is appropriate for Human Resource

employees and managers seeking a richer, deeper understanding of policies and practices related

to benets and compensation from a leading Ivy League institution.


ToearntheHumanResources:BenetsandCompensationCerticate,studentsmust

completethefollowingsixcoursestotalingapproximately36hoursoflearning:ILRHR501 Issues and Concepts in Equal Employment Opportunities Law

ILRHR502 Employment Laws for the HR Professional

ILRHR503 Fundamentals of Retirement Benets

ILRHR504 Fundamentals of Welfare and Flexible Benets

ILRHR507 Applying a Compensation Model: Internal and Legal Considerations

ILRHR508 Expanding the Compensation Model: External and Structural

Considerations

Accreditation

ParticipantswhosuccessfullycompleteallsixcoursesinthisseriesreceiveaHuman

Resources:BenetsandCompensationCerticatefromCornellUniversitysSchoolofIndustrialandLaborRelations.


Units(CEUs)toeachstudentwhosuccessfullycompleteseachcourse.Studentscan

applytotheILRschoolfortheCEUunitsaftertheyhavesuccessfullycompletedthe

courses.


The American Council on Education recommends this Certicate program for 3 semester hours in

Human Resource Management or Benets and Compensation in the upper division baccalaureate

degree category.





furtherinformationaboutcerticationorrecertication.




Certificate in Human Resources: Selection and StaffingA six-course certificate series from Cornell Universitys School of Industrial and Labor Relations


A workforce is only as effective as the people who comprise it. The Human Resources: Selection

and Stafng Certicate, a collaboration of eCornell and Cornell Universitys School of Industrial

and Labor Relations, is designed to help Human Resources professionals and other managers

evaluate stafng needs and ll vacancies with the best candidate for the targeted position. The

six-course certicate leads participants to a deeper understanding of legal and ethical issues inworkplace hiring, appropriate and effective communications for recruitment and interviewing, and

strategies to address employee stafng and retention


The Human Resources: Selection and Stafng Certicate is appropriate for Human Resource

employees and managers seeking a richer, deeper understanding of hiring and retention policies

and practices from a leading Ivy League institution.


ToearntheHumanResource:SelectionandStafngCerticate,studentsmustcomplete

thefollowingsixcoursestotalingapproximately36hoursoflearning:

ILRHR501 Issues and Concepts in Equal Employment Opportunities LawILRHR502 Employment Laws for the HR Professional

ILRHR509 Selection and Stafng: The Selection Process


ILRMD501 Selection Requirements and Communication Skills for Interviewing

ILRMD502 Legal and Unbiased Interviewing and Selectiont

Accreditation

ParticipantswhosuccessfullycompleteallsixcoursesinthisseriesreceiveaHuman

Resources:SelectionandStafngCerticatefromCornellUniversitysSchoolofIndustrial

andLaborRelations.




courses.



Human Resource Management or Stafng in the upper division baccalaureate degree category





furtherinformationaboutcerticationorrecertication.

.




Certificate in Human Resources: Foundations of Employee RelationsA six-course certificate series from Cornell Universitys School of Industrial and Labor Relations


In todays fast-paced culture, creating an environment in which employees feel valued is an increasingly

critical component of success. More than ever, Human Resources professionals must help organizations

strike a balance between employees work lives and personal lives, while maintaining organizational

efciency.

eCornell has partnered with the Cornell University School of Industrial and Labor Relations (ILR) to

develop the Human Resources: Employee Relations certicate. Participants in the certicate series learn

strategies for effective communication and investigating and establishing work/life balance initiatives to

create a more positive workplace environment.

HR professionals and managers alike will benet from the skills and suggestions presented in this six-

course certicate. Because situations are examined from legal, organizational, and cultural contexts, even

the most seasoned professionals will learn something new.


The Human Resources Employee Relations Certicate is appropriate for Human Resource employees and

managers seeking a richer, deeper understanding of policies and practices related to employee relations

from a leading Ivy League institution.


ToearntheHumanResources:EmployeeRelationsCerticate,studentsmustcompletethe

followingsixcoursestotalingapproximately36hoursoflearning:

ILRHR501 Issues and Concepts in Equal Employment Opportunities Law



ILRHR506 Communicating and Coaching and Counseling for Improved Performance



Accreditation

ParticipantswhosuccessfullycompleteallsixcoursesinthisseriesreceiveaHumanResources:

EmployeeRelationsCerticatefromCornellUniversitysSchoolofIndustrialandLaborRelations.

CornellsSchoolofIndustrialandLaborRelations(ILR)willgive.6ContinuingEducationUnits

(CEUs)toeachstudentwhosuccessfullycompleteseachcourse.StudentscanapplytotheILR

schoolfortheCEUunitsaftertheyhavesuccessfullycompletedthecourses.



Employee Relations or Human Resource Management in the upper division baccalaureate degree category.


Thecoursesinthiscerticateserieshaveeachbeenapprovedforsix(6)recerticationcredithours

towardPHR,SPHR,andGPHRrecerticationthroughtheHumanResourceCerticationInstitute.

PleasecontacttheHumanResourceCerticateInstitute(HRCI)forfurtherinformationabout

certicationorrecertication.




Certificate in Human Resources: Performance ManagementA six-course certificate series from Cornell Universitys School of Industrial and Labor Relations


Performance management is a challenge unique to every organization, demanding a unique approach.

eCornell has partnered with Cornell Universitys School of Industrial and Labor Relations (ILR) to produce

the Human Resources: Performance Management certicate. The six-course certicate is designed to

provide participants with the analytical and organizational skills to determine what kind of performance-

management program will work for them and the communication and logistical know-how to bring theprogram to life.

Participants in this course will have the condence to effectively view their organizations in a variety of

paradigms, and will have an advantage in efforts to increase performance for their organizations, manage

employees and employee performance, and communicating in a way that leads their organization to its

goals.


The Human Resources: Performance Management Certicate is appropriate for Human Resource employ-

ees and managers seeking a richer, deeper understanding of policies and practices related to performance

management from a leading Ivy League institution.


ToearntheHumanResources:PerformanceManagementCerticate,studentsmustcompletethe

following6coursestotalingapproximately36hoursoflearning:

ILRHR501 Issues and Concepts in Equal Employment Opportunities Law


ILRHR511 Assessing, Designing, and Implementing Performance Management Systems

ILRHR512 Achieving Year-Round Performance Management and Appraisal



Accreditation

ParticipantswhosuccessfullycompleteallsixcoursesinthisseriesreceiveaHumanResources:

PerformanceManagementCerticatefromCornellUniversitysSchoolofIndustrialandLabor

Relations.

CornellsSchoolofIndustrialandLaborRelations(ILR)willgive.6ContinuingEducationUnits

(CEUs)toeachstudentwhosuccessfullycompleteseachcourse.StudentscanapplytotheILR

schoolfortheCEUunitsaftertheyhavesuccessfullycompletedthecourses.


The American Council on Education recommends this Certicate program for 3 semester hours in Human

Resource Management or Performance Management in the upper division baccalaureate degree category. *

* Because of signicant overlap in content, students who are granted course credit for Managing Performance will not also be grantedcredit for Performance Management, and vice versa.


Thecoursesinthiscerticateserieshaveeachbeenapprovedforsix(6)recerticationcredithours

towardPHR,SPHR,andGPHRrecerticationthroughtheHumanResourceCerticationInstitute.

PleasecontacttheHumanResourceCerticateInstitute(HRCI)forfurtherinformationabout

certicationorrecertication




Certificate in Systems and Processes for HRA six-course certificate series from Cornell Universitys School of Industrial and Labor Relations


Todays Human Resources professionals must be prepared to operate both locally and globally,

addressing a variety of cultural and legal circumstances in order to serve their organizations

effectively. eCornell has partnered with Cornell Universitys School of Industrial and Labor

Relations to create the Systems and Processes in HR certicate.

This six-course certicate helps participants address issues related to organizational conict,

strategic employment, employee relations and legal compliance from both a local and global

perspective, and design initiatives to contribute to enduring organizational success.


This certicate series is designed for Human Resource professionals charged with making Human

Resources a strategic partner in their organization


StudentsearntheSystemsandProcessesinHumanResourcesCerticatebycompleting

thefollowingsixcoursescomprisingatotalof36hoursoflearning:

ILRSM504 Systems and Strategies for Managing Organizational ConictILRSM502 Managing Employment Issues in a Global Context

ILRHR513 Internal Consulting Skills for HR Professionals




Accreditation

ParticipantswhosuccessfullycompleteallsixcoursesinthisseriesreceiveaCerticate

inSystemsandProcessesforHRfromCornellUniversitysSchoolofIndustrialandLabor

Relations.




courses.


Thecoursesinthiscerticateserieshaveeachbeenapprovedforsix(6)recertica-

tioncredithourstowardPHR,SPHR,andGPHRrecerticationthroughtheHuman

ResourceCerticationInstitute.Somecourseshavebeenapprovedforsix(6)Strategic

ManagementrecerticationcredithourstowardSPHRandGPHRrecerticationor

six(6)InternationalHRManagementrecerticationcredithourstowardstheGPHRdesignation.Seeindividualcoursedescriptionsformoreinformation.Pleasecontactthe

HumanResourceCerticateInstitute(HRCI)forfurtherinformationaboutcerticationor

recertication.




Certificate in Foodservice ManagementA four-course certificate series from Cornell Universitys School of Hotel Administration


Each year, hundreds of professionals who want to sharpen their existing skills, develop new skills,

and enhance their understanding of Foodservice Management participate in executive education

programs from Cornells School of Hotel Administration. eCornell has worked hand-in-hand with

the Hotel school to adapt its renowned Professional Development Program for convenient online

delivery as the Certicate in Foodservice Management.

This certicate examines the issues and challenges of the foodservice industry and outline strate-

gies that contribute to a successful foodservice operation. Courses focus on a systems approach

to foodservice management. Participants learn how to manage the major areas of menu planning,

purchasing, receiving, storage, production, and control systems. They assess the effectiveness of

several foodservice systems, use a service blueprint to improve the service delivery process and

increase prots, and examine such variables as client ow, menu planning, dining time, optimal

table mix, meal duration, and variable pricing.

Once the most effective strategies have been identied, participants focus on how to implement

desired changes efciently to produce measurable improvement in market share and overall

revenue for their foodservice operation.

Note: eCornell courses can be used to satisfy requirements for on-campus Professional Development Program certicates

as well as online Foodservice Management certicates. Two online courses (15 hours of instruction per course) are equal

to one on-campus course (30 hours of instruction per course).


This certicate is appropriate to foodservice professionals from hotels, chain and independent

restaurants, and other hospitality outlets looking to increase prots and advance their careers. It is

also ideal for hospitality professionals from other disciplines seeking to transition into foodservice

positions.


Foodservice Management comprisesthefollowingfourcoursestotaling60hoursoflearning:SHA07 Foodservice Management Systems: Issues and Concepts

SHA08 Foodservice Management Systems

SHA09 Developing a Baseline for Restaurant Revenue Management

SHA10 Developing and Implementing a Strategy for Restaurant Revenue Management

Accreditation

Participantswhosuccessfullycompleteallrequiredcoursesinthisseriesreceivea

CerticateinFoodserviceManagementfromCornellUniversitysSchoolofHotel

Administration.



Foodservice Management or Culinary Arts in the upper division baccalaureate degree category.




Master Certificate in Foodservice ManagementA eight-course certificate series from Cornell Universitys School of Hotel Administration


Each year, hundreds of professionals who want to sharpen their existing skills, develop new skills,

and enhance their understanding of Foodservice Management participate in executive education

programs from Cornells School of Hotel Administration. eCornell has worked hand-in-hand with

the Hotel school to adapt its renowned Professional Development Program for convenient online

delivery as the Master Certicate in Foodservice Management.

This certicate examines the issues and challenges of the foodservice industry and outline strate-

gies that contribute to a successful foodservice operation. Courses focus on a systems approach

to foodservice management. Participants learn how to manage the major areas of menu planning,

purchasing, receiving, storage, production, and control systems. They assess the effectiveness of

several foodservice systems, use a service blueprint to improve the service delivery process and

increase prots, and examine such variables as client ow, menu planning, dining time, optimal

table mix, meal duration, and variable pricing. In addition, participants learn about strategies to

increase protability through improved human-resource management, nancial management,

superior service, and the creation of a competitive marketing position that builds their value

proposition.

Once the most effective strategies have been identied, participants focus on how to implement

desired changes efciently to produce measurable improvement in market share and overall

revenue for their foodservice operation.


This certicate is appropriate to foodservice professionals from hotels, chain and independent

restaurants, and other hospitality outlets looking to increase prots and advance their careers. It is

also ideal for hospitality professionals from other disciplines seeking to transition into foodservice

positions.


StudentsearntheMasterCerticateinFoodserviceManagementbycompletingtheeight

courseslistedbelow:SHA01 Managing People More Effectively

SHA02 Marketing Analysis in the Hospitality Industry

SHA03 Principles of Financial Accounting in the Hospitality Industry

SHA05 Marketing Planning in the Hospitality Industry

SHA07 Foodservice Management Systems: Issues and Concepts

SHA08 Foodservice Management Systems

SHA09 Developing a Baseline for Restaurant Revenue Management

SHA10 Developing and Implementing a Strategy for Restaurant Revenue Management

Accreditation

Participantswhosuccessfullycompleteallrequiredcoursesinthisseriesreceivea

MasterCerticateinFoodserviceManagementfromCornellUniversitysSchoolofHotelAdministration.



Foodservice Management in the upper division baccalaureate degree category.




Master Certificate in the Essentials of Hospitality ManagementA six-course certificate series from Cornell Universitys School of Hotel Administration


Each year, hundreds of professionals who want to sharpen their exiting skills, develop new skills,

and enhance their understanding of Hospitality Management participate in executive education

programs from Cornells School of Hotel Adminis

eCornell Catalog 2009

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