Economic Development Planning for Agriculture Status of Ongoing and Future Rural Economy Initiatives
Jul 16, 2015
Economic Development Planning
for Agriculture
Status of Ongoing and Future Rural Economy Initiatives
Economic Impact of Ag in Loudoun
County?• USDA
– Value of Land & Buildings + Machinery & Equipment + Ag Products Sold=$117,000,000
• Virginia 2013 Commercial Grape Report– 1,046 tons of grapes produced
– Valued at just under $2M
– Wine valued at $35M
• USDA– 1,396 Farms
• County Land Use– 5,000 parcels; 3,000 owners
Net Cost of Community Services
• Goal
– To determine the municipal costs and revenues
associated with farmland and open space in
Loudoun.
– To determine if this sector is a fiscal NET positive
or negative.
• Mission
– “To analyze the revenues from and expenses to
Loudoun County in FY2011 from the broad land
use category of Agriculture/Open Space/Forest
Land.”3
NCOCS-Findings
• EDC’s “Unpacking the Commercial Tax
Base”
– For every $1 in Revenue:
• Commercial Costs $0.38
• Residential Costs $1.62
• REDC “Net Cost of Community Services”
– For every $1 in Revenue:
• Farmland/Open Space/Forest Land $0.79
Rural Economy Strategic Plan
• In 2000 Rural Economic Development Council (REDC) created.
• January 2011 REDC recommends BOS to authorize development of a REBDS.
• April 2011 BOS authorizes REDC to prepare REBDS.
• April 2013-BOS Approved
REBDS will recommend new strategies to support
the rural economy through:
• implementation of new and improved marketing strategies,
• research and education,
• evaluation of existing and new financial tools to support
entrepreneurs entering or expanding within the rural
economy,
• identification of resources needed to reach the level of
support required and
• development of public policy.
REBDS Committee• Fifteen sectors and leaders within sector identified.
– Agribusiness
– Wine/Grapes
– Tourism Business
– Rural Based Business
– Rural Credit/Banking
– Arts
– Traditional Livestock/Agronomy
– Education
– Culinary Industry
– Horticulture
– Young/Beginning Farmer
– Direct Markets/Farmers Markets
– Equine
– Fruits/Vegetables
Rural Business Stakeholder Outreach
• Letter of invitation to 3,000+ western
Loudoun landowners.
• 300 individuals participated in strategic
planning meetings.
• Each sector submitted a written report and
oral presentation.
Phase II-Needed Action• Loudoun County trails association.
• Self-supporting research and consulting organization.
• Web-based information exchange.
• Mentor-protégé program.
• Regular business owners’ survey.
• Enhance brand marketing programs.
• Rural business “trail” program.
• Rural business passport program.
• Loudoun Agriculture Technology Accelerator.
• Rural Policy Review Project
• Loudoun Agriculture, Wine, Culinary and
Arts Center
• Year-Round Farmers, Arts and Crafts
Market
• Retrofit existing food preparation
facilities.
• Equine Master Plan
• On-Farm Research and Consulting
Network
• General destination marketing program
enhancements
Phase IV-Preliminary
Recommendations• Foundation Strategies
– Essential for long-term growth.
– Address structural issues.
– Have multi-industry or cross-industry effects.
– Allow for a high level of private and public sector leverage.
– Promotes broad based economic benefits.
• Program Strategies– Focus on both long-term and short-term needs.
– Address discrete needs.
– Seek to expand or enhance existing programs, content, ideas.
– Promotes targeted economic benefits.
Loudoun Agriculture and Rural Business
Accelerator
• Replicates the Cornell University “Tech
Farm” model.
• Focuses on leading edge business
development in food, wine, bio-
technology, manufacturing, and related
fields.
Create a peer-to-peer consulting and
research network
• Expands reach of existing programs and
the proposed Accelerator
• Expands services to local businesses
using contemporary knowledge and
experience
• Addresses decline in government
support for rural industrial support and
expands public-private partnerships
• Create a base of factual information on the equine industry.
• Integrate equine programming based on Maryland National Capital Park and Planning Commission model.
• Build collaborative partnerships to sustain and enhance the equine industry over the long-term.
Develop an Integrated Approach to Equine Industry Enhancement
Conduct Regular Rural Business Owner Survey
• High priority for making good
policy decisions
• Seeks to develop a reliable
source of information on local
industry conditions
• Will be used to refine the
strategic plan over time
Redesign and enhance rural components of biz.loudoun.gov & Loudounfarms.org
• Rebuilds and repurposes loudounfarms.org.
• Enhances rural business content on biz.loudoun.gov.
• Expands online training opportunities.
Encourage development of a Loudoun County multi-use trail system
• Creates multi-use trails focused on equine industry.
• Encourages public-private partnerships.
CLARKS CROSSING ACRES: 143.74
Approximately 3.2 miles of trails wind through the park to join the W
& OD Trail.
COLVIN RUN STREAM VALLEY (rails to river trail) ACRES: 70.90
Approximately 3 miles of natural surface/stonedust trail between
Hunter Mill Road and Leesburg Pike.
DIFFICULT RUN STREAM VALLEY (CCT) ACRES: 864.75
Approximately 14 miles of mostly natural surface trail along the
Difficult Run Creek between Miller Heights Road and Georgetown
Pike.
FRED CRABTREE ACRES: 208.52
Approximately 2 miles of natural surface trails.
FRYING PAN PARK ACRES: 102.90
Approximately 23 acres of fields and forest for cross-country riding.
Two outdoor show rings and an indoor activities center for year-
round use.
LAKE FAIRFAX PARK (rails to river trail) ACRES: 478.99
Approximately 1 mile of natural surface trail.
LAUREL HILL Laurel Hill Equestrian Area Shared-use Trails Map
RIVERBEND PARK ACRES: 409.68
Access to river, PHNST, and some internal trails.
THE TURNER FARM ACRES: 52.41
Parking, trails, novice cross-country course, arena, pony pen.
Enhance marketing programs to improve rural-urban linkages
• Expand DC’s Wine Country trail program.
• Develop a rural passport program to integrate multiple industries.
Enhance marketing programs to improve rural-urban linkages
Launched in 1994, Ag Art Wear
challenges designers to create a
piece of agricultural art for the body
derived from rural material.
Create a branded rural business awareness program
• Integrates rural industries with Visit Loudoun programming.
• Driven by the private sector.
Develop a consolidated year-round farmers market
• Creates a center of activity for rural industries.
• Improves consumer access to the local foods.
Business Friendly ZOAM
• Completed
– BNB-expanded daily & special events
• In Process
– Ag Processing
– Farm Brewery
• Future
– Zoning-Rural Recreation, Outdoor Use
– Silver Line
– Comprehensive Plan