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Tutorial2
MarketingManag
ement
Sahil TandonManu Gupta
Manish SatiSaif AliPranav Mittal
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Ecotechpresents
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About Ecobot
This is a type of bottlethat filters even the mosthard water and will helpthe travellers, travelling
from far places to surviveeven with out their homeand distilled water.
ECO-BOT
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About Ecobot
This product not only filters water but also hasother uses too.
Even if you dont have a mixer blender at yourhome and you feel like having cold coffee,now its not a hard job; the ECO-BOT does thattoo, the infuser inside the bottle works like ablender when the key fixed below the bottle ischanged from filter to blender..
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About Ecobot
Not just a filter and blender but also a grinder.
Many houses dont have a electric grinder to chop andmake a paste of Onion, tomatoes etc. they use their oldhand grinder to do that.
Now you dont have to bother about this too. ECO-BOT isthere to help you.
The blades inside the bottle attached to the infuser caneasily grind the veggies for your yummy dishes in just aminute.
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The Machinery
No rocket science is used to manufacture thisbottle. Only four things were needed tosynchronize the process.
1. A plastic water bottle.2. Infuser.3. Key.4. Button cell.
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1.Plastic bottle: Plastics have many advantages over other
materials. We have chosen plastic as a material because itcan be reused, is recyclable, even if we drop this bottle as
hard as you can it will not break. Can save resources and
finances. From the environmental point of view, less
resources means overall less pollution.
2. Infuser: The interior of the infuser is made up of light
weight stainless steel because it is Easy to clean and
maintain. It does not absorb dirt; in fact, it actually resists
smudges, fingerprints and scuff marks relatively easily,
making it very easy to clean and maintain. Stainless steel
does not fade or become discolored over time. It's also a
rust-proof and stain-resistant material. It is one of the most
hygienic surfaces available and also does not react with any
foods that may be used during meal preparation and
cooking. The outer portion i.e the blades are made up of
plastic which minimizes and balances the weight of thebottle and the infuser.
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3. Key: This is a very common element you find in every electric appliance. In this
bottle this key has three important functions.
1. Water Filter.
2. Mixer.
3. Grinder.
If the key is turned towards the water filter option. The infuser will start to work
but the customer will not get to know the actual working of the infuser. It will takeabout 35 seconds to finish the filter process and a beep inside it will indicate as
soon the water is filtered.
If the key is turned towards the mixer part. The infuser will start to vibrate and the
customer is needed to hold the bottle so that the bottle does not fall due to the highvibrations. This process will take just 1 minute.
If the key is turned towards the grinder option it will follow the same procedure as
that of mixer but in this process the blades situated at the outer part of the infuser
will work. The customer is required to hold the bottle for about 45 seconds till the
process is done.
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Target customers
Its the ideal choice for everyday use for travelers,adventurers, hikers, yogis, runners, and anyone whoneeds convenient access to clean, clear, crisp water.
This includes basically students staying in PGs, people
travelling to far off places to some rural area, explorers.
The product will first be targeted in Delhi, Mumbai,Bihar, Pune, Rajasthan and Punjab.