National Comprehensive Cancer Network ® NCCN.org/advertising 2021 eBulletin RATE CARD U.S. EDITION 2021
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2021
NCCN eBulletin features articles on topics spanning the global oncology environment and bridging clinical, policy, and operational perspectives. NCCN eBulletin also provides purview into NCCN initiatives and meetings, as well as updates to the NCCN Clinical Practice Guidelines in Oncology (NCCN Guidelines®) and other NCCN Content.
Select advertising placements offer opportunities for organizations to position their products and services in front of more than 191,000 U.S.-based NCCN. org registered users, including a primary audience of more than 47,000 physicians. The total audience includes oncologists and other physicians, pharmacists, advanced practitioners, oncology nurses, hospital and practice administrators, and representatives from health plans.
OVERVIEW
BENEFITS > Advertise with NCCN, a not-for-profit alliance of leading cancer centers
devoted to patient care, research, and education, dedicated to improving and facilitating quality, effective, efficient, and accessible cancer care so that patients can live better lives.
> Include your ad with messages that go to more than 191,000 U.S.-based readers.
EDITORIAL TEAM
Erin Frantz Marketing Manager [email protected]
Jessica Wilbur Corporate Communications Specialist [email protected]
U.S. EDITION 2021
Allied Health 4,456
Case Manager (Non-Nurse)
U.S. EDITION 2021
Issue #
1 1/4/2021 12/28/2020 26 6/28/2021 6/21/2021
2 1/11/2021 1/4/2021 27 7/6/2021 5/29/2021
3 1/19/2021 1/12/2021 28 7/12/2021 7/6/2021
4 1/25/2021 1/19/2021 29 7/19/2021 7/12/2021
5 2/1/2021 1/25/2021 30 7/26/2021 7/19/2021
6 2/8/2021 2/1/2021 31 8/2/2021 7/26/2021
7 2/16/2021 2/9/2021 32 8/9/2021 8/2/2021
8 2/22/2021 2/16/2021 33 8/16/2021 8/9/2021
9 3/1/2021 2/22/2021 34 8/23/2021 8/16/2021
10 3/8/2021 3/1/2021 35 8/30/2021 8/23/2021
11 3/15/2021 3/8/2021 36 9/7/2021 8/31/2021
12 3/22/2021 3/15/2021 37 9/13/2021 9/7/2021
13 3/29/2021 3/22/2021 38 9/20/2021 9/13/2021
14 4/5/2021 3/29/2021 39 9/27/2021 9/20/2021
15 4/12/2021 4/5/2021 40 10/4/2021 9/27/2021
16 4/19/2021 4/12/2021 41 10/11/2021 10/4/2021
17 4/26/2021 4/19/2021 42 10/18/2021 10/11/2021
18 5/3/2021 4/26/2021 43 10/25/2021 10/18/2021
19 5/10/2021 5/3/2021 44 11/1/2021 10/25/3032
20 5/17/2021 5/10/2021 45 11/8/2021 11/1/2021
21 5/24/2021 5/17/2021 46 11/15/2021 11/8/2021
22 6/1/2021 5/25/2021 47 11/22/2021 11/15/2021
23 6/7/2021 6/1/2021 48 11/29/2021 11/22/2021
24 6/14/2021 6/7/2021 49 12/6/2021 11/29/2021
25 6/21/2021 6/14/2021 50 12/13/2021 12/6/2021
SCHEDULE - Volume 13
Reserve Your Space Today!
ARTWORK SPECIFICATIONS • Artwork to be submitted in GIF or JPEG format • Animated GIF files are suitable† • Maximum file size is 100 KB • Provide URL for links • Artwork and links to be submitted 5 days prior to drop date †Since many digital platforms do not allow for animated messages within e-mails, it is recommended that key messages are displayed on the first frame of all animated files.
FREQUENCY DISCOUNTS Advertisers who purchase 3 or more ads will receive a 15% discount off all ads purchased.
AD SIZES Ad Unit Pixel Size Cost
Leaderboard 728 X 90 px $2,850
Banner 468 X 60 px $2,200
Skyscraper 160 X 600 px $1,800
Square 90 X 90 px $1,000 (includes up to 30 words of text with a small logo placement.)
READERSHIP REPORTS** Open Rate = 17.1% Click-Through Rate = 6.3% ** Based on total average statistics from January – June 2020
Readership Reports are generated through NCCN’s e-mail marketing management platform, Cvent, Inc. The reports are provided to advertisers 5 business days after issue date and include data on:
• Total Sent to per E-mail
• Opened per E-mail
Leaderboard 728 x 90
Skyscraper 160 x 600
Skyscraper 160 x 600
90 x 90 Square Square 90 x 90
Aximinis rest essequi quatumquo essi dolorpor as nonetur res repelitas experum debis molenisAt in eicaboribus num dis et estis voluptus ad quost,
National Comprehensive Cancer Network®NCCN
INSTRUCTIONS Insertion orders must be received 10 business days prior to issue date.
Artwork and link must be received 5 business days prior to issue date.
Send completed insertion orders, artwork, and links to:
Jennifer Tredwell, MBA Vice President, Marketing and Communications
NCCN 3025 Chemical Road Suite 100 Plymouth Meeting, PA 19462 Phone – 215.690.0274 Fax – 215.690.0280 [email protected]
2021 DIGITAL ADVERTISING SPACE RESERVATION Advertisers can use this form to reserve 1 to 5 ads. With purchase of a third ad, advertisers receive a 15% discount off all ads purchased. If reserving more than five ads, use a separate form.
Advertiser Information (please type or print clearly)
Contact Name _________________________________________________________________________
NCCN eBulletin Digital Reservations
Issue Date: _____________________ $2,850 Leaderboard (728 x 90 px) $2,200 Banner (468 x 60 px) $1,800 Skyscraper (160 x 600 px) $1,000 Square - Text: 50 words (90 x 90 px)
Issue Date: _____________________ $2,850 Leaderboard (728 x 90 px) $2,200 Banner (468 x 60 px) $1,800 Skyscraper (160 x 600 px) $1,000 Square - Text: 50 words (90 x 90 px)
Issue Date: _____________________ $2,850 Leaderboard (728 x 90 px) $2,200 Banner (468 x 60 px) $1,800 Skyscraper (160 x 600 px) $1,000 Square - Text: 50 words (90 x 90 px)
Payment Information Please send an invoice
Check Enclosed Payable to: National Comprehensive Cancer Network Mail to: NCCN, 3025 Chemical Road, Suite 100, Plymouth Meeting, PA 19462 Attn: Accounting Department
Credit Card: American Express Discover Card MasterCard Visa
Cardholder’s Name _____________________________________________________________________
Signature ______________________________________________________________________________
NCCN may charge the credit card for the amount as indicated above.
NCCN eBulletin Insertion Order Form
Issue Date: _____________________ $2,850 Leaderboard (728 x 90 px) $2,200 Banner (468 x 60 px) $1,800 Skyscraper (160 x 600 px) $1,000 Square - Text: 50 words (90 x 90 px)
Issue Date: _____________________ $2,850 Leaderboard (728 x 90 px) $2,200 Banner (468 x 60 px) $1,800 Skyscraper (160 x 600 px) $1,000 Square - Text: 50 words (90 x 90 px)
SUBTOTAL: $ ________________________________
NCCN.org – For Clinicians | NCCN.org/patients – For Patients
Huntsman Cancer Institute at the University of Utah
Fred & Pamela Buffett Cancer Center
Robert H. Lurie Comprehensive Cancer Center of Northwestern University
O'Neal Comprehensive Cancer Center at UAB
St. Jude Children’s Research Hospital/ The University of Tennessee Health Science Center
Siteman Cancer Center at Barnes-Jewish Hospital and Washington University School of Medicine
Vanderbilt-Ingram Cancer Center
Duke Cancer Institute
The Ohio State University Comprehensive Cancer Center - James Cancer Hospital and Solove Research Institute
University of Michigan Rogel Cancer Center
Mayo Clinic Cancer Center
Mayo Clinic Cancer Center
Mayo Clinic Cancer Center
Roswell Park Comprehensive Cancer Center
Case Comprehensive Cancer Center/University Hospitals Seidman Cancer Center and Cleveland Clinic Taussig Cancer Institute
Moffitt Cancer Center
UT Southwestern Simmons Comprehensive Cancer Center
University of Colorado Cancer Center
UC San Diego Moores Cancer Center
City of Hope National Medical Center
UCLA Jonsson Comprehensive Cancer Center
Fred Hutchinson Cancer Research Center/ Seattle Cancer Care Alliance
Stanford Cancer Institute
Memorial Sloan Kettering Cancer Center
Yale Cancer Center/ Smilow Cancer Hospital
Fox Chase Cancer Center Abramson Cancer Center at the University of Pennsylvania
EB-N-0501-0720
NCCN MEMBER INSTITUTIONS
1000 Square Text 50 words 90 x 90 px: Off
2850 Leaderboard 728 x 90 px_2: Off
2200 Banner 468 x 60 px_2: Off
1800 Skyscraper 160 x 600 px_2: Off
1000 Square Text 50 words 90 x 90 px_2: Off
Issue Date_5:
Issue Date_6:
1000 Square Text 50 words 90 x 90 px_3: Off
2850 Leaderboard 728 x 90 px_4: Off
2200 Banner 468 x 60 px_4: Off
1800 Skyscraper 160 x 600 px_4: Off
1000 Square Text 50 words 90 x 90 px_4: Off
SUBTOTAL:
1000 Square Text 50 words 90 x 90 px_5: Off
if reserving ads:
Check Enclosed Payable to National Comprehensive Cancer Network: Off
Credit Card: Off
American Express: Off
Discover Card: Off
NCCN eBulletin features articles on topics spanning the global oncology environment and bridging clinical, policy, and operational perspectives. NCCN eBulletin also provides purview into NCCN initiatives and meetings, as well as updates to the NCCN Clinical Practice Guidelines in Oncology (NCCN Guidelines®) and other NCCN Content.
Select advertising placements offer opportunities for organizations to position their products and services in front of more than 191,000 U.S.-based NCCN. org registered users, including a primary audience of more than 47,000 physicians. The total audience includes oncologists and other physicians, pharmacists, advanced practitioners, oncology nurses, hospital and practice administrators, and representatives from health plans.
OVERVIEW
BENEFITS > Advertise with NCCN, a not-for-profit alliance of leading cancer centers
devoted to patient care, research, and education, dedicated to improving and facilitating quality, effective, efficient, and accessible cancer care so that patients can live better lives.
> Include your ad with messages that go to more than 191,000 U.S.-based readers.
EDITORIAL TEAM
Erin Frantz Marketing Manager [email protected]
Jessica Wilbur Corporate Communications Specialist [email protected]
U.S. EDITION 2021
Allied Health 4,456
Case Manager (Non-Nurse)
U.S. EDITION 2021
Issue #
1 1/4/2021 12/28/2020 26 6/28/2021 6/21/2021
2 1/11/2021 1/4/2021 27 7/6/2021 5/29/2021
3 1/19/2021 1/12/2021 28 7/12/2021 7/6/2021
4 1/25/2021 1/19/2021 29 7/19/2021 7/12/2021
5 2/1/2021 1/25/2021 30 7/26/2021 7/19/2021
6 2/8/2021 2/1/2021 31 8/2/2021 7/26/2021
7 2/16/2021 2/9/2021 32 8/9/2021 8/2/2021
8 2/22/2021 2/16/2021 33 8/16/2021 8/9/2021
9 3/1/2021 2/22/2021 34 8/23/2021 8/16/2021
10 3/8/2021 3/1/2021 35 8/30/2021 8/23/2021
11 3/15/2021 3/8/2021 36 9/7/2021 8/31/2021
12 3/22/2021 3/15/2021 37 9/13/2021 9/7/2021
13 3/29/2021 3/22/2021 38 9/20/2021 9/13/2021
14 4/5/2021 3/29/2021 39 9/27/2021 9/20/2021
15 4/12/2021 4/5/2021 40 10/4/2021 9/27/2021
16 4/19/2021 4/12/2021 41 10/11/2021 10/4/2021
17 4/26/2021 4/19/2021 42 10/18/2021 10/11/2021
18 5/3/2021 4/26/2021 43 10/25/2021 10/18/2021
19 5/10/2021 5/3/2021 44 11/1/2021 10/25/3032
20 5/17/2021 5/10/2021 45 11/8/2021 11/1/2021
21 5/24/2021 5/17/2021 46 11/15/2021 11/8/2021
22 6/1/2021 5/25/2021 47 11/22/2021 11/15/2021
23 6/7/2021 6/1/2021 48 11/29/2021 11/22/2021
24 6/14/2021 6/7/2021 49 12/6/2021 11/29/2021
25 6/21/2021 6/14/2021 50 12/13/2021 12/6/2021
SCHEDULE - Volume 13
Reserve Your Space Today!
ARTWORK SPECIFICATIONS • Artwork to be submitted in GIF or JPEG format • Animated GIF files are suitable† • Maximum file size is 100 KB • Provide URL for links • Artwork and links to be submitted 5 days prior to drop date †Since many digital platforms do not allow for animated messages within e-mails, it is recommended that key messages are displayed on the first frame of all animated files.
FREQUENCY DISCOUNTS Advertisers who purchase 3 or more ads will receive a 15% discount off all ads purchased.
AD SIZES Ad Unit Pixel Size Cost
Leaderboard 728 X 90 px $2,850
Banner 468 X 60 px $2,200
Skyscraper 160 X 600 px $1,800
Square 90 X 90 px $1,000 (includes up to 30 words of text with a small logo placement.)
READERSHIP REPORTS** Open Rate = 17.1% Click-Through Rate = 6.3% ** Based on total average statistics from January – June 2020
Readership Reports are generated through NCCN’s e-mail marketing management platform, Cvent, Inc. The reports are provided to advertisers 5 business days after issue date and include data on:
• Total Sent to per E-mail
• Opened per E-mail
Leaderboard 728 x 90
Skyscraper 160 x 600
Skyscraper 160 x 600
90 x 90 Square Square 90 x 90
Aximinis rest essequi quatumquo essi dolorpor as nonetur res repelitas experum debis molenisAt in eicaboribus num dis et estis voluptus ad quost,
National Comprehensive Cancer Network®NCCN
INSTRUCTIONS Insertion orders must be received 10 business days prior to issue date.
Artwork and link must be received 5 business days prior to issue date.
Send completed insertion orders, artwork, and links to:
Jennifer Tredwell, MBA Vice President, Marketing and Communications
NCCN 3025 Chemical Road Suite 100 Plymouth Meeting, PA 19462 Phone – 215.690.0274 Fax – 215.690.0280 [email protected]
2021 DIGITAL ADVERTISING SPACE RESERVATION Advertisers can use this form to reserve 1 to 5 ads. With purchase of a third ad, advertisers receive a 15% discount off all ads purchased. If reserving more than five ads, use a separate form.
Advertiser Information (please type or print clearly)
Contact Name _________________________________________________________________________
NCCN eBulletin Digital Reservations
Issue Date: _____________________ $2,850 Leaderboard (728 x 90 px) $2,200 Banner (468 x 60 px) $1,800 Skyscraper (160 x 600 px) $1,000 Square - Text: 50 words (90 x 90 px)
Issue Date: _____________________ $2,850 Leaderboard (728 x 90 px) $2,200 Banner (468 x 60 px) $1,800 Skyscraper (160 x 600 px) $1,000 Square - Text: 50 words (90 x 90 px)
Issue Date: _____________________ $2,850 Leaderboard (728 x 90 px) $2,200 Banner (468 x 60 px) $1,800 Skyscraper (160 x 600 px) $1,000 Square - Text: 50 words (90 x 90 px)
Payment Information Please send an invoice
Check Enclosed Payable to: National Comprehensive Cancer Network Mail to: NCCN, 3025 Chemical Road, Suite 100, Plymouth Meeting, PA 19462 Attn: Accounting Department
Credit Card: American Express Discover Card MasterCard Visa
Cardholder’s Name _____________________________________________________________________
Signature ______________________________________________________________________________
NCCN may charge the credit card for the amount as indicated above.
NCCN eBulletin Insertion Order Form
Issue Date: _____________________ $2,850 Leaderboard (728 x 90 px) $2,200 Banner (468 x 60 px) $1,800 Skyscraper (160 x 600 px) $1,000 Square - Text: 50 words (90 x 90 px)
Issue Date: _____________________ $2,850 Leaderboard (728 x 90 px) $2,200 Banner (468 x 60 px) $1,800 Skyscraper (160 x 600 px) $1,000 Square - Text: 50 words (90 x 90 px)
SUBTOTAL: $ ________________________________
NCCN.org – For Clinicians | NCCN.org/patients – For Patients
Huntsman Cancer Institute at the University of Utah
Fred & Pamela Buffett Cancer Center
Robert H. Lurie Comprehensive Cancer Center of Northwestern University
O'Neal Comprehensive Cancer Center at UAB
St. Jude Children’s Research Hospital/ The University of Tennessee Health Science Center
Siteman Cancer Center at Barnes-Jewish Hospital and Washington University School of Medicine
Vanderbilt-Ingram Cancer Center
Duke Cancer Institute
The Ohio State University Comprehensive Cancer Center - James Cancer Hospital and Solove Research Institute
University of Michigan Rogel Cancer Center
Mayo Clinic Cancer Center
Mayo Clinic Cancer Center
Mayo Clinic Cancer Center
Roswell Park Comprehensive Cancer Center
Case Comprehensive Cancer Center/University Hospitals Seidman Cancer Center and Cleveland Clinic Taussig Cancer Institute
Moffitt Cancer Center
UT Southwestern Simmons Comprehensive Cancer Center
University of Colorado Cancer Center
UC San Diego Moores Cancer Center
City of Hope National Medical Center
UCLA Jonsson Comprehensive Cancer Center
Fred Hutchinson Cancer Research Center/ Seattle Cancer Care Alliance
Stanford Cancer Institute
Memorial Sloan Kettering Cancer Center
Yale Cancer Center/ Smilow Cancer Hospital
Fox Chase Cancer Center Abramson Cancer Center at the University of Pennsylvania
EB-N-0501-0720
NCCN MEMBER INSTITUTIONS
1000 Square Text 50 words 90 x 90 px: Off
2850 Leaderboard 728 x 90 px_2: Off
2200 Banner 468 x 60 px_2: Off
1800 Skyscraper 160 x 600 px_2: Off
1000 Square Text 50 words 90 x 90 px_2: Off
Issue Date_5:
Issue Date_6:
1000 Square Text 50 words 90 x 90 px_3: Off
2850 Leaderboard 728 x 90 px_4: Off
2200 Banner 468 x 60 px_4: Off
1800 Skyscraper 160 x 600 px_4: Off
1000 Square Text 50 words 90 x 90 px_4: Off
SUBTOTAL:
1000 Square Text 50 words 90 x 90 px_5: Off
if reserving ads:
Check Enclosed Payable to National Comprehensive Cancer Network: Off
Credit Card: Off
American Express: Off
Discover Card: Off
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