May 06, 2015
Transforming Higher Education: Using Social Media to Ignite Students
@tjoosten | Tanya Joosten
Who am I?
Technology will save us!
Facebook is the answer!
Bwahahahaha!
It’s not about the technology, it’s all social
Larry Johnson, NMC
global collaborative anytime anyplace mobility access literacy
informal learning
Connect
What is the student voice?
Assess your students’ needs
I want to feel connected
According to a survey by Joosten (2009), students reported that they need good (67%) and
frequent communication (90%) with their instructor and good communication with their classmates (75%). They also reported
that they need to feel connected to learn (80%) (http://tinyurl.com/yafu8qz).
I don’t use email
According to PEW Internet study, “Teens who participated in focus groups for this study said that
they view email as something you use to talk to ‘old people,’ institutions, or to send complex instructions to large groups “ (http://www.pewinternet.org/Reports/2005/Teens-and-Technology.aspx?r=1).
I use social media
95.1% of 18- and 19-year-olds use social media, primarily Facebook on a daily basis (Salaway, et al., 2009)
96% of undergraduates reported using Facebook (Smith & Caruso, 2010)
43% of undergraduate use Twitter (Smith & Caruso, 2010)
90% use mobile devices to receive and send text messages (Smith, 2010), over 1600 a month (Neilson, 2010)
92% of college-aged students watch YouTube (Moore, 2011)
I like social media for learning
Use
social media
Warning!
Technology is only the medium
Words, Voice, Eye Contact, Hand Gestures, Body
Movements, Posture, Clothes
Eye Contact, Nodding, Hand
Gestures, Posture
? Words, Text or Voice, Emoticons, Eye Contact, Hand
Gestures, Body Movements,
Posture, Clothes
? Words, Text or Voice, Emoticons, Eye Contact, Hand
Gestures, Body Movements,
Posture, Clothes
Medium | Message
By Wespeck
You need
a pedagogical strategy
What is your pedagogical need?
Assess your needs
Increase communication and contact
Engage students through rich, current media
Building cooperation and feedback
Hashtags
• CATs• Peer Instruction• Reflection
No matter the technology, how can you enhance your pedagogy?
Social media
is our future
How do we
prepare?
F2f, Writing,
Telephone, Email,
Social media
Cheating
Deception
Lying
Control
Student
behavior
Technology
One human resource
One mic
Build capacity
• Provide professional development
• Provide best practices and guides
• Motivate use through incentives
• Let grow
What’s new?
An array of journeys to degree
Degree
Open Access
Flex
BlendedSelf-
paced
Traditional Online
Providing you more access and a choice in planning your flexible journey to degree through –blended, open access, flex, self-paced, and traditional online – courses and program.
Digital Content
AssessmentInteractivity
Peer learning forums
Just-in time mentor support
Google (text messaging, IM, video chat), Facebook
Open textbook authoring
Open education resources
Blogs, Video sharing (YouTube)
Delivery and Support
Students
Faculty and
instructors
TAs and Mentors
Online Advising
Online Tutoring
OnlineLibrary
IT Help Desk
Engage our students
Get it!