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E-Commerce SEO Case Study: Honeydewusa.com
URL: Honeydewusa.com
Website Focus: Ecommerce
Services Provided: Shopify, SEO
Business Type: Business to consumer
Client Industry: Fashion, Kids
Case Summary
This wholesale children's clothing boutique creates fashionable designs. Inaddition to their flagship store in Dallas, Texas, their clothes are carried at majorretailers. They came to Blurbpoint for SEO to bring in more online sales. Throughour work, we have increased their organic revenue by 31%.
About Honeydew
Honeydew is an online hub that offers the most contemporary collection ofchildren’s clothing. It is an e-commerce website that focuses on providing trendyapparels for the kids in order to groom them stylishly. Their approach to fashionwas certainly different from other boutiques as it came up with voguish outfitsfor kids. They aimed to deliver sophisticated children’s clothing yet at affordablerates. The wholesale kid’s clothing website had earned a great exposure throughpaid digital marketing campaigns and generates sound revenue.
Challenges
The online kid’s boutique approached us with the aim to attain better onlinebrand visibility and that to organically. They came to Blurbpoint while seeking tobeat their competitors in all the terms. Call it better search engine ranking orboosted revenue through organic SEO, Honeydew consulted us to meet up theirexpectations and overtake their adversaries. They asked us to let them come outwith the flying colors in Search Engine Results Page along with augmenting itsrevenue. The issue with getting better performance in SEO was that the websitewas designed on Shopify. Being a digital marketer, we understand how arduous itis to outplay as compared to other Content Management Systems such asWordpress.
HowWe Helped - Solution
Though optimizing a Shopify e-commerce website was a task of catch 22, westarted working on it with a sole motive to deliver our client with acomprehensive contentment. It was pretty challenging to meet the expectationsof the online kid’s clothing boutique in order to get better search engine rankingsalong with flourishing better quality of traffic.
We embraced all the difficulties and took it at as a challenge. Initiating ourendeavors to optimize the website of Honeydew, we started to hit the core parti.e revamping architecture of a site. From creating unique metadata to improvingpage load speed, our team of experts did every possible thing related to on-pageSEO optimization. Eventually, we achieved making its website SEO friendly whichin turn helped us in off-page optimization.
Through productive content marketing and guest blogging outreach, we madeefforts to help Honeydew rank better. Besides, high authoritative local anddirectory submission was made to increase the brand visibility in Dallas, Texas.
Results
Through our continuous and dedicated efforts, Honeydew was not only able toattain great online brand visibility but also higher ranking in Search EngineResults Page. The best thing is that the adept team of Blurbpoint show thismind-boggling outcome within a time span of just 6 to 7 months.
All the types of on-site and off-site optimization proved to be fruitful for boostingup organic traffic. Talking about the figure, it shows 65-68% of the increase indriving potential traffic. This is not it! Honeydewusa.com started ranking welland from the total targeted keywords, 4 to 5 of them are ranking in top 10. Thisgreatest achievement led to increasing transactions in e-commerce, among which
around 31% was observed through organic SEO. All thanks to our professionalsthat went an extra mile just to ensure client’s business is heightened.
Glimpse Of Increase In Organic Revenue And Traffic
+30.49% Organic Revenue
+30.01% Organic Transactions
+50.42% Organic Sessions
+68.79% Organic New Users
Top Keywords
Targeted Keywords Now Before Google(US)
wholesale children boutique clothing 8 130 Googlechildren clothing wholesale 10 246 Googlechildren's clothing wholesale 10 Not in Top 500 Googlewholesale children's clothes 11 Not in Top 500 Googlekids wholesale clothing 11 Not in Top 500 Googlekids clothing wholesale 12 49 Google
Creating a buzz about your company on the various social networking platforms becomes a
fun-filled activity when you do it with us. We have social media experts and a content
department that understands the needs of your business and the pulse of your targeted audience.
ABOUT BLURBPOINT
Head Quarter(India)USA: 516-665-1600UK: 028-003-4010AUS: 208-144-4885
Quick Contact
[email protected]@blurbpoint.com
8+ YEARS OF Industry Experience
100+ EXPERIENCED IT P rofessionals
14,000+ ORDERS Completed & Still Counting
7,000+ DOMAINS Handled & Going St rong
Blurbpoint is an ethical digital marketing agency that provides all kinds of marketing service
to di�erent clientele. We are specializing in paid marketing, search marketing and all aspects
of digital marketing. We have a team of 100 individual internet marketing professionals
who are able to handle your campaign in the right manner.
Blurbpoint develops in-depth strategies that are pertaining to your business, audience,
demographics and business. Contact us now to know which digital marketing platforms and
strategy are the right ones for your business.
BlurbPoint Media Pvt Ltd,
TF-6, Shubh Complex,
Shahibaug, Ahmedabad.
Gujarat, India.
Copyright © 2008-2018 | USA: 516-665-1600 | [email protected] | www.blurbpoint.com
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