1 www.audio-byte.co.uk
May 12, 2015
1www.audio-byte.co.uk
Copyright 2013. Audio Byte Consultancy
All Rights Reserved.
You are free to email, tweet, pin and share this eBook across the web, but please don’t change anything when
you do…much appreciated
www.audio-byte.co.uk
Preparing, producing and delivering professionally edited and polished audio
interviews and podcasts for Authors, Businesses, Professional Service organisations, Entrepreneurs and Event organisers to reach, engage and build trust with their audience.
3
Audio Byte – The Audio & Podcast Consultancy
www.audio-byte.co.uk
Author page: viv oyolu
Prior to setting up Audio Byte, Viv gained over 20 years Marketing experience working for companies such as Walt Disney, Barclaycard, RBS, NatWest, BMW and Thames Water.
Alongside Audio Byte, she presents her radio show, Dream Corner.
4www.audio-byte.co.uk
This e-book is for
5
Anyone who runs their own business – the entrepreneur, author, or professional who is planning to be interviewed on any kind of platform – audio or video – where making
the right impression is crucial.
www.audio-byte.co.uk
Are you ready?
Be honest and ask yourself:Am I ready to be interviewed?Do I have enough to say to engage listeners for 20 minutes or more?Can I come across as naturally as possible?
6www.audio-byte.co.uk
Step 1: Research the host
Find out:What is the host like? What’s their interview style like – relaxed, conversational or direct?
7www.audio-byte.co.uk
Step 2: content & context
Consider what:You would like to cover in your interviewThe host wants you to talk about
8www.audio-byte.co.uk
Step 3: spend time preparing ahead
Think of all the things you want to say: To demonstrate your knowledge, and Showcase your expertise
9www.audio-byte.co.uk
Step 4: show your personality
RememberPeople do business with peopleLet your personality shine through
10www.audio-byte.co.uk
Step 5: stay in the moment
Don’t:Go off trackGet distracted
11www.audio-byte.co.uk
Step 6: sell yourself
Remember:You are there to promote you & your businessEvery interview is a marketing/PR opportunity
12www.audio-byte.co.uk
13
You can download the full ebook for FREE at www.audio-byte.co.uk/how-to-prepare-and-have-great-audio-interviews
NO REGISTRATION REQUIRED
Thank you
If you found this short presentation helpful you can:
Share on Facebook, Twitter and LinkedIn with Pay with a Tweet
Leave a review on the eBook Review page
Tell me what you think at [email protected]
www.audio-byte.co.uk 14