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Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity
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Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

Apr 01, 2015

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Page 1: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

Duncan PESCODPermanent Secretary for Commerce and Economic Development (Communications and Technology)

The architecture of Creativity

Page 2: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

The architecture of Creativity

“Architecture starts when you carefully put two bricks together. There it begins.”

“The loftiest towers are built up from the ground.”

In creating, the only hard thing is to begin: a grass blade’s no easier to make than an oak.

Ludwig Mies van der Rohe (1886 – 1969)

Chinese proverb

James Russell Lowell (1819 – 1891)

Page 3: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

The architecture of Creativity

A good foundation 32 000 creative industry-related

establishments Engaging some 170 000 practitioners Contribute over $60 billion added value

annually to HK’s GDP (approx. 4% of our GDP)

Page 4: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.
Page 5: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.
Page 6: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.
Page 7: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

Design

The Octopus More than

19 million issued Being modeled by

Holland and Dubai

Voted by the UK Design Councilas 1 of 13 stepsto a better world

Page 8: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

CreateHK

CreateHK – 1 June 2009

CreateSmart Initiative - $300 million

Recruit Head, CreateHK

Page 9: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

Tasks

Group resources scattered among departments

cut red tape Work together

with industries One-stop service

Page 10: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

A Multi-pronged approach

Nurturing a pool of Creative Talent

Facilitating development of creative start-ups

Page 11: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

Local market

Page 12: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

Overseas promotions

Page 13: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

Creative clusters

Page 14: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

Creative clusters

Page 15: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

Events

Page 16: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.
Page 17: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

“Maybe we can show government how to operate better as a result of better architecture.”

Frank Lloyd Wright (1867 – 1959)

Page 18: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

Door always open

Page 19: Duncan PESCOD Permanent Secretary for Commerce and Economic Development (Communications and Technology) The architecture of Creativity.

Thank you!