Branding Headache? Here’s your painkiller. Joana Costa | October 2011
Jan 13, 2015
Branding Headache?Here’s your painkiller.
Joana Costa | October 2011
Branding headache? | Here’s your painkiller
• Separate branding from development
• Avoid hassling developers with design issues
• Quickly build for multi-branded applications
• Re-use common branding assets
• Automate branding process
Painkiller Summary
Branding headache? | Overview
Leading developer of mobile ticketing.
End of ticket queues by allowing passengers to quickly, securely buy and display train tickets on almost any mobile phone.
Masabi Overview
Branding headache? | Overview
Masabi
Overview
demo
Branding headache? | Overview
Many platforms, many brands
Other Phones
Branding headache? | Here’s your painkiller
Developing for multi-branded mobile applications
Branding headache? | Here’s your painkiller
Branding headache?
Branding headache? | Here’s your painkiller
Resource project
Android specific resources
SVN commit
Update to head
Build.xmlCopies all resources from branded resources to the android res folder
Android run with branded res
strings
images
Android project
properties
Branding headache? | Here’s your painkiller
Layout folder – card_details_activity.xml
styles.xml
Not b
randed
bra
nded
Make your life easy
Separate content from style
Standardize and automate
Focus on development by enabling other people to do the “boring stuff”!
56 Ayres St, London, SE1 1EU+44 (0)20 7089 8860
www.masabi.com
Any Questions? (...and yes, we are recruiting! If you are
shy, just send your CV to [email protected])